be-MINE

What be-MINE does

be-MINE is a heritage tourism and recreation destination operating on the site of a former coal mine in Beringen, Limburg Province, Belgium, marketed as the best-preserved mining site in Europe. The business is organized around three pillars: Beleven (experiences), Proeven (dining), and Feesten (events), encompassing a mine museum with guided tours led by former miners, an adventure mountain built on the mine slag heap, climbing, swimming, snorkeling, and diving facilities, plus cycling and walking trails along the coal track through the historic mine cité. The site also hosts national cycling events (Baloise Belgium Tour, Ethias Cross) and seasonal festivals (Garnizoen, Mijnhappening, be-MINE on-ICE, Oktoberfest), and operates multiple on-site restaurants offering Flemish, Italian, Greek, and Turkish cuisine.

The commercial model combines multiple revenue streams: pay-as-you-go individual admissions, event hosting, food and beverage sales, and real estate leasing of repurposed mine buildings to commercial tenants (United Experts, Vestal Communicatie). The site also includes mixed-use elements outside of tourism — the Straf! School (kindergarten and primary), residential apartments at the Houtpark development, and office space — making be-MINE a hybrid tourism-real-estate operator. Distribution is direct-to-consumer through the multilingual website (Dutch, English, French, German), social media channels (Facebook, Instagram), and TripAdvisor, with custom group and corporate experiences arranged via direct contact. No public funding rounds, revenue figures, management team, or AI/technology platform are disclosed in available sources.

Name

be-MINE

Legal name

be-MINE

Website

https://bemine.be

Company type

Private

Operating status

Operating

Short description

be-MINE operates a heritage tourism and recreation destination at a preserved coal mine site in Beringen, Belgium, serving individual visitors, families, school groups, and corporate clients through museum admissions, adventure activities, dining, event hosting, and mixed-use real estate.

Ownership category

akta.pro rank

Product category

Heritage Tourism

NAICS

Museums, Historical Sites, and Similar Institutions (7121), Historical Sites (712120), Nature Parks and Other Similar Institutions (71219), Nature Parks and Other Similar Institutions (712190)

SIC

Bituminous Coal & Lignite Mining (1220), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Coal Mine Closure, Reclamation & Remediation (IMAKAIAN)

akta.pro secondary industries

Mine Reclamation & Acid Mine Drainage (AMD) Remediation (EUAIALAJ), Cave, Geology & Volcanic Experiences (THAJAIAI)

Keywords

• Heritage tourism
• Mining museum
• Adventure attractions
• Event venue
• Cultural tourism

Headquarters

HQ city

Beringen

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Tourism and Attraction Admissions: Revenue from visitors paying to experience the mine museum, adventure attractions including the adventure mountain, climbing, swimming, snorkeling, and diving facilities.
2. Event Hosting: Hosting of major cycling events (Baloise Belgium Tour, Ethias Cross), festivals (Garnizoen, Mijnhappening, be-MINE on-ICE, Oktoberfest), weddings, and corporate events at the historic mine site.
3. Food and Beverage: Revenue from restaurants and eateries on site including the diving center restaurant, and food establishments offering Flemish, Italian, Greek, and Turkish cuisine.
4. Real Estate Leasing: Rental income from commercial tenants occupying converted mine buildings, including United Experts and Vestal Communicatie office spaces, and the Houtpark residential development.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

be-MINE is a heritage tourism and recreation destination built on the best-preserved coal mining site in Europe, located in Beringen, Belgium. It operates as a unified leisure complex offering a mine museum with guided tours led by former miners, an adventure mountain on the mine slag heap, climbing, swimming, snorkeling, and diving facilities, cycling and walking trails along the coal track, on-site dining, and event hosting for sporting competitions, festivals, weddings, and corporate gatherings. The site also incorporates educational facilities (Straf! School), residential apartments (Houtpark), and commercial office space leased in repurposed mine buildings.

Product overview

be-MINE is a unified heritage and recreation destination built around a preserved coal mining site in Beringen, Belgium. The offering is organized around three main pillars: Beleven (experiences and attractions), Proeven (dining), and Feesten (events and celebrations). Key attractions include the Mine Museum with guided tours by former miners, an Adventure Mountain on the mine slag heap, swimming/snorkeling/diving facilities, cycling and walking trails along the coal track, and event venues. The site also hosts major cycling events (Baloise Belgium Tour, Ethias Cross) and seasonal festivals. Additionally, be-MINE serves as a mixed-use area with an educational institution (Straf! School), residential apartments, and office spaces in repurposed mine buildings.

Differentiator

Problem solved

Functional benefit

Products and services

• Mijnmuseum (Mine Museum) Historical mine museum that immerses visitors in the mining heritage of Limburg through guided tours led by former miners. Designed for individual tourists, families, and school groups learning about the heroic history of miners and Limburg's mining past.
• Avonturenberg (Adventure Mountain)
• Proeven (Dining and Culinary Experiences)
• Feesten (Event Hosting and Venue)
• Groepen (Group and Corporate Experiences)
• Water Activities (Swimming, Snorkeling, Diving)
• Cycling and Walking Tours (Coal Track)

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• United ExpertsminorOthersUnited Experts occupies office space in converted mine buildings as a tenant, representing commercial use of be-MINE's historic infrastructure.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Regional players

• Center Parcs Belgium: Belgian arm of European short-break holiday park operator with on-site activities, dining, and event hosting. Comparable as a multi-attraction leisure destination monetizing a single integrated site via tickets, F&B, and events.
• Pairi Daiza: Major Belgian zoo and botanical garden/theme park in Hainaut. Comparable as a Belgian leisure-tourism destination with on-site dining, events, and multi-attraction ticketing targeting families and groups.
• Plopsaland De Panne: Belgian theme park operator with multiple parks across Belgium. Comparable as a Belgian family leisure destination combining attractions, F&B, and event programming on a single site.

Emerging players

• La Cité du Vin: French cultural-heritage attraction in Bordeaux combining museum, immersive experiences, dining, and event hosting on a single themed site. Comparable as a purpose-built experiential heritage destination with diversified on-site revenue.
• Discovery Museum (former Beamish): Open-air living museum in Northeast England preserving industrial heritage with events, dining, and group bookings. Comparable as an industrial-heritage attraction monetizing admissions, events, food service, and educational groups on a single redeveloped site.

Direct peers

• Bokrijk: Belgian open-air heritage museum and nature park in Limburg with cycling, walking, events, and on-site dining. Directly comparable Belgian heritage-and-recreation destination combining historical interpretation, family attractions, and event hosting.
• Big Pit National Coal Museum: Former coal mine in Wales repurposed as a national mining museum with underground tours led by former miners. Directly comparable as a coal-mine heritage attraction delivering guided tours and immersive industrial history.
• Zeche Zollverein: UNESCO-listed former coal mine in Essen, Germany redeveloped into a cultural, museum, and event complex. Directly comparable to be-MINE as a repurposed coal mine turned heritage tourism and event destination in a similar Northwestern European industrial region.

Others

• TextielMuseum / TextielLab Tilburg: Repurposed industrial textile factory in Tilburg, Netherlands operating as a heritage museum, creative workshop, and event venue. Comparable as a Northwestern European industrial-heritage site repurposed for tourism, culture, and events.
• MIMA (Millennium Iconoclast Museum of Art) Brussels: Brussels contemporary culture museum combining exhibitions, dining, and rooftop events. Comparable as a Belgian experiential cultural venue operating a mixed admission + F&B + events model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/bemineberingen
• Instagraminstagram.com/bemine_beringen

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about be-MINE