Next Generation Perfumes

What Next Generation Perfumes does

Next Generation Perfumes BV is a Dutch private limited company headquartered in Kerkrade, Netherlands, founded on approximately 30 years of accumulated experience in perfume production and distribution. The company operates a dual-continent production structure through its Next Generation Europe and Next Generation Asia divisions, with manufacturing facilities in both Europe and Asia. Its core business is full-service B2B contract manufacturing for private label fragrances, offering an end-to-end value chain spanning design, development, formulation, filling, assembly, and packaging, executed in-house without third-party involvement.

The company's primary customers are retail organizations, established brands, new entrants, and celebrities seeking to launch private label perfume lines. Production is carried out under ISO 22716 GMP certification, with all finished products compliant with EC Regulation 1223/2009 on cosmetics. The company has demonstrated demand-flexibility through a May 2020 pivot to disinfectant manufacturing during the COVID-19 pandemic and has invested in consumer-facing brand building via a celebrity collaboration with kickboxer Rico Verhoeven (the 'Undisputed' fragrance, launched 2019) and a regional sports sponsorship of F.C. Germania Teveren (stadium naming rights, 2018/19 season). It also develops in-house proprietary brands alongside its contract manufacturing work.

Commercially, the company operates a sales-led B2B go-to-market with quote-based, project-negotiated pricing and no publicly disclosed pricing tiers. Distribution is direct B2B to enterprise clients globally. The company is privately held with no disclosed institutional investors, no parent company, no public listing, and no funding rounds in the record. Its most recent strategic operational event is a December 2025 to January 2026 new ERP system implementation, signaling internal modernization rather than market expansion. No AI/ML, app, or public API capabilities are disclosed in the available data.

Name

Next Generation Perfumes

Legal name

Next Generation Perfumes BV

Website

https://ng-perfumes.nl

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

101–250 employees

Short description

Next Generation Perfumes BV is a Dutch B2B contract manufacturer of private label perfumes, serving retail organizations, brands, and celebrities with end-to-end design, production, filling, and packaging across GMP-certified facilities in Europe and Asia.

Ownership category

akta.pro rank

Product category

Fragrance Manufacturing

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844), Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)

akta.pro primary industry

Fine Fragrance (Women’s/Men’s/Unisex) (CRABADAA)

Keywords

• Private label perfume
• Fragrance manufacturing
• Contract perfume production
• Perfume design services
• Cosmetics GMP manufacturing

Headquarters

HQ city

Kerkrade

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Private Label Perfume Manufacturing: Development and production of private label perfume for brands, retail organizations and celebrities. Services include complete design and development, filling, assembling and packaging.
2. Own Brand Products: Production and distribution of in-house developed brands under the company's own house brands.
3. Contract Manufacturing Services: Full-service manufacturing capabilities including filling, assembly and packaging services for external clients.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Next Generation Perfumes BV is a full-service perfume manufacturer providing end-to-end private label fragrance development, production, filling, assembly, and packaging for retail organizations, brands, and celebrities. Production is carried out under GMP-certified (ISO 22716) conditions at facilities in both Europe and Asia, with an in-house Design and Development team handling the entire process from concept to finished product without third-party involvement.

Product overview

Next Generation Perfumes BV is a full-service fragrance manufacturer with a dual operational structure spanning Next Generation Europe and Next Generation Asia divisions, with headquarters in Kerkrade, Netherlands. The company's core offerings center on private label perfume development and production services for retail organizations, brands, and celebrities—including full in-house design, development, filling, assembling, and packaging capabilities. The company also develops proprietary in-house brands and temporarily expanded into disinfectant production during the COVID-19 pandemic. GMP-certified manufacturing ensures compliance with ISO 22716 and EU cosmetics regulations.

Differentiator

Problem solved

Functional benefit

Products and services

• Private Label Perfume Development and Production End-to-end development and production of private label perfumes for retail organizations, brands, and celebrities, including design, development, filling, assembling, and packaging handled entirely in-house.
• Disinfectant Products Disinfectant products manufactured by repurposing the company's perfume production facilities to support COVID-19 response efforts in the Netherlands.
• Rico Verhoeven 'Undisputed' Fragrance Celebrity-branded fragrance developed in collaboration with Dutch kickboxer Rico Verhoeven, featuring a promotional golden tickets campaign offering meet-and-greet experiences.

Quantifiable outcome

• Compliance with EU Cosmetica Richtlijn (EC Regulation 1223/2009) ensuring product safety and reliability

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered minor and core.

• F.C. Germania TeverenminorStrategic or Co-development Partner · 25 March 2019Next Generation Perfumes BV became the new sponsor of F.C. Germania Teveren starting from the 2018/19 season. The club's stadium was renamed the 'Next Generation Perfumes Stadion'. The sponsorship aligns with the company's values of teamwork and dedication, and company leadership has a long football history with the club as both player and coach.
• Rico VerhoevencoreStrategic or Co-development Partner · 8 January 2019Celebrity partnership with Dutch celebrity Rico Verhoeven (Kickboxer) for the 'Undisputed' perfume line. The collaboration included 'golden tickets' promotion in product packaging offering meet & greet experiences with the celebrity.
• ICT Service LimburgminorOthersWebsite design and development services provided by ICT Service Limburg, located in the same region (Limburg, Netherlands).

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Mane: Mane is a French family-owned fragrance and flavor house serving global FMCG and prestige brand customers across categories. It is comparable to Next Generation Perfumes in providing private label fragrance manufacturing, but operates at substantially larger scale and across many end-markets beyond fine fragrance.
• Robertet: Robertet is a French natural fragrance and flavors company with a long heritage of supplying perfume compositions to brands and retailers. It is comparable to Next Generation Perfumes in the contract fragrance development space, but competes at much greater scale and with deeper natural ingredient capabilities.
• Givaudan: Givaudan is the world's largest fragrance and flavor company, serving consumer goods and prestige clients across all major categories. It is comparable to Next Generation Perfumes as a B2B fragrance manufacturer but operates at vastly greater scale and provides end-to-end creative, regulatory, and sensory science resources.
• Symrise: Symrise is a major global supplier of fragrances, flavors, and cosmetic ingredients with broad end-market exposure. It is comparable to Next Generation Perfumes in providing fragrance development and production services, but at significantly larger scale and with a much broader portfolio of molecules and applications.
• International Flavors & Fragrances (IFF): IFF is a global leader in flavors, fragrances, and botanical ingredients serving consumer goods customers worldwide. It is comparable to Next Generation Perfumes in the fragrance creation and manufacturing space, though IFF operates across many more categories and at much larger scale.

Direct peers

• CPL Aromas: CPL Aromas is a UK-based fragrance manufacturer offering fragrance creation and production services to brand owners across personal care, home care, and fine fragrance. It competes head-to-head with Next Generation Perfumes for the same private label and contract manufacturing clients in Europe and globally.
• Iberchem: Iberchem is a Spanish fragrance house producing perfumes, personal care, and home care fragrances for brand owners worldwide. It mirrors Next Generation Perfumes' B2B contract manufacturing model and serves a similar customer base of retailers, brands, and celebrities requiring private label fragrance production.
• Eurofragance: Eurofragance is a Spanish-based fragrance manufacturer specializing in the creation and production of perfumes for third-party brands and private label customers. It is directly comparable to Next Generation Perfumes because both target brand and retailer customers seeking turnkey fragrance development, formulation, and filling services.

Emerging players

• Bell Flavors & Fragrances: Bell Flavors & Fragrances is a privately held manufacturer of flavors and fragrances serving consumer product customers globally. It is comparable to Next Generation Perfumes as a mid-sized independent B2B fragrance supplier serving brand owners, although Bell has a more diversified flavor and fragrance portfolio.
• Düllberg Konzentra: Düllberg Konzentra is a German-based fragrance and flavor manufacturer focused on creating compositions for brand customers across personal care, home care, and air care. It is comparable to Next Generation Perfumes in offering B2B fragrance production to brand owners, but is more regionally focused on German-speaking Europe.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/NGPerfumes
• LinkedInlinkedin.com/company/ng-perfumes-bv

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Next Generation Perfumes