Nobil Catering and Food Services
Nobil Catering and Food Services, founded in 1995 by Norm Imber and Bill McGinnity, is a privately held South Jersey full-service caterer and food service management company serving weddings, corporate events, and institutional clients including the FAA Technical Center and Atlantic Cape Community College, with exclusive catering rights at Ocean City Yacht Club.
- Company typePrivate
- Founded1995
- HeadquartersMargate City, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Nobil Catering and Food Services does
Nobil Catering and Food Services is a privately held, full-service catering and food service management company founded in 1995 by partners Norm Imber and Bill McGinnity, operating exclusively in South Jersey. The company monetizes through three interrelated streams: per-event catering for private celebrations and corporate functions (with quote-based pricing, deposits, and a $2,000 refundable security deposit on weddings), long-term managed-services contracts for corporate and institutional cafeterias (FAA Technical Center since 1999, Atlantic Cape Community College since 2016, AtlantiCare since 2006), and venue/restaurant management (Cousin's Restaurant, Saltwater Café, ACE restaurant at Showboat). Wedding revenue is anchored by an exclusive catering partnership at Ocean City Yacht Club, a bayfront venue accommodating up to 220 guests indoors with additional outdoor tent seating.
The company's underlying technology is conventional food service operations rather than a software platform; capabilities center on demonstrated high-volume production (4,200 sandwiches and 1,800 salads per day for Caesars during a renovation; 6,000 patrons on a single night at Atlantic City Race Course) and full-service logistics from tents and tables to staffing and bartending. Chefs are trained at top NY/NJ culinary-arts programs, and many staff members have long tenures, which the founders cite as a quality and consistency lever. The website is a legacy static-HTML site with no mobile app, no API, and no disclosed digital or AI capabilities.
Nobil's go-to-market is direct-to-consumer and direct-to-enterprise within South Jersey, relying primarily on word-of-mouth referrals, established venue partnerships, and community event visibility (Atlantic City Air Show, Cape May Craft Beer and Crab Festival, Brigantine Triathlon). Geographic reach is restricted to New Jersey, and there is no evidence of external funding, acquisitions, or expansion beyond the region. Customer concentration is anchored on a handful of long-tenured institutional accounts complemented by a long-tail of wedding and private event business.
Nobil Catering and Food Services firmographics
Firmographics- Name
- Nobil Catering and Food Services
- Legal name
- Nobil Catering and Food Services
- Website
- https://nobilfoodservices.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Nobil Catering and Food Services, founded in 1995 by Norm Imber and Bill McGinnity, is a privately held South Jersey full-service caterer and food service management company serving weddings, corporate events, and institutional clients including the FAA Technical Center and Atlantic Cape Community College, with exclusive catering rights at Ocean City Yacht Club.
- Ownership category
- akta.pro rank
Nobil Catering and Food Services industry classification
Industry- Product category
- Catering and Food Service Management
- NAICS
- Caterers (722320), Food Service Contractors (72231)
- SIC
- Retail-Eating Places (5812)
- akta.pro primary industry
- Event Catering (Weddings, Social, Private Parties) (THAFAIAB)
- akta.pro secondary industries
- Contract Foodservice Management (Outsourced Catering) (THAFAIAH), Off-Premise / Mobile Event Catering (THAHAKAD)
Keywords
Where Nobil Catering and Food Services is headquartered
LocationHeadquarters
- HQ city
- Margate City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Nobil Catering and Food Services business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Others
Revenue model
- Catering and Special Events: Full-service catering for private and corporate events ranging from intimate gatherings to large-scale events (2,000+ guests). Services include on-premise catering at Ocean City Yacht Club and Cousin's Restaurant, as well as off-premise catering at client locations. Revenue is generated through per-event pricing with deposits and final payments based on estimated guest counts and menu selections.
- Corporate Food Service Management: Long-term contracts managing cafeteria operations and daily food service for corporate and institutional clients including FAA Technical Center (3,000 employees), Atlantic Cape Community College, and AtlantiCare. Revenue is generated through ongoing food service management contracts.
- Restaurant/Venue Operations: Management of restaurant venues including Saltwater Café (150-seat marina front restaurant), Cousin's Grill at Lucy the Elephant, and ACE restaurant at Showboat Hotel. Revenue generated from restaurant operations including casual dining and event catering at these venues.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Wedding and Special Event Catering - custom quote-based pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels3 records
Nobil Catering and Food Services product offering
Product offeringCore offering
Nobil Catering and Food Services is a full-service catering and food service management company operating in South Jersey since 1995. It provides on-premise and off-premise catering for weddings, private events, and corporate functions, and manages daily cafeteria and restaurant operations for institutional and commercial clients including the FAA Technical Center, Atlantic Cape Community College, and AtlantiCare.
Product overview
Nobil Catering and Food Services is a full-service catering and event-planning company operating since 1995 as Southern New Jersey's premier caterer. The company offers a unified portfolio of services centered around catering: Full-Service Catering provides food, staff, and event coordination for events of any size; Wedding Catering leverages the exclusive catering partnership at Ocean City Yacht Club (up to 220 guests) along with off-premise capabilities; Corporate Food Services manages daily cafeteria operations and corporate events for major clients including the FAA Technical Center; Cousin's Restaurant serves as both a casual dining venue and commissary for catering operations. The product ecosystem is built around the core catering platform with menu offerings spanning passed appetizers, chef stations, entrees, and themed stations (BBQ, Sushi, Fajita, Pasta), supported by venue partnerships and off-premise logistics capabilities.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Catered nearly 1,000 weddings since 1995
- +4 more outcomes
Companies that use Nobil Catering and Food Services
Customer profileNamed customers17 records
Segments3 records
Ideal customer profiles3 records
Nobil Catering and Food Services technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Nobil Catering and Food Services partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Cousin's RestaurantcoreCousin's Restaurant in Ocean City serves as Nobil's commissary for off-premise catering operations and as a venue for rehearsal dinners, showers, and intimate celebrations. The 120-seat casual Italian and seafood restaurant has been a partner since 2005, providing kitchen infrastructure and venue space. The restaurant has been known for its cuisine for over 40 years.
- Ocean City Yacht ClubcoreNobil is the exclusive caterer for Ocean City Yacht Club, a bayfront venue accommodating up to 220 guests indoors with additional covered outdoor seating. The partnership enables Nobil to offer premium wedding, party, and event catering at one of South Jersey's most sought-after waterfront venues with spectacular bay views and famous sunsets. This exclusive arrangement is a cornerstone of Nobil's wedding and special event business.
Scale indicators9 records
Recent moves6 records
Expansion highlights3 records
Nobil Catering and Food Services competitors and assessment
Company assessmentBroad incumbents
- Sodexo: International food services and integrated facilities management company. Sodexo competes for the same institutional food service contracts (government facilities, higher education) that Nobil holds, including FAA-adjacent federal accounts.
- Compass Group: Largest contract foodservice company in the world, operating brands like Chartwells (higher education) and Eurest (corporate). Directly competes with Nobil for the same institutional cafeteria and corporate food service management contracts.
- Aramark: Global food service and facilities management giant. Aramark directly competes with Nobil for institutional food service contracts (corporate cafeterias, higher education) but operates at much larger scale and broader scope than a regional caterer.
Direct peers
- Sterling Catering & Events: Mid-Atlantic full-service caterer providing on-premise and off-premise catering for weddings, corporate events, and private parties. Comparable in service model, scale tier, and event-based revenue structure.
- The Merion: New Jersey event venue offering on-site catering for weddings, galas, and corporate functions. Comparable as a full-service event catering operator with embedded venue partnership model similar to Nobil's Ocean City Yacht Club arrangement.
- Feast Your Eyes Caterers: Philadelphia-area full-service caterer specializing in weddings, corporate events, and large-scale social occasions. Comparable in product offering (event catering, off-premise service, event planning) and serves an adjacent geographic market.
- Brustman Carrino Catering: Established South Jersey catering company serving weddings, corporate events, and private parties in the same regional market as Nobil. Most directly comparable peer given overlapping service area, customer base, and full-service event catering model.
- Lucien's Manor: South Jersey event venue and catering company serving weddings, corporate events, and social occasions. Directly comparable in geography (Berlin/Ocean County area), service offering, and wedding/private event focus.
Emerging players
- Crowne Plaza Catering / Avenue Catering: Regional Philadelphia/South Jersey caterer offering off-premise event catering and corporate event services. Comparable as a competing off-premise caterer targeting similar wedding and corporate clients in the broader mid-Atlantic market.
- Atlantis Banquets & Events / Wedding Venues Catering Group: New Jersey-based banquet and catering facility serving weddings and corporate events. Comparable as a regional event catering competitor with similar full-service wedding and corporate event offering in the broader NJ market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Nobil Catering and Food Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nobil Catering and Food Services leadership team
Management profileNumber of profiles
Profiles2 records
Nobil Catering and Food Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nobil Catering and Food Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nobil Catering and Food Services
What does Nobil Catering and Food Services do?
Nobil Catering and Food Services is a full-service catering and food service management company operating in South Jersey since 1995. It provides on-premise and off-premise catering for weddings, private events, and corporate functions, and manages daily cafeteria and restaurant operations for institutional and commercial clients including the FAA Technical Center, Atlantic Cape Community College, and AtlantiCare.
Is Nobil Catering and Food Services a public or private company?
Nobil Catering and Food Services is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nobil Catering and Food Services founded?
Nobil Catering and Food Services was founded in 1995. It employs 11 to 50 people.
Where is Nobil Catering and Food Services based?
Nobil Catering and Food Services is headquartered in Margate City, United States, in the North America region.
How does Nobil Catering and Food Services make money?
Three revenue lines are on record. Catering and Special Events are the primary driver. The others are corporate Food Service Management and restaurant/Venue Operations.
Who are Nobil Catering and Food Services's main competitors?
Broad incumbents on record are Sodexo, Compass Group and Aramark. Direct peers are Sterling Catering & Events, The Merion, Feast Your Eyes Caterers, Brustman Carrino Catering and Lucien's Manor. Emerging players are Crowne Plaza Catering / Avenue Catering and Atlantis Banquets & Events / Wedding Venues Catering Group.
Does Nobil Catering and Food Services have an API?
No public API is recorded for Nobil Catering and Food Services.
What industry is Nobil Catering and Food Services in?
Nobil Catering and Food Services's product category is Catering and Food Service Management. Its primary akta.pro industry code is THAFAIAB, Event Catering (Weddings, Social, Private Parties), with a secondary code of THAFAIAH, Contract Foodservice Management (Outsourced Catering). Its NAICS code is 722320 and its SIC code is 5812.