Vivartia

What Vivartia does

Vivartia Group is the largest food and catering services conglomerate in Greece and one of the largest in Southeastern Europe, operating through three core business segments — Dairy & Beverages, Frozen Foods, and Food Services — across 10 subsidiary companies and 10 state-of-the-art production facilities. The portfolio spans leading Greek consumer brands including DELTA (dairy, yogurt, juices, plant-based products, #1 in white and flavored milk), Chryssi Zymi and Hellenic Dough (frozen dough products with 700+ SKUs from M. Arabatzis S.A.), and the Goody's-Everest Group operating 560+ foodservice outlets across 5 restaurant chains (Goody's Burger House, Everest, La Pasteria, Flocafe, Olympus Plaza). Nine out of ten Greek consumers recognize and use Vivartia products daily, and the group exports to over 40 countries with M. Arabatzis alone serving 4,500+ customers across 45 countries.

The company's revenue model centers on B2C branded retail products (supermarkets account for the majority distribution), B2B private-label and food service supply, and direct-operated/franchised QSR outlets. Go-to-market is sales-led, with distribution executed through retail channels, the proprietary Goody's-Everest foodservice network (including airports, highways, and ships), Hellenic Catering and Olympic Catering for airline and mass-catering, and international export partnerships. Marketing leverages traditional media, sustainability communications, brand storytelling around Greek culinary heritage, and award-winning digital campaigns (IAB MIXX Awards 2025, Mobile & IoT Awards 2025).

Vivartia is privately held by CVC Capital Partners since April 2021, following earlier control by Marfin Investment Group. FY2024 consolidated sales reached €975.4 million (+€72.8M YoY), EBITDA rose to €95.9 million from €91.9 million, and profit before taxes more than doubled to €23.6 million from €10.6 million, supported by export growth and tourism-driven foodservice momentum. The group employs 8,250+ staff across Greece and is committed to SBTi climate neutrality by 2050, UN Global Compact principles, and has earned EcoVadis Platinum and Gold distinctions. The group is undergoing active portfolio restructuring, with pending divestitures of Dodoni (€205M to Hellenic Dairies), Barba Stathis (to IDEAL HOLDINGS), and NUTRICO Group (to ELLINIKA GALAKTOKOMEIA) announced in 2025-2026.

Name

Vivartia

Legal name

VIVARTIA ΣΥΜΜΕΤΟΧΩΝ ΑΝΩΝΥΜΗ ΕΤΑΙΡΕΙΑ

Website

https://vivartia.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Vivartia Group is the largest food and catering conglomerate in Greece, operating across dairy, frozen foods, and foodservice through 10 subsidiaries and 10 production facilities, with brands including DELTA, Chryssi Zymi, and Goody's-Everest serving 9 of 10 Greek consumers and exporting to 40+ countries.

Ownership category

akta.pro rank

Product category

Food Production

NAICS

Restaurants and Other Eating Places (7225), Caterers (72232), Restaurants and Other Eating Places (72251)

SIC

Beverages (2080), Retail-Eating Places (5812), Bakery Products (2050)

akta.pro primary industry

Brasseries, Bistros & Trattorias (THAFACAI)

akta.pro secondary industries

Food Services & Catering (On-site/Corporate Dining/Vending) (IMAIAAAE), Corporate Catering & Office Food Programs (HSACAGAC)

Keywords

• Food production
• Dairy products
• Frozen dough
• Quick service restaurants
• Catering services

Headquarters

HQ city

Athens

HQ country

Greece

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Dairy & Beverages: Revenue generated from production and sale of dairy products (milk, yogurt, cheese), chilled juices, RTD tea, plant-based products, and ice cream through subsidiary companies including DELTA Foods S.A., Kourellas, and Cold Sin S.A.
2. Frozen Foods: Revenue from frozen dough products, pastries, and frozen food products under brands including Chryssi Zymi and Hellenic Dough, sold to both food service and retail markets with private-label offerings, exported to 45 countries.
3. Food Services (Goody's-Everest Group): Revenue from restaurant chain operations (Goody's, Everest, La Pasteria, Flocafe, Olympus Plaza), unique dining concepts, and food production and distribution through Hellenic Catering and Olympic Catering. Serves over 200,000 customers daily across 560+ points of sale.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Vivartia is the largest food and catering services group in Greece and one of the largest in Southeastern Europe, operating through three core business segments: Dairy & Beverages (through DELTA Foods S.A., Kourellas, Cold Sin S.A.), Frozen Foods (through M. Arabatzis S.A. with brands Chryssi Zymi, Hellenic Dough, and Elzymi), and Food Services (through the Goody's-Everest Group operating 560+ restaurant outlets and Hellenic/Olympic Catering). The group operates 10 state-of-the-art production facilities, exports to 40+ countries, and serves over 200,000 customers daily through its combined food production and foodservice operations.

Product overview

Vivartia Group operates as a diversified food and catering services conglomerate with three primary business sectors: Dairy & Beverages (DELTA Foods and subsidiaries), Frozen Foods (M. Arabatzis S.A./Chryssi Zymi and Hellenic Dough brands), and Food Services (Goody's-Everest Group with 5 restaurant chains and unique dining concepts). The company operates 10 state-of-the-art production facilities, exports to over 40 countries, and serves consumers through leading Greek retail brands including DELTA milk/yogurt/juices, Chryssi Zymi frozen dough products, and the Goody's-Everest restaurant network spanning 560+ outlets. The portfolio includes both B2C branded products and B2B food service operations through production facilities like Hellenic Catering and Olympic Catering.

Differentiator

Problem solved

Functional benefit

Brands

• DELTA: Dairy and beverages brand including milk, yogurt, juices, iced tea, plant-based products
• Vitaline
• Chryssi Zymi (Golden Dough)
• Hellenic Dough
• Elzymi
• Goody's Burger House
• Everest
• La Pasteria
• Flocafe Espresso Room
• Kuzina
• Jackaroo
• Vurger
• Bite Club

Products and services

• DELTA Dairy & Beverages Dairy and beverages brand under DELTA Foods S.A. offering milk, yogurt, juices, iced tea, plant-based products, and protein desserts. Operating for over 70 years with the #1 market position in white and flavored milk and #2 in chilled juices in Greece.
• Chryssi Zymi Frozen Products Premium frozen dough and pastry brand under M. Arabatzis S.A., featuring traditional Greek flavors including pies, strudels, and pastries for retail and foodservice markets. Produced with 700+ SKUs across three proprietary factories.
• Hellenic Dough

Quantifiable outcome

• Revenue increased by €72.8 million to €975.4 million in 2024
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered major, minor and core.

• Hellenic DairiesmajorOthers · 13 April 2026A subsidiary of Greece's Vivartia Group sold the dairy business Dodoni to Hellenic Dairies for approximately €205 million. The transaction is pending regulatory approval and will make Hellenic Dairies the largest dairy company in Greece.
• ELLINIKA GALAKTOKOMEIA S.A.majorOthers · 3 July 2025NUTRICO Group of Food Companies S.A. (a subsidiary of VIVARTIA Holdings) and ELLINIKA GALAKTOKOMEIA S.A. signed a Share Purchase Agreement for 100% of NUTRICO's shares, representing a strategic consolidation in the dairy sector.
• IDEAL HOLDINGSmajorOthers · 23 January 2025VIVARTIA Συμμετοχών announced the sale of Barba Stathis to IDEAL HOLDINGS through the signing of a Share Purchase Agreement via FROZEN HOLDINGS Μονοπρόσωπη Α.Ε.
• Tempo OMD HellasminorGTM or Marketing Partner · 1 January 2025Chryssi Zymi's award-winning digital campaigns (IAB MIXX Awards Greece 2025) were implemented through creative collaboration with Tempo OMD Hellas for the Fantasy Library Mini Strudel campaign and Phygital Pizza Takeover.
• Alma Zois ThessalonikiminorGTM or Marketing Partner · 1 January 2025M. Arabatzis S.A. and Chryssi Zymi were sponsors of the Pink Together event organized by Alma Zois Thessaloniki, supporting breast cancer awareness.
• Humanity GreeceminorGTM or Marketing Partner · 1 January 2025M. Arabatzis S.A. and Chryssi Zymi partnered with Humanity Greece for a volunteering and culinary activity as part of the 'What Care Is All About' corporate responsibility program, preparing 320 portions of cheese pie.
• SOS Children's Villages GreeceminorGTM or Marketing Partner · 1 January 2025Chryssi Zymi supported SOS Children's Villages Greece for Mother's Day, donating 5,000 food portions with an additional 1 portion per social media engagement, totaling 10,376 portions donated.
• HOPEgenesisminorStrategic or Co-development Partner · 6 April 2023Everest (Goody's-Everest Group) partnered with HOPEgenesis, a Greek nonprofit addressing low birth rates in Greece. HOPEgenesis donation boxes are placed in Everest stores, and Everest has supported trips to remote Greek islands. Through HOPEgenesis, more than 900 children have been born in remote areas.
• Science Based Targets initiative (SBTi)coreStrategic or Co-development Partner · 1 January 2023Vivartia Group and its portfolio companies are committed to the Science Based Targets initiative (SBTi), participating in the collective effort to transition to climate neutrality by 2050, supporting the Paris Agreement and implementing action plans to eliminate global warming.
• United Nations Global Compact (UNGC) / Global Compact Network Greece (GCNG)coreStrategic or Co-development Partner · 1 January 2023Four of Vivartia Group's portfolio companies operate in accordance with the principles of the UN Global Compact and are members of the Global Compact Network Greece (GCNG).
• Food Saving Alliance in GreeceminorStrategic or Co-development Partner · 1 January 2023Three of Vivartia Group's portfolio companies are members of the Food Saving Alliance in Greece, working to reduce food waste.
• EcoVadiscoreStrategic or Co-development Partner · 1 January 2023Five of Vivartia Group's portfolio companies have been assessed by the international sustainability rating agency EcoVadis, with most receiving high distinctions including Platinum and Gold medals.

Scale indicators9 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Danone S.A. Global dairy and plant-based foods giant with strong Greek retail presence; directly comparable to Vivartia's dairy, plant-based (Vitaline), and chilled juice operations as a broad-line dairy incumbent.
• Lactalis: French privately held global dairy leader that, via its Hellenic Dairies subsidiary, just acquired Vivartia's Dodoni for ~€205M; directly comparable as a major dairy incumbent now consolidating the Greek dairy market and competing with DELTA.
• Compass Group plc: World's largest contract foodservice and support services company; comparable to Vivartia's Goody's-Everest foodservice network and Hellenic/Olympic Catering operations as a broad foodservice and contract-catering incumbent.
• Mondelez International: Global snacks and baked goods conglomerate that owns Chipita; comparable to Vivartia through its ownership of a Greek frozen-dough competitor and its global bakery/snack category strategy overlapping Chryssi Zymi's positioning.
• McDonald's Corporation: Global QSR leader with significant presence in Greece; comparable to Goody's Burger House as a direct QSR competitor in the Greek fast-food market and benchmark for foodservice operational scale and efficiency.
• Nestlé S.A. World's largest diversified food and beverage conglomerate; comparable to Vivartia as a multi-category packaged-food operator with global distribution, private-label capability, and branded foodservice adjacencies.

Direct peers

• Chipita S.A. Greek-origin frozen dough, pastry, and snack cake producer (now owned by Mondelez International); directly comparable to Vivartia's M. Arabatzis S.A. (Chryssi Zymi) frozen dough business in product category, Greek origin, and international export footprint.
• FAGE International S.A. Greek-origin global dairy company producing yogurt, milk, and cheese with significant international presence; directly comparable to Vivartia's DELTA dairy and Kourellas subsidiaries in product mix, export orientation, and Greek heritage branding.
• MEVGAL S.A. Greek dairy manufacturer producing milk, yogurt, and cheese products for domestic and export markets; closely comparable to Vivartia's dairy segment in scale, product portfolio, and Greek retail channel dynamics.
• Creta Farm S.A. Greek vertically integrated food company producing packaged meats, dairy, and ready meals; comparable to Vivartia as another diversified Greek food group with branded packaged-food operations across multiple categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries10 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vivartia