Altius Sports and Leisure

What Altius Sports and Leisure does

Altius Sports & Leisure Pvt Ltd is a Kolkata-headquartered sports infrastructure company founded in 2010/2011 that provides turnkey synthetic surface solutions across India and the SAARC region. The company operates as the exclusive SAARC distributor and certified field builder for TigerTurf New Zealand, manufacturing synthetic turfs from TenCate Grass fibres in New Zealand and delivering end-to-end project execution covering design, civil works (sub-base, drainage), product supply, installation, and maintenance. Its product portfolio spans football, hockey, cricket, tennis, badminton, basketball, golf, bowls, rugby, volleyball, and multi-sport surfaces, alongside World Athletics-certified running track systems, FIBA-approved interlocking tiles, BWF and ITTF-approved vinyl flooring, and PU/acrylic court systems.

The business serves four primary customer segments: educational institutions (schools, colleges, universities), sports clubs and academies (including professional hockey and cricket programs), government and public sector entities (municipalities, embassies, stadiums), and commercial real estate developers alongside residential homeowners for landscaping. Notable clients include Reliance Industries (Jio World Garden), Tata Trusts (Naval Tata Hockey Academy), IIM Calcutta, Modern School Vasant Vihar, American International School Chennai, and the Australian and Japanese embassies. The company operates a sales-led, enterprise field sales motion targeting institutional buyers with custom quotations based on site assessment.

Revenue is generated primarily through one-time turnkey infrastructure project sales ranging from INR 10-15 lakh for small box cricket/futsal setups to INR 30-60 million for full hockey field installations, with surface-only product sales ranging from INR 40-300 per sqft depending on product grade. Supplementary revenue streams include recurring maintenance services, product supply of TigerTurf turf rolls, and an emerging pay-and-play facility solutions vertical that bundles design, build, operations, and venue management for commercial sports facility operators. The company holds ISO 9001:2015 certification alongside FIFA, FIH, World Athletics, World Rugby, ITF, FIBA, BWF, ITTF, ECB, and World Bowls product certifications, with EN71-3, REACH, California Prop 65, and FloorScore compliance for child-safety and environmental standards.

Name

Altius Sports and Leisure

Legal name

Altius Sports & Leisure Pvt Ltd

Website

https://altiussports.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Altius Sports & Leisure is a Kolkata-based turnkey sports infrastructure company serving India and the SAARC region. It distributes and installs TigerTurf synthetic turf systems for schools, sports clubs, government bodies, and real estate developers, covering football, hockey, cricket, running tracks, and court surfaces.

Ownership category

akta.pro rank

Product category

Sports Infrastructure

NAICS

Sporting and Athletic Goods Manufacturing (33992)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Training & Practice Facilities (Team Performance Centers) (MPAKAEAI)

akta.pro secondary industry

Physical Education & Athletics Equipment (Gym, Sports Gear, Scoreboards) (EDAEAIAG)

Keywords

• Synthetic sports turf
• Sports infrastructure construction
• Running track systems
• Athletic court flooring
• Turnkey facility solutions

Headquarters

HQ city

Kolkata

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Sports Infrastructure Project Sales: Turnkey sports infrastructure solutions including design, construction, supply and installation of synthetic turf surfaces, running tracks, and sports flooring for institutional and commercial clients. Revenue generated from large capital projects for sportsgrounds, school campuses, and commercial landscaping.
2. Product Supply (TigerTurf Synthetic Turf): Supply of manufactured synthetic turf products including football, hockey, cricket, tennis, golf, and multi-sport surfaces. Products manufactured through principal partner TigerTurf New Zealand Ltd.
3. Maintenance Services: Ongoing maintenance services to preserve quality and playability of installed surfaces. Includes preventive maintenance programs and after-sales service.
4. Pay-and-Play Facility Solutions: Design, build, and professional running of pay-and-play sports facilities including coaching activities, venue management, and marketing promotion.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Altius Sports & Leisure Pvt Ltd is a one-stop sports infrastructure provider offering design, manufacturing (through its principal TigerTurf New Zealand), construction, installation, and maintenance of high-performance synthetic sports turf surfaces. Its portfolio spans football, cricket, hockey, tennis, rugby, golf, bowls, and multi-sport synthetic turfs, World Athletics certified running track systems, FIBA-approved interlocking tiles, BWF and ITTF approved vinyl flooring, and PU/acrylic court systems, delivered across India and the SAARC region.

Product overview

Altius Sports & Leisure is a sports infrastructure company offering a comprehensive portfolio of synthetic turf products, court surfaces, and related services. Their core TigerTurf range includes specialized synthetic turfs for football (Championship 40/50/60, NRG XWR, XP Pro 40/50/60), cricket (Premier, TigerTest, First Class), hockey (WETT, Wett Pro), tennis (Volley Pro), badminton (Trophy, Tournament), golf (Pure Putt), bowls (TigerWeave), and playgrounds (Serenity 30, Harmony Lite 30), along with landscape turf (Serenity 40). They also provide athletic track systems (Full PUR, Sandwich, Spray Coat), court surfaces (Acrylic, Vinyl, Maple Wood, PU, Interlocking Tiles), and gym flooring (Interlocking Rubber Tiles, Advantage Pro). Services span the entire project lifecycle from design and construction to installation and maintenance, with manufacturing through principal partner TigerTurf New Zealand using TenCate Grass fibres.

Differentiator

Problem solved

Functional benefit

Products and services

• Football Synthetic Turf Systems Football synthetic turf systems in 40mm, 50mm, and 60mm pile heights plus high-performance variants, supplied to schools, clubs, stadia, and pay-and-play operators for football and futsal play.
• Cricket Synthetic Turf Systems Premium-grade cricket turfs (Premier, TigerTest, First Class) with densely stitched, short pile height designed for consistent ball bounce and spin; serves professional cricket clubs, academies, schools, and box-cricket venues.
• Hockey Turf Systems FIH-certified hockey turf systems (filled, dressed, and unfilled) for schools, clubs, government sports bodies, and academies, including water-efficient Wett Pro variants.
• Tennis and Volleyball Turf ITF-certified tennis and volleyball synthetic surfaces including sand-filled, sand-dressed, and non-infill products, supplied to schools, clubs, embassies, and residential complexes.
• Badminton and Multi-Sport Turf Multi-sport synthetic turf (Trophy, Tournament, Volley Pro) for badminton, basketball, volleyball, and other indoor court applications at schools, clubs, and academies.
• Golf Synthetic Turf Pure Putt synthetic putting-green turf with non-directional grass for consistent ball roll and speed, supplied to golf courses, resorts, and pay-and-play facilities.
• Lawn Bowls Synthetic Turf TigerWeave lawn bowls turf providing flat, level, high-quality greens for bowling clubs and community facilities.
• Playground and Elementary Play Area Turf Child-safe playground turfs (Serenity 30, Harmony Lite 30) with shock-absorbing pads meeting EN71-3 toy safety standards, supplied to schools, kindergartens, and residential developments.
• Landscape Artificial Grass Residential and commercial landscape artificial grass (Serenity 40) with up to 10-year UV warranty, supplied to homeowners, real estate developers, architects, and commercial properties.
• Running Track Systems World Athletics (IAAF) certified athletic track systems — Full PUR (Full EPDM, EPDM+SBR), Sandwich, and Spray Coat — for schools, universities, stadiums, and sports complexes.
• Court Surfacing Systems Acrylic, vinyl, PU, and maple wood court surfaces for tennis, badminton, basketball, volleyball, and pickleball courts at schools, clubs, and residential complexes.
• Interlocking Sports Tiles FIBA and ITF approved polypropylene interlocking tiles, ISO certified with up to 10 years warranty, for portable and fixed indoor and outdoor sports courts.
• Gym Turf and Rubber Flooring Advantage Pro gym turf and interlocking rubber tiles for resistance training, sled push/pull, high-impact conditioning, and weight-room applications in schools, gyms, and academies.
• Sports Facility Design and CAD Services Design service including CAD layouts, color schemes, line markings, and measurement drawings for sports facility projects, delivered to institutional and commercial clients.
• Sports Facility Construction Services Civil construction services covering sub-base design and build, drainage, perimeter fencing, court and field lighting, and installation of fixed and mobile accessories such as nets and goals.
• Sports Surface Installation Services Installation services delivered by trained expert installers using specialized equipment for synthetic turf, running tracks, and court surfacing across India and SAARC.
• Sports Surface Maintenance Services Preventive and recurring maintenance services delivered by trained teams to preserve quality, safety, and playability of installed sports surfaces.
• Pay-and-Play Facility Solutions Complete design, build, coaching, venue management, and marketing solutions for commercial pay-and-play facilities such as futsal centers and box-cricket venues.

Quantifiable outcome

• TigerTurf fields in India have lasted over 12 years with the same high consistency of play as when installed
• +3 more outcomes

Named customers21 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Three partnerships are on record, tiered core.

• TigerTurf New Zealand LtdcoreStrategic or Co-development PartnerPrincipal manufacturing partner and exclusive distributor of TigerTurf synthetic turf products in SAARC region. TigerTurf manufactures in New Zealand using TenCate Grass fibres and backings. Altius Sports serves as the exclusive partner for TigerTurf in SAARC, providing design, construction, installation, and maintenance services. TigerTurf has nearly 40 years of experience manufacturing synthetic turf and is certified by major world sporting bodies.
• TenCate GrasscoreTechnology or IntegrationParent company of TigerTurf and manufacturer of TenCate Grass fibres and backings used in all TigerTurf products. Provides proprietary XP Yarn technology and other advanced fibre technologies. Global leader in synthetic grass manufacturing with operations worldwide.
• International Hockey Federation (FIH)coreStrategic or Co-development PartnerTigerTurf holds FIH Preferred Supplier status and is Official Supplier to Hockey Australia. TigerTurf surfaces were preferred for Youth Olympic Games 2018 and Commonwealth Games 2022. Altius Sports is FIH Certified Field Builder, specializing in building hockey fields to FIH standards.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• TigerTurf: TigerTurf is Altius's principal manufacturing partner and a global synthetic-turf producer with ~40 years of history and FIFA/FIH/World Rugby certifications. It is comparable because it shares the same product family and customer use cases, and outside SAARC it is effectively Altius's competitor for the same end markets.
• Mondo (Mondo Sport & Flooring): Mondo is a leading manufacturer of running tracks, indoor sport flooring, and athletic surfaces, with World Athletics certifications. It overlaps with Altius's running-track and indoor-court surface offerings and competes in the same institutional tender pipeline.
• AstroTurf (Sport Group brand): AstroTurf, also part of Sport Group, is a heritage synthetic-turf brand serving football, baseball, field hockey, and lacrosse markets globally. Comparable to Altius because it sells certified turf systems to schools, universities, and pro venues through certified installer networks.
• Beynon Sports Surfaces: Beynon is a US-based maker of World Athletics certified running tracks and polyurethane sport surfaces. Comparable to Altius for track-system design and installation work targeting schools, colleges, and athletic facilities.
• Reesink Turf Care / GreenFields: GreenFields (part of TenCate Grass family of brands historically) is a global synthetic-turf manufacturer with FIFA, World Rugby, and FIH certifications. It is comparable to Altius in product portfolio (football, hockey, rugby) and could compete for SAARC and Indian projects.
• Polytan (Sport Group): Polytan is a European-based sports-surfaces manufacturer offering synthetic turf, running tracks, and indoor sports flooring certified by FIFA, World Athletics, FIH, and ITF. It is comparable to Altius across the full sports-infrastructure stack and increasingly targets growth markets including South Asia.
• FieldTurf (Tarkett Sports): FieldTurf is one of the largest global synthetic-turf and track surfacing companies, supplying FIFA, NFL, and collegiate installations. It competes with Altius wherever global brands pursue India or SAARC projects, and overlaps in football, hockey, rugby, and running-track surface categories.
• Regupol (BSW): Regupol is a German manufacturer of elastic sport and safety floor coverings, including athletics tracks, gym flooring, and playground surfaces. It is comparable to Altius in track systems and playground/elementary play area surfacing, both targeting schools and community sports facilities.

Emerging players

• Limonta Sport (Hellas Construction): Limonta Sport supplies synthetic turf, running tracks, and indoor sport surfaces with FIFA and World Athletics certifications, with growing presence in emerging markets. Comparable to Altius for institutional and government sports-infrastructure projects outside Europe.

Direct peers

• Sarva Play: Sarva Play is a pay-and-play sports facility brand shown alongside Altius Sports' logo on the company website. It is a direct extension/partner of Altius's pay-and-play business model offering futsal, box cricket, and multi-sport venue operations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@altiussports
• Facebookfacebook.com/altiussports

Compliance17 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Altius Sports and Leisure