SquareOne
SquareOne Training is a UK-based IT training company founded in 1992 that delivers instructor-led Microsoft 365, Office, CAD, and AI courses to corporate and individual clients via classroom, virtual, and in-house formats.
- Company typePrivate
- Founded1992
- HeadquartersBirkenhead, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What SquareOne does
SquareOne Training Ltd is a UK-based IT training services company founded in 1992, headquartered in Liverpool with training operations across 12+ UK cities and a pan-European delivery network. The company delivers instructor-led training on Microsoft 365, Microsoft Office, Power BI, AutoCAD, Revit, Adobe Creative Cloud, leadership and professional development, and a newly-added AI & Automation curriculum covering Microsoft Copilot, ChatGPT, and Power Automate.
The core product is instructor-led training delivered through three formats: LiveLearning (a proprietary virtual classroom platform using WebEx, Zoom, or Microsoft Teams, capped at 10 participants), Classroom Training at owned UK centres, and In-House Training at client premises. Around LiveLearning the company has built a Learning-Develop-Inspire methodology, a "Building Blocks" modular format that lets clients pick-and-mix 1-3 hour sessions, and large-scale corporate rollout services that have delivered training to 6,500 users across 7 countries for an oil and gas client and 5,000 users across UK/Ireland for another enterprise. Consultancy services (project scoping, business process design, SharePoint governance, custom courseware) and ancillary services (Lunch & Learn, Walkabouts, RS
SquareOne firmographics
Firmographics- Name
- SquareOne
- Legal name
- SquareOne Training Ltd
- Website
- https://squareonetraining.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SquareOne Training is a UK-based IT training company founded in 1992 that delivers instructor-led Microsoft 365, Office, CAD, and AI courses to corporate and individual clients via classroom, virtual, and in-house formats.
- Ownership category
- akta.pro rank
SquareOne industry classification
Industry- Product category
- Corporate IT Training Services
- NAICS
- Computer Training (61142), Computer Training (611420), Professional and Management Development Training (61143), Business Schools and Computer and Management Training (6114)
- SIC
- Services-Educational Services (8200), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Vendor/Authorized Certification Training (Microsoft/AWS/Cisco, etc.) (BPAEANAA)
- akta.pro secondary industries
- Training Delivery Services (Onsite/Virtual Instruction, Workshops, Coaching) (BPAEANAN), Technical & Digital Skills Training (BPACANAB), Information Technology & Software (EDAAAPAB), IT Support & End-User Computing (Helpdesk, Desktop, M365/Google Workspace) (EDABAFAN)
Keywords
Where SquareOne is headquartered
LocationHeadquarters
- HQ city
- Birkenhead
- HQ country
- United Kingdom
- HQ region
- Europe
Offices12 records
Markets served
SquareOne business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Instructor-Led Training Services: SquareOne generates revenue primarily through delivering instructor-led training courses. Training is offered in multiple formats including public courses (scheduled sessions at training centers), private/group courses (tailored to specific organizations), and in-house training (at client premises). Revenue is earned on a per-course, per-delegate, or fixed-project basis depending on the engagement model.
- Consultancy Services: SquareOne provides business and IT consultancy services including project scoping, business process design, system design, training needs analysis, and project management support. These engagements are typically custom projects billed at daily rates or fixed project fees.
- Course Licensing and Materials: The company develops and sells course content and learning materials, including Quick Reference Guides, customized courseware, and training documentation. Revenue is generated through materials fees attached to training engagements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Public Classroom Courses - Excel Essentials |
| Unit Pricing | Pay-as-you-go | Public Classroom Courses - AutoCAD Essentials |
| Unit Pricing | Pay-as-you-go | Public Classroom Courses - Office Essentials |
| Unit Pricing | Pay-as-you-go | Public Courses - Power BI Essentials |
| Unit Pricing | Pay-as-you-go | Public Courses - Revit Architecture |
| Unit Pricing | Pay-as-you-go | Public Courses - Power Automate |
| Other | Multi-year contract | Private/Corporate Training |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels10 records
SquareOne product offering
Product offeringCore offering
SquareOne Training provides instructor-led IT and business skills training covering Microsoft Office, Microsoft 365, Adobe Creative Cloud, CAD tools (AutoCAD, Revit), Power BI, and emerging AI/automation tools (Microsoft Copilot, ChatGPT, Power Automate). Training is delivered through multiple formats including a proprietary LiveLearning online platform, classroom sessions at training centres, on-site in-house training at client premises, and large-scale corporate rollout programmes. The offering is complemented by business and IT consultancy services for spreadsheet design, SharePoint governance, project management, and customised courseware development.
Product overview
SquareOne is an IT training services company offering a comprehensive portfolio of instructor-led training courses and consultancy services. The core offering consists of LiveLearning (online real-time training via video conferencing) and Classroom Training (in-person sessions), supported by consultancy and large-scale corporate rollouts. Course categories span Microsoft 365 & Collaboration, Microsoft Office Tools, Data & Analysis (Power BI, Google Sheets), CAD & Project Management, Design & Creative (Adobe Creative Cloud), Leadership & Professional Development, and AI & Automation (Copilot, ChatGPT, Power Automate). Additional services include Consultancy, Large Scale Corporate Rollouts, Building Blocks (modular training), Walkabouts (on-site desk support), and Lunch & Learn sessions. The company operates across the UK, Europe, and the US with a network of over 100 trainers delivering courses in more than 10 languages.
Differentiator
Problem solved
Functional benefit
Brands
- LiveLearning: SquareOne's dynamic online training service offering flexible and interactive learning from the comfort of users' own space, with real-time access to expert instructors via WebEx, Zoom and Teams.
Products and services
- LiveLearning Online Training Dynamic, interactive online training service delivering instructor-led sessions in real time via WebEx, Zoom or Microsoft Teams. Each session is capped at 10 participants for high interactivity and includes screen sharing, chat, practice exercises and PDF manual distribution. Designed for individuals and groups globally who need live expert instruction without travel.
- Classroom Training In-person training delivered at SquareOne's owned training centres in Liverpool, Manchester, London and other UK cities, or at client premises. Sessions are designed around small class sizes to maximise trainer-delegate interaction and hands-on exercises.
- In-House Training On-site training service where SquareOne trainers travel to a client's premises anywhere in the UK or Europe to deliver customised training. Includes provision of laptops, projectors and course materials, with content tailored to the client's tools and workflows.
- Large Scale Corporate Rollouts End-to-end enterprise training rollout service covering project management, training needs analysis, course design, custom materials development, train-the-trainer programmes and post-course support for major IT implementations. Evidenced by projects training 6,500 users across 7 countries and 5,000+ users across UK, Ireland and Northern Europe.
- Consultancy Services Business and technology consultancy engagements covering project scoping, business process design, system design, training needs analysis, project management support, spreadsheet/VBA design, SharePoint governance, database scoping and customised courseware development. Typically billed on daily rates or fixed project fees.
- Building Blocks Modular Training Flexible modular training solution that allows organisations to compose customised training days by picking and mixing short 1-3 hour sessions across topics and formats (Lunch & Learns, clinics, workshops, web-based LiveLearning, 1:1 support). Designed to address specific business needs without committing to a full-length course.
- Walkabouts On-Site Desk Support On-site desk-side support service in which a SquareOne specialist visits individual employees at their workstations to address specific IT issues and questions in real time. Used as a complement to formal training to support application in the flow of work.
- Lunch & Learn Sessions Short, informal workplace learning sessions designed to introduce software features, productivity tips or skill topics during the lunch break. Suitable for distributing introductory training across a workforce cost-effectively.
- Seminars Scheduled seminar-style training sessions delivered as part of SquareOne's public course programme, aimed at broader audiences seeking topic overviews or introductions.
- Customised Upgrade Workshops Workshops built around specific software version upgrades (for example Microsoft Office or Windows migrations) to bring users up to speed on the new release using customised, scenario-based exercises.
- Training to Combat RSI Dedicated training programmes covering workstation ergonomics and best practice to help employees reduce the risk of repetitive strain injury (RSI). Targeted at organisations concerned with workplace wellbeing and compliance.
- Microsoft 365 & Collaboration Courses Authorised Microsoft training courses covering the Microsoft 365 ecosystem including SharePoint, Microsoft Teams, Copilot and Power Apps for enhanced teamwork and productivity. Delivered to enterprises and individuals seeking upskilling on Microsoft's collaboration platform.
- Microsoft Office Tools Courses Training courses covering Microsoft Excel, Word, PowerPoint, Outlook, Access and the combined Office Essentials course, from beginner to advanced levels. Targeted at individual professionals and corporate users needing productivity tool upskilling.
- Data & Analysis Courses Training courses in Microsoft Power BI and Google Sheets focused on data visualisation, analytics and business intelligence reporting, for professionals who need to build dashboards and interpret data.
- CAD & Project Management Courses Training courses for AutoCAD, Revit, Visio, Microsoft Project and Teams/Planner/Loop for technical design and project collaboration, serving architects, engineers, designers and project managers.
- Design & Creative Courses Adobe Creative Cloud training covering Photoshop, Illustrator, InDesign, Premiere Pro, Animate and After Effects, delivered to creative teams, designers, video producers and marketing functions.
- Leadership & Professional Development Courses Courses for leadership development, team management, emotional intelligence, hybrid team building, train-the-trainer, and professional skills including assertiveness, communication and presentation skills. Targeted at managers, team leads and individual contributors.
- AI & Automation Courses Training courses covering Microsoft Copilot, ChatGPT and Microsoft Power Automate, teaching generative AI use cases and workflow automation across Microsoft 365 applications. Suitable for end users and IT/automation teams seeking to embed AI into daily workflows.
Quantifiable outcome
- Surveys and data tasks that previously took weeks can now be completed in a fraction of the time after Microsoft 365 training
- +2 more outcomes
Companies that use SquareOne
Customer profileNamed customers21 records
Segments5 records
Ideal customer profiles4 records
SquareOne technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability2 records
Feature3 records
SquareOne partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Liverpool Chamber of CommerceminorSquareOne participated in a select Liverpool Chamber Business Delegation for an Isle of Man Strategic Partnership visit, demonstrating collaboration with the regional business community and networking opportunities.
- MicrosoftcoreSquareOne operates as a Microsoft training partner, delivering authorized training courses for Microsoft 365, Teams, SharePoint, Power BI, Power Apps, Power Automate, Copilot, and other Microsoft products. The company leverages Microsoft collaboration tools (Teams, WebEx, Zoom) for its LiveLearning platform delivery.
Scale indicators12 records
Recent moves9 records
Expansion highlights5 records
SquareOne competitors and assessment
Company assessmentDirect peers
- QA (QA Limited): One of the UK's largest IT and business training providers, offering instructor-led courses across Microsoft, cloud, project management, and leadership — directly overlapping SquareOne's core catalog and enterprise go-to-market.
- Global Knowledge: Worldwide IT and professional skills training provider specializing in vendor-authorized (Microsoft, AWS, Cisco, Google) courses for enterprise clients — a clear direct competitor in authorized IT training delivery.
- Firebrand Training: UK-based accelerated IT training provider offering instructor-led courses in Microsoft, Cisco, cloud, and cybersecurity with both public and on-site corporate delivery — closely comparable in format and customer base.
- New Horizons Computer Learning Centers: Global IT training franchise delivering vendor-authorized Microsoft, Cisco, and business skills courses through classroom and online formats — comparable in authorized-training positioning and multi-geography delivery.
- Pluralsight: Technology-focused learning platform with deep Microsoft, cloud, and developer course libraries — overlapping with SquareOne's technology catalog and competing for enterprise upskilling budgets.
- Learning Tree International: Long-established IT and management training provider offering instructor-led courses globally across technology, leadership, and project management — comparable in legacy instructor-led enterprise model.
Broad incumbents
- Skillsoft: Large-scale enterprise learning platform offering IT, leadership, and compliance training through subscriptions and cohorts — competing for the same corporate training budgets as SquareOne, but at much larger scale and with broader content.
- Udemy Business: Massive online learning marketplace with extensive IT, Office, and business course libraries — competing with SquareOne on price and accessibility for individual learners and budget-conscious enterprises.
- LinkedIn Learning: Subscription-based video learning library bundled with LinkedIn Premium/enterprise licenses — a structural competitor for self-directed learners who might otherwise attend SquareOne's public courses.
Emerging players
- ITonlinelearning (IT Online Learning): UK-based provider of accredited and vendor-authorized IT and project management training with flexible online delivery — competing in the same Microsoft and project management course categories as SquareOne.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
SquareOne social profiles
Digital presenceSquareOne financial estimates
Financial estimateRevenue estimate
Valuation estimate
SquareOne leadership team
Management profileNumber of profiles
Profiles1 record
SquareOne funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SquareOne M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SquareOne
What does SquareOne do?
SquareOne Training provides instructor-led IT and business skills training covering Microsoft Office, Microsoft 365, Adobe Creative Cloud, CAD tools (AutoCAD, Revit), Power BI, and emerging AI/automation tools (Microsoft Copilot, ChatGPT, Power Automate). Training is delivered through multiple formats including a proprietary LiveLearning online platform, classroom sessions at training centres, on-site in-house training at client premises, and large-scale corporate rollout programmes. The offering is complemented by business and IT consultancy services for spreadsheet design, SharePoint governance, project management, and customised courseware development.
Is SquareOne a public or private company?
SquareOne is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SquareOne founded?
SquareOne was founded in 1992. It employs 11 to 50 people.
Where is SquareOne based?
SquareOne is headquartered in Birkenhead, United Kingdom, in the Europe region.
How does SquareOne make money?
Three revenue lines are on record. Instructor-Led Training Services are the primary driver. The others are consultancy Services and course Licensing and Materials.
Who are SquareOne's main competitors?
Direct peers on record are QA (QA Limited), Global Knowledge, Firebrand Training, New Horizons Computer Learning Centers, Pluralsight and Learning Tree International. Broad incumbents are Skillsoft, Udemy Business and LinkedIn Learning. ITonlinelearning (IT Online Learning) is listed as an emerging player.
Does SquareOne have an API?
No public API is recorded for SquareOne.
What industry is SquareOne in?
SquareOne's product category is Corporate IT Training Services. Its primary akta.pro industry code is BPAEANAA, Vendor/Authorized Certification Training (Microsoft/AWS/Cisco, etc.), with a secondary code of BPAEANAN, Training Delivery Services (Onsite/Virtual Instruction, Workshops, Coaching). Its NAICS code is 61142 and its SIC code is 8200.