What FS International does

FS International is a privately held Indian supplier of refractory, metallurgical, and metal-treatment consumables for the ferrous and non-ferrous casting industry. Founded in 2014 in Gurugram, Haryana by foundry professionals Prakash Chandra and Narender Mittal, the company operates as a trading and marketing distributor rather than a manufacturer, sourcing products through a network of channel partners (Ceraflux India, Jinan Shengquan Group, Pometon India, Tempotech Controls, SD Eastern Bhutan Ferro Silicon) and selling directly to foundries, smelters, forging operations, and extrusion plants across North and West India.

The product portfolio is organized into four working zones: a Ferrous Division offering ceramic foam filters, carbon additives, nodulizers, inoculants, and feeding-system sleeves for iron and steel castings; a Non-Ferrous Division providing fluxes, refractory linings, master alloys, degassing systems, ceramic filters, coatings, extrusion accessories, and surface-treatment media for aluminum operations; a Copper Melting Solutions line for copper and copper-alloy melt treatment; a Solutions for Forging Industries division supplying graphite-based and synthetic forging lubricants and release agents; and an instrumentation line comprising thermocouples, RTDs, protection tubes, pyrometers, and process instruments for molten-metal temperature measurement.

FS International generates revenue through one-time product sales on a quote-based B2B model, with no publicly disclosed pricing. The company serves an enterprise customer base of more than 50 named accounts spanning automotive components (Bajaj Motors, AIP Pistons Rings, Alicon Castalloy), steel and heavy engineering (Avtar Steels, ISGEC Heavy Engineering), aluminum (Akshay Aluminium, Bhatia Alloys), transmission, and glass manufacturers. It is ISO 9001:2015 certified, claims 30% CAGR since inception, and pursues a sales-led go-to-market combining direct field engagement with its channel partner supply network.

Name

FS International

Legal name

FS International

Website

https://fsinternational.in

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

FS International is a Gurugram-based B2B supplier of refractory and metal-treatment consumables for ferrous and non-ferrous foundries, forging operations, and extrusion plants across North and West India.

Ownership category

akta.pro rank

Product category

Foundry and Casting Materials

SIC

Industrial Process Furnaces & Ovens (3567)

akta.pro primary industry

Refractory & Metallurgical Consumables Distribution (Fluxes, electrodes, refractories) (IMAKAJAM)

akta.pro secondary industries

Ferrous Metals Trading & Distribution (Iron Ore, Pig Iron, DRI/HBI, Ferroalloys) (IMAKAJAA), Aluminum Smelter/Refinery Technology, Equipment & Refractories (IMAKACAL)

Keywords

• Foundry solutions
• Metal treatment chemicals
• Refractory products
• Molten metal filtration
• Forging lubricants

Headquarters

HQ city

Haryana

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales - Ferrous Division: Trading and marketing of high technology products including ceramic foam filters, carbon additives, nodulizers, inoculants, and feeding system solutions for ferrous casting industry
2. Product Sales - Non-Ferrous Division: Sale of metal treatment solutions, fluxes, master alloys, degassing systems, refractory coatings, and filtration products for aluminum, copper, and non-ferrous foundries
3. Instrumentation Products: Sales of thermocouples, RTD sensors, temperature controllers, protection tubes, and pyrometers for temperature measurement in foundry operations
4. Forging Industry Solutions: Supply of forging lubricants, release agents, and specialized greases for forging operations

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

FS International is a supplier and marketer of refractory and metal treatment products for the ferrous and non-ferrous casting industry. The company sources high-technology foundry consumables through channel partners and sells them to foundries, forging operations, smelters, extrusion plants, and die-casters across North and West India. Its offerings span molten metal filtration, iron metallurgy, nodulizers and inoculants, feeding systems, aluminium and copper melting fluxes, degassing systems, master alloys, refractory linings, surface coatings, forging lubricants, and temperature measurement instrumentation.

Product overview

FS International operates as a trading and marketing company for high-technology foundry products and solutions. The product portfolio is organized into four main divisions: (1) Ferrous Division offering molten metal filtration (ceramic foam filters), iron metallurgy solutions (carbon additives, silicon carbide), nodulizers and inoculants, and feeding system solutions (exothermic/insulating sleeves); (2) Non-Ferrous Division providing metal treatment solutions for aluminium industries including cleaning/drossing fluxes, refractory linings, master alloys, degassing systems, metal filtration, surface coatings, and extrusion solutions; (3) Copper Melting Solutions providing fluxes, degassing tablets, and master alloys for copper melting applications; and (4) Solutions for Forging Industries offering lubricants and release agents. Additionally, the company supplies temperature measurement instrumentation including thermocouples, RTDs, and pyrometers. The company sources products from international channel partners and supplies to ferrous and non-ferrous casting industries across North and West India.

Differentiator

Problem solved

Functional benefit

Products and services

• Ferrous Division Foundry Solutions
• Non-Ferrous (Aluminium) Division Solutions
• Copper Melting Solutions
• Solutions for Forging Industries
• Heaters, Thermocouples and Instrumentation
• Channel Partner Sourcing and Distribution

Quantifiable outcome

• Reduced rejection rate through effective molten metal filtration
• +3 more outcomes

Named customers13 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Ceraflux India Pvt. Ltd.coreChannel Partner/ Reseller/ DistributorChannel partner for supplying ceramic and refractory products. Website: www.ceraflux.com
• Jinan Shengquan Group Share Holding Co.,Ltd.coreChannel Partner/ Reseller/ DistributorInternational channel partner for graphite and related products. Website: www.shengquan.com
• Pometon India Pvt. LtdcoreChannel Partner/ Reseller/ DistributorChannel partner for metal treatment products. Website: www.pometon.com
• SD Eastern Bhutan Ferro Silicon Private LimitedminorChannel Partner/ Reseller/ DistributorChannel partner for ferro silicon and related metallurgical products. Website: https://sdbhutan.com/

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Imerys: Global specialty minerals group producing refractory minerals, fused minerals, and foundry-related materials. Competes indirectly through raw material supply and finished refractory products to foundry customers.
• Saint-Gobain: Global building products and high-performance materials group that includes refractory and ceramic products serving foundries and metal processing. Competes broadly through its refractories portfolio but is not specialized to FS International's narrow foundry-consumables niche.

Direct peers

• ASK Chemicals: Supplies foundry chemicals, binders, coatings, and feeders worldwide. Directly competes with FS International's ferrous and non-ferrous consumables portfolio and has India presence serving automotive and general engineering foundries.
• Vesuvius (Refractories): Global refractories and consumables supplier for steel, aluminum, and foundry industries. Competes directly with FS International's refractory linings, filters, and metal treatment solutions, including India operations.
• Foseco (Vesuvius subsidiary): Global leader in foundry consumables (filters, fluxes, feeding systems, binders). Direct product overlap with FS International across ferrous, non-ferrous, and forging applications, with established India operations targeting the same customer base.
• HarbisonWalker International: Major North American and global refractory manufacturer with foundry-industry product lines. Competes in the same refractory-linings and high-temperature consumables market that FS International serves through its distribution model.
• Pyrotek: Specializes in molten metal processing equipment and consumables for aluminum and other non-ferrous metals. Direct overlap with FS International's non-ferrous division (degassing, filtration, refractories) and serves Indian foundries and smelters.
• Ceraflux India: Indian supplier of ceramic and refractory products for foundries and steel plants. Functions as both a channel partner source for FS International and a direct competitor in ceramic foam filters and refractory consumables across India.

Regional players

• Carborundum Universal (CUMI): India-based Murugappa Group company manufacturing abrasives, refractories, and electro-minerals. Competes in Indian refractory and metallurgical consumables markets with broader industrial focus than FS International.
• Wendt India: India-based manufacturer of grinding wheels and super-abrasives with adjacent refractory and metallurgical consumables exposure. Competes for the same Indian foundry/automotive customer wallet from a different product angle.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FS International