Restaurant Brands Iberia
Restaurant Brands Iberia (RESTAURANT BRANDS EUROPE SA) is the largest organized restaurant operator in Europe, holding master franchise rights for Burger King, Popeyes, and Tim Hortons across Spain, Portugal, and Italy, with nearly 1,400 restaurants and €1,331 million in 2024 revenue.
- Company typePrivate
- Founded1975
- HeadquartersIberia, United States
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
What Restaurant Brands Iberia does
Restaurant Brands Iberia (legal entity: RESTAURANT BRANDS EUROPE SA, CIF A87372116) is the largest organized restaurant operator in Europe, headquartered at Avenida Europa 26, Ática VII, Pozuelo de Alarcón (28224), Madrid, Spain. Founded in 1975 with the opening of its first Burger King restaurant in Madrid, the company holds master franchise rights for three international quick-service restaurant brands: Burger King (Spain and Portugal), Popeyes (Spain and Italy), and Tim Hortons (Spain). At the close of fiscal year 2024, the system totaled nearly 1,400 restaurants across Spain, Portugal, and Italy, of which 1,052 were company-owned and the remainder franchised, supported by 24,512 employees in company-owned operations and more than 40,000 jobs across the broader system. Consolidated revenue for 2024 was €1,331 million.
The business operates a hybrid company-owned and franchised model. The first revenue stream is direct sales from the 1,052 company-owned restaurants, classified as a transaction-fee model. The second stream is franchise fees and ongoing royalties generated under master franchise agreements, classified as a licensing-and-royalties model. Customers are split into two primary segments: individual consumers purchasing quick-service food, takeaway, and delivery across the three brands; and franchisee entrepreneurs seeking established brand infrastructure for restaurant operation. The company actively recruits franchisees for Popeyes and Tim Hortons through an online inquiry form on its corporate website, and markets brands through social and influencer channels (e.g., the DjMaRiiO 'Grand King' campaign for Burger King on Instagram).
The technology stack is described as standard quick-service restaurant operations infrastructure, encompassing point-of-sale systems, kitchen operations management, and supply chain management. No proprietary technology, patents, trademarks beyond the licensed brand rights, or proprietary AI/ML capabilities are disclosed in the available inputs. The company publishes consolidated accounts and a non-financial information statement, and reports sustainability metrics — including a 25% year-over-year reduction in Scope 1 and 2 emissions in 2024, a 35% reduction in emissions intensity per restaurant, and a 50%+ reduction in emissions intensity versus 2022, achieved alongside 16% restaurant count growth.
Restaurant Brands Iberia firmographics
Firmographics- Name
- Restaurant Brands Iberia
- Legal name
- RESTAURANT BRANDS EUROPE SA
- Website
- https://rbiberia.com
- Company type
- Private
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Restaurant Brands Iberia (RESTAURANT BRANDS EUROPE SA) is the largest organized restaurant operator in Europe, holding master franchise rights for Burger King, Popeyes, and Tim Hortons across Spain, Portugal, and Italy, with nearly 1,400 restaurants and €1,331 million in 2024 revenue.
- Ownership category
- akta.pro rank
Where Restaurant Brands Iberia is headquartered
LocationHeadquarters
- HQ city
- Iberia
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Restaurant Brands Iberia business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Company-owned restaurant sales: Revenue generated from direct operation of restaurants across Burger King, Popeyes, and Tim Hortons brands in Spain, Portugal, and Italy
- Franchise fees and royalties: Master franchise rights for Burger King (Spain/Portugal), Popeyes (Spain/Italy), and Tim Hortons (Spain) generate franchise fees and ongoing royalties from franchised locations
Distribution channels2 records
Marketing channels3 records
Restaurant Brands Iberia product offering
Product offeringCore offering
Restaurant Brands Europe operates the Burger King®, Popeyes®, and Tim Hortons® quick-service restaurant brands in Southern Europe under master franchise rights, running 1,052 company-owned restaurants and a broader franchised network totaling nearly 1,400 locations across Spain, Portugal, and Italy. Revenue is earned through direct restaurant sales and through franchise fees and royalties paid by independent franchisees, with the company actively recruiting new operators for Popeyes and Tim Hortons expansion.
Product overview
Restaurant Brands Europe operates as a unified restaurant operator platform managing three distinct fast food and coffee brands: Burger King® (hamburger chain), Popeyes® (specialized chicken chain from Louisiana), and Tim Hortons® (Canadian coffee chain). The company operates through a combination of company-owned and franchised restaurants across Spain, Portugal, and Italy. The three brands operate independently while sharing operational infrastructure and corporate oversight.
Differentiator
Problem solved
Functional benefit
Brands
- Burger King: Master franchise for Spain and Portugal. Global fast-food hamburger chain.
- Popeyes
- Tim Hortons
Products and services
- Burger King® restaurants Fast food hamburger restaurant chain operated under master franchise rights for Spain and Portugal. The brand has been serving customers for 50 years since opening its first restaurant in Madrid in 1975, available through both company-owned and franchised locations.
- Popeyes® restaurants Specialized chicken restaurant chain originating from Louisiana, USA, operated under master franchise rights for Spain and Italy. The brand focuses on chicken products and operates independently alongside Burger King and Tim Hortons in the company's portfolio.
- Tim Hortons® restaurants Canadian coffee and bakery chain operated under master franchise rights for Spain. The brand offers coffee and bakery products and operates through company-owned and franchised restaurants.
- Franchise opportunities for Popeyes® and Tim Hortons® Master franchise rights licensed to prospective franchisee entrepreneurs who want to open and operate Popeyes or Tim Hortons restaurants in Spain, Portugal, or Italy, supported by brand recognition and operational infrastructure.
Quantifiable outcome
- 25% reduction in scope 1 and 2 emissions in 2024 vs 2023 despite 16% growth in restaurant count
- +2 more outcomes
Companies that use Restaurant Brands Iberia
Customer profileSegments2 records
Ideal customer profiles2 records
Restaurant Brands Iberia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Restaurant Brands Iberia partnerships and signals
Strategic signalScale indicators9 records
Recent moves5 records
Expansion highlights4 records
Restaurant Brands Iberia competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat4 records
Customer concentration
Restaurant Brands Iberia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Restaurant Brands Iberia leadership team
Management profileNumber of profiles
Restaurant Brands Iberia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Restaurant Brands Iberia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Restaurant Brands Iberia
What does Restaurant Brands Iberia do?
Restaurant Brands Europe operates the Burger King®, Popeyes®, and Tim Hortons® quick-service restaurant brands in Southern Europe under master franchise rights, running 1,052 company-owned restaurants and a broader franchised network totaling nearly 1,400 locations across Spain, Portugal, and Italy. Revenue is earned through direct restaurant sales and through franchise fees and royalties paid by independent franchisees, with the company actively recruiting new operators for Popeyes and Tim Hortons expansion.
Is Restaurant Brands Iberia a public or private company?
Restaurant Brands Iberia is a private company. It is classified as unknown and is currently operating.
When was Restaurant Brands Iberia founded?
Restaurant Brands Iberia was founded in 1975. It employs 5,001 to 10,000 people.
Where is Restaurant Brands Iberia based?
Restaurant Brands Iberia is headquartered in Iberia, United States, in the North America region.
How does Restaurant Brands Iberia make money?
Two revenue lines are on record. Company-owned restaurant sales are the primary driver. The others are franchise fees and royalties.
Does Restaurant Brands Iberia have an API?
No public API is recorded for Restaurant Brands Iberia.