Paletas
Paletas is a Berlin-based manufacturer of premium organic, vegan fruit ice pops founded in 2012. It serves over 300 B2B Eispartner (restaurants, cafes, retailers) across 20+ German cities via wholesale, alongside Berlin event catering and nationwide custom co-branded ice production.
- Company typePrivate
- Founded2011
- HeadquartersBerlin, Germany
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Paletas does
Paletas is a Berlin-based manufacturer of premium organic fruit ice pops, founded in 2012 by Denise and Torsten Alberts after the founders were inspired by handmade fruit ice cream encountered during a 2011 trip to Australia. The company produces 10 SKUs of handcrafted, vegan, lactose-free, gluten-free ice pops using whole organic fruits, coconut milk, regional beet sugar, and natural ingredients, all certified organic under EU standards (DE-ÖKO-070 control code) and free from additives, flavor enhancers, binders, emulsifiers, preservatives, and palm oil. Production takes place at a single Berlin manufactory powered by 100% green electricity, with a closed-loop water cooling system, PEFC-certified wooden sticks, and plastic-free compostable packaging that decomposes within 42 days. The Gurke-Zitrone flavor won a 2016 Free From Food Award.
The business operates three revenue streams. The primary channel is a B2B wholesale program called Eispartner:in, which supplies over 300 restaurants, cafes, hotels, and retailers across more than 20 German cities with branded freezer units, marketing materials, and recurring product supply. The second stream is event catering services in Berlin, offering rental of four mobile ice equipment tiers (Bauchladen, Eiswagen, Eistruhe, Eistruck) ranging from 20 to 1,800 pops capacity, with optional service personnel. The third stream is custom co-branded ice production for corporate clients, available nationwide from 100-unit minimum orders via deep-freeze courier. Recommended end-consumer retail price is 3.50 EUR per unit. The company also operates one physical retail shop in Berlin-Friedrichshain opened in 2016, runs an e-commerce B2B storefront, and has a co-branded T-shirt collaboration with sustainable clothing brand Hafendieb. Paletas is founder-controlled as a GmbH & Co. KG with no disclosed external institutional investment; CO2 emissions are triple-offset through a partnership with ForTomorrow (30.3 tonnes offset via 151 trees planted in German mixed forests). Named enterprise customers include Delivery Hero AG, Vivantes Netzwerk für Gesundheit GmbH, and The Westin Grand Berlin.
Paletas firmographics
Firmographics- Name
- Paletas
- Legal name
- Paletas GmbH & Co. KG
- Website
- https://paletas.de
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Paletas is a Berlin-based manufacturer of premium organic, vegan fruit ice pops founded in 2012. It serves over 300 B2B Eispartner (restaurants, cafes, retailers) across 20+ German cities via wholesale, alongside Berlin event catering and nationwide custom co-branded ice production.
- Ownership category
- akta.pro rank
Paletas industry classification
Industry- Product category
- Premium Organic Frozen Desserts
- NAICS
- Ice Cream and Frozen Dessert Manufacturing (311520), Packaged Frozen Food Merchant Wholesalers (424420)
- SIC
- Ice Cream & Frozen Desserts (2024)
- akta.pro primary industry
- Ice Cream, Frozen Desserts & Novelties Manufacturing (AFAKAKAE)
- akta.pro secondary industries
- Plant-Based Frozen Desserts Processing (Non-Dairy Ice Cream, Gelato, Novelties) (AFAHAJAE), Ice Cream & Frozen Desserts Wholesale (AFAIAHAC), Vegan/Allergen-Free Dessert Shops (THAFAGAL)
Keywords
Where Paletas is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Paletas business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- B2B Ice Partner Product Sales: Wholesale product sales to restaurant, cafe, and retail partners (Eispartner) who resell Paletas ice pops to end consumers. Partners receive product supply plus marketing materials and branded freezer units.
- Event Catering Services: Rental and service revenue from ice carts, trucks, display cases, and portable units for events. Includes optional service personnel and custom branding services.
- Custom Branding/Co-branding: Custom ice pop production with company logos on packaging for corporate events and marketing purposes, available nationwide for orders of 100+ units.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | End Consumer Retail Price |
| Transaction based/ take rate | Pay-as-you-go | B2B Wholesale Pricing |
| Unit Pricing | Pay-as-you-go | Event Catering Equipment Rental |
| Unit Pricing | Multi-year contract | Custom Branding |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Paletas product offering
Product offeringCore offering
Paletas manufactures handcrafted, 100% organic, vegan fruit ice pops (Stieleis) from whole fruits, coconut milk, and regional beet sugar at its Berlin Eismanufaktur. It distributes these ice pops through a B2B Eispartner network of 300+ restaurants, cafes, and retailers across Germany, complemented by event catering services (ice cart/truck rentals, custom branding) and a direct retail shop in Berlin-Friedrichshain. All products are certified organic (DE-ÖKO-070), vegan, lactose-free, gluten-free, and use plastic-free compostable packaging.
Product overview
Paletas is a Berlin-based ice cream manufacturer founded in 2011, operating as a single-brand food and beverage company. The core product portfolio consists of 10 varieties of hand-made, organic, vegan fruit ice cream pops (Stieleis) — including fruit-based flavors (Himbeere Vanille, Mango Kokos, Erdbeere Limette, Gurke Zitrone, Himbeere Zitrone, Mango Maracuja, Orange) and two creamy variants (Creamy Strawberry, Creamy Lemon, Schoko) — all made with whole fruits, coconut milk, regional beet sugar, and natural ingredients, free from additives, preservatives, and palm oil. The company operates a B2B distribution channel (Eispartner:in program) supplying over 300 partner locations across Germany, and a Catering & Event division renting mobile ice equipment (Bauchladen, Eiswagen, Eistruhe, Eistruck) and offering custom branding services. A co-branded clothing collaboration with Hafendieb was also produced. All products are certified organic (EU organic logo, DE-ÖKO-070), vegan, lactose-free, and gluten-free.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 300+ Eispartner across Germany serving their ice pops
- +2 more outcomes
Companies that use Paletas
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Paletas technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature3 records
Paletas partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ForTomorrowcoreBerlin-based non-profit climate organization. Paletas partners with ForTomorrow to offset 30.3 tonnes of CO2 emissions (triple their production emissions) by planting 151 trees in climate-resilient mixed forests in Germany. This is central to their sustainability mission and carbon-neutral production claims.
Scale indicators5 records
Recent moves9 records
Expansion highlights5 records
Paletas competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Paletas social profiles
Digital presencePaletas compliance and trust
Trust signalCompliance3 records
Paletas financial estimates
Financial estimateRevenue estimate
Valuation estimate
Paletas leadership team
Management profileNumber of profiles
Profiles2 records
Paletas funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Paletas M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Paletas
What does Paletas do?
Paletas manufactures handcrafted, 100% organic, vegan fruit ice pops (Stieleis) from whole fruits, coconut milk, and regional beet sugar at its Berlin Eismanufaktur. It distributes these ice pops through a B2B Eispartner network of 300+ restaurants, cafes, and retailers across Germany, complemented by event catering services (ice cart/truck rentals, custom branding) and a direct retail shop in Berlin-Friedrichshain. All products are certified organic (DE-ÖKO-070), vegan, lactose-free, gluten-free, and use plastic-free compostable packaging.
Is Paletas a public or private company?
Paletas is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Paletas founded?
Paletas was founded in 2011. It employs 11 to 50 people.
Where is Paletas based?
Paletas is headquartered in Berlin, Germany, in the Europe region.
How does Paletas make money?
Three revenue lines are on record. B2B Ice Partner Product Sales are the primary driver. The others are event Catering Services and custom Branding/Co-branding.
Does Paletas have an API?
No public API is recorded for Paletas.
What industry is Paletas in?
Paletas's product category is Premium Organic Frozen Desserts. Its primary akta.pro industry code is AFAKAKAE, Ice Cream, Frozen Desserts & Novelties Manufacturing, with a secondary code of AFAHAJAE, Plant-Based Frozen Desserts Processing (Non-Dairy Ice Cream, Gelato, Novelties). Its NAICS code is 311520 and its SIC code is 2024.