Ingham

What Ingham does

Ingham is a privately held, 100% Kiwi-owned and family-operated automotive dealership group headquartered in Hamilton, New Zealand, founded in 1968. The company operates 13 authorised dealerships across the North Island, covering Auckland, Waikato, Bay of Plenty, Taupo, and Hawke's Bay, and holds franchise rights for 15+ global automotive brands including Hyundai, Mitsubishi, Mercedes-Benz, Isuzu, Nissan, Suzuki, Kia, Renault, Honda, GWM, Omoda, Jaecoo, Ford, and Chery. Ingham serves individual consumer buyers (new, demo, and used vehicles) as well as fleet and business customers, offering an integrated mix of vehicle sales, authorised servicing, genuine parts, finance through UDC Finance and Nissan Future Value, and insurance through Provident, Mercedes-Benz Insurance (Willis NZ), Assurant, and Janssen Insurance. Its inventory exceeds 900 vehicles spanning price points from approximately NZ$14,494 (used Toyota Yaris) to over NZ$100,000 (luxury Mercedes-Benz), with capped-price service plans from NZ$269.

The business model is a multi-brand direct-to-consumer dealership motion: revenue is generated through (i) one-time vehicle sale transactions (new and used), (ii) transaction fees on finance origination and F&I product attach at the point of sale, (iii) recurring workshop services and parts sales across all 13 locations, and (iv) fleet and commercial vehicle programmes. Technology infrastructure consists of an online vehicle search and booking platform at inghamdriven.nz with 900+ listings, a 3CX-powered dealership chat system connecting customers to local sales consultants, and authorised service centres equipped with diagnostic equipment. Distribution is anchored in physical dealership locations supplemented by digital browsing, test-drive booking, and finance application forms; the company also runs brand- and location-specific websites, social media presence on Facebook and Instagram, and major experiential activations such as Fieldays.

Ingham grows organically rather than through M&A or external funding, with no disclosed funding rounds or parent company. Recent strategic activity includes 2026 product launches (GWM Ora 5 EV, Hyundai Palisade, Chery KP31 Diesel PHEV ute), a GWM-led Fieldays 2026 activation co-marketed with the New Zealand Warriors, and a March 2024 transition of Mercedes-Benz insurance provision from AON NZ to Willis New Zealand. The company is led operationally by Dealer Principals at each major site (e.g., Stefan Cooper at Ingham Mitsubishi Te Awamutu, Justin Wooding at Ingham Taupo, Jonathan Martin at Ingham Nissan West Auckland), supported by Sales Managers, F&I Managers, Service Managers, and Parts Managers; no group-level CEO or board composition is disclosed in the source material.

Name

Ingham

Legal name

Ingham Group Services Limited

Website

https://inghamdriven.nz

Company type

Private

Founded year

1968

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Ingham is a privately held, 100% Kiwi-owned family-operated automotive dealership group founded in 1968, operating 13 authorised dealerships across New Zealand's North Island representing 15+ global brands, serving individual consumers and fleet customers with vehicle sales, servicing, parts, finance, and insurance.

Ownership category

akta.pro rank

Product category

Automotive Dealership Services

NAICS

Motor Vehicle and Parts Dealers (441), Automotive Parts, Accessories, and Tire Retailers (4413), Tire Dealers (441340), Used Car Dealers (44112)

SIC

Retail-Auto Dealers & Gasoline Stations (5500), Wholesale-Motor Vehicle Supplies & New Parts (5013), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010)

akta.pro primary industry

Tires, wheels & related supplies distribution (CRAOANAD)

akta.pro secondary industries

Automotive Parts & Accessories Online Retailers (CRAFADAK), Retail Tire Sales & Installation (Consumer) (TLAKADAA), Tire Distribution & Wholesale (Regional/Local Supply) (TLAKADAH)

Keywords

• Automotive dealership services
• New and used vehicles
• Vehicle servicing and parts
• Fleet business solutions
• Finance and insurance

Headquarters

HQ city

Hamilton

HQ country

New Zealand

HQ region

Oceania

Offices16 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Vehicle Sales: New, demo, and used vehicle sales across 15+ global automotive brands through dealership network. Revenue from vehicle transactions with on-road costs, accessories, and trade-in differentials.
2. Finance Products: Partnership-based financing solutions through UDC Finance and Nissan Future Value programs, offering consumer and business vehicle finance with various payment structures.
3. Insurance and Warranty: Extended warranty products and insurance partnerships with Provident Insurance, Mercedes-Benz Insurance (Willis NZ, AON NZ), Assurant, and Janssen Insurance for mechanical breakdown, credit, and GAP coverage.
4. Service and Parts: Workshop services including scheduled maintenance, WOF inspections, wheel alignments, tyre replacement, and genuine parts sales across all dealership locations.
5. Fleet Solutions: Dedicated fleet and business vehicle solutions for commercial customers including fleet management, company car programs, and bulk service agreements.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Ingham operates a multi-brand automotive dealership group across the North Island of New Zealand, selling new, demo, and used vehicles from 15+ global brands (including Hyundai, Mitsubishi, Mercedes-Benz, Nissan, Kia, Ford, GWM, and Chery). The group complements sales with authorised vehicle servicing, genuine parts and accessories, integrated finance and insurance products through partner providers, extended warranty programs, and dedicated fleet and business vehicle solutions delivered through 13+ physical dealerships and an online vehicle browsing and booking platform.

Product overview

Ingham is a 100% Kiwi-owned automotive dealership group established in 1968, operating 13+ dealerships across the North Island of New Zealand. The company offers a unified dealership platform centred on new and used vehicle sales across 15+ global brands (Hyundai, Mitsubishi, Mercedes-Benz, Isuzu, Nissan, Suzuki, Kia, Renault, Honda, Omoda, Jaecoo, GWM, Ford, Chery), complemented by expert servicing, genuine parts, and integrated finance and insurance solutions. Core offerings include vehicle sales, servicing, parts, finance applications, extended warranties, and fleet solutions — all delivered through a network of dealership locations and online booking tools.

Differentiator

Problem solved

Functional benefit

Products and services

• New Vehicle Sales Sale of new vehicles across 15+ authorised global brands through Ingham's network of dealerships on the North Island of New Zealand, targeted at individual consumers and business buyers.
• Used Vehicle Sales

Quantifiable outcome

• 13 dealerships across North Island covering Auckland, Waikato, Bay of Plenty, Taupo, and Hawke's Bay regions
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered supporting and core.

• New Zealand WarriorssupportingGTM or Marketing Partner · 1 January 2026GWM partnership with New Zealand Warriors leveraged at Fieldays 2026 with GWM Sales Stadium activation, personalised Warriors number plates for first six Fieldays customers, and draw for Warriors Park Up Sideline VIP Experience.
• Automotive Manufacturers (15+ Brands)coreChannel Partner/ Reseller/ DistributorIngham holds authorised dealership status for 15+ global automotive brands including Hyundai, Mitsubishi, Mercedes-Benz, Isuzu, Nissan, Suzuki, Kia, Renault, Honda, Omoda, Jaecoo, GWM, Ford, and Chery, enabling exclusive retail of new vehicles.
• GWM (Great Wall Motors)coreChannel Partner/ Reseller/ DistributorGWM brand partnership for Great Lake Taupo and broader Ingham network, featuring GWM Ora electric vehicles, Haval SUVs, Cannon utes, and Tank off-road vehicles with Fieldays promotions.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat5 records

Customer concentration

• Facebookfacebook.com/inghamdriven
• LinkedInlinkedin.com/company/inghamdriven

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ingham