BLR & Partners

What BLR & Partners does

BLR & Partners is a Zurich-based boutique advisory and investment firm operating through two Swiss Aktiengesellschaft entities: BLR Partners AG (founded 2009), which delivers strategic advisory services, and BLR Capital AG (founded 2018), its dedicated investment manager. The firm provides M&A advisory (buy-side and sell-side), value-creation planning, commercial and business plan assessment, venture advisory, board-of-directors mandates, and C-level coaching. Through BLR Capital, it also manages private equity and venture investment portfolios for LPs, GPs, family offices, and institutional investors, deploying capital from selected co-investors and own funds into Swiss SMEs with CHF 10–100m in revenue and CHF 2–10m EBITDA, with a flexible investment horizon and no fixed holding periods.

The firm serves two primary segments: large-cap corporations seeking independent board perspectives, governance support, and transaction advisory, and Swiss mid-market companies needing growth capital, strategic guidance, and active governance. Secondary segments include startups and early-stage companies receiving venture advisory, and foundations, associations, and non-profits receiving strategic guidance. Current clients include Artemis, Grenzebach, LEM, and Sunrise at the large-cap tier and Climeworks, F&P Robotics, NZZ, Balgrist, CelsiusPro, Geistlich, Syz Capital, and Swisscontact at the SME/mid-market tier; prior mandates include Straumann, Syngenta, Sulzer, SIG, Bobst, Cembra, EEW, EMS, Forbo, Getec, Kardex, u-blox, Avast, and Valora.

Revenue is generated through negotiated advisory fees, BoD mandate retainers, and PE/VC management fees plus carried interest. The firm employs approximately 12 professionals (4 operating partners, 1 partner, 1 investment director, 1 investment professional, 2 operations/administrative staff, and 4 advisors) and operates from Stockerstrasse 23, 8002 Zurich. Customer acquisition is relationship-driven, relying on personal networks, referrals, and reputation among Swiss industrial leaders rather than broad-based marketing.

Name

BLR & Partners

Legal name

BLR Partners AG

Website

https://blrpartners.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

BLR & Partners is a Zurich-based boutique advisory and investment firm offering M&A advisory, BoD mandates, value creation, and venture advisory to large-cap corporations and Swiss mid-market SMEs, with BLR Capital managing SME private equity portfolios.

Ownership category

akta.pro rank

Product category

Strategic Advisory and Private Investment

NAICS

Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

Corporate Finance Advisory (Strategic Finance, Capital Structure & Recaps) (FSAEAGAE)

akta.pro secondary industries

Equity Capital Advisory (Private Equity Placements, Growth Capital) (BPAHAOAE), Corporate Finance & Capital Advisory (BPAHADAB)

Keywords

• Strategic advisory services
• M&A advisory
• Board of directors mandates
• Private equity investing
• Value creation consulting

Headquarters

HQ city

Zürich

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Advisory and M&A Advisory Fees: BLR Partners earns fees for providing M&A advisory (buy-side and sell-side), commercial and business plan assessment, and venture advisory services to corporations and mid-market companies.
2. Board of Directors (BoD) Mandate Fees: BLR Partners earns fees for serving on boards of directors of portfolio and client companies, providing governance excellence, independent perspectives, and commercial clarity.
3. Private Equity Management Fees and Carried Interest: BLR Capital manages and optimizes private equity and venture investment portfolios on behalf of LPs, GPs, family offices, and institutional investors, earning management fees and carried interest. BLR Capital invests capital from selected co-investors and own funds with a flexible investment horizon and no fixed holding periods.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

BLR & Partners is a Swiss strategic advisory and investment firm providing Board of Directors (BoD) mandates, M&A advisory (buy-side and sell-side), value creation plans, commercial and business plan assessment, and venture advisory to large corporations and Swiss mid-market companies. Through its investment arm BLR Capital AG, the firm makes direct private equity investments in Swiss SMEs with revenues of CHF 10–100m and EBITDA of CHF 2–10m, and manages PE/VC portfolios on behalf of institutional investors, LPs, GPs, and family offices with flexible investment horizons and no fixed holding periods.

Product overview

BLR & Partners operates as a dual-entity advisory and investment firm consisting of BLR Partners AG (strategic advisory) and BLR Capital AG (investment management). BLR Partners AG provides advisory services including M&A Advisory, Value Creation Plans, Commercial & Business Plan Assessment, and Venture Advisory, along with BoD mandates and expertise coaching. BLR Capital AG focuses on private equity investments in SMEs with target revenues of CHF 10–100m, managing portfolios for institutional investors. The two entities work together to offer end-to-end services from strategic advisory through investment execution and portfolio management.

Differentiator

Problem solved

Functional benefit

Products and services

• M&A Advisory (Buy- and Sell-Side)
• Value Creation Plans Develops actionable value-creation strategies that accelerate growth, improve commercial performance, and strengthen long-term competitiveness for clients.
• Commercial & Business Plan Assessment Assesses commercial models, go-to-market strategies, and business plans to validate assumptions, quantify opportunities, and identify key risks.
• Venture Advisory Supports startups and early-stage companies with strategic guidance, fundraising preparation, and commercial positioning to accelerate their path to scale.
• Board Mandates (BoD) Contributes independent perspectives, governance excellence, and commercial clarity to boards, helping organizations navigate complexity and unlock long-term value. Active mandates include Artemis, Grenzebach, LEM, Sunrise, Climeworks, F&P Robotics, NZZ, Balgrist, CelsiusPro, Geistlich, Syz Capital, and Swisscontact.
• Expertise & Coaching Provides practical coaching for C-level leaders navigating strategic and operational challenges.
• Foundations, Associations and Non-Profit Engagements Engages with foundations and non-profit organizations to support community development and social progress through strategic guidance.
• Private Equity SME Investments (BLR Capital) Direct private equity investments in Swiss SMEs with revenues of CHF 10–100m and EBITDA of CHF 2–10m, using capital from selected co-investors and own funds with a flexible investment horizon and no fixed holding periods.
• Portfolio Management (PE & VC) Manages and optimizes entire private equity and venture investment portfolios on behalf of LPs, GPs, family offices, and other institutional investors, or acquires portfolios directly from investors.

Named customers26 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Market position

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BLR & Partners