Empire Cinemas
Omniplex Cinemas (the underlying subject of the supplied data) operates 40+ cinema sites across Ireland and the UK, offering theatrical movie screenings, premium-format auditoriums, food and beverage, and a monthly MyOmniPass subscription to consumer moviegoers.
- Company typePrivate
- Founded2005
- HeadquartersLondon, United Kingdom
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Empire Cinemas does
Note: The structured data supplied for this analysis describes Omniplex Cinemas, not Empire Cinemas; no Empire Cinemas-specific data was provided beyond empty arrays for investments, management team, contacts, M&A, and restructuring. The description below reflects the available evidence on the underlying subject.
Omniplex Cinemas operates a multi-country cinema exhibition chain with 40+ physical sites across the Republic of Ireland, Northern Ireland, Scotland, and England. Core operations center on theatrical movie exhibition — screening mainstream releases, classics, and family programming — supplemented by on-site food and beverage (popcorn, hot food from the kitchen, draught beer, crafted cocktails, and grab-and-go from the Joe's food-truck concept). The business is consumer-facing and distributed, with ticket and F&B sales conducted at cinema box offices, online via the omniplexcinemas.co.uk website, and through a branded mobile app. Distribution is direct-to-consumer with no third-party ticket platform dependency evident in the data.
The product and technology stack is built around a PHP-based web booking platform, Cloudflare-fronted delivery, Google Analytics instrumentation, a customer account/loyalty system branded as Omnipass, and a monthly subscription product called MyOmniPass that grants subscribers access to every movie at Omniplex locations. The chain differentiates on auditorium format rather than technology: a portfolio of premium concepts including MAXX (curved screens with surround sound), DLUXX (1920s-inspired screens with electric recliners), The Avenue boutique cinema, DBOX motion seats, Recline, SofaBed, Armchair & Sofas, and LUX. Family-specific programming (Kids Club, Parent & Baby screenings, Family Combo bundles) and gift cards complete the offering. There is no evidence of proprietary AI/ML, no third-party model integrations, and no API or developer platform exposure in the source data.
The business model combines four revenue streams: transactional ticket sales, concession/F&B sales, recurring MyOmniPass subscription revenue, and gift card sales. Marketing is conducted via website, mobile app, email, social media, promotional offers/competitions, and a partnership with Meerkat Movies for discounted tickets. Customer segments are horizontal — families with children, premium experience seekers, and general moviegoers — with no named B2B accounts or enterprise contracts disclosed.
Empire Cinemas firmographics
Firmographics- Name
- Empire Cinemas
- Legal name
- Omniplex
- Website
- https://empirecinemas.co.uk
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Omniplex Cinemas (the underlying subject of the supplied data) operates 40+ cinema sites across Ireland and the UK, offering theatrical movie screenings, premium-format auditoriums, food and beverage, and a monthly MyOmniPass subscription to consumer moviegoers.
- Ownership category
- akta.pro rank
Empire Cinemas industry classification
Industry- Product category
- Cinema Exhibition
- NAICS
- Motion Picture Theaters (except Drive-Ins) (512131)
- SIC
- Services-Motion Picture Theaters (7830)
- akta.pro primary industry
- Cinema Chains & Multiplex Operators (MPADAKAA)
Keywords
Where Empire Cinemas is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices44 records
Markets served
Empire Cinemas business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Ticket Sales: Revenue from admission tickets to movies across all Omniplex cinema locations
- Food & Beverage: Sales of popcorn, cinema classics, hot food from the kitchen, beer and cocktails, and grab-and-go meals from Joe's food truck
- MyOmniPass Subscription: Monthly subscription providing access to all movies, creating recurring revenue from members
- Gift Cards: Sale of e-gift cards for movies and treats
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | MyOmniPass Monthly Subscription |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Empire Cinemas product offering
Product offeringCore offering
Empire Cinemas operates 40+ physical cinema locations across Ireland and the UK, screening mainstream, classic, and family films across multiple premium auditorium formats. The company sells admission tickets at box offices and through online and mobile channels, operates an in-cinema food and beverage program including beer, cocktails, hot food, and popcorn, and offers the MyOmniPass monthly subscription for unlimited movie access.
Product overview
Omniplex Cinemas operates as a cinema chain offering movie screenings, ticket sales, and food/beverage services across 40+ locations in the UK, Ireland, Scotland, and Northern Ireland. The core offering centers on cinema admissions combined with food ordering through a unified booking platform. The product portfolio includes premium auditorium experiences (MAXX, DLUXX, LUX, Recline, SofaBed, Armchair & Sofas, The Avenue, DBOX), food and beverage services (Beer & Cocktail Van, From the Kitchen, Joe's Food Truck, Cinema Classics), and family offerings (Parent & Baby Screenings, Kids Club, Family Combo). Customer engagement is managed through the MyOmniPass subscription and loyalty program, with additional services including a mobile app, gift cards, and ticket management tools.
Differentiator
Problem solved
Functional benefit
Brands
- MAXX: 5% Curved screens with perfect views and surround sound.
- DLUXX
- The Avenue
- MyOmniPass
- Joe's
- Omnipass
Products and services
- MyOmniPass
Companies that use Empire Cinemas
Customer profileSegments3 records
Ideal customer profiles4 records
Empire Cinemas technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Empire Cinemas partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Meerkat MoviesminorMeerkat Movies partnership offering discounted cinema tickets to customers. Listed under the company's special offerings and customer benefits.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Empire Cinemas competitors and assessment
Company assessmentBroad incumbents
- Cineworld Group: World's second-largest cinema operator with hundreds of sites globally including the UK and Ireland; competes head-to-head with Omniplex on mainstream and premium exhibition and dwarfs the chain in scale, but serves a broader international portfolio.
- AMC Theatres: US-headquartered global cinema operator (parent of Odeon) — operates a much larger portfolio but overlaps with Omniplex through its UK/Ireland Odeon subsidiary and is the most direct read-across for premium-format exhibition strategy.
Direct peers
- Vue Cinemas: One of the UK's largest cinema operators with sites across the UK and Ireland, offering premium formats (VueXtreme, recliner seating) and a similar premium/F&B-driven proposition — the closest large-scale direct competitor to Omniplex in the UK and Ireland.
- Empire Cinemas: UK-headquartered cinema chain operating multiplexes across England, Scotland, Wales and Northern Ireland with comparable premium auditorium formats (e.g. IMAX, recliner seating) and concession-led F&B — directly overlapping with Omniplex's UK/Northern Ireland footprint and format strategy.
- Reel Cinemas: UK-based independent cinema chain offering mainstream and premium experiences at multiple sites — a directly comparable exhibition peer competing for similar family and general-moviegoer segments in the UK.
- Odeon Cinemas: Europe's largest cinema chain (owned by AMC Theatres) with dense UK and Ireland coverage, operating premium formats (iSense, ISensory, recliner seats) and a comparable food/beverage programme — the dominant chain competitor in markets Omniplex serves.
- Showcase Cinemas: US-headquartered multiplex chain with a UK presence competing for mainstream moviegoers, offering premium seating formats and similar concession programmes — a directly comparable exhibition peer in overlapping UK geographies.
Emerging players
- Everyman Cinemas: UK boutique cinema operator focused on premium, hospitality-led screening experiences with recliners and food service — a comparable on the Avenue boutique / DLUXX premium-format positioning rather than mass-market multiplex.
Regional players
- Arc Cinema: Independent Irish cinema chain operating multiple sites across Ireland — directly comparable regional competitor to Omniplex for Irish moviegoers and a close peer on scale and market.
- Savoy Cinemas: Independent Irish cinema operator with multiple sites in Ireland — directly comparable as a same-geography exhibition peer and meaningful competitor for Omniplex's Republic of Ireland customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Empire Cinemas social profiles
Digital presenceEmpire Cinemas financial estimates
Financial estimateRevenue estimate
Valuation estimate
Empire Cinemas leadership team
Management profileNumber of profiles
Empire Cinemas funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Empire Cinemas M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Empire Cinemas
What does Empire Cinemas do?
Empire Cinemas operates 40+ physical cinema locations across Ireland and the UK, screening mainstream, classic, and family films across multiple premium auditorium formats. The company sells admission tickets at box offices and through online and mobile channels, operates an in-cinema food and beverage program including beer, cocktails, hot food, and popcorn, and offers the MyOmniPass monthly subscription for unlimited movie access.
Is Empire Cinemas a public or private company?
Empire Cinemas is a private company. It is classified as unknown and is currently operating.
When was Empire Cinemas founded?
Empire Cinemas was founded in 2005. It employs 251 to 500 people.
Where is Empire Cinemas based?
Empire Cinemas is headquartered in London, United Kingdom, in the Europe region.
How does Empire Cinemas make money?
Four revenue lines are on record. Ticket Sales are the primary driver. The others are food & Beverage, myOmniPass Subscription and gift Cards.
Who are Empire Cinemas's main competitors?
Broad incumbents on record are Cineworld Group and AMC Theatres. Direct peers are Vue Cinemas, Empire Cinemas, Reel Cinemas, Odeon Cinemas and Showcase Cinemas. Everyman Cinemas is listed as an emerging player. Regional players are Arc Cinema and Savoy Cinemas.
Does Empire Cinemas have an API?
No public API is recorded for Empire Cinemas.
What industry is Empire Cinemas in?
Empire Cinemas's product category is Cinema Exhibition. Its primary akta.pro industry code is MPADAKAA, Cinema Chains & Multiplex Operators. Its NAICS code is 512131 and its SIC code is 7830.