Gewoon gezhond
Gewoon gezhond is a privately held, Netherlands-based e-commerce shop for pet supplies operating from Rockanje via the gewoongezhond.nl domain. Founded in 2015, it is a micro-operator (1–10 employees) serving Dutch pet owners through a single direct-to-consumer channel.
- Company typePrivate
- Founded2015
- HeadquartersRockanje, Netherlands
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Gewoon gezhond does
Gewoon gezhond operates a single-domain, Netherlands-based e-commerce shop for pet supplies out of Rockanje, with no documented product assortment, pricing, supplier relationships, or technology stack beyond the website URL itself (returned only a verification/loading page with no extractable catalog or business detail). The company is privately held, for-profit, and micro-scaled at 1–10 employees per the underlying firmographic record.
There is no disclosed revenue model, no management team on record, no funding history, no partnerships, no certifications, no M&A activity, and no regulatory or restructuring events captured in the input. The business appears to be a direct-to-consumer pet supplies retailer serving Dutch pet owners, but specific SKU categories (food, accessories, health), price points, fulfillment model, and go-to-market channels are not verifiable from the available sources. The website domain (gewoongezhond.nl) is the only confirmed operational artifact.
The analytical implication is that this is a sub-scale, single-property retail brand with no public evidence of growth investment, technology differentiation, or expansion intent. Diligence would require direct access to the storefront, traffic/GMV analytics, and ownership records before any investment thesis can be constructed.
Gewoon gezhond firmographics
Firmographics- Name
- Gewoon gezhond
- Website
- https://gewoongezhond.nl
- Company type
- Private
- Founded year
- 2015
- Headcount range
- 1–10 employees
- Short description
- Gewoon gezhond is a privately held, Netherlands-based e-commerce shop for pet supplies operating from Rockanje via the gewoongezhond.nl domain. Founded in 2015, it is a micro-operator (1–10 employees) serving Dutch pet owners through a single direct-to-consumer channel.
- Ownership category
- akta.pro rank
Gewoon gezhond industry classification
Industry- Product category
- Pet Supplies Retail
- NAICS
- Pet and Pet Supplies Retailers (45991)
- akta.pro primary industry
- Pet Supplies Inventory-led Online Retailers (CRAFADAH)
- akta.pro secondary industries
- General Pet Supplies Retail (Multi-category) (CRALAHAA), Pet Health & Wellness Retail (Supplements, OTC, Flea/Tick) (CRALAHAC)
Keywords
Where Gewoon gezhond is headquartered
LocationHeadquarters
- HQ city
- Rockanje
- HQ country
- Netherlands
- HQ region
- Europe
Markets served
Gewoon gezhond business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D, Others
Gewoon gezhond product offering
Product offeringCore offering
Gewoon gezhond operates an online retail shop selling pet supplies, including pet food, accessories, and care products. The business is positioned as an e-commerce shop for pet supplies serving customers through its website at gewoongezhond.nl.
Product overview
No product or service information available. The source page displayed a verification/loading screen ("One moment, please...") without access to actual company content.
Differentiator
Problem solved
Functional benefit
Products and services
- Pet supplies
Companies that use Gewoon gezhond
Customer profileIdeal customer profiles1 record
Gewoon gezhond technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Gewoon gezhond partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights5 records
Gewoon gezhond competitors and assessment
Company assessmentRegional players
- Maxi Zoo: European specialty pet retailer with a Dutch online and store presence offering food, accessories and wellness products. Comparable multi-channel pet retail model.
- Petworld (Dierspecialist): Specialist Dutch pet retail chain with both online and physical stores offering food, accessories and health products for pets. Comparable assortment and Dutch consumer base.
- Pets Place: Dutch specialty pet retailer with a strong store network and growing online channel, focused on premium and healthy pet nutrition. Comparable niche and wellness positioning.
Broad incumbents
- Chewy: Largest US pure-play online pet supplies retailer; benchmark for category-leading assortment, autoship and customer experience in inventory-led pet e-commerce.
- Zooplus: Europe's leading online pet supplies retailer, now part of HelloFresh, operating across multiple countries including the Netherlands. Directly comparable as an inventory-led pet e-commerce specialist at vastly larger scale.
- bol.com: The largest online marketplace in the Netherlands and Belgium, carrying a deep pet supplies category alongside many other verticals. Sets the baseline competitive benchmark for any Dutch online pet retailer.
- Amazon.nl Pet Supplies: Amazon's Dutch marketplace and its dedicated pet supplies category, representing the generalist e-commerce competitive pressure faced by any specialist Dutch pet shop.
Direct peers
- Bitiba: European value-positioned online pet supplies retailer (part of the Zooplus group) serving the Netherlands. Directly comparable model — pure-play inventory-led pet e-commerce at scale.
- Dierapotheker / Vetsend: Dutch online pet pharmacy and supplies retailer offering pet health products, food and accessories. Closely comparable to Gewoon gezhond's health-leaning positioning and Dutch-market focus.
Emerging players
- Jollyes: UK-based specialty pet retailer expanding its online proposition alongside physical stores. Comparable as a regional specialty competitor in the European pet retail landscape.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights4 records
Customer concentration
Gewoon gezhond financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gewoon gezhond leadership team
Management profileNumber of profiles
Gewoon gezhond funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gewoon gezhond M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gewoon gezhond
What does Gewoon gezhond do?
Gewoon gezhond operates an online retail shop selling pet supplies, including pet food, accessories, and care products. The business is positioned as an e-commerce shop for pet supplies serving customers through its website at gewoongezhond.nl.
When was Gewoon gezhond founded?
Gewoon gezhond was founded in 2015. It employs 1 to 10 people.
Where is Gewoon gezhond based?
Gewoon gezhond is headquartered in Rockanje, Netherlands, in the Europe region.
Who are Gewoon gezhond's main competitors?
Regional players on record are Maxi Zoo, Petworld (Dierspecialist) and Pets Place. Broad incumbents are Chewy, Zooplus, bol.com and Amazon.nl Pet Supplies. Direct peers are Bitiba and Dierapotheker / Vetsend. Jollyes is listed as an emerging player.
Does Gewoon gezhond have an API?
No public API is recorded for Gewoon gezhond.
What industry is Gewoon gezhond in?
Gewoon gezhond's product category is Pet Supplies Retail. Its primary akta.pro industry code is CRAFADAH, Pet Supplies Inventory-led Online Retailers, with a secondary code of CRALAHAA, General Pet Supplies Retail (Multi-category). Its NAICS code is 45991.