Manege Slichtenhorst

What Manege Slichtenhorst does

Manege Slichtenhorst is a privately owned, single-location Dutch riding school (manege) founded in 1995 by Lucie and operating continuously for over 30 years from Slichtenhorsterweg 8, Nijkerk, Netherlands. The facility comprises an indoor arena (built 2000), outdoor arena, stables housing 30+ horses and ponies, a kantine (bar), and an on-site ruitershop stocking Red Horse, Horka, HB ruitersport, and USG brands. The company's core offering is structured riding lessons — longe lessons for beginners from age 6, group lessons (dressage and jumping), and advanced springlessen — delivered six days per week by six named diploma'd instructors including an HI-4 certified jumping specialist.

Revenue is generated through multiple recurring and transactional streams: weekly group lessons sold via 5- or 10-lesson cards (€85-160), monthly full-pension horse boarding at €345 (positioned around animal welfare with the 2021 Paddock Paradise track system), KNHS-affiliated dressage and jumping competition hosting, summer and Christmas pony camps at €90 per child, three tiers of KNHS association memberships (€35-€175/year), and on-site retail. There is no proprietary technology, no digital booking platform, and no AI/ML capability — operations are managed manually via a WordPress website. The go-to-market is local word-of-mouth supplemented by SEO-driven blog content on equestrian care topics, with the addressable market defined as 'Nijkerk and surroundings'.

The business model is essentially a vertically integrated community equestrian center: lesson participants, boarding horse owners, competition members, and camp attendees are drawn from overlapping local customer pools, with KNHS affiliation and the Stichting Veilige Paardensport safety certification providing external credibility. The company is founder-owned (Lucie, referred to as 'eigenaresse'), with no institutional investment, no parent company, and no subsidiaries. It does not disclose revenue figures.

Name

Manege Slichtenhorst

Legal name

Manege Slichtenhorst

Website

https://slichtenhorst.nl

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Manege Slichtenhorst is a privately owned, single-location Dutch riding school in Nijkerk, Netherlands, founded in 1995, offering group riding lessons, full-pension horse boarding, KNHS dressage/jumping competitions, holiday pony camps, and on-site equestrian retail to local children, adult riders, and horse owners.

Ownership category

akta.pro rank

Product category

Equestrian Riding School Services

NAICS

Sports and Recreation Instruction (61162), Horses and Other Equine Production (11292)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Racing, Including Track Operation (7948)

akta.pro primary industry

Equine Care & Stable Management (EDAOAOAE)

akta.pro secondary industries

Horse Boarding, Livery & Stable Operations (AFAEAGAG), Equestrian Teams & Stables (Racing/Show Jumping/Eventing) (MPAKABAG)

Keywords

• Riding school
• Equestrian lessons
• Horse boarding
• Pony camps
• Dressage competitions

Headquarters

HQ city

Nijkerk

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Riding Lessons: Weekly group riding lessons for children and adults, including longelessen (beginner lessons), group lessons, and springlessen (jumping lessons). Revenue from individual lesson purchases and lesson cards (5 or 10 lesson bundles).
2. Pension Stallion Boarding: Full-board horse boarding service at €345 per month, with focus on horse welfare including movement, fresh air, roughage, and social contact with other horses.
3. Pony Camps: Summer and Christmas holiday pony camps for children. Summer camp runs 2 days at €90 per child; Christmas camp runs 1 day.
4. KNHS Competition Hosting: Organizing and hosting KNHS dressuur and springen (dressage and jumping) competitions. Members pay reduced competition fees.
5. Ruitershop Retail: On-site riders shop selling equestrian clothing and equipment including helmets, boots, chaps, gloves, and competition attire. Brands include Red horse, Horka, HB ruitersport, USG.
6. Club Membership: KNHS membership with three tiers: Manege lidmaatschap (€35/year), Opleidingslidmaatschap (from €175/year), and Volledig lidmaatschap (€52.50/year). Includes insurance benefits and Paard&Sport Magazine.

Pricing tiers

Distribution channels5 records

Marketing channels3 records

Core offering

Manege Slichtenhorst operates a traditional equestrian riding school in Nijkerk, Netherlands, providing horse riding lessons for children (from age 6) and adults ranging from beginner longe lessons through group lessons to dressage and jumping competition preparation. The facility also offers full-pension horse boarding, organized KNHS dressage and jumping competitions, summer and Christmas pony camps for children, and an on-site equestrian retail shop.

Product overview

Manege Slichtenhorst is a traditional riding school (manege) offering a comprehensive equestrian experience centered around riding lessons for all ages. The core product consists of manegelessen (riding lessons) for children from 6 years and adults, available as longe lessons for beginners transitioning to group lessons. Additional offerings include springlessen (jumping lessons), pensionstalling (horse boarding with full-pension at €345/month), ponykamp (pony camps during holidays at €90), KNHS-organized dressage and jumping competitions, and an on-site ruitershop (riding shop). The manege operates a Paddock Paradise natural housing system for horses and provides comprehensive horse care services including veterinary care, farrier, and saddle fitting. All services are tied together through a vereniging (association) membership system that provides KNHS competition licensing. The company has been operating since 1994 and holds the Stichting Veilige Paardensport safety certification.

Differentiator

Problem solved

Functional benefit

Products and services

• Manegelessen (Riding Lessons) Structured horse riding lessons for children from age 6 and adults, beginning with longe lessons for beginners and progressing into group lessons for dressage and jumping. Lessons are offered Monday through Saturday at the Nijkerk facility and can be purchased as trial lessons or lesson cards (5 or 10 lessons).
• Springlessen (Jumping Lessons) Extra jumping lessons for riders wanting additional practice, with a maximum of five participants per lesson for individual attention, priced at €20 per hour-long session.
• Pensionstalling (Full-Pension Horse Boarding) Full-pension horse stabling focused on horse welfare, addressing the four basic needs of movement, fresh air, sufficient roughage and contact with companions, including the Paddock Paradise track system. Priced at €345 per month.
• Ponykamp (Pony Camps) Holiday pony camps for children held during summer (2-day overnight camp in the stables, €90 per child, including meals) and Christmas (1-day camp).
• KNHS Wedstrijden (KNHS Competitions) Hosting of official KNHS dressage (classes F1 through F12 and BB through Z2) and springen (jumping) competitions, including carrousel (group riding) competitions, with a stamp book system for tracking rider progression.
• Ruitershop (Riding Shop) On-site equestrian retail store stocking brands Red Horse, Horka, HB ruitersport and USG, offering riding pants, boots, helmets, gloves and competition attire. Open Monday through Friday afternoons and Wednesday 13:30–17:00.
• Vereniging (KNHS Association Membership) Three KNHS-affiliated membership tiers — Manege lidmaatschap (€35/year + €25 one-time registration), Opleidingslidmaatschap (from €175/year) and Volledig lidmaatschap (€52.50/year + €25 one-time registration) — providing rider training, start passes for competitions, insurance benefits and Paard&Sport Magazine.

Named customers2 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• KNHS (Koninklijke Nederlandse Hippische Sportfederatie)coreStrategic or Co-development PartnerKNHS is the Dutch Equestrian Sports Federation. Manege Slichtenhorst is affiliated with KNHS for organizing official dressage and jumping competitions (classes F1-F12 and BB-Z2), issuing competition licenses and start passes, and providing rider training programs. Members receive Paard&Sport Magazine and insurance benefits through KNHS membership.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• British Horse Society: UK charity governing horse sports, welfare, and instructor certification. Comparable as a body setting safety and instructor standards analogous to Stichting Veilige Paardensport in the Netherlands.
• The Pony Club (UK): UK youth equestrian education organization with club network delivering lessons, camps, and competition pathways. Comparable as a membership-driven equestrian instruction network, though at larger scale.
• FNRS (Federatie van Nederlandse Ruitersportcentra): Trade federation representing Dutch equestrian centers and maneges. Comparable as the umbrella body setting standards and benchmarking that member maneges like Slichtenhorst operate under.

Direct peers

• Manege Duikse Hoef: Dutch riding school offering lessons and equestrian services in a similar single-location, community-oriented model. Comparable as a regional manege competing for the same lesson and boarding customers.
• Hippisch Centrum Ermelo: Large Dutch equestrian center offering lessons, boarding, and competition hosting. Comparable as a multi-discipline KNHS-affiliated facility providing riding instruction and horse housing in the Netherlands.

Regional players

• Landgoed de Berckt: Dutch estate offering equestrian activities including lessons and horse care. Comparable as a regional equestrian center combining instruction, boarding, and event hosting.
• Stoeterij Het Spelderholt: Dutch equestrian estate with horse boarding, training, and breeding operations. Comparable in combining horse housing (pensionstalling) with riding instruction and welfare-focused husbandry.

Emerging players

• Cavalia: International equestrian entertainment and education company. Comparable only at the periphery as a commercial operator monetizing horse-related experiences to consumers.

Others

• KNHS (Koninklijke Nederlandse Hippische Sportfederatie): Dutch Equestrian Sports Federation that Slichtenhorst is affiliated with. Comparable as the regulator that defines competition pathways, licensing, and training programs used by the manege.
• HorseCountry (Netherlands equestrian tourism network): Network promoting equestrian tourism and riding experiences in the Netherlands. Comparable as an ecosystem player that routes recreational riding customers to maneges like Slichtenhorst.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/slichtenhorst
• LinkedInlinkedin.com/company/manege-slichtenhorst

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Manege Slichtenhorst