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Gewoon gezhond

Full company profile

uuid0037jgh

Namestring
Gewoon gezhond
Company typeenum
Private
Founded yearint
2015
Descriptiontext

Gewoon gezhond operates a single-domain, Netherlands-based e-commerce shop for pet supplies out of Rockanje, with no documented product assortment, pricing, supplier relationships, or technology stack beyond the website URL itself (returned only a verification/loading page with no extractable catalog or business detail). The company is privately held, for-profit, and micro-scaled at 1–10 employees per the underlying firmographic record.

There is no disclosed revenue model, no management team on record, no funding history, no partnerships, no certifications, no M&A activity, and no regulatory or restructuring events captured in the input. The business appears to be a direct-to-consumer pet supplies retailer serving Dutch pet owners, but specific SKU categories (food, accessories, health), price points, fulfillment model, and go-to-market channels are not verifiable from the available sources. The website domain (gewoongezhond.nl) is the only confirmed operational artifact.

The analytical implication is that this is a sub-scale, single-property retail brand with no public evidence of growth investment, technology differentiation, or expansion intent. Diligence would require direct access to the storefront, traffic/GMV analytics, and ownership records before any investment thesis can be constructed.

Short descriptiontext

Gewoon gezhond is a privately held, Netherlands-based e-commerce shop for pet supplies operating from Rockanje via the gewoongezhond.nl domain. Founded in 2015, it is a micro-operator (1–10 employees) serving Dutch pet owners through a single direct-to-consumer channel.

Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersRockanje, Netherlands
HQ citystring
Rockanje
HQ countrystring
Netherlands
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
pet supplies retail, pet food ecommerce, online pet store, pet care products, animal accessories
Industry3 codes
1Pet Supplies Inventory-led Online Retailers
CodeCRAFADAHPrimaryYes
2General Pet Supplies Retail (Multi-category)
CodeCRALAHAAPrimaryNo
3Pet Health & Wellness Retail (Supplements, OTC, Flea/Tick)
CodeCRALAHACPrimaryNo
NAICS code1 code
  • Pet and Pet Supplies Retailers45991
Product category
Pet Supplies Retail
No data
Cost components5 values
Supply Chain, Operations, Marketing or Sales, Technology or R&D, Others
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Gewoon gezhond operates an online retail shop selling pet supplies, including pet food, accessories, and care products. The business is positioned as an e-commerce shop for pet supplies serving customers through its website at gewoongezhond.nl.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

No product or service information available. The source page displayed a verification/loading screen ("One moment, please...") without access to actual company content.

Product and service1 record
1Pet supplies
CategoryPet Supplies Retail
Recent move1 record

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeRegional player
Description

European specialty pet retailer with a Dutch online and store presence offering food, accessories and wellness products. Comparable multi-channel pet retail model.

TypeRegional player
Description

Specialist Dutch pet retail chain with both online and physical stores offering food, accessories and health products for pets. Comparable assortment and Dutch consumer base.

TypeBroad incumbent
Description

Largest US pure-play online pet supplies retailer; benchmark for category-leading assortment, autoship and customer experience in inventory-led pet e-commerce.

TypeDirect peer
Description

European value-positioned online pet supplies retailer (part of the Zooplus group) serving the Netherlands. Directly comparable model — pure-play inventory-led pet e-commerce at scale.

TypeBroad incumbent
Description

Europe's leading online pet supplies retailer, now part of HelloFresh, operating across multiple countries including the Netherlands. Directly comparable as an inventory-led pet e-commerce specialist at vastly larger scale.

TypeBroad incumbent
Description

The largest online marketplace in the Netherlands and Belgium, carrying a deep pet supplies category alongside many other verticals. Sets the baseline competitive benchmark for any Dutch online pet retailer.

TypeEmerging player
Description

UK-based specialty pet retailer expanding its online proposition alongside physical stores. Comparable as a regional specialty competitor in the European pet retail landscape.

TypeRegional player
Description

Dutch specialty pet retailer with a strong store network and growing online channel, focused on premium and healthy pet nutrition. Comparable niche and wellness positioning.

TypeDirect peer
Description

Dutch online pet pharmacy and supplies retailer offering pet health products, food and accessories. Closely comparable to Gewoon gezhond's health-leaning positioning and Dutch-market focus.

TypeBroad incumbent
Description

Amazon's Dutch marketplace and its dedicated pet supplies category, representing the generalist e-commerce competitive pressure faced by any specialist Dutch pet shop.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Gewoon gezhond

Pet Supplies Retailgewoongezhond.nl

Gewoon gezhond is a privately held, Netherlands-based e-commerce shop for pet supplies operating from Rockanje via the gewoongezhond.nl domain. Founded in 2015, it is a micro-operator (1–10 employees) serving Dutch pet owners through a single direct-to-consumer channel.

What Gewoon gezhond does

Gewoon gezhond operates a single-domain, Netherlands-based e-commerce shop for pet supplies out of Rockanje, with no documented product assortment, pricing, supplier relationships, or technology stack beyond the website URL itself (returned only a verification/loading page with no extractable catalog or business detail). The company is privately held, for-profit, and micro-scaled at 1–10 employees per the underlying firmographic record.

There is no disclosed revenue model, no management team on record, no funding history, no partnerships, no certifications, no M&A activity, and no regulatory or restructuring events captured in the input. The business appears to be a direct-to-consumer pet supplies retailer serving Dutch pet owners, but specific SKU categories (food, accessories, health), price points, fulfillment model, and go-to-market channels are not verifiable from the available sources. The website domain (gewoongezhond.nl) is the only confirmed operational artifact.

The analytical implication is that this is a sub-scale, single-property retail brand with no public evidence of growth investment, technology differentiation, or expansion intent. Diligence would require direct access to the storefront, traffic/GMV analytics, and ownership records before any investment thesis can be constructed.

Gewoon gezhond firmographics

Firmographics
Name
Gewoon gezhond
Website
https://gewoongezhond.nl
Company type
Private
Founded year
2015
Headcount range
1–10 employees
Short description
Gewoon gezhond is a privately held, Netherlands-based e-commerce shop for pet supplies operating from Rockanje via the gewoongezhond.nl domain. Founded in 2015, it is a micro-operator (1–10 employees) serving Dutch pet owners through a single direct-to-consumer channel.
Ownership category
akta.pro rank

Gewoon gezhond industry classification

Industry
Product category
Pet Supplies Retail
NAICS
Pet and Pet Supplies Retailers (45991)
akta.pro primary industry
Pet Supplies Inventory-led Online Retailers (CRAFADAH)
akta.pro secondary industries
General Pet Supplies Retail (Multi-category) (CRALAHAA), Pet Health & Wellness Retail (Supplements, OTC, Flea/Tick) (CRALAHAC)

Keywords

  • Pet supplies retail
  • Pet food ecommerce
  • Online pet store
  • Pet care products
  • Animal accessories

Where Gewoon gezhond is headquartered

Location

Headquarters

HQ city
Rockanje
HQ country
Netherlands
HQ region
Europe

Markets served

Gewoon gezhond business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Supply Chain, Operations, Marketing or Sales, Technology or R&D, Others

Gewoon gezhond product offering

Product offering

Core offering

Gewoon gezhond operates an online retail shop selling pet supplies, including pet food, accessories, and care products. The business is positioned as an e-commerce shop for pet supplies serving customers through its website at gewoongezhond.nl.

Product overview

No product or service information available. The source page displayed a verification/loading screen ("One moment, please...") without access to actual company content.

Differentiator

Problem solved

Functional benefit

Products and services

  • Pet supplies

Companies that use Gewoon gezhond

Customer profile

Ideal customer profiles1 record

Gewoon gezhond technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Gewoon gezhond partnerships and signals

Strategic signal

Recent moves1 record

Expansion highlights5 records

Gewoon gezhond competitors and assessment

Company assessment

Regional players

  • Maxi Zoo: European specialty pet retailer with a Dutch online and store presence offering food, accessories and wellness products. Comparable multi-channel pet retail model.
  • Petworld (Dierspecialist): Specialist Dutch pet retail chain with both online and physical stores offering food, accessories and health products for pets. Comparable assortment and Dutch consumer base.
  • Pets Place: Dutch specialty pet retailer with a strong store network and growing online channel, focused on premium and healthy pet nutrition. Comparable niche and wellness positioning.

Broad incumbents

  • Chewy: Largest US pure-play online pet supplies retailer; benchmark for category-leading assortment, autoship and customer experience in inventory-led pet e-commerce.
  • Zooplus: Europe's leading online pet supplies retailer, now part of HelloFresh, operating across multiple countries including the Netherlands. Directly comparable as an inventory-led pet e-commerce specialist at vastly larger scale.
  • bol.com: The largest online marketplace in the Netherlands and Belgium, carrying a deep pet supplies category alongside many other verticals. Sets the baseline competitive benchmark for any Dutch online pet retailer.
  • Amazon.nl Pet Supplies: Amazon's Dutch marketplace and its dedicated pet supplies category, representing the generalist e-commerce competitive pressure faced by any specialist Dutch pet shop.

Direct peers

  • Bitiba: European value-positioned online pet supplies retailer (part of the Zooplus group) serving the Netherlands. Directly comparable model — pure-play inventory-led pet e-commerce at scale.
  • Dierapotheker / Vetsend: Dutch online pet pharmacy and supplies retailer offering pet health products, food and accessories. Closely comparable to Gewoon gezhond's health-leaning positioning and Dutch-market focus.

Emerging players

  • Jollyes: UK-based specialty pet retailer expanding its online proposition alongside physical stores. Comparable as a regional specialty competitor in the European pet retail landscape.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights4 records

Customer concentration

Gewoon gezhond financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Gewoon gezhond leadership team

Management profile

Number of profiles

Gewoon gezhond funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Gewoon gezhond M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gewoon gezhond

What does Gewoon gezhond do?

Gewoon gezhond operates an online retail shop selling pet supplies, including pet food, accessories, and care products. The business is positioned as an e-commerce shop for pet supplies serving customers through its website at gewoongezhond.nl.

When was Gewoon gezhond founded?

Gewoon gezhond was founded in 2015. It employs 1 to 10 people.

Where is Gewoon gezhond based?

Gewoon gezhond is headquartered in Rockanje, Netherlands, in the Europe region.

Who are Gewoon gezhond's main competitors?

Regional players on record are Maxi Zoo, Petworld (Dierspecialist) and Pets Place. Broad incumbents are Chewy, Zooplus, bol.com and Amazon.nl Pet Supplies. Direct peers are Bitiba and Dierapotheker / Vetsend. Jollyes is listed as an emerging player.

Does Gewoon gezhond have an API?

No public API is recorded for Gewoon gezhond.

What industry is Gewoon gezhond in?

Gewoon gezhond's product category is Pet Supplies Retail. Its primary akta.pro industry code is CRAFADAH, Pet Supplies Inventory-led Online Retailers, with a secondary code of CRALAHAA, General Pet Supplies Retail (Multi-category). Its NAICS code is 45991.

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