Reinsight

What Reinsight does

Reinsight (legal entity Reinsight AB) is a Nordic data and AI specialist consultancy founded in 2012 and headquartered in Stockholm, Sweden, with additional offices in Jönköping and Göteborg. The firm delivers professional services around a "Modern Data Platform" — a cloud-scale analytics framework designed to handle large volumes of structured and unstructured data in real time, underpinned by a "data-as-a-product" governance philosophy — alongside Business Intelligence tools for analytics and visualization, and "AI Landing Zones" that provide a secure, compliant environment for deploying machine learning and AI workloads. Its technical stack emphasizes cloud-native analytics frameworks, governance-first data management, and applied ML/AI deployment rather than proprietary foundation models.

Since April 2024, Reinsight has operated as a subsidiary of Redeploy Group under the unified "Redeploy Insight" sub-brand, where its capabilities are bundled with Redeploy's Vision (strategy), Build (cloud implementation), and Run (managed services) pillars to offer Nordic enterprises an end-to-end cloud, data, and AI transformation service. Co-founders Daniel Levin (former CEO, now leading Redeploy Insight) and Luis Lyberg (cloud and AI advisory veteran, leading Redeploy's cross-departmental AI team) anchor the leadership. The go-to-market is consultative and sales-led, using advisory conversations ("Talk to an advisor," "Book a conversation") and content marketing (blog, case studies) to engage enterprise clients in Sweden. Revenue is generated through professional services and consulting engagements on a quote-based model; no public pricing, customer logos, or financials are disclosed, and the firm operates at a headcount of 11-50 employees.

Name

Reinsight

Legal name

Reinsight AB

Website

https://reinsight.se

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Reinsight is a Stockholm-based Nordic data and AI consultancy that delivers Modern Data Platform implementations, BI/analytics, and AI Landing Zone deployments to enterprise clients, now operating as the Redeploy Insight unit within Redeploy Group.

Ownership category

akta.pro rank

Product category

Data Analytics Consulting

NAICS

Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Processing & Data Preparation (7374), Services-Computer Programming Services (7371)

akta.pro primary industry

Cloud DR, Backup & Business Continuity (BPAEACAJ)

akta.pro secondary industry

Database Tools & Ecosystem (Replication, Backup/Recovery, HA/DR, Monitoring) (HDAEAAAO)

Keywords

• Data platform consulting
• AI deployment services
• Business intelligence tools
• Cloud data engineering
• Data analytics advisory

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Professional Services and Consulting: Implementation services for modern data platforms and AI solutions, including organizational transformation journeys focused on identifying bottlenecks, enhancing efficiency, and data-driven approaches to work.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Reinsight provides data and AI consulting services staffed by Solution Architects, Data/DevOps Engineers, and Business Intelligence Developers. The firm designs and delivers Modern Data Platforms, AI Landing Zones, and Business Intelligence tooling for enterprise clients. As of April 2024, the company unified with Redeploy to operate as Redeploy Insight under Redeploy Group.

Product overview

Reinsight operates as a sub-brand (Redeploy Insight) within the Redeploy Group ecosystem. The offering is a platform-plus-modules architecture consisting of the Modern Data Platform as a core product for data handling and governance, complemented by Business Intelligence tools for analytics and visualization, and AI Landing Zones for secure AI deployment. Together with other Redeploy services (Vision for strategy, Build for cloud implementation, Run for managed services, Insight for data/AI), clients receive end-to-end cloud, data, and AI capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Modern Data Platform A data platform delivery service in which Solution Architects and Data/DevOps Engineers design and build cloud-based Modern Data Platforms for enterprise clients seeking to consolidate and modernize their data infrastructure.
• AI Landing Zone An AI infrastructure deployment service that establishes the foundational environments, governance, and tooling needed for enterprises to deploy and operationalize AI workloads at scale.
• Business Intelligence Tools A Business Intelligence development service staffed by BI Developers who design, build, and deliver BI tooling and analytics solutions for enterprise clients needing modern reporting and insight capabilities.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature3 records

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Sigma Group: Swedish IT consulting group providing data, analytics, cloud, and digital services to Nordic enterprises, comparable in geography, customer profile, and service-led GTM.
• Thoughtworks: Global technology consultancy specializing in custom software, data engineering, and AI/ML platform delivery, directly comparable in modern data platform and AI landing-zone delivery capabilities.
• Crayon Group: Nordic-origin IT services and cloud economics firm with a growing data and AI advisory practice, competing for similar cloud, data, and FinOps transformation mandates in the Nordic market.
• TietoEVRY: Large Nordic IT services and digital transformation company with deep data, cloud, and AI consulting practices serving enterprises across the Nordics, directly overlapping Reinsight's target customer base and service portfolio.
• Slalom: Consultancy with strong data, cloud, and AI transformation practices targeting enterprise clients with project-based and advisory engagements comparable to Reinsight's Vision/Build/Run/Insight structure.
• Epical: Nordic-headquartered digital transformation and data/cloud consultancy offering data platform, BI, and AI services to enterprise clients in the same geographies and segments Reinsight targets.

Broad incumbents

• Accenture: Global IT and consulting incumbent with a large Data & AI practice that competes for the same enterprise transformation budgets in the Nordics and beyond, though typically at a much larger scale.
• Deloitte (Nordic): Big Four advisory firm with dedicated data, analytics, and AI transformation practices competing for Nordic enterprise advisory and implementation mandates.
• Capgemini: Global systems integrator with significant data, cloud, and AI consulting capabilities serving enterprise clients across industries and geographies, including the Nordics.

Regional players

• Netlight: Nordic-rooted technology and digital transformation consultancy with offices across Northern Europe, comparable in regional focus, enterprise advisory style, and senior consultant-led delivery model.

Market position

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/reinsight

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reinsight