Youth Media

What Youth Media does

Youth Media JSC (Công ty CP Công Nghệ và Truyền Thông Tuổi Trẻ) is a Hanoi-based, privately held Vietnamese professional services agency founded in 2011 that delivers integrated branding, marketing communications, and event management services to enterprise clients. The company operates three core service lines: branding strategy and brand identity design (including logo and visual identity systems), creative marketing communications and collateral, and end-to-end event organization — the last of which is housed under a dedicated sub-brand 'Event Youth Media' with its own portal at event.youthmedia.com.vn.

Its technology footprint is limited to a standard corporate website, a dedicated event sub-platform, and Facebook and YouTube channels; the firm does not sell software or technology products. Revenue is generated entirely through project-based professional services fees, with pricing customized per engagement and not publicly disclosed. The go-to-market motion is sales-led and enterprise-focused, acquiring clients through direct engagement, a visible portfolio of named case studies (Toyota Motor Vietnam, Lexus Vietnam, Vietnam Star Automobile / Mercedes-Benz, Ariston Vietnam, GRANDO, MSB Bank, Banknetvn, EVN NPC, TLE Group, and others across automotive, manufacturing, financial services, energy, and logistics), and dedicated phone and email channels.

The firm is structured as a Vietnamese joint stock company (Công ty CP) with 11–50 employees, no disclosed institutional investors or parent company, and no public listing. Its competitive positioning rests on integrated brand-to-event execution capability, multi-vertical enterprise credibility, and demonstrated delivery of large-scale events (including the 2015 Toyota Family Day with 5,000 attendees and the TLE 15th anniversary with ~2,000 attendees), though no revenue, headcount growth, or financial performance data is disclosed in the available sources.

Name

Youth Media

Legal name

Công ty CP Công Nghệ và Truyền Thông Tuổi Trẻ

Website

https://youthmedia.com.vn

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Youth Media is a Hanoi-based Vietnamese agency that provides brand strategy consulting, marketing communications, and end-to-end event management services to enterprise clients across automotive, manufacturing, financial services, energy, and logistics verticals.

Ownership category

akta.pro rank

Headquarters

HQ city

Hanoi

HQ country

Vietnam

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Branding and Brand Strategy Consulting: Youth Media provides brand strategy consulting, brand architecture consulting, logo design, and comprehensive brand identity system design services. Revenue is generated through project-based professional services fees for branding engagements.
2. Communications and Marketing Services: Creative design services for marketing materials, communication collateral, and media content. Revenue generated through project-based fees for marketing and communication service engagements.
3. Event Management and Organization: End-to-end event organization services including conference planning, MICE (Meetings, Incentives, Conferences, Exhibitions) management, team building activities, and event production. Revenue is generated through service fees for event management engagements.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Youth Media is a Vietnam-based integrated branding, marketing communications, and event management agency. It provides brand strategy consulting, creative and production services, digital and social media marketing, and end-to-end event organization for corporate clients. Its portfolio spans multinational brands in automotive, FMCG, retail, and consumer durables sectors.

Product overview

Youth Media is a branding, marketing, and event management agency offering integrated services under a single agency model. The company provides three core service offerings: (1) Branding Services encompassing strategic brand consulting and brand identity design including logo and visual identity systems; (2) Marketing & Communication Services covering creative design of marketing materials and communication collateral; and (3) Event Management services for organizing corporate events, conferences, product launches, and milestone celebrations. The company also operates a dedicated event sub-platform at event.youthmedia.com.vn to showcase event management capabilities and portfolio.

Differentiator

Problem solved

Functional benefit

Brands

• Event Youth Media: Specialized event management sub-brand operating under youthmedia.com.vn with dedicated event portal at event.youthmedia.com.vn

Products and services

• Brand Strategy Consulting Strategic consulting service that defines brand positioning, identity systems, and integrated communication plans for corporate clients launching or refreshing brands.
• Creative & Production Services Creative development and production of campaign assets across graphic design, video, multimedia, and printed collateral for brand and marketing campaigns.
• Digital & Social Media Marketing Planning and execution of digital marketing and social media campaigns, including content production, community management, and online activation for corporate brands.
• Event Management Services End-to-end organization of corporate events including product launches, conferences, roadshows, activations, and on-ground brand experiences for B2B clients.
• Integrated Marketing Communications (IMC) Campaigns Full-service integrated marketing communications programs combining ATL, BTL, digital, and on-ground activations for multinational and large Vietnamese brand clients.

Quantifiable outcome

• Successfully organized large-scale events for major brands including Toyota Family Day with 5,000 attendees, TLE 15th anniversary with nearly 2,000 participants

Named customers15 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves1 record

Expansion highlights4 records

Direct peers

• Dentsu Creative Vietnam: Dentsu's creative and brand experience arm with a strong APAC and Vietnam presence, offering brand strategy, marketing communications, and integrated campaign services. Competes head-to-head with Youth Media for automotive, manufacturing, and financial enterprise clients in Vietnam.
• BBDO Vietnam: Omnicom-owned global creative network with Vietnam operations providing brand strategy, advertising, and integrated marketing services. Directly comparable in targeting enterprise B2B clients seeking brand-building and large-scale campaigns in Vietnam.
• Publicis Vietnam: Publicis Groupe's integrated marketing and brand agency with Vietnam presence offering advertising, brand strategy, and marketing communications for enterprise clients. Overlaps directly with Youth Media's branding and integrated marketing service offering in Vietnam.
• Leo Burnett Vietnam: Publicis-owned creative agency with operations across Asia including Vietnam, focused on brand-building, advertising, and integrated marketing. Competes with Youth Media for the same enterprise accounts and brand-led campaign work.
• MullenLowe Vietnam: Global creative and brand strategy network with Vietnam operations offering integrated advertising, branding, and marketing communications services for enterprise clients. Competes with Youth Media for similar mid- and large-tier brand-building engagements in Vietnam.
• Hakuhodo Vietnam: Japan's second-largest advertising agency with long-standing Vietnam presence (Hakuhodo & Saigon), providing brand strategy, integrated marketing, and creative services. Highly comparable in serving Japanese enterprise clients (e.g., Toyota, Lexus) operating in Vietnam — a segment where Youth Media has demonstrated strength.
• TBWA Vietnam: Omnicom-owned disruptive creative agency with a dedicated Vietnam office offering brand strategy, advertising, and integrated marketing communications. Targets similar enterprise clients and competes for the same brand-building and event activation budgets as Youth Media.
• Wunderman Thompson Vietnam: WPP-owned creative, brand experience, and marketing agency with Asia operations including Vietnam, focused on integrated brand communications and customer experience. Directly comparable to Youth Media's integrated branding-plus-experience model for enterprise clients.
• Ogilvy Vietnam: WPP-owned global advertising and brand agency with established Vietnam operations serving enterprise clients across branding, marketing communications, and integrated campaigns. Directly competes with Youth Media for the same Toyota-, Ariston-, and bank-tier enterprise accounts in Vietnam.

Emerging players

• Vero Vietnam: Vietnam-based brand experience and creative agency offering brand strategy, marketing communications, and event activation for enterprise clients. Operates in the same niche as Youth Media but with a younger brand and narrower enterprise client portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCihTVrlWqgITXo4xywSCkUg
• Facebookfacebook.com/YouthMedia.com.vn

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Youth Media