Genie Energy Ltd.

What Genie Energy Ltd. does

Genie Energy Ltd. (NYSE: GNE, GNEPRA) is a publicly traded retail energy provider and renewable energy solutions company headquartered at 520 Broad Street, Newark, New Jersey. Founded in 2011 as a spinoff from IDT Corporation (with roots in IDT Energy launched in 2004), the company operates across deregulated US energy markets including Ohio, Maine, Texas, Michigan, and Delaware, and historically maintained international operations in the UK and Israel that have since been wound down. The company is structured around two core divisions: Genie Retail Energy, which supplies green and conventional electricity and natural gas to residential, small commercial, and large commercial customers through multiple wholly-owned sub-brands (IDT Energy, Residents Energy, Town Square Energy, Mirabito Natural Gas, Southern Federal, Ranchero Power); and Genie Renewables, which provides on-site and community solar solutions through Genie Solar Energy, CityCom Solar, and Sunlight Energy Investments. Diversegy serves as the commercial energy advisory and brokerage arm, while Afek and Atid Drilling historically operated oil and gas exploration and drilling services in Israel.

Genie Energy's revenue model is a hybrid of recurring retail commodity supply (subscription-style residential and SMB contracts with variable and fixed rate plans, plus value-added services such as home security, appliance warranty, and identity theft protection) and transaction-based fees from solar project development, project-level financing through Sunlight Energy Investments L.P., and brokerage/advisory commissions via Diversegy. The go-to-market motion is predominantly sales-led: direct B2B sales teams handle commercial energy procurement, solar project financing, and community solar program development, while residential customers are acquired through brand-specific subsidiary websites and direct marketing across deregulated markets. Distribution is direct to end customers via the subsidiary retail brands and through partnerships with commercial enterprises, utility-scale solar developers, and community solar developers for project finance and customer acquisition.

The underlying technology stack is described as energy supply and solar generation management systems supporting retail energy provision and renewable project development; no proprietary AI/ML, API, or platform-as-a-service offering is disclosed in the input. The company is led by CEO Michael Stein (since November 2017) and CFO Avi Goldin (since August 2011), with Alan Schwab serving as President and COO of Genie Retail Energy. Genie Energy is independent with no private equity or venture capital parent, and is publicly listed with a continuous dividend and investor relations program.

Name

Genie Energy Ltd.

Legal name

Genie Energy Ltd.

Website

https://genie.com

Company type

Public

Founded year

2011

Operating status

Operating

Headcount range

101–250 employees

Short description

Genie Energy Ltd. is a publicly traded NYSE retail energy provider and renewable solutions company that supplies green and conventional electricity and natural gas, plus solar and advisory services, to residential and commercial customers across US deregulated markets through multiple subsidiary brands.

Ownership category

akta.pro rank

Product category

Retail Energy Supply

akta.pro primary industry

Natural Gas Retail Supplier (Competitive) Marketing & Sales (EUAAADAB)

akta.pro secondary industry

C&I Renewable Supply & Green Tariffs (Bundled RE, Sleeves, Utility Green Tariffs) (EUAGACAE)

Keywords

• Retail energy supply
• Electricity and natural gas
• Community solar programs
• Commercial energy brokerage
• Solar project finance

Headquarters

HQ city

Newark

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Supply Chain, Infrastructure, Others

Revenue model

1. Retail Energy Supply: Genie Energy's retail energy providers supply electricity (green and conventional) and natural gas to residential and commercial customers in deregulated US markets. Revenue is generated through commodity sales with flexible variable rate offers, fixed rate plans, and value-added service offerings including home security, appliance warranty, and identity theft protection programs.
2. Solar Project Development and Finance: The company plans, finances, designs, builds and operates solar projects including on-site solar generation for commercial enterprises and community solar programs. Revenue is generated through project development fees, project financing arrangements, and ongoing solar asset ownership. Sunlight Energy Investments provides project-level financing from third-party investors.
3. Energy Advisory and Brokerage: Diversegy provides energy advisory, brokerage, procurement and efficiency solutions to large commercial and industrial clients and municipalities, generating revenue through brokerage commissions and advisory fees.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels3 records

Core offering

Genie Energy Ltd. is a publicly traded retail energy provider that supplies green and conventional electricity and natural gas to residential and commercial customers in deregulated US markets through multiple subsidiary brands. It also develops, finances, designs, builds, and operates on-site and community solar projects for commercial enterprises, utility-scale developers, and community solar subscribers, and provides commercial energy advisory and brokerage services.

Product overview

Genie Energy Ltd. is a diversified energy company operating as a retail energy provider and renewable energy solutions company. The company operates two core divisions: Genie Retail Energy (GRE), which supplies green and conventional electricity and natural gas through multiple sub-brands (IDT Energy, Residents Energy, Town Square Energy, Mirabito Natural Gas, Southern Federal, Ranchero Power), and Genie Renewables, which provides solar energy solutions through Genie Solar Energy, CityCom Solar, and Sunlight Energy Investments. Diversegy offers commercial energy advisory and brokerage services. The company also maintains international operations through Afek (oil and gas exploration) and Atid Drilling (drilling services) in Israel. The portfolio spans retail energy supply, commercial energy services, community solar programs, and utility-scale solar development.

Differentiator

Problem solved

Functional benefit

Brands

• Genie Retail Energy: Provides green electricity supply, carbon offset natural gas, conventional electricity and natural gas supply, incentives, rebates, and end-to-end energy advisory services to homeowners and small to medium businesses.
• Genie Renewables
• Genie Solar Energy
• CityCom Solar
• Sunlight Energy Investments
• Diversegy

Products and services

• Genie Retail Energy Retail energy supply division of Genie Energy offering green electricity, carbon offset natural gas, and conventionally sourced electricity and natural gas to residential and commercial customers in deregulated US markets, along with incentives, rebates, and end-to-end energy advisory services.
• Genie Renewables Renewable solutions division providing on-site and community solar energy solutions, project finance, customer acquisition, and management services for commercial enterprises and solar developers.
• Genie Solar Energy Solar installation service enabling homeowners and businesses to generate their own power from the sun through tailored strategic energy plans with financing, leasing, or purchasing options and grant/incentive maximization.
• CityCom Solar Community solar program offering solar savings opportunities to homeowners, business owners, and renters without requiring rooftop panels or property equipment installation.
• Sunlight Energy Investments Project-level investment vehicle financing commercial and utility-scale solar generation projects including community solar projects, leveraging Genie Energy expertise and third-party project-level financing.
• IDT Energy Retail energy provider offering conventional electricity and natural gas supply to residential and small commercial customers in deregulated energy markets.
• Residents Energy Retail energy provider supplying electricity and natural gas to residential customers in deregulated energy markets.
• Town Square Energy Retail energy provider offering electricity and natural gas supply with flexible and fixed rate plans for residential and commercial customers.
• Mirabito Natural Gas Retail natural gas provider serving residential and commercial customers in deregulated natural gas markets.
• Southern Federal Retail energy provider offering electricity supply services in deregulated southern US markets.
• Ranchero Power Retail energy provider offering electricity supply services in deregulated energy markets.
• Diversegy Energy advisory, brokerage, procurement, and efficiency solutions for commercial and industrial clients and municipalities, helping develop and execute custom-tailored energy strategies.

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Commercial Enterprises (On-site Solar)coreStrategic or Co-development PartnerGenie partners with commercial enterprises for on-site solar generation to help them lower energy costs, reduce price volatility and achieve tax optimization. Genie leverages vertical integration of existing solar capabilities with the ability to acquire and own power generating solar assets.
• Solar DeveloperscoreStrategic or Co-development PartnerCommunity solar developers and utility-scale solar developers partner with Genie for project finance, customer acquisition, and management services. Genie provides project-level financing through Sunlight Energy Investments L.P., leveraging third-party investor capital.
• National Retail Solutions (NRS)minorGTM or Marketing PartnerNRS provides Point of Sale services and low-rate Payment Processing for retail store partners, as noted in footer partnerships.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Vistra Energy: Large US power generator and competitive retail electricity supplier (TXU Energy and other brands) with multi-state retail presence. Comparable as both a generation owner and competitive retail supplier across deregulated markets, with significantly larger generation footprint than Genie.
• NRG Energy: One of the largest US competitive retail electricity providers (including via Direct Energy) serving residential and commercial customers across multiple deregulated markets. Directly comparable business model and customer base to Genie Retail Energy, with significantly greater scale and generation ownership.
• Constellation Energy: Major US competitive retail electricity supplier with a strong commercial and industrial customer book. Overlaps directly with Genie's commercial/industrial energy supply business via Diversegy and retail supply via Genie Retail Energy.
• Shell Energy North America: Competitive retail electricity and natural gas supplier serving commercial and industrial customers in US deregulated markets. Directly comparable to Genie's Diversegy and Genie Retail Energy commercial supply offerings, with the added backing of a major integrated oil and gas major.
• ENGIE Resources: Competitive retail electricity and natural gas supplier for commercial and industrial customers in US deregulated markets. Closely comparable to Diversegy's commercial energy brokerage/advisory and Genie Retail Energy's C&I supply.

Broad incumbents

• NextEra Energy Resources: One of the largest US renewable energy generators (wind and solar) and a leading clean energy platform. Comparable to Genie's solar project development/ownership aspirations, but at vastly greater scale and as part of a regulated/unregulated hybrid utility parent (NextEra Energy/FPL).
• EDF Energy Services: Competitive retail electricity supplier focused on commercial and industrial customers in US deregulated markets, part of global utility EDF. Directly comparable customer segment to Diversegy/Genie Retail Energy's C&I book, with global parent backing.
• Clearway Energy: US owner and operator of renewable generation (solar, wind) with a commercial-scale portfolio. Comparable to the generation-asset ownership aspect of Genie's Genie Renewables division, though Clearway is generation-focused rather than retail-supply-focused.

Emerging players

• Sunrun: Leading US residential rooftop solar installer with leasing and financing options. Comparable to Genie Solar Energy's residential solar offering, though Genie Solar is a much smaller, multi-channel player in the same segment.
• Arcadia Power: Digital energy platform offering community solar subscriptions and clean energy access to residential customers without rooftop installation. Most directly comparable to CityCom Solar's community solar program model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/genieenergy
• LinkedInlinkedin.com/company/genie-energy

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Genie Energy Ltd.