What Indigenous Consulting Group does

Indigenous Consulting Group (ICG) is an Australian privately-held consulting firm founded in 2006 and headquartered at Level 32, 152 St Georges Terrace in Perth. The company designs cultural maturity frameworks for Australian organisations, serving primarily large enterprises and federal/state government agencies seeking to develop cultural capability in relation to First Nations peoples. ICG holds the highest category of Supply Nation certification and is led by CEO Willhemina Farmer, Co-Founder Kali Balint, and Patron Carol Pettersen OAM.

ICG's offering spans a connected portfolio of professional services and proprietary digital platforms. The Call to Country LMS is a premium learning management system that supports the full Cultural Maturity journey through audit, personalised learning pathways, implementation, and evaluation, while IndigieLearn e-Learning (hosted on LearnUpon) serves as a foundational doorway course for broad employee cultural awareness. Mental health training products — Mental Health Responsiveness Training (using the LOOK, LISTEN, LINK framework) and accredited MHFA/AMHFA courses — are delivered nationwide by First Nations facilitators in face-to-face and virtual formats. Completing the portfolio are Cultural Capability Strategic Plans, Cultural Maturity Audits, Cultural Coaching, and Cultural Masterclasses & Webinars, which together form the firm's end-to-end change-management stack.

Revenue is generated through a hybrid model: quote-based professional services engagements (strategic plans, audits, coaching, training delivery) for enterprise and government clients, alongside subscription/recurring revenue from IndigieLearn e-Learning and Call to Country LMS licensing via the LearnUpon online store. Distribution combines direct enterprise field sales with self-serve online purchasing, supported by nationwide facilitator delivery across metropolitan, regional, and remote Australian communities. Notable customers and partners include Accenture (co-developer on Call to Country LMS) and Services Australia (federal government client for customised Mental Health Responsiveness Training).

Name

Indigenous Consulting Group

Legal name

Indigenous Consulting Group

Website

https://icgaustralia.com.au

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Indigenous Consulting Group is an Australian privately-held consultancy, founded 2006 and headquartered in Perth, that designs cultural maturity frameworks, e-learning, and mental health training programs for large enterprises and government agencies engaging with First Nations peoples.

Ownership category

akta.pro rank

Product category

Cultural Consulting and Training Services

NAICS

Other Scientific and Technical Consulting Services (54169)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Cultural Consulting & Market Suitability Review (MPAAANAF)

Keywords

• Cultural consulting
• Indigenous training
• Cultural education
• Mental health training
• Workforce capability

Headquarters

HQ city

Subiaco

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Cultural Consulting Services: Strategic consulting engagements including Cultural Capability Strategic Plans, Cultural Maturity Audits, and Cultural Coaching services. These are custom engagements priced via quotation for large organisations seeking comprehensive cultural transformation frameworks.
2. E-Learning Platform Sales: IndigieLearn e-Learning courses sold directly through an online store (LearnUpon) to organisations seeking foundational cultural awareness training for employees and contractors.
3. Call to Country LMS: Premium digital platform licensing/access for organisations implementing comprehensive cultural learning programs. Includes audit tools, learning resources, and progress evaluation capabilities.
4. Mental Health Training Programs: MHFA (Mental Health First Aid) and AMHFA (Aboriginal Mental Health First Aid) courses delivered nationwide by accredited First Nations facilitators. Programs can be tailored for face-to-face or virtual delivery.
5. Cultural Masterclasses and Webinars: Customisable training sessions tailored to specific organisational needs, covering topics from on-country immersion preparation to complex cultural issues. Delivered by experienced First Nations leaders and educators.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Indigenous Consulting Group (ICG) designs and delivers cultural maturity frameworks for Australian organisations, providing strategic consulting (Cultural Capability Strategic Plans, Cultural Maturity Audits, Cultural Coaching), accredited training programs (Mental Health First Aid/AMHFA, Mental Health Responsiveness Training), and proprietary digital learning platforms (IndigieLearn e-Learning and Call to Country LMS) to build cultural capability and mental health responsiveness among employees and contractors.

Product overview

Indigenous Consulting Group offers a portfolio of interconnected cultural education and mental health training products designed to help Australian organisations build cultural capability and maturity. The core offering includes Indigielearn e-Learning as the foundational digital doorway for cultural education, complemented by Mental Health Responsiveness Training and Mental Health First Aid (AMHFA) courses for mental health skills development. The Call to Country LMS serves as the premium digital platform that integrates all services—from Cultural Maturity Audits to learning resources—into one seamless experience. Additional services include Cultural Capability Strategic Plans for change management, Cultural Maturity Audits for assessment, Cultural Coaching for personalised guidance, and Cultural Masterclasses & Webinars for targeted organisational needs. Together, these products form a comprehensive Cultural Maturity journey for organisations.

Differentiator

Problem solved

Functional benefit

Brands

• Indigielearn: E-learning platform specifically designed as the foundational doorway for building cultural education for all employees and contractors within organisations.
• Call to Country LMS

Products and services

• Indigielearn e-Learning A foundational e-learning course designed to provide all employees and contractors with an initial understanding of First Nations culture and contemporary circumstances, serving as the entry point for cultural education within organisations.
• Mental Health Responsiveness Training A training program that equips staff with skills and confidence to recognise early signs of mental health challenges, respond appropriately, and promote wellbeing in frontline service delivery environments, using the LOOK, LISTEN, LINK framework.
• Mental Health First Aid (AMHFA) Mental Health First Aid (MHFA) and Aboriginal Mental Health First Aid (AMHFA) courses that provide individuals with knowledge and skills to recognise mental health crises, offer initial support, and guide people towards professional assistance, incorporating cultural competencies.
• Call to Country LMS A premium digital Learning Management System that encompasses the full spectrum of the Cultural Maturity journey, digitising the entire process from cultural audits to learning resources and efficacy evaluation, providing personalised learning pathways for employees.
• Cultural Capability Strategic Plan A change-management approach to cultural capability for large organisations, guiding and project managing cultural maturity shifts with a scalable framework, integrating design thinking workshops, reporting, measurement, and evaluation tools.
• Cultural Maturity Audit A comprehensive audit designed to assess the current levels of Cultural Awareness, Connection, and Maturity within an organisation, establishing a baseline against which future progress is measured across key indicators.
• Cultural Coaching A specialist on-demand service providing personalised guidance on workplace cultural issues through knowledgeable First Nations coaches, available through the Cultural Learning Platform or private one-on-one sessions.
• Cultural Masterclasses and Webinars Customisable sessions tailored to meet unique organisational needs, providing staff with knowledge and strategies for informed cultural communication and action, designed for specific objectives including on-country experiences.

Quantifiable outcome

• 99.7% of adult and youth attendees would recommend ICG's mental health training to others
• +4 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• AccenturecoreStrategic or Co-development PartnerAccenture partners with ICG on the Call to Country LMS platform. This collaboration supports the development and delivery of a premium digital platform for cultural learning and maturity tracking, combining ICG's First Nations cultural expertise with Accenture's technology capabilities.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Reconciliation Australia: National body overseeing Reconciliation Action Plans (RAPs) in Australia, the framework that drives much of ICG's enterprise demand for cultural audits and strategic plans. Operates more broadly across advocacy, narrative, and policy but defines the standards ICG helps corporate and government clients meet.
• Australian Human Rights Commission: Federal statutory agency that runs national human rights and cultural awareness education programs, including workplace and school initiatives. Adjacent competitor for cultural awareness training budgets, particularly in government and education segments.
• PwC Australia (Indigenous Consulting): Big Four firm with an Indigenous advisory offering that competes for the same large-enterprise and government cultural capability mandates as ICG. Differs in being embedded in a global consulting platform rather than First Nations-led.
• Deloitte Australia (Indigenous Consulting): Big Four consultancy with an Indigenous consulting practice serving large Australian enterprises and government. Overlaps with ICG on cultural capability and RAP-aligned advisory, but as part of a much broader portfolio of services rather than as a First Nations-led specialist.

Others

• Supply Nation: Certifying body and procurement network connecting Indigenous-owned businesses (including ICG) with corporate and government buyers. Not a direct competitor but shapes the procurement ecosystem and buyer relationships that drive demand for ICG's services.

Emerging players

• Deadly Coders: Indigenous-led technology education organisation delivering training to First Nations learners across Australia. Adjacent to ICG's training and e-learning capability, with overlap on Indigenous-led digital education for organisational and community audiences.

Direct peers

• Mental Health First Aid Australia: The originating body for MHFA and Aboriginal MHFA training in Australia, which is the same product category ICG delivers via its AMHFA course. Directly competes for the same pool of organisations seeking accredited mental health first aid training, especially those needing culturally adapted Aboriginal content.
• Balarinji: Indigenous-owned Australian design and strategy consultancy that works with corporate and government clients on cultural engagement and Indigenous-led creative strategy. Comparable to ICG in being a First Nations-led consultancy serving large Australian organisations on culture-related work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/indigenous-consulting-group-australia
• Facebookfacebook.com/icgaustralia

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Indigenous Consulting Group