Tips Industries

What Tips Industries does

Tips Music Limited (formerly Tips Industries Limited) is one of India's three largest recorded music labels, operating a catalog of more than 34,000 songs across 6,500+ albums spanning 13+ Indian languages including Hindi, Punjabi, Marathi, Gujarati, Tamil, Telugu, and devotional content. Founded in 1975 by brothers Kumar S. Taurani and Ramesh S. Taurani as an LP record distribution shop in Mumbai, the company has accumulated intellectual property over 50+ years through original music production, soundtrack acquisition for Bollywood films (including rights for Qismat 2, Shaakuntalam, and Hai Jawani Toh Ishq Hona Hai), and brand/film sync licensing.

The company monetizes its catalog primarily through three revenue streams: (1) digital music licensing and royalties from global and domestic streaming platforms including YouTube Music, Spotify, Apple Music, Amazon Music, and Jio Saavn; (2) synchronization and publishing licensing, including a global deal with Sony Music Publishing and direct partnerships with TikTok, ShareChat, and Moj for short-form video use; and (3) film soundtrack production through wholly-owned Tips Films Limited, which was demerged from the music business in 2021 and continues to co-produce Bollywood releases. Distribution spans a 400,000+ retailer physical network alongside curated digital playlists. Pricing is negotiated on a case-by-case basis through B2B licensing agreements rather than published rates.

Tips Music Limited is publicly listed on NSE (TIPSMUSIC) and BSE with a market capitalization exceeding Rs 8,500 crore as of June 2025. The company remains family-controlled, with Chairman & Managing Director Kumar S. Taurani and Managing Director Ramesh S. Taurani alongside Executive Director Girish Taurani. Hari Nair was appointed CEO in October 2023 (the first non-family CEO) but is set to depart in 2025. The company has executed three share buybacks since 2020 and reported 30% net profit growth with 92% ROE in recent financial periods, though it faces a Rs 400 crore copyright lawsuit from Puja Entertainment and an ongoing GST inspection.

Name

Tips Industries

Legal name

Tips Music Limited (Formerly known as Tips Industries Limited)

Website

https://tips.in

Company type

Public

Founded year

1975

Operating status

Operating

Headcount range

11–50 employees

Short description

Tips Music Limited is India's third-largest recorded music label, operating a 34,000+ song catalog across 13+ languages and licensing to global streaming platforms, Bollywood film producers, and brands worldwide.

Ownership category

akta.pro rank

Product category

Music Label and Licensing

NAICS

Music Publishers (512230), Motion Picture and Sound Recording Industries (512)

SIC

Services-Allied To Motion Picture Production (7819)

akta.pro primary industry

Music Supervision Services (MPAIALAB)

Keywords

• Music licensing
• Music production
• Film production
• Music distribution
• Music catalog

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Music Licensing & Royalties: The company generates recurring revenue through licensing its music catalog to digital streaming platforms (YouTube, Spotify, Jio Saavn, Amazon Music, Apple Music), sync licensing to film producers, and brand licensing for commercial use. The 34,000+ song catalog forms the foundation of this revenue stream with nearly three decades of exploitation.
2. Film Production & Distribution: Tips Films Limited produces Bollywood films, generating revenue from theatrical distribution, satellite rights, and music rights bundled with film releases. Recent productions include 'Hai Jawani Toh Ishq Hona Hai' (2026) starring Varun Dhawan.

Go-to-market motion1 record

Distribution channels8 records

Marketing channels5 records

Core offering

Tips Music Limited (formerly Tips Industries Limited) is India's third-largest music label producing, owning, and licensing a catalog of 34,000+ songs across 13+ Indian languages. The company generates revenue by licensing its catalog to digital streaming platforms, brands, and film producers, while also producing Bollywood films through its subsidiary Tips Films Limited.

Product overview

Tips Industries (now Tips Music Limited) operates as a unified entertainment platform comprising three core offerings: the Tips Music label (music production, licensing, and digital distribution with 34,000+ songs catalog), Tips Films (Bollywood film production), and Tips for Brands (music licensing for commercial use). The portfolio includes curated playlist products distributed across streaming platforms. Founded in 1975 by the Taurani brothers, the company has grown from LP record distribution into one of India's top three music labels.

Differentiator

Problem solved

Functional benefit

Brands

• Tips Punjabi: Regional Punjabi music label under Tips Music
• Tips Marathi
• Tips Gujarati

Products and services

• Tips Music Catalog Extensive music catalog spanning 6,500+ albums and 34,000+ songs across 50+ years of operations, covering Hindi, regional languages (Rajasthani, Marathi, Tamil, Punjabi, Gujarati, Haryanvi, Bhojpuri, Telugu, Malayalam, Kannada, Urdu, Sindhi, Bengali), and devotional music content.

Quantifiable outcome

• 30% net profit growth reported in recent quarters
• +3 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature1 record

Partnerships

Four partnerships are on record, tiered minor and core.

• Sterling Reserve Music ProjectminorStrategic or Co-development Partner · 1 January 2025Tips Music and Sterling Reserve Music Project partnered for the 'Tips Take 2' initiative to revolutionize Bollywood classics through reimagined versions.
• TikTokcoreTechnology or Integration · 1 January 2024Tips Music announced a direct partnership with TikTok to expand its music reach, allowing TikTok users to access Tips' catalog for video content creation.
• Sony Music PublishingcoreTechnology or Integration · 9 May 2023Tips Music signed a global deal with Sony Music Publishing for music publishing rights, extending their existing partnership. The deal covers worldwide publishing administration and synchronization licensing for Tips' catalog of 34,000+ songs.
• ShareChat and MojcoreTechnology or Integration · 1 February 2022Tips Music struck a multi-year licensing deal with ShareChat and Moj platforms for music content to be used in short-form videos on these Indian social media platforms.

Scale indicators9 records

Recent moves11 records

Expansion highlights6 records

Direct peers

• Aditya Music India: South Indian music label with strong Telugu and Tamil film music presence, owned by Aditya Films. Comparable regional/catalog-led music business model, directly competing for non-Hindi Bollywood-adjacent soundtrack deals.
• Sony Music Entertainment India: India arm of global music major, also Tips' publishing partner. Operates its own Indian catalog (including international repertoire) and competes for Bollywood and regional licensing deals, but is also a strategic partner via the Sony Music Publishing global deal.
• Zee Music Company: Music label arm of Zee Entertainment, focused on Bollywood and independent music. Competes directly with Tips for film soundtrack rights and digital streaming distribution across YouTube and Spotify in India.
• Super Cassettes Industries (T-Series): India's second-largest music label and film production house, founded by Gulshan Kumar. Direct competitor in Bollywood soundtracks, devotional music, and YouTube-driven music distribution; the #2 player Tips explicitly trails.
• Warner Music India: India arm of global music major, holding international catalogs and developing local repertoire. Competes with Tips in licensed distribution deals and premium artist signings across Indian streaming platforms.
• Universal Music India: India arm of global music major, representing international labels and signing Indian artists. Direct competitor for premium artist signings and global catalog rights in the Indian market.
• Saregama India Limited: India's largest music label by catalog and market share, owned by RP-Sanjiv Goenka Group. Direct competitor to Tips in Bollywood soundtracks, regional music, and digital licensing; the #1 player Tips explicitly trails in market position.

Broad incumbents

• Eros International (now Eros STX Global): Indian film production and distribution company with embedded music rights business. Comparable film-plus-music integration model to Tips' Tips Films subsidiary, and similar Bollywood-catalog monetization strategy via Eros Now streaming.

Emerging players

• Believe Music (India): Global independent music distribution and label services company with India operations. Provides digital distribution infrastructure for independent labels and artists, partially overlapping with Tips' digital licensing function as the indie ecosystem grows in India.

Others

• Pooja Entertainment and Films Limited: Bollywood film production house and music rights holder, currently the plaintiff in the Rs 400 crore copyright lawsuit against Tips. Operates as both a peer in the Bollywood music/film ecosystem and a counterparty in active litigation with Tips.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/tipsofficial
• Facebookfacebook.com/TipsMusic

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tips Industries