What LocalSolicitors.com does

LocalSolicitors.com, operated by Grange Online Media Limited, is a UK-based web directory and marketplace that connects consumers seeking legal services with solicitors and law firms. The platform lists over 10,000 solicitor and law firm profiles searchable across 22 practice areas and all UK regions (England, Wales, and Scotland). Its core products are a Find a Solicitor directory, a free Ask a Solicitor Q&A service, and a library of more than 450 legal guides covering topics such as conveyancing, family law, criminal offences, and employment matters. The site is registered in England and Wales with a trading office in Shoreditch, London, and is staffed by 1–10 employees.

The underlying technology is a conventional web-based directory and content platform rather than an AI-driven matching system: solicitors self-serve into free or premium profile tiers, consumer queries route through search and Q&A flows, and the content library supports SEO-led acquisition. A fixed-fee Legal Services Marketplace is layered on top for premium subscribers to advertise conveyancing, will writing, and probate offers.

The business model is freemium with subscription upside. Solicitors can register free profiles; those paying the monthly premium subscription gain top placement in search results, cross-profile advertising on competitor profiles, removal of competing advertisements, article publishing rights, and access to the fixed-fee marketplace. The company does not charge referral fees for leads delivered through contact forms, phone, or email, and no funding rounds or institutional investors are disclosed.

Name

LocalSolicitors.com

Legal name

Grange Online Media Limited

Website

https://localsolicitors.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

LocalSolicitors.com is a UK web-based legal marketplace that connects consumers with solicitors through a directory of 10,000+ profiles, a free Ask a Solicitor Q&A service, and 450+ legal guides, monetised via monthly premium subscriptions from law firms.

Ownership category

akta.pro rank

Product category

Legal Services Marketplace

NAICS

Web Search Portals and All Other Information Services (51929), Directory and Mailing List Publishers (513140)

akta.pro primary industry

Local Search & Business Directories (BPAMAAAE)

Keywords

• Legal services directory
• Solicitor comparison platform
• Law firm marketing
• Legal Q&A service
• Fixed-fee legal marketplace

Headquarters

HQ city

Corby

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales

Revenue model

1. Premium Membership Subscriptions: Solicitors and law firms can upgrade to premium membership plans for enhanced profile features, increased exposure, top placement in search results, removal of competing advertisements, ability to publish legal guides, and access to fixed-price service advertising. Payments are recurring subscriptions charged in advance (monthly or annual billing cycles). Free trial periods are available.
2. Advertising on Solicitor Profiles: Premium members can advertise their firm on profiles of other relevant law firms, creating cross-promotional advertising opportunities within the platform ecosystem.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

LocalSolicitors.com operates a UK-wide online directory and marketplace that connects consumers searching for legal help with solicitors and law firms. The platform features over 10,000 solicitor profiles searchable by 22 practice areas and geographic location, a free Ask a Solicitor Q&A service, and a library of 450+ legal guides. Solicitors create free or premium profiles to generate leads, advertise fixed-price services, and publish thought-leadership articles.

Product overview

LocalSolicitors.com operates a legal services comparison platform providing multiple interconnected services. The core offering consists of a solicitor directory (Find a Solicitor) enabling users to search over 10,000 law firms and solicitors across 22 practice areas throughout the UK, combined with a free Q&A service (Ask a Solicitor) and an educational content library (Legal Guides with 450+ articles). Law firms create detailed profiles to showcase their expertise and services, with Premium Membership providing paid tiers for enhanced visibility, priority listing placement, advertising removal, and access to the fixed-price Legal Services Marketplace where firms can promote special offers. The platform connects prospective legal clients with solicitors while offering free consumer-facing advice tools alongside solicitor marketing solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Find a Solicitor Searchable directory of over 10,000 law firm and individual solicitor profiles searchable by practice area (22 legal specialisms) and geographic location across England, Wales, and Scotland.
• Ask a Solicitor Free interactive Q&A platform allowing consumers to post legal questions and receive answers from solicitors and legal professionals; includes an archive of previously answered questions searchable by topic.
• Legal Guides Library of over 450 legal guides and articles covering criminal offences, sentencing, divorce, child care, conveyancing, and other legal topics, optimised for organic search traffic.
• Law Firm Profiles Detailed online profiles for individual solicitors, barristers, legal executives and paralegals, and law firms showcasing skills, experience, services, practice areas, accreditations, reviews, and contact information.
• Legal Services Marketplace Premium feature allowing law firms to advertise fixed-price legal services and special offers, including fixed-fee conveyancing, will writing, probate, and other legal services.
• LocalSolicitors Premium Membership Recurring subscription offering premium solicitors enhanced profile visibility, top placement in search results, removal of competing advertisements, website linking, article publishing capability, and access to the fixed-price Legal Services Marketplace.

Quantifiable outcome

• Find and compare the best solicitors across the UK with detailed profiles including practice areas, accreditations, and client reviews
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Checkatrade: UK-based local services directory with vetted trade and professional listings, supported by reviews and lead generation. Comparable directory-plus-subscription monetization model and geographic focus, though primarily trades-focused.
• Bark.com: UK-based marketplace where consumers post jobs and professionals (including solicitors and legal professionals) submit quotes. Comparable freemium + premium model targeting the same SMB/professional services category, with overlapping user intent for legal services.
• Avvo: US legal directory offering attorney profiles, Q&A community, and consumer legal guides. Operationally comparable vertical legal directory + content + Q&A structure, though US-focused rather than UK.
• Lawyers.com: Legal directory providing lawyer search by location and practice area, with legal guides and consumer information. Comparable directory + content + lead-generation model serving consumers seeking legal services.
• Bidvine: UK-based online marketplace connecting customers with professional service providers, including legal professionals. Comparable marketplace/lead-generation model serving UK consumers seeking professional services across multiple categories.
• TrustATrader: UK-based directory of vetted tradespeople and professional service providers. Comparable subscription-led model and consumer-facing directory/search experience, focused on local service discovery across the UK.
• FreeIndex: UK-based business directory offering free and premium business listings across categories including legal services. Comparable directory monetization model and UK geographic focus targeting local service discovery.
• Law Society Find a Solicitor: The Law Society's regulated solicitor directory, offering solicitor search by location and practice area. It is the most direct UK peer, backed by regulatory authority and access to the official solicitor register, competing for the same user queries and solicitor listings.

Broad incumbents

• Yell.com: UK's leading general business directory (formerly Yellow Pages), offering searchable business listings across categories including legal services. It is a broader incumbent competing for the same local discovery queries but with horizontal coverage rather than legal vertical depth.
• FindLaw: Legal directory and information site owned by Thomson Reuters, offering lawyer listings, legal guides, and consumer content. Comparable vertical legal directory + content strategy, though operated as part of a much larger legal information incumbent.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/LocalSolicitor2
• Facebookfacebook.com/localsolicitors
• LinkedInlinkedin.com/company/localsolicitors

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LocalSolicitors.com