CleanUP - Mobile Classroom

What CleanUP - Mobile Classroom does

CleanUP USA is a Dallas-Fort Worth-based nonprofit founded in 2000 by Jordan Allsup that converts school buses into mobile service units delivering free, dignity-focused services directly to underserved communities. Its product portfolio spans eight mobile units: Mobile Barbershop (free haircuts), Mobile Classroom (literacy, job training, life skills via charter school curriculum), Mobile Clinic (healthcare delivered with Baylor Scott & White Health), Community Clothes Closet (client-selected clothing), Free Delivery Service (food, hygiene, household items, >7 pallet capacity), Mobile Shower (six private stalls with hot water and hygiene kits), Transportation Services (rides to employment, healthcare, DMV, VA), and Need a Lift (SDEP-coordinated employer transportation). Recipients are homeless individuals, low-income families, single parents, and foster/refugee children across DFW; services are provided at no cost at partner locations including churches, community centers, KIPP schools, and outreach organizations. The business model is donation-funded: CleanUP reports that 95% of donations go directly to services, revenue is generated from individuals, corporations, and community partners via PayPal and corporate-sponsorship channels, and no fees are charged to recipients.

Name

CleanUP - Mobile Classroom

Legal name

CleanUP USA

Website

https://cleanupusa.org

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

101–250 employees

Short description

CleanUP USA is a DFW nonprofit that converts school buses into mobile units delivering free showers, haircuts, healthcare, education, clothing, food delivery, and transportation to homeless individuals and low-income families across the Dallas-Fort Worth Metroplex.

Ownership category

akta.pro rank

Product category

Mobile Community Outreach Services

NAICS

Emergency and Other Relief Services (624230), Community Housing Services (62422), Special Needs Transportation (485991)

SIC

Sanitary Services (4950), Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Hoarding/Extreme Cleaning with Sanitization (HSAEAHAG)

akta.pro secondary industry

Junk Removal & Disposal Coordination (HSAFAFAH)

Keywords

• Mobile community services
• Homeless outreach programs
• Mobile health clinics
• Mobile education services
• Nonprofit social services

Headquarters

HQ city

Irving

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others

Revenue model

1. Donations: CleanUP operates entirely on donations from individuals, corporations, and community partners. The organization states that 95% of donations go directly to serving neighbors in need.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

CleanUP USA provides free mobile community services through a fleet of converted school buses serving underserved populations in the Dallas-Fort Worth Metroplex. Core offerings include the Mobile Barbershop (free haircuts), Mobile Classroom (literacy, job training, life skills), Mobile Clinic (health check-ups, vaccinations, dental, mental health), Community Clothes Closet (clothing distribution), Free Delivery Service (food, hygiene, household goods), Mobile Showers (six private stalls), and Transportation Services including the SDEP and Need a Lift programs.

Product overview

CleanUP USA operates as a mobile services nonprofit organization that converts school buses into mobile environments delivering essential services directly to underserved communities in the Dallas-Fort Worth Metroplex. The core product portfolio consists of eight distinct mobile units: Mobile Barbershop (free haircuts), Mobile Classroom (literacy, job training, and life skills education), Mobile Clinic (free healthcare and diagnosis), Community Clothes Closet (clothing distribution), Free Delivery Service (essential goods delivery), Mobile Shower (hygiene facilities), Transportation Services/SDEP, and Need a Lift (transportation to employers). These mobile units work in coordination with partner organizations including Baylor Scott & White Health, charter schools, South Dallas Employment Project, Goodwill, and Metrocare to provide comprehensive support to families, single parents, homeless individuals, and those facing financial hardship.

Differentiator

Problem solved

Functional benefit

Products and services

• Mobile Barbershop A mobile unit offering professional haircuts at no cost to homeless and low-income individuals, helping restore dignity and self-esteem for job interviews or confidence boosts.
• Mobile Classroom An educational unit on wheels providing literacy programs, job training, and life skills education including financial literacy and time management to underserved communities across the DFW Metroplex.
• Mobile Clinic A mobile medical unit providing free diagnosis and short and long-term care including basic health check-ups, vaccinations, dental care, and mental health support to underserved communities in partnership with Baylor Scott & White Health.
• Community Clothes Closet A clothing distribution service providing seasonal attire, professional work clothes, and children's clothing to families and individuals in need, allowing neighbors to select items based on their needs and personal style.
• Free Delivery Service A logistics service delivering essential goods including food, hygiene products, and household items directly to families and individuals facing transportation barriers, with capacity to hold more than seven pallets.
• Mobile Shower A mobile shower unit with six private, fully equipped shower stalls providing clean, hot water and essential toiletries such as shampoo, soap, and hygiene kits for individuals to refresh and maintain hygiene.
• Transportation Services (SDEP) Transportation assistance providing rides to essential destinations including DMV, health clinics, grocery stores, employment centers, schools, pharmacies, food banks, mental health services, and VA centers for veterans.
• Need a Lift A transportation initiative supporting South Dallas families with reliable rides to local employers, providing food services and other valuable partner services along the route.

Quantifiable outcome

• 95% of donations go directly to serving neighbors in need
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature5 records

Partnerships

19 partnerships are on record, tiered core and minor.

• Baylor Scott & White HealthcoreStrategic or Co-development PartnerBaylor Scott & White Health partners with CleanUP to outfit and provide medical care through the CleanUP Free Mobile Clinic. Medical practitioners from the organization help deliver healthcare services including basic check-ups, vaccinations, dental care, and mental health support.
• Charter Schools (partnership for curriculum)coreStrategic or Co-development PartnerPartnership with charter schools provides CleanUP access to their curriculum and online educational resources, supporting K-12 education and high school diploma or GED coursework for community members.
• Local Nonprofits and Community OrganizationscoreStrategic or Co-development PartnerCleanUP partners with area nonprofits and community organizations to collect donations of essential goods and distribute them through the delivery service. These partnerships help bridge the gap between donors and those in need.
• South Dallas Employment Project (SDEP)coreStrategic or Co-development PartnerSDEP has invited CleanUP to support a transportation initiative, transporting families from Pacifica and other locations to local employers. CleanUP delivers food to the site and offers additional support services in coordination with SDEP, Goodwill, and Metrocare.
• GoodwillminorStrategic or Co-development PartnerPartner in the South Dallas Employment Project transportation initiative, working with CleanUP and other organizations to support employment transportation.
• MetrocareminorStrategic or Co-development PartnerKey mental health partner in the SDEP transportation initiative, providing mental health services coordination with CleanUP's transportation and support services.
• Fellowship ChurchcoreStrategic or Co-development PartnerFellowship Church hosts CleanUP's Saturday packing events at their Grapevine campus. The church's engaged community participates in assembling hygiene kits, clothing kits, and CleanUP kits for distribution.
• 121 Community ChurchcoreStrategic or Co-development Partner121 Community Church partners with CleanUP for back-to-school events, offering free haircuts to students and families in the Grapevine area.
• LVT RisecoreStrategic or Co-development PartnerLVT Rise hosts CleanUP's clothing and haircut services at their Fort Worth location, providing a welcoming space for community outreach programs.
• New Friends New LifecoreStrategic or Co-development PartnerDallas nonprofit dedicated to helping women and girls who have survived sexual exploitation and trafficking. CleanUP provides free haircuts to support the organization's mission of rebuilding lives.
• Single Parent AdvocatecoreStrategic or Co-development PartnerDallas-based nonprofit supporting single-parent families since 2009. CleanUP partners for back-to-school events, providing free haircuts to single-parent families.
• KIPP Texas (KIPP Truth Academy, KIPP Truth Elementary)coreStrategic or Co-development PartnerKIPP Texas Public Schools network partners with CleanUP for back-to-school events, with CleanUP providing free haircuts to students and families at KIPP schools.
• Refresh Birdville ISDminorStrategic or Co-development PartnerOrganization supporting students and families across Birdville ISD. CleanUP participates in back-to-school events with free haircuts for students.
• Casa De EsperanzacoreStrategic or Co-development PartnerFort Worth organization providing sanctuary for those seeking hope and change. Hosts CleanUP's clothing and haircut services for vulnerable populations.
• Downtown Dallas OutreachcoreStrategic or Co-development PartnerRegular host location for CleanUP's mobile services including free haircuts and food distribution. Serves as a hub for individuals experiencing homelessness in Dallas.
• Downtown Fort Worth OutreachcoreStrategic or Co-development PartnerTrusted partner location in Fort Worth hosting CleanUP's free haircut events. Provides consistent space for outreach to individuals facing hardship.
• The TablecoreStrategic or Co-development PartnerDallas community space dedicated to serving overlooked individuals. Hosts CleanUP's mobile shower services in a welcoming environment.
• Fellowship of the Parks GrapevinecoreStrategic or Co-development PartnerCommunity-focused church in Grapevine hosting CleanUP's packing events with spacious facilities for volunteer kit assembly.
• Allostasis MediaminorOthersDigital agency that designed and powers CleanUP's website and digital presence.

Scale indicators18 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Lava Mae: Lava Mae pioneered mobile shower and hygiene services for people experiencing homelessness, originally in San Francisco and now expanding. It is the closest direct analog to CleanUP's Mobile Shower and dignity-first mobile service model.
• Mobile Loaves & Fishes: Texas-based (Austin) nonprofit providing mobile food, clothing, and hygiene services to people experiencing homelessness, including the iconic Community First! Village. Shares CleanUP's mobile-outreach-to-homeless model in the same state.
• The Shower of Hope: The Shower of Hope operates mobile shower units serving individuals experiencing homelessness across multiple U.S. cities. Directly comparable to CleanUP's Mobile Shower program in both service type and target population.

Emerging players

• Mercy Chefs: Mercy Chefs provides mobile chef-prepared meals to disaster-stricken and underserved communities. Comparable as a mobile-community-services nonprofit with a similar volunteer-and-partner-driven delivery model, though focused on food.
• CityTeam: CityTeam runs mobile outreach and community-service programs serving homeless and low-income populations across multiple U.S. cities. Comparable mission and partially overlapping service mix (food, clothing, hygiene support).

Regional players

• Union Gospel Mission Dallas: Dallas-based faith-rooted nonprofit providing shelter, meals, clothing, and recovery services to homeless individuals. Operates in the same DFW service area as CleanUP but uses a traditional facility-based model rather than mobile units.
• Dallas Life Foundation: Dallas Life Foundation is a DFW homeless services organization providing shelter, meals, recovery programs, and transitional support. Comparable client population and Dallas geography; facility-based rather than mobile delivery.
• The Stewpot: The Stewpot is a Dallas-based nonprofit offering meals, clothing, hygiene, and case management to people experiencing homelessness and poverty in the DFW area. Regional peer serving the same client base as CleanUP but at a fixed downtown Dallas location.

Broad incumbents

• United Way of Metropolitan Dallas: United Way of Metropolitan Dallas is the largest broad-based nonprofit platform in DFW, funding and convening many of the same partners CleanUP works with. Comparable as a DFW donor ecosystem player, though operating as a funder/convener rather than direct service provider.
• Catholic Charities of Dallas: Catholic Charities of Dallas delivers a broad portfolio of social services including housing, refugee support, and basic-needs assistance across DFW. Comparable client population and region; broader portfolio and larger institutional footprint than CleanUP.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/clean-up-2020

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CleanUP - Mobile Classroom