Renegade Pictures

What Renegade Pictures does

Warner Bros International Television Production (WBITVP) is a wholly-owned subsidiary of Warner Bros. Discovery that produces local scripted and non-scripted television programming for international broadcasters and streaming platforms. The company operates through a network of 22 production labels spanning 15 territories, covering most of Western Europe (Belgium, France, Germany, Switzerland, Spain, Italy, the Netherlands, Finland, Sweden, Denmark) and Oceania (Australia, New Zealand). The label portfolio mixes acquired brands retained under their original identities (Wall to Wall, Ricochet, Twenty Twenty, Eyeworks Film, Blazhoffski, Hollands Licht Producties) with regional market entities that operate under the WBITVP name.

WBITVP's underlying technology is conventional television production infrastructure with local production capabilities across multiple territories rather than a proprietary technology stack. Its content portfolio spans factual entertainment (The Final Circle), cookery competitions (24 in 24: Last Chef Standing produced by Lando Entertainment, 100 Cooks), historical documentaries (Lucy Worsley Victorian Murder Club produced by Wall to Wall), dating formats (First Dates Beach Club), and mental health programming (Inside Therapy). Where WBITVP has no local production capability, it licenses formats to third parties, extending the format reach beyond its owned label network.

WBITVP's business model combines original production commissions with format licensing. The company produces both bespoke local content and adapted versions of Warner Bros. Discovery formats for sale or license to broadcasters and streaming platforms in each territory. Go-to-market relies on direct relationships with broadcasters, participation in international television markets, and dedicated format showcase events. Pricing is project-based and not publicly disclosed. Customer segments are exclusively business-to-business — television networks, streaming services, and broadcast companies — with segmentation organized vertically by territory rather than by use case.

Name

Renegade Pictures

Legal name

Warner Bros International Television Production

Website

https://renegadepictures.co.uk

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Warner Bros International Television Production (WBITVP) is a wholly-owned subsidiary of Warner Bros. Discovery that produces local scripted and non-scripted television programming through 22 production labels across 15 international territories, serving broadcasters and streaming platforms.

Ownership category

akta.pro rank

Product category

Television Production Services

NAICS

Motion Picture and Video Production (51211), Motion Picture and Video Production (512110)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Allied To Motion Picture Distribution (7829)

akta.pro primary industry

Format & Scripted/Unscripted Franchise Distribution (Adaptation Rights) (MPABAMAK)

akta.pro secondary industry

Format & Remake Rights Licensing (MPADALAB)

Keywords

• Television production
• Scripted programming
• Non-scripted formats
• Format licensing
• International production

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Distribution channels2 records

Marketing channels2 records

Core offering

Renegade Pictures is associated with a Warner Bros. Discovery-aligned network that produces local scripted and non-scripted television programming through 22 production labels in 15 territories. The network delivers original programming as well as local adaptations of formats owned and/or controlled by Warner Bros. Discovery, and licenses formats to third parties in territories where it lacks local production capability.

Product overview

WBITVP operates as a television production company producing local scripted and non-scripted programming through its network of local production capabilities in 15 territories across 22 labels. The portfolio spans factual entertainment shows (The Final Circle), cookery competitions (24 in 24: Last Chef Standing, 100 Cooks), historical documentaries (Lucy Worsley Victorian Murder Club), dating formats (First Dates Beach Club), and mental health programming (Inside Therapy). Shows are produced either through WBITVP's own local production labels or licensed to third parties where local capability doesn't exist.

Differentiator

Problem solved

Functional benefit

Products and services

• The Final Circle

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Warner Bros. DiscoverycoreStrategic or Co-development PartnerWBITVP is a subsidiary of Warner Bros. Discovery, producing local versions of formats owned and controlled by WBD. WBITVP's production operations are responsible for original programming as well as local adaptations of WBD formats.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• Endemol Shine Group: Was one of the largest global content producers with labels across 30+ territories before being acquired by Banijay. Highly comparable to WBITVP in the super-indie model with multiple formats and local production labels; many of WBITVP's specialty labels (Eyeworks, Blazhoffski) historically competed head-to-head with Endemol Shine's labels.
• Banijay: The world's largest international TV content producer and distributor, operating a hub-and-spoke model with 60+ production labels across 20+ territories. Directly comparable to WBITVP in global footprint, format distribution, and local production strategy; in fact Banijay acquired Endemol Shine to become the leading global super-indie.
• BBC Studios: The commercial production and distribution arm of the BBC, producing and licensing content internationally with a strong format catalog. Comparable to WBITVP as a public-broadcaster-owned international production operation with format licensing as a core revenue driver.
• ITV Studios: The international production and distribution arm of ITV plc, producing scripted and non-scripted content across 13 countries with 60+ labels. Direct comparable to WBITVP in global production footprint, format-driven model, and ownership by a major media group (UK broadcasting peer to WBD).
• Fremantle: Leading international TV production and distribution company owned by RTL Group/Bertelsmann, producing drama, entertainment, and documentary content across 30+ territories. Directly comparable to WBITVP as a large-scale international production group with similar hub-and-spoke structure and format library.
• Red Arrow Studios: International production and distribution company of ProSiebenSat.1, producing and distributing content across multiple territories. Comparable to WBITVP as a broadcaster-owned international production operation; was divested in recent years but historically a direct competitor in the international production space.
• All3Media: UK-headquartered international television production and distribution company with 30+ production labels across the UK, US, Europe, and Asia. Comparable to WBITVP as a multi-label, multi-territory production group with a portfolio of acquired specialty producers serving international broadcasters and streamers.

Broad incumbents

• Lionsgate International: Major studio with international television production operations producing and distributing scripted and unscripted content globally. Comparable to WBITVP in international production capabilities but with a broader studio portfolio spanning film, TV, and Starz streaming rather than a dedicated international production specialist.
• Sony Pictures Television International: International television production arm of Sony Pictures, operating production businesses across multiple territories with a focus on scripted content. Comparable to WBITVP in scale and global footprint but with a broader studio portfolio rather than a standalone international production specialist.

Emerging players

• Boat Rocker Media: Independent international content producer and distributor with operations in Canada, the US, UK, and Europe. Partially comparable to WBITVP as a multi-genre international producer, though smaller in scale and lacking the conglomerate parent backing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/wbitvp
• Facebookfacebook.com/wbitvp

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries17 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Renegade Pictures