West End Assembly of God

Name

West End Assembly of God

Legal name

West End Assembly of God

Website

https://weag.church

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Religious Services

NAICS

Religious Organizations (8131), Educational Services (61), Fine Arts Schools (61161)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Faith-Based Education & Formation (Seminaries, Religious Schools, Catechesis) (BPAGAJAD)

akta.pro secondary industry

Leadership, Debate & Model UN Camps (EDAMALAK)

Keywords

• Religious services
• Worship services
• Youth ministry
• Performing arts education
• Community outreach

Headquarters

HQ city

Henrico

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Tithes and Offerings: Members and attendees contribute financially through weekly/monthly giving, which forms the primary revenue stream for the church's operations and mission work.
2. Online and Mobile Giving: Digital giving platform allowing members to give automatically through the church center, supporting regular recurring contributions.
3. Camp WEAG Venue Rentals: The 73-acre camp generates revenue through rental of the Campana Lodge ($450 weekend for up to 10 guests, $175 weeknight), wedding packages ($1150 for property use), and group camping fees ($8 per person).
4. West End Thrift Store Revenue: The thrift store provides funding for global mission work by selling gently used and donated goods. Proceeds support WEAG's missions outreach programs.
5. Planned Giving and Charitable Vehicles: Planned giving options including stewardship wills, charitable gift annuities, charitable remainder trusts, and outright gifts of appreciated assets support long-term church funding.
6. Camp and Program Registration Fees: Fees for summer camps (Kids Camp $250, Arts Camp $165, Dance Camps $75-$160), retreats, and special events help fund youth and family ministry programming.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

West End Assembly of God is a Pentecostal Christian church in Richmond, Virginia that delivers weekly worship services alongside age-specific ministries for children, students, and adults 50+. Beyond worship, the organization runs ENCOR Academy for performing arts education, The Preschool at West End for early childhood education, Camp WEAG (a 73-acre facility hosting Kids Camp, Arts Camp, Dance Camp and offering lodge rentals), a West End Thrift Store that funds missions, and a Resource Warehouse for community aid.

Product overview

West End Assembly of God (WEAG) is a multi-site church offering a diverse portfolio of ministry programs and educational services. The core offering is traditional church worship services at multiple campuses (Parham Road Church and Camp WEAG). Supporting this, the church operates several branded sub-ministries: ENCOR Academy for performing arts training (dance, music, theater), The Preschool at West End for early childhood education, West End Thrift Store for mission funding, and Camp WEAG as a retreat/event venue. Youth and family programming includes Kids Ministry, Student/Youth Ministry, and Community 50+ Ministry. Seasonal camps (Kids Camp, Arts Camp, Dance Camp) provide faith-building experiences. The church also maintains an online giving platform and the Resource Warehouse for production needs.

Differentiator

Problem solved

Functional benefit

Brands

• West End Thrift Store: A thrift store that provides funding for global mission work of WEAG through repurposing and selling gently used and quality donated goods and seasonal clothing.
• Camp WEAG
• West End Thrift
• Resource Warehouse

Products and services

• Worship Services

Quantifiable outcome

• Encor Academy serves approximately 250 students annually in performing arts education
• +2 more outcomes

Segments6 records

Ideal customer profiles8 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature1 record

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• McLean Bible Church: Large multi-site evangelical/Pentecostal-adjacent church in the Virginia/Mid-Atlantic region with multiple campuses, age-tiered ministries, performing arts programming, and a substantial camp facility — directly comparable to WEAG's scale and ministry mix.
• Hope Community Church: Mid-sized multi-site church in the Mid-Atlantic region with comparable family ministry programming, performing arts academy, and youth conferences — a strong direct peer for WEAG at similar scale.
• Christ Community Church: Mid-sized multi-site church with age-tiered ministries, a performing arts/worship arts focus, and dedicated camp/retreat facilities — directly comparable to WEAG's ministry structure and programming.

Broad incumbents

• Gateway Church: Large multi-site evangelical/Pentecostal-affiliated church with extensive worship arts productions, kids and youth camps, and global missions emphasis — closely comparable to WEAG's ministry portfolio and denominational ecosystem.
• Elevation Church: Large multi-site evangelical church known for worship production excellence, performing arts-driven services, and a strong online presence — comparable to WEAG's Worship Arts and Encor Academy emphasis.
• Life.Church: One of the largest evangelical multi-site churches in the U.S. with a robust online streaming platform (Church Online Platform), the YouVersion Bible app, and full-life-stage ministry programs — relevant as a scaled comparison for WEAG's ministry breadth and digital engagement.
• North Point Community Church: Andy Stanley's multi-site evangelical church with a focused small-groups strategy, family ministry programming, and branded online content — relevant for WEAG's Next Steps / small group engagement model.
• Church of the Highlands: One of the largest U.S. multi-site churches with extensive small groups, recovery ministries, and a strong online presence — comparable in operational sophistication and ministry breadth.
• Saddleback Church: Large multi-site evangelical church with extensive small groups (Purpose Driven model), family ministry, global missions, and dedicated camp/retreat properties — comparable scale and program breadth to WEAG.

Regional players

• Biltmore Church: Multi-site evangelical church in the Carolinas with a performing arts-driven worship model, family ministry, and dedicated camps — regionally adjacent to WEAG with similar ministry DNA.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/playlist?list=PLP-OpaxyfPYtD082eC5PGegTCOAqbsc5e
• Xx.com/weagrva
• Facebookfacebook.com/weagchurch
• LinkedInlinkedin.com/company/weagrva

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about West End Assembly of God