Why Oh Why Music
Why Oh Why Music is a Los Angeles-based custom music composition and production collective of 20+ composers and producers, delivering bespoke music for TV networks, streaming platforms, brands, and film via a quote-based B2B professional services model.
- Company typePrivate
- Founded2015
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Why Oh Why Music does
Why Oh Why Music is a Los Angeles-based, privately held custom music composition and production company operating as an "International Collective" of 20 or more world-class music composers, producers, and music experts, founded in 2015. The company delivers bespoke music for video content — including documentaries, talk shows, branded content, film trailers, and advertising campaigns — with stated differentiators of high volume, fastest turnaround, and state-of-the-art audio deliverables with metadata. Core products are custom music composition services (Custom Music Composition Services) and a dedicated studio sub-brand (Why Oh Why Studios); the underlying technology is human-led creative production supported by standard audio deliverables and metadata, with no disclosed proprietary platform or AI tooling.
The company's revenue model is professional-services based: B2B direct sales with quote-based pricing, no publicly disclosed rates or pricing tiers. Its go-to-market is sales-led, targeting enterprise media companies, TV networks, streaming platforms, brands, and advertisers, with three primary customer segments — video content creators and media companies (primary), brands and advertisers, and music artists. Distribution is delivered through direct enterprise sales relationships rather than marketplaces or self-service channels; marketing is conducted primarily via a website portfolio showcasing past work. The named customer base is anchored heavily by VICE Media (VICELAND series and VICE on HBO documentary specials), with additional work for Lifetime, Samsung, Lamborghini Energy Drink, Carte Noire, Fosters, ILLY, KINGDM, and the trailers for The Bad Batch and The Quiet Ones, spanning media/broadcasting, consumer electronics, automotive, food and beverage, photography, and film/entertainment verticals.
Why Oh Why Music firmographics
Firmographics- Name
- Why Oh Why Music
- Legal name
- Why Oh Why Music
- Website
- https://whyohwhymusic.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Why Oh Why Music is a Los Angeles-based custom music composition and production collective of 20+ composers and producers, delivering bespoke music for TV networks, streaming platforms, brands, and film via a quote-based B2B professional services model.
- Ownership category
- akta.pro rank
Why Oh Why Music industry classification
Industry- Product category
- Music Production Services
- NAICS
- Sound Recording Studios (51224), Other Sound Recording Industries (512290)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Custom Music & Original Score/Composition (MPAIALAD)
- akta.pro secondary industries
- Music Producers & Production Teams (MPAIAHAB), Songwriting & Composition Services (for hire) (MPAIAHAF)
Keywords
Where Why Oh Why Music is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Markets served
Why Oh Why Music business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Custom Music Licensing and Production: Custom music composition and licensing services for video content creators, TV networks, streaming platforms, and brands. Provides high-quality custom tracks with metadata for various media projects.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Why Oh Why Music product offering
Product offeringCore offering
Why Oh Why Music is an international collective of 20+ world-class music composers, producers, and music experts that creates custom music compositions and offers production and sound design services for video content creators, TV networks, streaming platforms, brands, and advertisers. The company delivers high volumes of custom music with state-of-the-art audio deliverables and metadata at rapid turnaround times for documentaries, talk shows, branded content, film trailers, and advertising campaigns.
Product overview
Why Oh Why Music is a custom music composition and production service operating as an international collective of 20+ world-class music composers and producers. The company delivers high volumes of custom music for video, television, film, and branded content projects at rapid turnaround speeds while maintaining high industry quality standards. The portfolio spans VICELAND and VICE ON HBO documentary series, branded content for major brands (LAMBORGHINI, SAMSUNG, CARTE NOIRE), and music for independent artists and film trailers.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Music Composition Services Bespoke music composition and production services for video, television, film, and branded content projects. Delivers high-volume custom music at high industry quality standards with state-of-the-art audio deliverables and metadata for video content creators, TV networks, streaming platforms, and brands.
- Why Oh Why Studios Music studio services offered by the collective for custom music production.
Companies that use Why Oh Why Music
Customer profileNamed customers11 records
Segments3 records
Ideal customer profiles3 records
Why Oh Why Music technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Why Oh Why Music partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- VICELANDcoreLong-standing creative partnership providing custom music for numerous VICELAND productions including WEEDIQUETTE series, GAYCATION series, BLACK MARKET series, THERAPIST series, STATES OF UNDRESS, and documentary specials
- VICE MediacoreCustom music provider for VICE on HBO documentary specials and VICE on HBO Latino productions including TAKING BACK IRAQ, DAWN OF A DICTATOR, POST TRUTH NEWS, and numerous other documentary productions
- LifetimeminorCustom music for Lifetime productions including SURVIVING COMPTON DRE SUGE AND MIC and MICHEL LE STILL STANDING
- SamsungminorSamsung X VICELAND branded content partnerships including DANA FALSETTI, THE NEW CLASSROOM, CHASING PERFECTION, and BEYOND THE FRAME
- LamborghiniminorCustom music for Lamborghini Energy Drink advertising campaign - Style Never Sleeps commercial
- Carte NoireminorCustom music for Carte Noire coffee brand advertising - Instinct Fire & Ice campaign
- ILLYminorCustom music content for ILLY photography competition and related promotional materials
- FostersminorCustom music for Fosters beer advertising campaign - Dirty Laundry
Scale indicators1 record
Recent moves1 record
Expansion highlights5 records
Why Oh Why Music competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Customer concentration
Why Oh Why Music social profiles
Digital presenceWhy Oh Why Music financial estimates
Financial estimateRevenue estimate
Valuation estimate
Why Oh Why Music leadership team
Management profileNumber of profiles
Why Oh Why Music funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Why Oh Why Music M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Why Oh Why Music
What does Why Oh Why Music do?
Why Oh Why Music is an international collective of 20+ world-class music composers, producers, and music experts that creates custom music compositions and offers production and sound design services for video content creators, TV networks, streaming platforms, brands, and advertisers. The company delivers high volumes of custom music with state-of-the-art audio deliverables and metadata at rapid turnaround times for documentaries, talk shows, branded content, film trailers, and advertising campaigns.
Is Why Oh Why Music a public or private company?
Why Oh Why Music is a private company. It is classified as unknown and is currently operating.
When was Why Oh Why Music founded?
Why Oh Why Music was founded in 2015. It employs 1 to 10 people.
Where is Why Oh Why Music based?
Why Oh Why Music is headquartered in Los Angeles, United States, in the North America region.
How does Why Oh Why Music make money?
One revenue line is on record: custom Music Licensing and Production.
Does Why Oh Why Music have an API?
No public API is recorded for Why Oh Why Music.
What industry is Why Oh Why Music in?
Why Oh Why Music's product category is Music Production Services. Its primary akta.pro industry code is MPAIALAD, Custom Music & Original Score/Composition, with a secondary code of MPAIAHAB, Music Producers & Production Teams. Its NAICS code is 51224 and its SIC code is 7812.