Stonehaven Financial Group
Stonehaven Financial Group is a privately held independent wealth advisory firm in Placentia, California, providing customized financial planning, investment management, tax/estate/retirement planning, and insurance solutions to high-net-worth individuals, families, and business owners across 17 US states.
- Company typePrivate
- Founded2012
- HeadquartersFullerton, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Stonehaven Financial Group does
Stonehaven Financial Group is a privately held, independent financial advisory firm headquartered in Placentia, California (Orange County), founded circa 2012. The firm specializes in providing customized, comprehensive wealth management services — including investment management, tax planning, estate planning, retirement planning, risk management, insurance solutions, business succession planning, and charitable planning — to high-net-worth individuals, families, and business owners. Its go-to-market is consultative and relationship-driven, using a systematic five-meeting investment consulting process and a proprietary 'Wealth Key' personalized planning framework, supported by a content-rich resource center and direct phone outreach.
The firm operates with a 4-person core team comprising a President/Wealth Advisor (Keith Offel, a retired Air Force lieutenant colonel), a Wealth Advisor (Johnny Vallejo), a Director of Operations (Brenda Beasley, 20+ years tenure), and a Front Office Administrator (Stephanie Chung). The team collectively holds over 50 years of combined industry experience. The firm does not develop proprietary technology; it leverages third-party client portal platforms (CIRStatements, NetXInvestor, AssetMark, Jackson National) for account access, and partners with Cambridge Investment Research, Inc. (Broker/Dealer, FINRA/SIPC member) and Cambridge Investment Research Advisors, Inc. (Registered Investment Advisor) for clearing, custody, and the RIA platform.
Stonehaven generates revenue through three primary streams: fee-based investment advisory revenue (via Cambridge IRA's RIA platform, likely AUM or flat fees), securities commissions (via Cambridge Broker/Dealer transactions), and insurance product commissions (life, long-term care, asset protection). The firm is registered to conduct business in 17 US states, extending its distribution beyond the Orange County physical office, and is registered with FINRA and SIPC through its Cambridge partnership. Pricing is not publicly disclosed and is individualized by client.
Stonehaven Financial Group firmographics
Firmographics- Name
- Stonehaven Financial Group
- Legal name
- Stonehaven Financial Group
- Website
- https://www.stonehavenfinancialgroup.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Stonehaven Financial Group is a privately held independent wealth advisory firm in Placentia, California, providing customized financial planning, investment management, tax/estate/retirement planning, and insurance solutions to high-net-worth individuals, families, and business owners across 17 US states.
- Ownership category
- akta.pro rank
Stonehaven Financial Group industry classification
Industry- Product category
- Wealth Management Services
- NAICS
- Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)
- SIC
- Investment Advice (6282), Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Broker-Dealer Affiliated Wealth Advisory (FSAEABAB)
- akta.pro secondary industries
- Advisory Portfolio Management (Non-Discretionary) (FSAAABAD), Fee-Only Advisory (FSAEAAAL)
Keywords
Where Stonehaven Financial Group is headquartered
LocationHeadquarters
- HQ city
- Fullerton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Stonehaven Financial Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Investment Advisory Fees: Services offered through Cambridge Investment Research Advisors, Inc., a Registered Investment Advisor, suggesting fee-based (AUM or flat-fee) advisory revenue.
- Securities Commissions: Securities are offered through Cambridge Investment Research, Inc., a Broker/Dealer, Member FINRA & SIPC, indicating commission-based revenue on securities transactions.
- Insurance Products: The firm offers insurance products including life insurance, long-term care, and asset protection, which generate commission revenue.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Stonehaven Financial Group product offering
Product offeringCore offering
Stonehaven Financial Group is an independent, full-service financial advisory firm that delivers customized, comprehensive wealth management services to high-net-worth individuals, families, and business owners. Its offerings include investment management, asset/risk management, insurance, tax planning, estate planning, retirement planning, business succession planning, and charitable planning, delivered through a systematic five-meeting investment consulting process. Securities are offered through Cambridge Investment Research, Inc. (Broker/Dealer, Member FINRA/SIPC) and investment advisory services through Cambridge Investment Research Advisors, Inc. (Registered Investment Advisor).
Product overview
Stonehaven Financial Group is a comprehensive, independent financial services firm offering a unified suite of wealth management services to high-net-worth individuals, families, and business owners. The core offering combines Investment Management Services (portfolio analysis, asset allocation, investment management, risk management), Insurance Services (asset protection, wealth transfer, life insurance, long-term care), and Financial Planning services (tax planning, estate planning, retirement planning, business succession planning, charitable planning). The firm uses a systematic five-meeting investment consulting process and provides clients with a 'Wealth Key' tool as part of their personalized financial roadmap. Securities are offered through Cambridge Investment Research, Inc., and investment advisory services through Cambridge Investment Research Advisors, Inc.
Differentiator
Problem solved
Functional benefit
Products and services
- Investment Management Services
Companies that use Stonehaven Financial Group
Customer profileSegments1 record
Ideal customer profiles1 record
Stonehaven Financial Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Stonehaven Financial Group partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Cambridge Investment Research, Inc.coreSecurities are offered through Registered Representatives of Cambridge Investment Research, Inc., a Broker/Dealer Member of FINRA and SIPC. This is the primary clearing/custodial relationship for securities transactions. Cambridge Investment Research Advisors, Inc., a Registered Investment Advisor, provides the investment advisory platform used by Stonehaven Financial Group advisors.
- Cambridge Investment Research Advisors, Inc.coreInvestment Advisory services are offered through Cambridge Investment Research Advisors, Inc., a Registered Investment Advisor. This entity provides the RIA platform that enables Stonehaven Financial Group to deliver fee-based advisory services to clients.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
Stonehaven Financial Group competitors and assessment
Company assessmentBroad incumbents
- Cambridge Investment Research: The brokerage and RIA platform on which Stonehaven operates. As one of the largest independent broker-dealers in the U.S., Cambridge provides the clearing, compliance, and advisory infrastructure that Stonehaven depends on, making it the most important counterparty in Stonehaven's business model.
- Focus Financial Partners: Partnership model that acquires and supports independent wealth management firms, including many HNW-focused RIAs. A potential acquirer or strategic counterparty for Stonehaven, and a comparable operator of HNW advisory practices at scale, though focused on ownership and capital rather than direct client delivery.
- LPL Financial: The largest independent broker-dealer in the U.S., serving thousands of independent advisors who deliver HNW wealth management and retirement planning. A natural alternative-platform peer to Cambridge and a structural comparator for Stonehaven's B-D-affiliated model.
- Cetera Financial Group: Independent broker-dealer and RIA platform supporting financial advisors serving HNW households with comprehensive planning and investment services. Comparable to Stonehaven as a B-D-affiliated wealth advisory at scale, and a potential strategic acquirer of independent practices.
Direct peers
- Mariner Wealth Advisors: Large independent RIA delivering comprehensive wealth advisory, tax, estate, and retirement planning to HNW families and business owners. Highly comparable in service mix and HNW orientation, though materially larger and operating on its own platform rather than through an outside broker-dealer.
- Edelman Financial Services: Independent, fee-based wealth management firm serving HNW households with integrated financial planning, investment management, and estate services. Closely comparable to Stonehaven in service breadth and HNW client targeting, though substantially larger and nationally branded.
- Aspiriant: Independent, employee-owned RIA providing wealth management, tax, and estate planning primarily to HNW families and business owners. Comparable to Stonehaven in its HNW, planning-heavy, fee-based orientation and in operating without a retail brokerage arm.
- Carson Group: Broker-dealer and RIA platform serving independent financial advisors who deliver holistic wealth planning to HNW clients. Direct peer in the 'independent advisor on a B-D platform' model, with a comparable holistic planning value proposition and a network of affiliated practices.
- Modera Wealth Management: Independent, fee-only RIA providing financial planning, investment management, and tax services to households and business owners, including significant HNW segments. Comparable in size, independence, and planning-heavy HNW positioning to Stonehaven.
Emerging players
- Kestra Financial: Independent broker-dealer and RIA platform serving independent financial advisors with a planning-led, HNW value proposition. Closely comparable to Cambridge and Stonehaven in business model, focused on supporting independent advisory practices with comprehensive wealth services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Stonehaven Financial Group social profiles
Digital presenceStonehaven Financial Group compliance and trust
Trust signalCompliance3 records
Stonehaven Financial Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stonehaven Financial Group leadership team
Management profileNumber of profiles
Profiles4 records
Stonehaven Financial Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stonehaven Financial Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stonehaven Financial Group
What does Stonehaven Financial Group do?
Stonehaven Financial Group is an independent, full-service financial advisory firm that delivers customized, comprehensive wealth management services to high-net-worth individuals, families, and business owners. Its offerings include investment management, asset/risk management, insurance, tax planning, estate planning, retirement planning, business succession planning, and charitable planning, delivered through a systematic five-meeting investment consulting process. Securities are offered through Cambridge Investment Research, Inc. (Broker/Dealer, Member FINRA/SIPC) and investment advisory services through Cambridge Investment Research Advisors, Inc. (Registered Investment Advisor).
Is Stonehaven Financial Group a public or private company?
Stonehaven Financial Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Stonehaven Financial Group founded?
Stonehaven Financial Group was founded in 2012. It employs 1 to 10 people.
Where is Stonehaven Financial Group based?
Stonehaven Financial Group is headquartered in Fullerton, United States, in the North America region.
How does Stonehaven Financial Group make money?
Three revenue lines are on record. Investment Advisory Fees are the primary driver. The others are securities Commissions and insurance Products.
Who are Stonehaven Financial Group's main competitors?
Broad incumbents on record are Cambridge Investment Research, Focus Financial Partners, LPL Financial and Cetera Financial Group. Direct peers are Mariner Wealth Advisors, Edelman Financial Services, Aspiriant, Carson Group and Modera Wealth Management. Kestra Financial is listed as an emerging player.
Does Stonehaven Financial Group have an API?
No public API is recorded for Stonehaven Financial Group.
What industry is Stonehaven Financial Group in?
Stonehaven Financial Group's product category is Wealth Management Services. Its primary akta.pro industry code is FSAEABAB, Broker-Dealer Affiliated Wealth Advisory, with a secondary code of FSAAABAD, Advisory Portfolio Management (Non-Discretionary). Its NAICS code is 523940 and its SIC code is 6282.