Standford
Standford is a privately held Peruvian manufacturer and retailer, founded in 1994, that produces and sells notebooks and school supplies to students, families, and educators through physical retail stores and e-commerce channels across Peru.
- Company typePrivate
- Founded1994
- HeadquartersLima, Peru
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Standford does
Standford (legal entity Corporación de Industrias Standford S.A.C., RUC 20511358907) is a privately held Peruvian manufacturer and retailer of school supplies, principally notebooks (cuadernos), paper, and related stationery (útiles escolares), headquartered at Piso 23, oficina 2305, Central Tower, Av. El Derby 254, Lima. Founded in 1994 and operating for 31 years, the company sells primarily to students from elementary school through university, with families, educators, and a secondary corporate (B2B) bulk-purchase segment as additional customers.
The company's product portfolio centers on a single category — physical notebooks and school supplies — differentiated by branded design, licensed character themes, and FSC-certified paper from responsibly managed forests, making Standford the first Peruvian notebook manufacturer to achieve FSC certification. Distribution runs through branded physical retail stores across Peru (locatable via a Google Maps-integrated store finder), an e-commerce storefront at standford.pe, and a Heyzine-powered interactive digital catalog. Marketing channels are limited to organic social (Facebook, Instagram, TikTok) plus the company's owned website; no app, API, or proprietary technology platform is disclosed.
Standford generates revenue through one-time product transactions (hardware sales) across B2C and B2B channels; no subscription, licensing, or recurring revenue model is disclosed, and pricing is not publicly listed. The company is founder/privately owned, with no disclosed institutional investors, funding rounds, M&A activity, or executive team in the available sources.
Standford firmographics
Firmographics- Name
- Standford
- Legal name
- Corporación de Industrias Standford S.A.C.
- Website
- https://standford.pe
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Standford is a privately held Peruvian manufacturer and retailer, founded in 1994, that produces and sells notebooks and school supplies to students, families, and educators through physical retail stores and e-commerce channels across Peru.
- Ownership category
- akta.pro rank
Standford industry classification
Industry- Product category
- School Stationery & Supplies
- NAICS
- Office Supplies and Stationery Retailers (45941)
- SIC
- Blankbooks, Looseleaf Binders & Bookbindg & Relatd Work (2780)
- akta.pro primary industry
- Stationery & Office Paper Products (notebooks, pads, forms) (IMAMAHAG)
- akta.pro secondary industries
- General Office Supplies Retail (CRALABAA), Office, School & Business Supplies Online Retailers (CRAFADAL), School Supplies Retail (CRALABAF)
Keywords
Where Standford is headquartered
LocationHeadquarters
- HQ city
- Lima
- HQ country
- Peru
- HQ region
- Latin America
Offices1 record
Markets served
Standford business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- School Supplies Sales: Standford generates revenue through the sale of notebooks, school supplies, and stationery products. The company offers products through physical retail stores and e-commerce channels. The business serves both individual consumers (B2C) and corporate clients (B2B) for bulk purchases. Revenue is derived from one-time product transactions rather than recurring models.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Standford product offering
Product offeringCore offering
Standford manufactures and retails notebooks (cuadernos) and school supplies (útiles escolares) including paper products and educational materials. The company is Peru's leading notebook brand, operating physical retail stores nationwide and an e-commerce website, with products featuring FSC-certified paper and licensed character designs.
Product overview
Standford is a single-product portfolio company specializing in school supplies, specifically notebooks (cuadernos) and related school materials (útiles escolares). The company offers its products through the Standford brand, with the 2026 collection featuring licensed characters and trendy designs. Standford positions itself as a quality-focused manufacturer, claiming to be Peru's market leader for 31 years, with an emphasis on sustainable materials (FSC-certified paper) and innovative product design. The products are available through their physical store locations, website catalog, and digital flipbook viewing.
Differentiator
Problem solved
Functional benefit
Companies that use Standford
Customer profileSegments4 records
Ideal customer profiles3 records
Standford technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Standford partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
Standford competitors and assessment
Company assessmentDirect peers
- Maped: Maped is a French-based global manufacturer of school and office supplies (notebooks, writing instruments, art supplies) with a particularly strong presence in Latin America through local distribution. It competes with Standford in the same end-user occasions (back-to-school, stationery restocking) and overlapping retail channels in Peru.
- Norma: Norma is a long-standing Latin American manufacturer and distributor of stationery, notebooks, and school supplies operating in Peru, Colombia, and Mexico. It is the most direct competitor to Standford in the Peruvian cuadernos category, with overlapping product lines, similar distribution, and an established multi-country footprint.
- Cuadernos College: Cuadernos College is a heritage Mexican/Latin American notebook brand serving the back-to-school consumer segment. It is comparable to Standford in product positioning (school-focused cuadernos with character-licensed designs) and in regional consumer brand dynamics, though its core market is Mexico rather than Peru.
Emerging players
- Pilot Corporation: Pilot is a major global manufacturer of writing instruments (pens, markers) distributed through Peruvian retail and B2B channels. While focused on a narrower category, it competes for the same school-supply wallet share and end-consumer occasions as Standford's broader stationery portfolio.
Broad incumbents
- Office Depot Peru: Office Depot operates retail and contract channels for office and school supplies across Latin America, including in Peru. Its broad multi-category assortment competes with Standford's notebook and school-supply lines at the retail shelf and in institutional procurement.
- Faber-Castell: Faber-Castell is the world's largest manufacturer of wood-cased pencils and a global stationery leader with deep manufacturing and distribution presence across Latin America (notably Brazil) and commercial sales in Peru. It overlaps with Standford in school and office stationery categories, though at much broader global scale and across multiple product categories.
- Officenet Peru: Officenet is one of the largest B2B office and school supplies distributors in Peru, serving corporate, government, and institutional buyers. It overlaps with Standford's B2B corporate segment and competes for the same bulk school-supply procurement dollars, though Officenet is primarily a distributor rather than a brand manufacturer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Standford social profiles
Digital presenceStandford compliance and trust
Trust signalCompliance2 records
Standford financial estimates
Financial estimateRevenue estimate
Valuation estimate
Standford leadership team
Management profileNumber of profiles
Standford funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Standford M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Standford
What does Standford do?
Standford manufactures and retails notebooks (cuadernos) and school supplies (útiles escolares) including paper products and educational materials. The company is Peru's leading notebook brand, operating physical retail stores nationwide and an e-commerce website, with products featuring FSC-certified paper and licensed character designs.
Is Standford a public or private company?
Standford is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Standford founded?
Standford was founded in 1994. It employs 1 to 10 people.
Where is Standford based?
Standford is headquartered in Lima, Peru, in the Latin America region.
How does Standford make money?
One revenue line is on record: school Supplies Sales.
Who are Standford's main competitors?
Direct peers on record are Maped, Norma and Cuadernos College. Pilot Corporation is listed as an emerging player. Broad incumbents are Office Depot Peru, Faber-Castell and Officenet Peru.
Does Standford have an API?
No public API is recorded for Standford.
What industry is Standford in?
Standford's product category is School Stationery & Supplies. Its primary akta.pro industry code is IMAMAHAG, Stationery & Office Paper Products (notebooks, pads, forms), with a secondary code of CRALABAA, General Office Supplies Retail. Its NAICS code is 45941 and its SIC code is 2780.