INmotion

What INmotion does

INmotion is a privately held Danish integrated TV production facility company operating from Copenhagen and Aarhus. The company combines physical studio infrastructure with end-to-end production services for broadcast and streaming clients, targeting enterprise-tier broadcasters, streaming platforms, and production houses requiring complex logistics, secure asset handling, and technical compliance for both live and recorded content.

The company's product portfolio comprises pre-production logistics planning (equipment staging, transport management, compliance handling), production services (real-time operational support, equipment delivery, rapid swaps), post-production (editing, color grading, sound mixing, archival), live broadcast transmission (dedicated fiber/satellite connectivity with failover), professional studio rental across two facilities (Studio Alpha, a 250 m² Copenhagen flagship with 6m ceilings, and Studio Aarhus in Jutland), secure warehousing with biometric access and 24/7 surveillance, and broadcast compliance/QC services. Underlying technology includes enterprise-grade media vaults, high-speed collaborative editing networks supporting simultaneous multi-user workflows, and broadcast compliance tooling ensuring adherence to network loudness and international frame-rate specifications.

INmotion operates a direct enterprise B2B sales model with quote-based, custom pricing and multi-year contracting. Revenue streams are derived from professional services across studio rental, production support, post-production, and live broadcast transmission. Named enterprise clients include Netflix, BBC, DR (Danmarks Radio), and DK4. The company employs 11-50 staff and distributes exclusively through direct engagement with broadcasters and production companies, with no public-facing retail or self-service channels. Marketing is conducted through the corporate website and owned social channels (Facebook, YouTube, Instagram).

Name

INmotion

Legal name

INmotion

Website

https://inmotion.dk

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

INmotion is a Danish integrated TV production facility company operating studios in Copenhagen and Aarhus, offering warehousing, studio rental, production support, post-production editing, and broadcast compliance services to enterprise broadcasters and production companies.

Ownership category

akta.pro rank

Product category

TV Production Facilities and Services

NAICS

Motion Picture and Video Production (51211), Postproduction Services and Other Motion Picture and Video Industries (51219), Motion Picture and Video Industries (5121)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Audio & Communications Equipment Rental (MPADAFAC)

akta.pro secondary industries

Audio-Visual Equipment Rentals (Sound, Projection, Screens) (HSACAFAF), Audio Post Facilities & Stage Operations (Mix Stages, Studio Management, Booking) (MPAHAEAO), Event Technical Production Management & Crew (MPAGAKAH)

Keywords

• TV production facilities
• Studio rental services
• Broadcast post-production
• Live broadcast transmission
• Production warehousing

Headquarters

HQ city

Aarhus

HQ country

Denmark

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Infrastructure, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Professional Studio Rental: Rental of state-of-the-art sound stages, editing suites, and production spaces. Revenue generated from hourly/daily/project-based studio bookings across Copenhagen and Aarhus facilities.
2. Production Support Services: Integrated logistics, equipment staging, warehousing, and operational support for TV and film productions. Covers pre-production planning, on-set logistics, and rapid equipment swaps.
3. Post-Production Services: Professional video editing, color grading, sound mixing, broadcast compliance QC, and mastering services. Includes conversion to broadcast-ready masters.
4. Live Broadcast Transmission: Real-time signal transmission services including fiber/satellite connectivity, quality control, and technical compliance for live events and time-critical broadcasts.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

INmotion operates an integrated TV production hub providing secure equipment warehousing, sound-stage and green-screen studio rental, pre-production logistics planning, on-set production support, post-production editing with color grading and sound mixing, broadcast compliance QC, and real-time live broadcast transmission via dedicated fiber and satellite. Services are delivered at two Danish facilities in Copenhagen and Aarhus and are aimed at enterprise broadcasters, streamers, and production houses.

Product overview

INmotion is an integrated TV production hub offering a unified platform that combines physical production infrastructure with comprehensive production services. The core offering includes secure warehousing, two studio facilities (Studio Copenhagen and Studio Aarhus), and end-to-end production support. The product portfolio encompasses Pre-Production Services (logistics planning, equipment staging), Production Services (real-time support, equipment delivery), Post-Production Services (editing, color grading, archival), Live Broadcast capabilities (fiber/satellite transmission), and Video Editing. Additionally, the company provides Broadcast Compliance/QC services to ensure content meets network and streaming platform standards. The studio facilities include Studio Alpha in Copenhagen (250 m²) and Studio Aarhus in Jutland.

Differentiator

Problem solved

Functional benefit

Brands

• Studio Copenhagen: Flagship Nordic facility for international content in Copenhagen
• Studio Aarhus
• Studio Alpha
• STUDIOS

Quantifiable outcome

• Zero-fail broadcast submission compliance guaranteed through dedicated QC specialists
• +2 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered major and core.

• NetflixmajorOthersNetflix is shown as a partner/client of INmotion, utilizing the facility for international content production. The partnership represents INmotion's capability to serve major global streaming platforms.
• BBCmajorOthersBBC is shown as a partner/client utilizing INmotion's studio and production services for television production and broadcast content creation.
• DRmajorOthersDR (Danmarks Radio) is Denmark's public service broadcasting corporation and a key client partner, utilizing INmotion for national TV production services.
• DK4coreOthersDK4 is a Danish television channel that partners with INmotion for production and broadcast services. Contact email [email protected] suggests ongoing operational relationship.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Nordisk Film Production: Denmark's oldest film studio and the Nordic region's largest production house, part of Egmont Group. Comparable to INmotion as a Nordic production services provider with significant studio infrastructure and broadcaster relationships, but operating at much larger scale across the full value chain.
• Shepperton Studios: Major UK film/TV studio complex providing sound stages and post-production services. Comparable large-scale incumbent in the integrated studio-and-services category serving global film/TV productions, but with much higher capacity and broader market reach than INmotion.
• Pinewood Studios: UK-based major film and TV studio operator with extensive sound stages and post-production services. Comparable to INmotion in the integrated facility-plus-services model (stages, post, broadcast delivery), though at substantially larger scale and broader geographic footprint.
• BBC Studios Production Facilities: BBC's commercial production and facilities arm operating studio and post-production infrastructure (e.g., Television Centre). Comparable as an integrated studio and broadcast compliance provider; notably BBC is also an INmotion client, illustrating the overlap in facility-and-services model.

Regional players

• Film i Väst: Swedish regional film production hub and co-production financier based in Trollhättan. Comparable as a Nordic regional production facility providing infrastructure and co-production services to international productions filming in Scandinavia.
• Zentropa: Danish film and TV production company operating studios in Hvidovre, Denmark. Comparable to INmotion as a domestic Nordic facility house serving both theatrical and broadcast clients, though Zentropa is more vertically integrated into production ownership rather than pure facility rental.
• NRK Studios (Norwegian Broadcasting Corporation): Norwegian public broadcaster's production facilities including Media City Bergen. Comparable Nordic public-broadcaster-aligned production infrastructure with similar broadcast compliance and post-production capabilities, though serving primarily Norwegian domestic content.
• Media City Bergen: Norway's largest media cluster housing NRK, TV 2, and several production companies in Bergen. Comparable as a Nordic integrated media production hub with shared studios, post-production, and broadcast facilities; overlaps with INmotion's service mix but operates on a co-location/cluster model.
• Studio Hamburg Production Services: German studio and production services company operating stages, post-production, and broadcast facilities in Hamburg. Comparable as a Northern European integrated TV production facility serving broadcasters and streamers, though serving the German-speaking market rather than the Nordic region.
• SVT Studios (Swedish Television): Swedish public broadcaster with in-house studio and production facilities serving Nordic content. Comparable as a public-broadcaster-aligned production facility within the Nordic region, though primarily serving internal SVT productions rather than competing for external clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/inmotion-a-s

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about INmotion