VELVET Film Production

What VELVET Film Production does

VELVET Film Productions (also trading as Velvet Films, Velvet TV, and Velvet Film Production) is a privately held UK production company, registered as 06195811 and headquartered at 18th Floor, Blue Tower, MediaCityUK, Manchester, with an additional US office. The company produces high-end television commercials, promotional films, sponsorship idents, and longer-form branded content for advertising, digital, and marketing agencies, as well as for major brands directly. Its production is delivered through a roster of five named directors — Phil Hawkins, Andy Saunders, Frank Borin, Richard Pullar, and Steen Agro — supported by accomplished producers including Executive Producer Gary Cowan.

The company's underlying technology stack is traditional film and video production: high-end advertising production techniques applied across TV commercials, promotional films, sponsorship idents, branded content, and feature-length projects such as the Star Wars Origins fan film shot in Morocco. No proprietary software platform, API, SDK, or AI/ML tooling is disclosed; core capability is human creative direction and physical production execution. The portfolio spans 14+ sector categories (Car, Comedy, Fashion, Finance, Food/Drink, Household FMCG, Idents, International, Leisure, Mobility, Retail, Travel, TV) with named work for clients including AA, Vanquis, Magic The Gathering, Go Outdoors, Vimto, Bavaria, Motorpoint, Dreams, Victoria Plum, Simply Be, P&O Cruises, and many others, with filming locations including Morocco, USA, Connecticut, Scotland, Wales, Mauritius, and Los Angeles.

VELVET operates a project-based professional services revenue model, quoting on a per-project basis by scope, director, location, and duration; no pricing or retainer terms are publicly disclosed. Go-to-market is enterprise field sales via direct engagement with agency partners and brand clients, supported by a portfolio website (velvet-tv.com) and social channels on Vimeo, Twitter (@VELVET_FILM), LinkedIn, and Instagram (@velvetfilm). Customer segments are horizontal — primarily advertising, digital, and marketing agencies, with major brands as a secondary direct-buyer segment. The company is privately held with no disclosed parent, subsidiaries, funding rounds, or institutional investors.

Name

VELVET Film Production

Legal name

Velvet Film Productions

Website

https://velvet-tv.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

VELVET Film Productions is a UK- and US-based independent TV production company that produces high-end television commercials, promotional films, sponsorship idents, and branded content for advertising, digital, and marketing agencies and major brands globally, delivered through a roster of five directors.

Ownership category

akta.pro rank

Product category

Commercial Film and Video Production Services

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Advertising (7310)

akta.pro primary industry

Production & Talent Services (Casting, Crew, Production Management) (MPAAAMAF)

akta.pro secondary industry

Scripted Feature Film Production (Live-Action) (MPADABAA)

Keywords

• TV commercial production
• Film production services
• Advertising video production
• Promotional film production
• Branded content production

Headquarters

HQ city

Salford

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. TV Commercial Production: Project-based production of television commercials for advertising agencies and brands. Services include concept development, filming, and post-production for broadcast-quality content.
2. Promotional Film Production: Creation of promotional films and branded content for major clients, including product launches and campaign materials.
3. Sponsorship Ident Production: Production of sponsorship identification segments for broadcast and streaming platforms.
4. Film Production: Long-form film production including fan films and special projects such as the Star Wars Origins fan film.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

VELVET Film Production is a TV and film production company producing high-end advertising and branded content for advertising, digital, and marketing agencies. Core offerings include TV commercial production, promotional film production, sponsorship ident production, and feature-length film production, delivered through a team of accomplished producers and a roster of cutting-edge directors across UK and USA operations.

Product overview

VELVET Film Production is a TV production company with offices in the UK and USA that produces high-end advertising and content for major brands globally. The company operates as a unified production service offering multiple work types: TV Commercial Production (the core offering), Promotional Film Production, Film Production, and Sponsorship Ident Production. These services are delivered through a team of accomplished producers and cutting-edge directors who work across diverse sectors including automotive, finance, retail, fashion, food/beverage, travel, and leisure. The product portfolio encompasses work for notable brands such as AA, Vanquis, Magic The Gathering, Star Wars, YT Industries, Oak Tree Mobility, Middletons, Simply Be, and many others, organized across sector categories like Car, Comedy, Fashion, Finance, Food/Drink, Household FMCG, Idents, International, Leisure, Mobility, Retail, Travel, and TV.

Differentiator

Problem solved

Functional benefit

Products and services

• TV Commercial Production Project-based production of television commercials for advertising, digital, and marketing agencies across multiple sectors, including concept development, filming, and post-production for broadcast-quality content. Services are tailored to brand clients served through agencies.
• Promotional Film Production Creation of promotional films and branded content for major clients, including product launches, campaign materials, and corporate communications. Includes animated promotional content such as the Simply Health 'Little Niggles' project.
• Sponsorship Ident Production Production of sponsorship identification segments and branded idents for television broadcasts and streaming platforms, including Downton Abbey themed idents for P&O Cruises and sponsorship idents for O'Keeffe's.
• Film Production Long-form film production including fan films and special projects, exemplified by the Star Wars Origins feature-length fan film produced in Morocco. Covers production of short and feature-length films and branded entertainment content.

Named customers53 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves1 record

Expansion highlights4 records

Direct peers

• Anonymous Content: US-based production company and talent management firm producing commercials, feature films, and TV. Closely comparable as a multi-discipline production company with a director roster serving brand and agency clients.
• Pulse Films: London-based production company producing commercials, music videos, feature documentaries, and branded content. Competes with Velvet for the same UK and global agency clients.
• Radical Media: New York- and London-based production company producing commercials, branded content, documentaries, and feature films. Multi-format, multi-director commercial production peer serving global brands.
• Partizan: Global commercial and music video production company with offices in London, LA, Paris, and New York. Operates a multi-director model serving advertising agencies and brands, directly comparable to Velvet's director-driven agency model.
• Academy Films: London-based commercial production company representing a roster of directors across TV, digital, and branded content. Direct UK-headquartered peer in the agency commercial production space.
• B-Reel: Creative production company producing commercials, branded content, and interactive experiences for global brands and agencies. Overlaps with Velvet in commercial production for digital and multi-platform campaigns.
• RSA Films: London- and LA-based commercial production company with a roster of A-list directors producing TV commercials, branded content, and feature films for global brands. Direct competitor to Velvet in the agency-driven commercial production market.
• MJZ: Globally recognized commercial production company with offices in New York, London, and LA, representing a roster of award-winning directors. Competes for premium agency briefs alongside Velvet.
• Smuggler: London- and LA-based commercial and feature production company with an international roster of directors. Comparable agency production services and global reach to Velvet.

Emerging players

• Skywalker Sound / Lucasfilm (Industrial Light & Magic): Mentioned here because Velvet produced the Star Wars Origins fan film; Lucasfilm and its affiliated production houses represent an adjacent high-end film/visual effects entity. Not a direct commercial production competitor, but relevant given Velvet's demonstrated ability to deliver Lucasfilm-adjacent IP work.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/VELVET_FILM
• LinkedInlinkedin.com/company/velvet-film-productions
• Instagraminstagram.com/velvetfilm

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VELVET Film Production