What Alpha Home does

Alpha Home is a privately held Georgian residential real estate developer, founded in 2002 and headquartered in Tbilisi, that designs, builds, and sells multi-story apartment complexes across Tbilisi (Didi Dighomi, Gldani, Saburtalo/Kikvidze Park) and the Adjara resort corridor (Shekvetili, Batumi). The company operates a vertically integrated model with an in-house architectural studio and a owned construction equipment fleet (excavators, tower cranes, concrete pumps, hydraulic trolleys, formwork), enabling it to control design, schedule, and quality. Its flagship project, Skhva Ubani in Didi Dighomi, is described as the largest residential development in Transcaucasia — 14 buildings, 22 residential blocks, 3,500+ garages, 6 hectares of recreation area, 4 stadiums, plus schools and commercial spaces. The company employs 101–250 staff across engineering, architecture, construction, project management, finance, legal, and quality control.

The business model is direct-to-consumer residential property sales with multiple frame conditions (white frame, green frame, and a proprietary "Skhva Karkasi" semi-finished standard) and in-house financing through internal installment plans of 25–60 months, down payments from 5%, and monthly payments from 550 GEL. Per-square-meter pricing ranges from approximately 905 GEL to 4,106 GEL depending on project and finish level, with currency options in GEL and USD. Commercial space sales within residential complexes supplement residential revenue. Customer segments include first-time Georgian homebuyers, upgrade families, real estate investors (with emphasis on Shekvetili rental potential), and Georgian emigrants purchasing remotely via WhatsApp/Viber with specialized no-down-payment terms. The company is funded exclusively with Georgian investment. All projects comply with Resolution 41 seismic safety standards (up to 8-point resistance) and include accessibility adaptations.

Digital infrastructure includes the Tenant Panel — a post-sale platform for residents to manage payments, invoices, and personal-manager relations — and Alphiko, a text-based AI chatbot launched July 2025 for 24/7 apartment selection, Q&A, and sales-meeting scheduling. Channels span physical sales offices (Tbilisi HQ and three additional locations, plus Batumi), phone-based inside sales, the alphahome.ge website with online apartment selection, WhatsApp/Viber messaging for international buyers, and a *7171 USSD shortcode. Marketing channels include Facebook, Instagram, LinkedIn, and a 300 GEL-per-referral customer referral program.

Name

Alpha Home

Legal name

Alpha Residence

Website

https://alphahome.ge

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

101–250 employees

Short description

Building Company in Georgia

Ownership category

akta.pro rank

Headquarters

HQ city

Tbilisi

HQ country

Georgia

HQ region

Asia

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Infrastructure, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Residential Property Sales: Primary revenue stream from selling apartments in multiple projects across Tbilisi (Didi Dighomi, Gldani, Shekvetili) and potentially Batumi. Offers various frame conditions (white frame, green frame, 'Skhva Karkasi' improved version) and flexible payment terms including internal installments.
2. Commercial Space Sales: Sale of commercial and office spaces within residential complexes.
3. Referral Program Revenue: 300 GEL earned per successful referral when existing residents refer contacts who purchase apartments.
4. Building Maintenance Services: Post-sale services including building maintenance coordination through homeowners' associations.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Alpha Home designs, builds, and sells multi-family residential apartment complexes across Georgia, primarily in Tbilisi (Didi Dighomi, Gldani, Saburtalo) and the Shekvetili beach resort. The company delivers apartments at multiple finish levels — white frame, green frame, and its proprietary "Skhva Karkasi" improved frame — with flexible in-house installment payment plans. It also sells commercial spaces within its residential complexes and operates a digital Tenant Panel plus the Alphiko AI chatbot for customer engagement and post-sale resident services.

Product overview

Alpha Home is a Georgian construction company with 23 years of experience developing residential real estate projects. The company offers a portfolio of residential complexes across Tbilisi (Gldani, Didi Dighomi, Saburtalo) and Shekvetili beach resort, with different finish levels including White Frame, Skhva Karkasi (improved green frame), and full completion. The flagship Skhva Ubani project in Didi Dighomi is described as the largest residential development in Transcaucasia. Digital services include a Tenant Panel for resident management and Alphiko, an AI chatbot for customer support and apartment recommendations. All projects are developed with Georgian investment and incorporate modern construction standards including Resolution 41 safety requirements.

Differentiator

Problem solved

Functional benefit

Brands

• Skhva Karkasi (სხვა კარკასი): An innovative apartment standard offered by Alpha Home - a practically ready-made apartment condition that has passed general construction and technical stages, saving customers time, energy and money. This is a new standard significantly different from white or green frame.
• Alphiko (ალფიკო)
• Tenant Panel

Products and services

• Skhva Ubani (სხვა უბანი) Large-scale multifunctional residential complex in Didi Dighomi, Tbilisi, marketed as the largest residential project in Transcaucasia. Includes 14 buildings, 22 residential blocks, kindergartens, schools, commercial spaces, 3,500+ garages, a 6-hectare recreation area, and 4 stadiums. Targeted at families seeking integrated urban living.
• Home in Gldani Multi-storey residential complex in Gldani district, Tbilisi, located 5 minutes' walk from Sarajishvili metro station. Targeted at families and individuals seeking affordable apartments with metro access in Tbilisi.
• Home in Shekvetili Beachfront residential project in the Shekvetili resort area, located 100 meters from the Black Sea with panoramic sea views. Marketed as an investment-focused property with rental potential for both owner-occupiers and buy-to-let investors.
• Home in Didi Dighomi Completed residential complex in Didi Dighomi, Tbilisi, positioned in an ecologically healthy and comfortable environment. Targeted at families and individuals seeking established, move-in-ready housing in Tbilisi.
• Tenant Panel Modern online platform for Alpha Home residents to manage apartment finances, view payment schedules, access invoices and documents, contact personal managers, and participate in the resident referral program. Targeted at existing Alpha Home apartment owners.
• Alphiko (ალფიკო) AI chatbot available 24/7 to help customers choose apartments, answer project questions, and schedule meetings with sales managers. Described as the first AI chatbot deployed by a construction company in Georgia. Targeted at prospective apartment buyers.

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature4 records

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/alfahome.ge
• LinkedInlinkedin.com/company/105167534
• Instagraminstagram.com/alphahome2017/?igshid=OGQ5ZDc2ODk2ZA==

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alpha Home