Red BAG Media

What Red BAG Media does

Red BAG Media is a solo founder-operated creative agency founded in 2011 by Brett Garwood and headquartered in Skippack, Pennsylvania, serving the greater Philadelphia market. The company provides full-service website design and development for small businesses, executing a documented seven-step process (Planning, Design, Development, Testing, Training, Launch, Maintain) that includes graphic design, SEO management, hosting and domain maintenance, analytics support, and video/social media services. Pricing is quote-based and delivered via multi-year service contracts, with Brett Garwood personally involved at every project stage.

The company's revenue model combines professional services work with a secondary e-commerce storefront (WooCommerce-based) selling branded merchandise — t-shirts, mugs, hats, and stickers priced between $5 and $25, including pop-culture-themed apparel. The services arm is the primary revenue driver, while the merchandise shop serves as a brand-extension and direct-to-consumer channel. The go-to-market is direct-to-consumer, relying on organic social media (LinkedIn, Facebook, Instagram, X), a Dribbble portfolio, and a blog/articles section for top-of-funnel SMB lead generation.

Red BAG Media is bootstrapped and privately held, with no disclosed external investors, funding rounds, partnerships, patents, or certifications. The business has maintained continuous operations since 2011 under the founder's sole direction, with a stated headcount of one. Core technology is not explicitly disclosed, and there is no indication of AI/ML capabilities, APIs, or proprietary platform infrastructure beyond standard WordPress/WooCommerce tooling.

Name

Red BAG Media

Legal name

Red BAG Media

Website

https://redbagmedia.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Red BAG Media is a solo-operated, Skippack PA-based creative agency founded in 2011 that provides website design, graphic design, SEO, hosting, and marketing services to small businesses in the greater Philadelphia area, and sells branded merchandise through an online storefront.

Ownership category

akta.pro rank

Headquarters

HQ city

Skippack

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Web Design and Development Services: Full-service website design and development for small businesses including graphic design, SEO management, hosting and maintenance, and analytics support.
2. E-commerce Merchandise Sales: Online storefront selling branded merchandise including t-shirts, mugs, hats, and stickers. Products are print-on-demand style items with pop culture references.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Red BAG Media is a full-service website design and development agency primarily serving small businesses in the greater Philadelphia area. The agency delivers end-to-end web projects (planning, design, development, testing, training, launch) along with graphic design, SEO, hosting, maintenance, analytics, and video/social media services. It also operates an e-commerce storefront selling branded merchandise such as t-shirts, mugs, hats, and stickers.

Product overview

Red BAG Media is a full-service website design and development company offering a comprehensive suite of digital services for small businesses. The core offering consists of website design and development services (including planning, design, development, testing, training, launch, and maintenance phases), complemented by graphic design, SEO management, hosting/maintenance, analytics support, and video/social media services. The company also operates an e-commerce shop selling branded merchandise including RBM T-Shirts, RBM Snapback Hats, RBM Mugs, RBM Stickers, and various pop culture-themed t-shirts (Dunder Mifflin, Initech, Global Dynamics, Binford Tools, and others). The portfolio represents a unified small business-focused service offering combined with a merchandise e-commerce arm.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design and Development Services Full-service website design and development for small businesses, covering planning, design mockups, development, testing, training, launch, and ongoing maintenance. Targeted at small business owners that need a professional website without in-house design capabilities.
• Graphic Design Services Clean and relevant graphic design services for both digital and print formats, supporting brand development for small businesses.
• SEO Management and Analytics Support Search engine optimization management plus traffic and analytics support to improve website visibility, organic traffic, and client understanding of website performance.
• Website and Domain Hosting and Maintenance Website and domain hosting plus ongoing maintenance including updates, uptime monitoring, security, and analytics, delivered on a multi-year contract basis.
• Video and Social Media Services Video production and social media services to support small business marketing needs, delivered as part of the founder's full-service offering.
• Red BAG Media E-Commerce Shop WooCommerce-based online store selling branded merchandise including t-shirts, snapback hats, mugs, and stickers with pop culture references, aimed at individual consumers and fans of the brand.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights6 records

Emerging players

• Upwork: Upwork is a leading freelance platform connecting businesses with independent web developers, designers, and marketers. It competes with Red BAG Media by giving SMBs access to a global pool of freelance talent for design and development projects at varied price points.
• 99designs: 99designs is a design services platform specializing in logo, web, and graphic design through both contest-based and direct-hire models. It overlaps with Red BAG Media's graphic design and branding offerings while operating a more scalable, marketplace-driven delivery model.
• Fiverr: Fiverr is a global freelance marketplace where SMBs can purchase web design, graphic design, SEO, and related services from independent freelancers. It directly competes with Red BAG Media for SMB web design spend by offering lower-cost, on-demand alternatives to custom local agencies.

Broad incumbents

• Wix: Wix is a major website builder platform offering drag-and-drop site creation, hosting, and design tools for small businesses. Like Squarespace, it substitutes for custom design services by empowering business owners to build sites themselves, competing for the same customer wallet share as Red BAG Media.
• Web.com: Web.com is an established web design, hosting, and online marketing provider serving SMBs with bundled service packages. It competes directly with Red BAG Media's full-service offering but operates at massive scale with a broader portfolio, automated tools, and lower price points for template-based sites.
• Squarespace: Squarespace is a leading DIY website builder platform with built-in design templates targeting SMBs, creators, and entrepreneurs. It is a substitute rather than direct competitor to Red BAG Media's custom design service, but increasingly captures the lower end of the same SMB market by enabling self-service website creation.
• GoDaddy: GoDaddy is a dominant SMB-focused domain registrar, hosting provider, and website builder with a growing professional services arm. It overlaps with Red BAG Media across website hosting, maintenance, and basic design services, and competes for the same small-business customer.
• Shopify: Shopify is the leading e-commerce platform for SMBs and a key partner ecosystem for designers who build custom stores. While not a direct competitor, it shapes SMB expectations around DIY website building and is an indirect competitor to custom web design services like Red BAG Media's.

Others

• Redbubble: Redbubble is a global print-on-demand marketplace for apparel, stickers, mugs, and accessories featuring artist-designed pop-culture and original artwork. It directly overlaps with the merchandise mix (t-shirts, hats, mugs, stickers with pop-culture references) sold through Red BAG Media's e-commerce storefront.
• TeePublic: TeePublic is a print-on-demand marketplace specializing in pop-culture, fandom, and designer apparel. It is comparable to Red BAG Media's e-commerce merchandise arm (which sells Dunder Mifflin, Initech, Global Dynamics, Binford Tools-themed shirts) as a much larger competitor in the same niche vertical.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/redbagmedia
• Facebookfacebook.com/RedBAGMedia
• LinkedInlinkedin.com/company/red-bag-media
• Instagraminstagram.com/redbagmedia

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Red BAG Media