ETL ADVISION

What ETL ADVISION does

ETL ADVISION (legal entity ETL Systeme AG) is a German tax advisory firm headquartered in Berlin that specializes in serving healthcare professionals and organizations. The firm operates through a nationwide network of more than 125 specialized Steuerberatungskanzleien under the ETL-Gruppe umbrella, delivering services to physicians, dentists, pharmacists, therapists, nursing services, hospitals, and veterinary practices across Germany. Its core service lines are Steuerberatung (tax advisory), Rechtsberatung (legal advisory via ETL Rechtsanwälte), Wirtschaftsprüfung (auditing), and a healthcare-specific franchise concept, bundled under a proprietary "Beratung 360°+" approach that combines tax law with medical law, professional law, and corporate law.

The company monetizes primarily through professional services fees billed per the German Steuerberatervergütungsverordnung (StBVV) statutory schedule or individual fee agreements, supplemented by franchise royalties in the healthcare sector. Go-to-market is sales-led via the 125+ partner offices with personal consulting, complemented by digital channels including online inquiry forms, phone support, and the Praxisbörse online marketplace for practice succession transactions. The technology stack consists of standard professional tax advisory and accounting software infrastructure; the firm offers digital touchpoints such as FiBu.connect (financial accounting connectivity) and Gründerportal Pflege (nursing founders portal), but does not disclose proprietary technology or AI capabilities as differentiators.

Marketing is driven by an extensive content engine: bi-weekly TAX-TIPP briefings, the Depesche newsletter, the Healthcare TAX § LAW podcast, the ETL AKTUELL video magazine, a webinar Mediathek, and industry benchmark reports including the annual Branchenreport Physiotherapie and the Wirtschaftsmonitor ambulante Pflege (which analyzed 500 nursing services over 2020-2024). Trade publication placements in Ärzte Zeitung, AWA, CAREkonkret, and HÄUSLICHE Pflege extend reach into healthcare professional channels. Leadership consists of a three-person Vorstand (Torsten Lenk, Lukasz Mehl, Dr. Andreas Nottmeier) with Bernd Hollmann chairing the Aufsichtsrat; the firm is registered at Mauerstraße 86-88, Berlin under AG Berlin-Charlottenburg HRB 142076 B.

Name

ETL ADVISION

Legal name

ETL Systeme AG

Website

https://etl-advision.de

Company type

Private

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

ETL ADVISION is a German tax advisory firm operating a network of 125+ Steuerberatungskanzleien specialized in the healthcare sector, serving physicians, dentists, pharmacists, therapists, nursing services, hospitals, and veterinarians with integrated tax, legal, and audit consulting.

Ownership category

akta.pro rank

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Steuerberatung (Tax Advisory Services): Core tax advisory services for healthcare providers including tax returns, tax planning, tax compliance, and tax consulting. Billed according to Steuerberatervergütungsverordnung (StBVV) fee schedule or individual fee agreements.
2. Rechtsberatung (Legal Advisory): Legal advisory services for healthcare clients, provided through cooperation with ETL Rechtsanwälte, covering medical law, professional law, and corporate law aspects.
3. Wirtschaftsprüfung (Auditing): Auditing services for healthcare organizations.
4. Franchise im Gesundheitswesen (Healthcare Franchise): Franchise offerings for healthcare sector entrepreneurs, providing a structured business model for practice establishment and management.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

ETL ADVISION delivers specialized tax advisory, legal advisory, and audit services to German healthcare providers — including physicians, dentists, pharmacies, therapists, nursing facilities, hospitals, and veterinarians — through a nationwide network of 125+ Steuerberatungskanzleien. The integrated Beratung 360°+ approach combines tax law with medical, professional, and corporate law, and is supplemented by the Praxisbörse practice-exchange platform, FiBu.connect financial-accounting service, and Healthcare-Franchise concepts.

Product overview

ETL ADVISION is a tax advisory firm and the market-leading tax consulting company in the German healthcare sector. The company operates as a network of over 125 tax advisory firms across Germany, offering specialized services through a platform-plus-specialization model. Core services include Steuerberatung (tax advisory), Rechtsberatung (legal advisory), Wirtschaftsprüfung (audit), and franchise concepts for healthcare. The company differentiates through its Beratung 360°+ approach, which combines tax law, medical law, professional law, and corporate law with business economics. Industry-specific specializations cover physicians (Steuerberatung für Ärzte), dentists (Steuerberatung für Zahnärzte), pharmacies (Steuerberatung für Apotheken), therapists (Beratung 360°+ für Therapeuten), nursing facilities (Beratung 360°+ für Pflegeeinrichtungen), veterinarians (Steuerberatung für Tierärzte), and hospitals (Steuerberatung für Krankenhäuser). Additional offerings include the Praxisbörse marketplace for practice transactions, FiBu.connect financial accounting services, TAX-TIPP newsletter, the Healthcare TAX § LAW podcast, webinar library, and industry reports including the Wirtschaftsmonitor ambulante Pflege and Branchenreport Physiotherapie.

Differentiator

Problem solved

Functional benefit

Products and services

• Steuerberatung (Tax Advisory) for Healthcare Core tax advisory services for healthcare providers across seven verticals — physicians (Ärzte), dentists (Zahnärzte), pharmacies (Apotheken), therapists (Therapeuten/Heilmittelerbringer), nursing services and facilities (Pflegedienste/Pflegeeinrichtungen), hospitals (Krankenhäuser), and veterinarians (Tierärzte) — covering tax planning, returns, and consulting under the integrated Beratung 360°+ approach.
• Rechtsberatung (Legal Advisory) for Healthcare Legal advisory for healthcare clients covering medical law (Medizinrecht), professional law (Berufsrecht), and corporate law (Gesellschaftsrecht), provided in cooperation with ETL Rechtsanwälte.
• Wirtschaftsprüfung (Audit) Auditing services for healthcare organizations, delivered by credentialed Wirtschaftsprüfer within the ETL partner network.
• Franchise im Gesundheitswesen (Healthcare Franchise) Franchise concepts specifically designed for healthcare-sector entrepreneurs, providing a structured business model for practice establishment and management; revenue model described as licensing/royalties.
• Praxisbörse (Practice Exchange Platform) Online marketplace for buying and selling medical, dental, and therapeutic practices, facilitating practice succession across Germany.
• FiBu.connect Digital financial-accounting connectivity service that links clients' accounting data into the ETL ADVISION advisory workflow.

Quantifiable outcome

• Market-leading position in German healthcare tax advisory
• +1 more outcomes

Named customers7 records

Segments7 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered minor and core.

• Civey (Market Research Institute)minorStrategic or Co-development Partner · 1 January 2023Partnership with Civey for Meinungsbarometer E-Rezept study, conducting representative surveys on e-prescription acceptance and usage patterns among pharmacists and patients.
• ETL Rechtsanwälte (ETL Law Firm)coreStrategic or Co-development PartnerCooperation for legal advisory services in healthcare sector. ETL Rechtsanwälte develop required contracts and provide legal consulting considering tax and economic objectives. Partnership enables comprehensive 360°+ advisory combining tax and legal services.
• ETL-Gruppe (ETL Group Network)coreStrategic or Co-development PartnerETL ADVISION is part of ETL-Gruppe, a network of over 125 Steuerberatungskanzleien specializing in healthcare. The group includes ETL GLOBAL, ETL Rechtsanwälte, ETL Wirtschaftsprüfung, ETL Unternehmensberatung, ETL Finance, ETL Personal-Kompetenzcenter, ETL Steuerrecht, and others.
• Deutscher Apothekerverlag (German Pharmacist Publishing House)minorStrategic or Co-development PartnerCooperation for special publication 'Steuern, Recht & Wirtschaft Spezial' for pharmacies. Joint publication of industry-specific tax and legal guidance.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Ebner Stolz: Germany-headquartered mid-market tax, legal, and audit advisory firm. Comparable as a multi-service German professional services firm with healthcare provider mandates and integrated tax-legal-audit delivery, though not exclusively healthcare-focused.
• Rödl & Partner: International mid-market German-headquartered advisory firm combining tax, legal, and audit services. Comparable integrated professional-services delivery model and similar size bracket, with healthcare-relevant mandates including physician and pharmacy practices.
• Mazars GmbH & Co. KG: International audit, tax, and advisory firm with significant German operations. Comparable as a multi-discipline professional services provider with healthcare industry expertise, but operating across all industries rather than a healthcare niche.
• BDO AG Wirtschaftsprüfungsgesellschaft: Global accounting, tax, and advisory network with substantial German operations. Comparable as a broad-based tax and advisory provider in Germany with healthcare industry expertise, but operating across all industries rather than healthcare-niche specialization.
• Baker Tilly Germany (Baker Tilly Roelfs): Germany office of global Baker Tilly network, providing tax, audit, and advisory services. Comparable as a mid-tier multi-service German advisory firm with healthcare-provider mandates including medical practices and clinics.

Others

• Datev eG: German cooperative providing tax-advisor software, data processing, and IT infrastructure that ETL ADVISION and its partner firms rely on for daily operations. Adjacent enabler rather than direct competitor, but a critical ecosystem dependency and strategic technology partner.

Direct peers

• ETL Wirtschaftsprüfung: Sister auditing firm within ETL-Gruppe providing Wirtschaftsprüfung services to healthcare organizations. Closely aligned customer base and service integration with ETL ADVISION, jointly delivering the 360°+ advisory offering.
• ETL Rechtsanwälte: Sister legal advisory firm within ETL-Gruppe that cooperates directly with ETL ADVISION to deliver the 360°+ healthcare advisory model. Both serve the same healthcare provider verticals and operate within the same parent network, making them the closest functional peer for the legal-advisory component.
• HLB Deutschland (Streck Mack Schwedhelm): Germany-focused tax advisory and audit network within the global HLB alliance. Comparable as a multi-firm tax advisory network serving mid-market German clients including healthcare-related mandates, with a similar partner-firm structure.

Regional players

• PKF Industrie- und Verkehrstreuhand GmbH: German member of PKF International, providing tax, legal, and audit services. Comparable as a Germany-headquartered multi-office professional services network, though focused more broadly on SMEs across industries rather than healthcare specialization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ETL.ADVISION
• LinkedInlinkedin.com/company/etl-advision

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ETL ADVISION