GP QualiTrade
GP QualiTrade AG operates qualitrade.ch, a Swiss e-commerce liquidation platform selling acquired printing paper, consumables, and accessories to print shops, advertising agencies, and photo artists across Switzerland.
- Company typePrivate
- Founded2001
- HeadquartersRüti, Switzerland
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What GP QualiTrade does
GP QualiTrade AG is a private Swiss Aktiengesellschaft operating qualitrade.ch, an online liquidation platform selling printing paper, consumables, and accessories acquired through a business takeover (Betriebsübernahme). The inventory consists of approximately 4 tonnes of stock across 240 SKUs organized into three categories — paper (218 items including fine art, photo, proofing, color, and commodity papers from brands such as Somerset, Epson, Antalis, Mondi, and the company's own QualiJet line), consumables (16 items, primarily Xerox toners, drums, and 3M adhesive sprays), and accessories (6 items, including laminating films, self-adhesive vinyl, transparencies, and display media). Items are sold at clearance prices 20-30% below original retail, with unit prices ranging from CHF 8 to CHF 525 and quantity discounts stacking on top of category-lot and full-pallet tiers.
The platform is built as a self-serve e-commerce storefront using a Supabase backend for product photos and a Next.js rendering pipeline. Customers are Swiss print service providers (primary segment), advertising agencies, and photo artists who can browse by category, brand, or warehouse location, and either arrange by-appointment pickup at the Rüti ZH and Wald ZH warehouses or have items up to 20 kg shipped via Swiss Post PostPac Economy. Payment is accepted exclusively via TWINT or Swiss QR-bill — no credit cards. The company also offers a negotiable full-takeover (Gesamtpaket) package for buyers interested in purchasing entire category lots or the complete remaining inventory.
The business model is transactional liquidation: each unit is sold once at a clearance price that already includes 8.1% Swiss VAT, with revenue mechanics driven by inventory sell-through rather than recurring contracts. GP QualiTrade AG is part of the sempernunc.ch group (as stated in the website footer), operates with 1-10 employees, and serves the Swiss domestic market exclusively. The company's shipping partner is Swiss Post; no further partnerships, funding, or acquisitions beyond the initial inventory takeover are disclosed.
GP QualiTrade firmographics
Firmographics- Name
- GP QualiTrade
- Legal name
- GP QualiTrade AG
- Website
- http://www.qualitrade.ch
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- GP QualiTrade AG operates qualitrade.ch, a Swiss e-commerce liquidation platform selling acquired printing paper, consumables, and accessories to print shops, advertising agencies, and photo artists across Switzerland.
- Ownership category
- akta.pro rank
GP QualiTrade industry classification
Industry- Product category
- Printing Supplies Resale
- akta.pro primary industry
- Bulk Liquidation, Returns & Overstock Recommerce Marketplaces (CRAFAGAO)
Keywords
Where GP QualiTrade is headquartered
LocationHeadquarters
- HQ city
- Rüti
- HQ country
- Switzerland
- HQ region
- Europe
Offices2 records
Markets served
GP QualiTrade business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Operations, Supply Chain, Infrastructure, Technology or R&D, Personnel
Revenue model
- Liquidation Sales: One-time sale of acquired printing inventory at clearance prices. Products include paper, consumables, and accessories from business acquisition. Each item available exactly once.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Unit pricing with quantity discounts |
| Others | Pay-as-you-go | Full takeover package pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels2 records
GP QualiTrade product offering
Product offeringCore offering
GP QualiTrade AG operates qualitrade.ch, an online liquidation store (Lagerabverkauf) selling an acquired inventory of approximately 4 tonnes of printing paper, consumables, and accessories. The offering spans paper (fine-art, photo, proofing, color, offset, large-format), Xerox consumables and finishing products, and accessories such as laminating films, labels, transparencies, and roll-up media, sold at clearance prices roughly 30% below original retail to Swiss print shops, advertising agencies, and photo artists. The company also offers own-brand QualiJet and GP QualiTrade/Folex lines and full-takeover package pricing for bulk inventory purchases.
Product overview
qualitrade.ch is the online liquidation store of GP QualiTrade AG, selling acquired inventory of printing supplies. The offering is organized into three product categories: (1) Paper — including fine-art papers (Somerset), photo papers (Epson, Ilford), proofing rolls and sheets (EFI/CGS/GMG/TECCO, ORIS/CGS, CMA), colored papers (Antalis Coloraction, Papyrus Rainbow), coated glossy papers (Mondi Color Copy), commodity papers (Antalis Euroset, Lessebo), and the company's own QualiJet inkjet rolls and proofing rolls; (2) Consumables — Xerox toners and drums, waste containers, corotron cartridges, specialty papers, and finishing products including 3M adhesive sprays; (3) Accessories — laminating films, self-adhesive vinyl films, transparencies, thermal labels, and display/roll-up media. The company's own brands (QualiJet, GP QualiTrade/Folex) complement third-party branded inventory.
Differentiator
Problem solved
Functional benefit
Products and services
- QualiJet Universal Paper Rolls
- QualiJet Proofing Rolls (CertProof OBA)
- GP QualiTrade/Folex Films and Display Media
- Third-Party Branded Printing Paper
- Xerox and Print Consumables
- Print Accessories and Finishing Media
- Full-Takeover Package Offerings
Quantifiable outcome
- 20-30% savings versus original new prices on all liquidation items
Companies that use GP QualiTrade
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
GP QualiTrade technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
GP QualiTrade partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Swiss PostminorShipping logistics partner for delivering orders to customers. Handles PostPac Economy delivery for items up to 20 kg. Standard rates apply: ≤ 2 kg CHF 8.50, ≤ 10 kg CHF 12.70, ≤ 20 kg CHF 18.90.
Scale indicators4 records
Recent moves5 records
Expansion highlights3 records
GP QualiTrade competitors and assessment
Company assessmentDirect peers
- B-Stock Solutions: B-Stock is a B2B liquidation marketplace running private, invite-only auctions for returned, overstock, and end-of-life inventory across multiple categories. Closely comparable to GP QualiTrade's model of moving acquired bulk inventory through a self-serve online channel at clearance prices.
- Liquidation.com: Liquidation.com (operated by Liquidity Services) is one of the largest online marketplaces for wholesale liquidation of surplus, overstock, and customer-return inventory. Same core liquidation-marketplace thesis as GP QualiTrade, at much larger scale.
- Bulq: Bulq sells pallets and truckloads of unclaimed, overstock, and returned merchandise to SMB resellers via a self-serve online storefront with tiered pricing. Directly analogous to GP QualiTrade's self-serve, quantity-discounted clearance format for bulk inventory.
- Quicklotz: Quicklotz is an online liquidation retailer offering pallets and truckloads of returned and overstock merchandise to resellers and small businesses via direct e-commerce. Comparable self-serve, quantity-tiered clearance model for acquired bulk inventory.
- Direct Liquidation: Direct Liquidation operates a B2B marketplace connecting retailers and manufacturers with buyers for returned, overstock, and liquidation inventory through pallet and truckload auctions. Closely comparable liquidation-marketplace model to GP QualiTrade.
- 888 Lots: 888 Lots sells liquidation pallets and closeout merchandise to resellers through a self-serve e-commerce platform with bulk pricing. Same playbook of moving acquired distressed inventory through online channels at clearance prices.
Broad incumbents
- Antalis: Antalis is a major European paper, packaging, and visual communication distributor whose brand appears across GP QualiTrade's inventory (e.g., Antalis Coloraction, Antalis Euroset). Comparable in serving Swiss/European print shops with paper and consumables, though operating as a broad distributor rather than a liquidator.
- Mohawk Fine Papers: Mohawk Fine Papers is a North American premium paper manufacturer and distributor specializing in fine art, photo, and specialty printing papers — directly adjacent to GP QualiTrade's Somerset fine art and Epson photo paper assortment, though operating as an ongoing supplier rather than a liquidator.
- Papyrus (Mondi): Papyrus is a European paper and visual communications distributor (part of Mondi) whose Rainbow brand appears in GP QualiTrade's inventory. Comparable in serving print shops with specialty and colored papers, though as an ongoing distributor rather than a liquidation specialist.
Emerging players
- Legion Paper: Legion Paper is a specialty fine art and digital printing paper merchant with a curated catalog of premium brands (Somerset, Hahnemühle, etc.) — directly overlapping GP QualiTrade's Somerset fine art paper and specialty media assortment for photographers and print artists.
Market position
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
GP QualiTrade social profiles
Digital presenceGP QualiTrade financial estimates
Financial estimateRevenue estimate
Valuation estimate
GP QualiTrade leadership team
Management profileNumber of profiles
Profiles1 record
GP QualiTrade funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GP QualiTrade M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GP QualiTrade
What does GP QualiTrade do?
GP QualiTrade AG operates qualitrade.ch, an online liquidation store (Lagerabverkauf) selling an acquired inventory of approximately 4 tonnes of printing paper, consumables, and accessories. The offering spans paper (fine-art, photo, proofing, color, offset, large-format), Xerox consumables and finishing products, and accessories such as laminating films, labels, transparencies, and roll-up media, sold at clearance prices roughly 30% below original retail to Swiss print shops, advertising agencies, and photo artists. The company also offers own-brand QualiJet and GP QualiTrade/Folex lines and full-takeover package pricing for bulk inventory purchases.
Is GP QualiTrade a public or private company?
GP QualiTrade is a private company. It is classified as unknown and is currently operating.
When was GP QualiTrade founded?
GP QualiTrade was founded in 2001. It employs 1 to 10 people.
Where is GP QualiTrade based?
GP QualiTrade is headquartered in Rüti, Switzerland, in the Europe region.
How does GP QualiTrade make money?
One revenue line is on record: liquidation Sales.
Who are GP QualiTrade's main competitors?
Direct peers on record are B-Stock Solutions, Liquidation.com, Bulq, Quicklotz, Direct Liquidation and 888 Lots. Broad incumbents are Antalis, Mohawk Fine Papers and Papyrus (Mondi). Legion Paper is listed as an emerging player.
Does GP QualiTrade have an API?
No public API is recorded for GP QualiTrade.
What industry is GP QualiTrade in?
GP QualiTrade's product category is Printing Supplies Resale. Its primary akta.pro industry code is CRAFAGAO, Bulk Liquidation, Returns & Overstock Recommerce Marketplaces.