Senior TLC

What Senior TLC does

Senior TLC, legally Senior Total Life Care, is a North Carolina-based nonprofit provider of the Program of All-Inclusive Care for the Elderly (PACE), serving seniors aged 55 and older who meet nursing-home-level-of-care criteria and wish to remain living in their homes. Founded in 2014 and rebranded from PACE of the Southern Piedmont and PACE at Home in 2024 and 2025 respectively, the organization operates two adult day health centers in Gastonia and Shelby, NC, and serves participants across at least eight counties in North Carolina's southern piedmont and western regions, including Cleveland, Gaston, Lincoln, Rutherford, Cabarrus, Mecklenburg, Stanly, Union, and portions of Catawba, Burke, Alexander, and Caldwell counties. Care is delivered by multidisciplinary teams including physicians, nurse practitioners, social workers, therapists, and home-care staff under a capitated Medicare/Medicaid payment structure in which Senior TLC assumes full financial risk for medical, supportive, transportation, and long-term care services.

The core product offering is the integrated PACE program itself, bundling primary medical care, physical/occupational/speech therapy, door-to-door transportation, in-home personal care, adult day health programming, dementia and memory care (including a Snoezelen multi-sensory room), nutritional counseling, and caregiver support services. Specialized features such as Memory Gardens and Snoezelen sensory rooms differentiate the dementia care offering. Services are delivered through direct day-center operations in Gastonia and Shelby and through channel partnerships with Life Enrichment centers in Shelby and Kings Mountain, with sponsorship from CaroMont Health, Kintegra Health, and Lutheran Services of the Carolinas. Marketing and enrollment rely on a community-led mix of physician referrals, family word-of-mouth, social media, earned media (including WBTV QC Morning segments), and community events such as monthly dementia caregiver support groups.

The business model is capitated managed services: Senior TLC receives fixed per-member-per-month payments from Medicare and Medicaid for enrolled participants who are dual-eligible, eliminating copays, premiums, and deductibles for those participants; Medicare-only participants pay a set monthly premium, and private-pay options exist for non-covered seniors. The organization is HIPAA-compliant, privately held, and led by Executive Director Cathy Kenzig with a clinical and operational leadership team including a COO, Medical Director, Director of Finance, Director of Quality & Compliance, Clinical Services Director, and multiple Center Managers across both locations. Revenue is not publicly disclosed and there are no recorded funding rounds, M&A activity, or PE/VC ownership in the available data.

Name

Senior TLC

Legal name

Senior Total Life Care

Website

https://seniortlc.org

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

101–250 employees

Short description

Senior TLC is a North Carolina nonprofit PACE provider operating two day centers in Gastonia and Shelby that deliver capitated, multidisciplinary medical and supportive care to seniors 55+ across multiple counties, funded primarily through Medicare and Medicaid.

Ownership category

akta.pro rank

Product category

Senior Healthcare Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Health Services (8000)

akta.pro primary industry

Medicaid Waiver / PACE-Partnered Adult Day Programs (HLADAIAM)

Keywords

• Senior healthcare services
• PACE program provider
• Geriatric primary care
• Adult day health services
• Elderly home care

Headquarters

HQ city

Gastonia

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Medicare/Medicaid Capitated Payments: PACE model is funded through Medicare and Medicaid capitated payments. The organization assumes full financial risk for all medical care and related services including transportation, hospitalization, and long-term care in return for fixed per-person payments.
2. Private Pay: Private pay seniors who are not covered by Medicare or Medicaid can pay for services out-of-pocket.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Senior TLC operates the Program of All-Inclusive Care for the Elderly (PACE), a federally supported model that delivers coordinated medical, social, and supportive services to seniors aged 55+ with chronic care needs who wish to age at home rather than enter nursing facilities. The program bundles primary and specialty medical care, rehabilitation therapy, door-to-door transportation, in-home personal care, adult day health services, dementia and memory care, prescription medications, and caregiver support under one capitated Medicare/Medicaid-financed program staffed by multidisciplinary care teams.

Product overview

Senior TLC operates as a PACE (Program of All-inclusive Care for the Elderly) provider offering a unified senior care program centered on enabling aging adults to remain in their homes. The core PACE program integrates multiple service modules including Medical Care, Transportation Services, Care at Home, Adult Day Health Center with its Memory Gardens and Snoezelen Room, Therapy Services, Dementia & Memory Care, and Caregiver Support. Services are delivered through two PACE centers located in Gastonia and Shelby, NC, covering multiple counties in North Carolina.

Differentiator

Problem solved

Functional benefit

Products and services

• PACE (Program of All-Inclusive Care for the Elderly)

Quantifiable outcome

• PACE model associated with reduced hospitalization and nursing home placement
• +1 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered minor and core.

• CaroMont HealthminorStrategic or Co-development PartnerCaroMont Health is listed as a sponsor of Senior TLC. The relationship appears to be sponsorship/funding support rather than direct operational partnership.
• Kintegra HealthminorStrategic or Co-development PartnerKintegra Health is listed as a sponsor of Senior TLC. The relationship appears to be sponsorship/funding support rather than direct operational partnership.
• Lutheran Services of the CarolinasminorStrategic or Co-development PartnerLutheran Services of the Carolinas is listed as a sponsor of Senior TLC. The relationship appears to be sponsorship/funding support.
• Life Enrichment (Shelby and Kings Mountain)coreChannel Partner/ Reseller/ DistributorSenior TLC Gastonia and Shelby have partnered with Life Enrichment to provide alternative day center locations. Participants who do not want to give up current services with Life Enrichment can continue using them while receiving Senior TLC services, or receive day center services through Life Enrichment due to proximity.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• InnovAge Holding Corp: Largest pure-play PACE operator in the U.S., operating multiple PACE centers across several states. Most directly comparable peer to Senior TLC given shared capitated PACE revenue model and adult day health center delivery structure.
• WelbeHealth: PACE operator focused on high-acuity, dual-eligible seniors in California with expansion into other states. Operates the same PACE model with interdisciplinary team-based, capitated funding that mirrors Senior TLC's structure.
• Trinity Health PACE: Nonprofit PACE program operated by Trinity Health across multiple states. Same mission, same capitated revenue model, and similar nonprofit governance structure as Senior TLC.
• Lutheran Senior Services: Faith-based, nonprofit senior services organization offering PACE alongside senior living and home care. Comparable in mission alignment, nonprofit status, and integrated service delivery to Senior TLC.

Emerging players

• AllyAlign Health: Operator and manager of PACE programs partnering with provider groups to launch new centers. A potential future partner or competitor for Senior TLC as PACE continues expanding into new geographies.

Broad incumbents

• Sunrise Senior Living: National assisted living and memory care provider with services overlapping Senior TLC's dementia and personal care offerings. Represents the residential alternative to PACE-based aging in place.
• Brookdale Senior Living: Largest U.S. operator of senior living communities including assisted living and memory care. Competes with Senior TLC for seniors who might otherwise age in place under PACE versus moving into a residential care setting.
• Encompass Health: Post-acute and rehabilitation services provider serving a similar geriatric, chronic-care population. Adjacent rather than directly competitive, but competes for the same referrals and clinical workforce.
• Amedisys: Large home health and hospice provider with significant overlap in the senior chronic-care population Senior TLC serves via its in-home care component, though operates on a fee-for-service rather than full-capitation basis.
• CenterWell Senior Primary Care (Humana): Humana-owned operator of PACE centers and senior-focused primary care clinics. Competes with Senior TLC for dual-eligible seniors and benefits from Humana's scale, capital, and payer integration advantages.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@SeniorTotalLifeCare
• Facebookfacebook.com/SeniorTotalLifeCare
• Instagraminstagram.com/seniortlc
• LinkedInlinkedin.com/company/senior-total-life-care

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Senior TLC