Macly

What Macly does

Macly is a Singapore-based residential property development firm founded in 1987 that constructs and delivers apartments, condominiums, landed properties, and broader housing projects. The company operates as a private, for-profit entity with a headcount of 11-50 employees, indicating a boutique-scale developer relative to the listed Singapore real estate majors. Its operating footprint is Singapore-anchored, consistent with the firmographic city/country designation and its web presence at maclygroup.com.

The business model centers on acquiring or partnering on residential development sites in Singapore and bringing housing product to market through unit sales to end-buyer households. No specific project pipeline, segment mix, pricing model, distribution channel, customer logos, technology stack, or partnership portfolio was disclosed in the available source material; the corporate website returned only a loading/verification page, and supplementary data fields (revenue, ownership, subsidiaries, funding, M&A, leadership beyond the founder, certifications, regulatory actions) are all empty or marked undeterminable. The firm is founder-led by Herman Chang, who serves as Founder and Managing Director, providing centralized strategic control typical of closely-held Singapore developers.

From an investment perspective, the available evidence supports characterization of Macly as a long-tenured, small-scale, privately-held Singapore residential developer with no disclosed external institutional capital, no disclosed pipeline, and no observable technology or AI differentiation. Revenue, profitability, project cadence, and growth direction cannot be triangulated from the supplied data, and any conclusion on financial scale carries low confidence. The principal positive signal is 38 years of continuous operating history; the principal caveat is the absence of substantive disclosure across nearly every analytical dimension.

Name

Macly

Website

https://maclygroup.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Macly is a Singapore-based, privately-held residential property developer founded in 1987 by Herman Chang, building apartments, condominiums, landed properties, and housing projects with 11-50 employees.

Ownership category

akta.pro rank

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Core offering

Macly is a Singapore-based property development firm that develops and constructs residential real estate, including apartments, condominiums, landed properties, and housing projects. The company acquires land, builds residential units, and delivers completed homes to buyers in the Singapore market. Founded in 1987, the firm operates as a small private developer with 11-50 employees.

Differentiator

Problem solved

Functional benefit

Products and services

• Apartments Residential apartment units developed and constructed by Macly in Singapore for individual homebuyers seeking multi-unit residential housing.
• Condominiums Condominium developments built by Macly in Singapore, offering strata-titled residential units with shared facilities for individual buyers.
• Landed Properties Landed residential houses developed by Macly in Singapore for buyers seeking freehold or leasehold landed housing with private land ownership.
• Housing Projects Larger-scale residential housing projects developed by Macly in Singapore, encompassing multi-unit residential developments for individual homebuyers.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights1 record

Direct peers

• GuocoLand: Singapore-listed developer focused on residential and mixed-use projects, including condominiums and landed developments. Closely comparable to Macly in product type and Singapore-centric operations.
• Wing Tai Holdings: Singapore-listed developer with residential (condominiums and landed) and lifestyle property exposure. Comparable to Macly in product mix and Singapore-focused execution.
• Bukit Sembawang Estates: Singapore-listed developer specializing in landed and private residential projects. Closely comparable to Macly in niche residential specialization within Singapore.
• Hong Leong Holdings: Singapore-based developer (part of Hong Leong Group) active in condominiums, landed houses, and mixed-use developments. Directly comparable to Macly in residential product and Singapore-centric focus.

Broad incumbents

• Far East Organization: Privately held major Singapore developer with a residential portfolio spanning apartments, condominiums, and landed homes. Comparable to Macly in residential focus, but significantly larger in scale and project count.
• City Developments Limited (CDL): One of Singapore's largest listed property developers with a diversified residential, commercial, and hospitality portfolio. Directly comparable to Macly in residential product focus, but at vastly greater scale and capital access.
• Frasers Property: Singapore-headquartered multi-national developer with residential, commercial, and logistics assets. Comparable in Singapore residential execution but far more diversified and globally scaled.
• Keppel Land: Major Singapore-based residential and mixed-use developer with regional presence. Overlaps with Macly in Singapore residential, but operates at larger scale and across geographies.
• UOL Group: Singapore-listed property group with significant residential, commercial, and hotel holdings. Comparable to Macly in residential development but operates across a broader portfolio of asset classes.

Regional players

• TEE International: Singapore-listed group with real estate development and engineering operations. Adjacent to Macly's residential development focus, with regional Southeast Asia exposure.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights4 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Macly