Bonds & Loans

What Bonds & Loans does

Bonds & Loans operates as GlobalBankingMarkets (GBM), a London-based B2B events and market intelligence platform focused on Middle East capital markets. Its flagship product is the annual GBM: Middle East festival, a multi-day networking event that co-locates four sub-events — Bonds, Loans & Sukuk Middle East; Global Private & Alternative Credit; Global Markets Middle East; and Global Islamic Finance — sharing a common networking floor. The festival aggregates 2,000+ senior decision-makers (83% director-level or above) from 46+ countries, including governments, corporates, investors, banks, law firms, regulators, and service providers, supported by an agenda of 75+ industry speakers.

The underlying technology is an official networking app that enables registered attendees to schedule 1-2-1 meetings via a concierge team, browse the full delegate list, personalize their schedules, favorite sessions and speakers, and download real-time event photos. A separate WMN sub-brand and an Awards program extend engagement beyond the core festival.

Commercially, the company is event-driven and sponsor-anchored. Revenue is generated through multi-tiered corporate sponsorships (exhibition space, speaking slots, branded meeting spaces), exhibition rentals, speaking and conference fees, and attendee registration passes. Pricing is not publicly disclosed; sales are conducted via direct enterprise outreach. The company was founded in 2015, is privately held, and operates with 11-50 employees.

Name

Bonds & Loans

Legal name

GlobalBankingMarkets

Website

https://bondsloans.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Bonds & Loans (GlobalBankingMarkets) is a London-based B2B events and market intelligence firm running the annual GBM: Middle East festival, which convenes 2,000+ senior capital markets decision-makers from 46+ countries across four co-located events covering bonds, loans, sukuk, private credit, and Islamic finance.

Ownership category

akta.pro rank

Product category

Capital Markets Conferences & Events

NAICS

Convention and Trade Show Organizers (56192), Convention and Trade Show Organizers (561920), Securities, Commodity Contracts, and Other Financial Investments and Related Activities (523)

SIC

Finance Services (6199), Security Brokers, Dealers & Flotation Companies (6211)

akta.pro industry

PRIMARYMPAGAGAG

Finance & Investment Conferences

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Conventions & Conferences (Business Events)

SECONDARYFSAFACAH

Bond Auction & Primary Issuance Platforms

Financial & Insurance/Financial Exchanges & Market Infrastructure/Fixed Income & Bond Trading Venues

SECONDARYFSABAGAG

Islamic Investment Banking & Capital Markets Services

Financial & Insurance/Banking (Commerical, Retail & Consumer)/Islamic Banking

SECONDARYFSAFACAL

Emerging Markets & Local Currency Bond Trading Venues

Financial & Insurance/Financial Exchanges & Market Infrastructure/Fixed Income & Bond Trading Venues

Keywords

• Capital markets events
• Debt capital markets
• Investment banking conferences
• Islamic finance events
• Financial networking events

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Event Sponsorships: Corporate sponsors pay for various sponsorship tiers to showcase their expertise, boost brand awareness among 2,000+ key stakeholders, and gain access to senior decision-makers. Sponsorship packages include exhibition spaces, speaking slots, case study presentations, and branded meeting spaces.
2. Exhibition Space Rental: Companies rent exhibition spaces at the event to demonstrate products and services to the assembled capital markets community, reaching senior directors and executives (83% director-level or above) from 46+ countries.
3. Speaking & Conference Fees: Industry experts and market leaders pay for or are selected to present at the event, contributing to expert market insights sessions and thought leadership content featuring 75+ industry leaders.
4. Attendee Registration: Professionals from capital markets community pay for access to the three-day festival, gaining entry to all events (Bonds, Loans & Sukuk Middle East, Global Private & Alternative Credit, Global Markets Middle East, Global Islamic Finance), networking floor, and meeting facilitation services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Bonds & Loans (operating as GlobalBankingMarkets) organizes the GBM: Middle East festival, a multi-day B2B capital markets networking event that convenes 2,000+ senior decision-makers from governments, corporates, investors, banks, law firms, regulators, and service providers across 46+ countries. The festival combines four co-located event brands — Bonds, Loans & Sukuk Middle East, Global Private & Alternative Credit, Global Markets Middle East, and Global Islamic Finance — on a shared networking floor, and is supported by an Official Networking App that facilitates pre-scheduled 1-2-1 meetings, delegate list access, and real-time event content.

Product overview

GlobalBankingMarkets operates as a financial events company offering a platform-plus-events architecture. The core offering is the GBM: Middle East festival, a multi-day networking event that combines four distinct sub-events: Bonds, Loans & Sukuk Middle East, Global Private & Alternative Credit, Global Markets Middle East, and Global Islamic Finance. All events share a common networking floor for cross-business meetings. The product portfolio is supported by a proprietary networking app that enables attendees to schedule 1-2-1 meetings, view delegate lists, and access event information. The company facilitates business connections between senior capital markets decision-makers from governments, corporates, investors, banks, law firms, regulators, and service providers across 46+ countries.

Differentiator

Problem solved

Functional benefit

Brands

• GBM: Middle East: Festival for corporate & investment banking networking in the Middle East
• Bonds, Loans & Sukuk Middle East
• Global Private & Alternative Credit
• Global Markets Middle East
• Global Islamic Finance

Products and services

• Bonds, Loans & Sukuk Middle East Flagship multi-day B2B capital markets networking event focused on bonds, loans, and sukuk in the Middle East, convened for senior decision-makers from governments, corporates, investors, banks, law firms, regulators, and service providers.
• Global Private & Alternative Credit Event segment under the GBM: Middle East festival dedicated to private credit and alternative financing opportunities for Middle East institutional and corporate participants.
• Global Markets Middle East Event segment under the GBM: Middle East festival covering global capital markets activities, trading, and market opportunities across the Middle East region.
• Global Islamic Finance Event segment under the GBM: Middle East festival dedicated to Islamic finance, sukuk, and Shariah-compliant financial products and structures.

Quantifiable outcome

• 2,000+ senior capital market attendees from 46+ countries in one location
• +3 more outcomes

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• IQPC: IQPC is a global conference organizer running financial services and capital markets events. Its tiered sponsorship, exhibition, and delegate registration model is closely aligned with Bonds & Loans' revenue streams.
• Marcus Evans: Marcus Evans operates premium B2B conferences across financial services, including capital markets events. Comparable business model with sponsorship-led revenue and high-level attendee targeting.
• Euromoney Institutional Investor: Euromoney organizes some of the most established capital markets and DCM conferences globally, including flagship bond/loan events. It is the most directly comparable competitor to Bonds & Loans' GBM: Middle East festival in format, audience, and revenue model.
• Reuters Events: Reuters Events runs large-scale financial markets and capital markets conferences worldwide with enterprise sponsorship models. It is a direct peer due to its B2B financial events focus, senior attendee targeting, and tiered sponsorship offerings.
• With Intelligence: With Intelligence (formerly Pageant Media) hosts institutional investment and capital markets events alongside research and data. It is directly comparable given its focus on B2B financial events serving investors and issuers in similar segments.

Emerging players

• Global Finance Magazine: Global Finance Magazine covers international finance with awards and event programs targeting issuers and investors. It is an emerging adjacent player overlapping on audience profile but with a more editorial/event-light model.

Regional players

• Finance Middle East (CPI Financial): CPI Financial publishes regional banking/finance titles and runs Middle East-focused awards and events. Comparable regional focus and audience base, though smaller in scale than Bonds & Loans' flagship festival.

Broad incumbents

• ICMA (International Capital Market Association): ICMA is the global industry association for capital markets that runs conferences, working groups, and member events covering bonds and DCM. It is a broader incumbent that competes for issuer and investor mindshare in the same fixed-income space.
• S&P Global Market Intelligence Events: S&P Global runs capital markets conferences and briefings alongside its data and ratings business. It is a broad incumbent with deeper sponsor budgets and cross-sell capabilities into the same enterprise client base.
• Bloomberg Live Events: Bloomberg Live organizes high-profile financial markets events leveraging Bloomberg's media brand and terminal user base. Comparable in audience quality and sponsorship model, but operates at global scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/bondsandloans

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bonds & Loans