New Brunswick Investment Management Corporation
Vestcor (operating trade name of New Brunswick Investment Management Corporation) administers 11 pension plans and employee benefits for approximately 85,000 New Brunswick public sector members, and provides globally diversified investment management and advisory services to institutional clients in Atlantic Canada.
- Company typePrivate
- Founded2016
- HeadquartersFredericton, Canada
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What New Brunswick Investment Management Corporation does
Vestcor, the operating trade name of New Brunswick Investment Management Corporation (NBIMC), is a Fredericton-based investment management and pension administration corporation serving primarily New Brunswick public sector organizations. The company administers 11 pension plans covering approximately 55,000 active and 30,000 retired members, and provides employee benefits administration including health, life, and accidental death or dismemberment coverage. It also delivers globally diversified investment management and advisory services to its pension plan clients and is expanding its external institutional mandate base, most recently with the Community Foundation of PEI in 2025.
The company's core offerings span three managed-services lines: pension plan administration, employee benefits administration, and investment management. Supporting these are self-service tools including a member web portal, employer portal, financial calculators, and educational resources such as the Money Matters program and life events guidance. The technology architecture relies on standard web platforms; no proprietary technology, API ecosystem, or AI capabilities are disclosed in source materials. Revenue is generated through managed-service fees on administered plans and investment advisory mandates, though pricing structures and exact revenue are not publicly disclosed.
Vestcor operates a sales-led go-to-market focused on institutional and public sector clients in Atlantic Canada. Its distribution is direct, primarily through digital portals and relationships with plan sponsors. Industry association memberships (CCGG, CPBI, ILPA, ACPM, PIAC) support its positioning within Canadian institutional investor networks. Founded in 1996 and originally structured as a Crown corporation, the organization has transitioned to operating under the Vestcor corporate brand while maintaining its public sector mandate.
New Brunswick Investment Management Corporation firmographics
Firmographics- Name
- New Brunswick Investment Management Corporation
- Legal name
- Vestcor Inc.
- Website
- https://nbimc.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Vestcor (operating trade name of New Brunswick Investment Management Corporation) administers 11 pension plans and employee benefits for approximately 85,000 New Brunswick public sector members, and provides globally diversified investment management and advisory services to institutional clients in Atlantic Canada.
- Ownership category
- akta.pro rank
New Brunswick Investment Management Corporation industry classification
Industry- Product category
- Pension Plan Administration
- NAICS
- Pension Funds (525110), Portfolio Management and Investment Advice (523940), Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds (524292), Insurance and Employee Benefit Funds (5251)
- akta.pro primary industry
- Employer Retirement Plan Advisory (401(k)/Pension) (FSAEABAE)
- akta.pro secondary industries
- Pensions & Retirement Benefits Administration (BPAIAKAA), Employee Benefit & Retirement Plan Trust Services (FSAAANAC), Retirement Benefits & Social Security/Medicare Planning (FSAEABAI)
Keywords
Where New Brunswick Investment Management Corporation is headquartered
LocationHeadquarters
- HQ city
- Fredericton
- HQ country
- Canada
- HQ region
- North America
Markets served
New Brunswick Investment Management Corporation business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Others
Revenue model
- Pension Plan Administration Services: Vestcor administers day-to-day operations of pension plans for public sector employees, managing investments on behalf of active and retired members.
- Investment Management and Advisory Services: Provides globally diversified investment management and advisory services, generating returns for pension plan members.
- Employee Benefits Administration: Manages employee benefits plans including health, life, and accidental death or dismemberment coverage for plan members.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
New Brunswick Investment Management Corporation product offering
Product offeringCore offering
Vestcor administers the day-to-day operations of 11 pension plans for approximately 55,000 active and 30,000 retired public sector members, manages employee benefits plans covering health, life, and accidental death or dismemberment coverage, and provides globally diversified investment management and advisory services to pension plan clients across Atlantic Canada.
Product overview
Vestcor is a pension and benefits administration organization that operates as a unified platform offering pension plan administration, employee benefits management, and investment management services. The core offerings include the administration of 11 pension plans serving approximately 85,000 members (55,000 active and 30,000 retired), supported by employee benefits administration tools. These are supplemented by self-service tools including a financial calculator suite, a resource library with forms and annual reports, life events guidance, and the Money Matters financial education program. Additionally, an Employer Portal provides self-service access for plan sponsors. The investment management division provides globally diversified investment advisory services to its pension plan clients.
Differentiator
Problem solved
Functional benefit
Products and services
- Pension Plans Administration Administers the day-to-day operations of 11 pension plans for approximately 55,000 active and 30,000 retired members of New Brunswick public sector organizations, providing plan management and member services including information access and benefits support.
- Employee Benefits Administration Provides employee benefits plan administration including health, life, and accidental death or dismemberment coverage management for plan members of public sector organizations.
- Investment Management Services Provides globally diversified investment management and advisory services to pension plans and clients, generating returns for plan members through professionally managed portfolios.
Quantifiable outcome
- Strong continued investment returns in 2025
Companies that use New Brunswick Investment Management Corporation
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
New Brunswick Investment Management Corporation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
New Brunswick Investment Management Corporation partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor.
- Canadian Council of Gospel Boards (CCGG)minorIndustry association membership providing professional network and best practices sharing in pension and investment management.
- Canadian Pension and Benefits Institute (CPBI)minorIndustry association membership for pension and benefits professionals, providing education and networking opportunities.
- Institutional Limited Partners Association (ILPA)minorGlobal organization for institutional investors, providing research and professional development for investment management.
- Association of Canadian Pension Management (ACPM)minorNational association representing pension plan sponsors and administrators in Canada.
- Pension Investment Association of Canada (PIAC)minorNational association for pension investment professionals, promoting best practices in investment management.
Scale indicators3 records
Recent moves4 records
Expansion highlights4 records
New Brunswick Investment Management Corporation competitors and assessment
Company assessmentDirect peers
- OPTrust: OPTrust administers a defined benefit pension plan for Ontario Public Service employees and manages the plan's investments in-house. It is directly comparable to Vestcor in administering a single-province public sector pension plan with bundled investment services.
- CAAT Pension Plan: CAAT is a multi-employer defined benefit pension plan for Ontario's college and applied arts/technology sector, providing pension administration and investment management. It shares Vestcor's combined pension administration and investment management model, focused on a defined public-sector member base.
- Alberta Investment Management Corporation (AIMCo): AIMCo manages pension, endowment, and government fund investments for Alberta public sector plans on a not-for-profit basis. It is the closest analog to Vestcor: a province-level investment management corporation serving public sector pension plans with in-house administration and advisory.
- Healthcare of Ontario Pension Plan (HOOPP): HOOPP administers a defined benefit pension plan for Ontario's healthcare workers, combining pension plan administration with internal investment management. Comparable to Vestcor in scope of pension administration plus investment services for a single-sector public plan.
- British Columbia Investment Management Corporation (BCI): BCI invests and manages assets for British Columbia's public sector pension plans and other institutional clients. It directly mirrors Vestcor's model: a Canadian provincial investment corporation administering multiple public sector pension plans and providing investment management services.
- Investment Management Corporation of Ontario (IMCO): IMCO manages a diversified portfolio for Ontario public sector pensions, foundations, and endowments. Like Vestcor, it consolidates investment management and pension-related services for multiple public-sector plan sponsors within a single province.
Broad incumbents
- Caisse de dépôt et placement du Québec (CDPQ): CDPQ is one of Canada's largest institutional fund managers, serving primarily Quebec public and parapublic pension plans. It is a broader incumbent offering a much wider asset class range than Vestcor, but operates on the same institutional pension-investment model.
- Ontario Teachers' Pension Plan Board (Ontario Teachers'): Ontario Teachers' is one of Canada's largest pension plans, administering benefits and managing investments directly for Ontario teachers. It is a much larger and broader incumbent operating on the same integrated pension-administration-plus-investment model as Vestcor.
- PSP Investments: PSP Investments manages pension funds for Canada's federal public service, armed forces, and RCMP. It is a much larger incumbent in the Canadian public-sector pension investment space, sharing Vestcor's investment management and pension stewardship focus.
Others
- Université de Montréal / UdeM pension governance peers (e.g., RREM): Includes Quebec/Canadian public-sector retirement plans such as RREM and the Université de Montréal pension committee structures that administer and govern pension benefits for public sector employees. They are relevant adjacent comparables illustrating similar public-sector pension governance models in Canada.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
New Brunswick Investment Management Corporation social profiles
Digital presenceNew Brunswick Investment Management Corporation financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Brunswick Investment Management Corporation leadership team
Management profileNumber of profiles
New Brunswick Investment Management Corporation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Brunswick Investment Management Corporation M&A and investment
M&A and investmentM&A
Investments6 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Brunswick Investment Management Corporation
What does New Brunswick Investment Management Corporation do?
Vestcor administers the day-to-day operations of 11 pension plans for approximately 55,000 active and 30,000 retired public sector members, manages employee benefits plans covering health, life, and accidental death or dismemberment coverage, and provides globally diversified investment management and advisory services to pension plan clients across Atlantic Canada.
Is New Brunswick Investment Management Corporation a public or private company?
New Brunswick Investment Management Corporation is a private company. It is classified as unknown and is currently operating.
When was New Brunswick Investment Management Corporation founded?
New Brunswick Investment Management Corporation was founded in 2016. It employs 101 to 250 people.
Where is New Brunswick Investment Management Corporation based?
New Brunswick Investment Management Corporation is headquartered in Fredericton, Canada, in the North America region.
How does New Brunswick Investment Management Corporation make money?
Three revenue lines are on record. Pension Plan Administration Services are the primary driver. The others are investment Management and Advisory Services and employee Benefits Administration.
Who are New Brunswick Investment Management Corporation's main competitors?
Direct peers on record are OPTrust, CAAT Pension Plan, Alberta Investment Management Corporation (AIMCo), Healthcare of Ontario Pension Plan (HOOPP), British Columbia Investment Management Corporation (BCI) and Investment Management Corporation of Ontario (IMCO). Broad incumbents are Caisse de dépôt et placement du Québec (CDPQ), Ontario Teachers' Pension Plan Board (Ontario Teachers') and PSP Investments. Université de Montréal / UdeM pension governance peers (e.g., RREM) is listed as an others.
Does New Brunswick Investment Management Corporation have an API?
No public API is recorded for New Brunswick Investment Management Corporation.
What industry is New Brunswick Investment Management Corporation in?
New Brunswick Investment Management Corporation's product category is Pension Plan Administration. Its primary akta.pro industry code is FSAEABAE, Employer Retirement Plan Advisory (401(k)/Pension), with a secondary code of BPAIAKAA, Pensions & Retirement Benefits Administration. Its NAICS code is 525110.