Mayor’s Office of Children & Family Success

What Mayor’s Office of Children & Family Success does

The Mayor's Office of Children & Family Success (MOCFS) is a municipal government agency of the City of Baltimore, established by Mayor Brandon M. Scott to deliver a three-generation portfolio of social services to the city's children, youth, and families. It was created in the wake of the February 2020 Elijah Cummings Healing City Act, which made Baltimore the first U.S. city to legislate trauma-informed care, and is led by Executive Director Dr. Debra Y. Brooks (appointed June 2022) with a 13-person leadership team.

MOCFS's core operating assets include the Baltimore City Community Action Partnership (BCCAP), five CAP Centers distributed across Baltimore City (Eastern, Northern, Northwest, Southeast, Southern), the Head Start early childhood program, and a series of financial assistance programs (ESAP, SDAP, Water4All, OHEP). Key initiatives include the Baltimore Young Families Success Fund (BYFSF), a $1,000/month guaranteed income pilot for 200 young parents aged 18-24 over 24 months funded by $4.8M in ARPA dollars; the Safe Passage student safety initiative; the Trauma-Informed Care Task Force; and youth engagement programs including the Mayor's Youth Summit, Back to School events, the Baltimore City Youth Commission, and the Board of School Commissioners overseeing 78,000 students. Service delivery runs through online application portals, in-person case management, and partnerships with the Baltimore City Department of Social Services, CASH Campaign of Maryland, Abt Associates (RCT evaluator), Johns Hopkins Bloomberg School of Public Health, and Steady (payment distribution fintech).

MOCFS is funded by City of Baltimore general fund allocations, federal American Rescue Plan Act grants, state pass-through funding ($15.87M for Water4All), and philanthropic contributions from The Annie E. Casey Foundation, The Abell Foundation, the France-Merrick Foundation, and The Zanvyl and Isabelle Krieger Fund. Services are provided at no cost to eligible Baltimore City residents, and the office operates under the Mayor's authority as a public-sector entity without private shareholders, venture capital, or commercial revenue.

Name

Mayor’s Office of Children & Family Success

Legal name

Mayor's Office of Children & Family Success (City of Baltimore)

Website

https://bmorechildren.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

MOCFS is a Baltimore City municipal agency delivering trauma-informed, three-generation social services to low-income residents, youth, and young parents through five CAP Centers, Head Start, financial assistance programs, and a guaranteed income pilot.

Ownership category

akta.pro rank

Product category

Government Social Services

NAICS

Individual and Family Services (6241), Child and Youth Services (62411), Child Care Services (624410)

SIC

Services-Social Services (8300), Services-Child Day Care Services (8351), Services-Educational Services (8200)

akta.pro primary industry

Family & Parenting Support Services (BPAGAEAC)

akta.pro secondary industries

Family & Child Benefits Administration (Child Allowance, Parental Leave) (BPAIAKAD), Family Resource Centers & Wraparound Support Services (EDACALAH), Income Support & Cash Assistance Programs (BPAIAKAE), Early Childhood Education & Childcare Nonprofits (BPAGADAA)

Keywords

• Social services programs
• Community case management
• Child family support
• Financial assistance programs
• Youth engagement services

Headquarters

HQ city

Baltimore

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Others, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Government Funding: City of Baltimore municipal funding through the Mayor's Office, with American Rescue Plan Act funds allocated for specific programs. The Guaranteed Income pilot received $4.8 million in ARPA funds.
2. Philanthropic Grants: Funding from foundations including The Annie E. Casey Foundation, the Abell Foundation, the France-Merrick Foundation, and The Zanvyl and Isabelle Krieger Fund for program operations.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

The Mayor's Office of Children & Family Success delivers direct social services and financial assistance programs to Baltimore City residents through a three-generation approach. Core offerings include case management via the Community Action Partnership (CAP) at five physical centers, energy/water bill assistance programs (ESAP, OHEP, Water4All), security deposit assistance (SDAP), a guaranteed income pilot ($1,000/month to 200 young parents), Head Start early childhood education, the Safe Passage student safety initiative, and youth commissions and events.

Product overview

The Mayor's Office of Children & Family Success (MOCFS) operates as a city government office offering a portfolio of social service programs, initiatives, and commissions rather than a technology product. The core offerings include the Community Action Partnership (CAP) for case management services, Head Start early childhood programs, and various financial assistance programs (ESAP, SDAP, Water4All, OHEP). Key initiatives include the Safe Passage student safety program, the Baltimore Young Families Success Fund guaranteed income pilot, and the Trauma-Informed Care Task Force. The office also manages youth commissions, an annual Back to School event, Youth Summit, and student recognition programs.

Differentiator

Problem solved

Functional benefit

Brands

• Baltimore Young Families Success Fund (BYFSF): Guaranteed income pilot program providing $1,000/month unconditional cash payments to 200 young parents aged 18-24 for 24 months
• Baltimore City Community Action Partnership (BCCAP)
• Energy Stabilization Assistance Program (ESAP)
• Security Deposit Assistance Program (SDAP)
• Safe Passage
• Water4All

Products and services

• Community Action Partnership (CAP) Baltimore City Community Action Partnership provides comprehensive case management services linking Baltimore City residents to supportive services including job training, health care, budget counseling, parenting skills, substance use treatment, and mental health services. Operates five CAP Centers across Baltimore City.
• Head Start Early childhood development program providing comprehensive services for children and families in Baltimore City.
• Energy Stabilization Assistance Program (ESAP) Additional financial support program for Baltimore City residents who received OHEP assistance but still struggle with utility bills and are at risk of service shutoff.
• Security Deposit Assistance Program (SDAP) One-time financial assistance program helping eligible Baltimore City residents cover security deposits to secure rental housing and prevent homelessness.
• Water4All Baltimore City's water discount program creating equitable access to water assistance and protecting tenants and homeowners from service cut-offs or property liens. Has distributed $15.87 million in state grant funding for water bill debt relief.
• Office of Home Energy Programs (OHEP) Bill assistance program for low-income households in Maryland to make energy costs more affordable and help prevent loss of home energy service.
• Safe Passage Citywide initiative to increase safety for students traveling to and from school by providing designated routes with increased supervision and trained safety personnel.
• Baltimore Young Families Success Fund (BYFSF) — Guaranteed Income Pilot

Quantifiable outcome

• 200 young parents receiving $1,000/month for 24 months through guaranteed income pilot
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eight partnerships are on record, tiered core.

• Baltimore City Department of Social ServicescoreStrategic or Co-development Partner · 1 January 2024DSS staff positioned at multiple CAP Center locations to assist customers with applications for SNAP, TCA, Medical Assistance, and Emergency Assistance to Families with Children programs.
• CASH Campaign of MarylandcoreStrategic or Co-development Partner · 1 January 2022Partnership to administer the Baltimore Young Families Success Fund guaranteed income pilot. CASH Campaign provides benefits counseling and wrap-around services to support program implementation, with trained professionals to discuss potential impact on existing benefits for selected participants.
• SteadycoreTechnology or Integration · 1 January 2022Financial technology company that distributes funds to Guaranteed Income pilot participants. Handles the actual cash payment distribution to enrolled recipients.
• Abt AssociatescoreStrategic or Co-development Partner · 1 January 2022Conducts randomized controlled trial (RCT) evaluation of the guaranteed income pilot project, analyzing quantitative and qualitative data across multiple domains including physical functioning, mental health, income volatility, spending, employment, and family dynamics.
• Center for Guaranteed Income ResearchcoreStrategic or Co-development Partner · 1 January 2022Joint research team with Johns Hopkins Bloomberg School of Public Health faculty conducting qualitative research funded through Robert Wood Johnson Foundation to evaluate pilot impact.
• Johns Hopkins Bloomberg School of Public HealthcoreStrategic or Co-development Partner · 1 January 2022Academic partner conducting qualitative research alongside Center for Guaranteed Income Research, funded through Robert Wood Johnson Foundation, to evaluate the pilot's impact on families.
• YouthWorkscoreStrategic or Co-development Partner · 1 January 2022Partnership supporting the annual Youth Summit to connect youth to local entrepreneurs, provide entrepreneurship and career development resources, and encourage business community engagement with Baltimore youth.
• Mayors for a Guaranteed Income (MGI)coreStrategic or Co-development Partner · 1 January 2021National network of mayors advocating for guaranteed income. MGI provides technical assistance through planning, preparation, and implementation of Baltimore's guaranteed income pilot. Mayor Scott joined MGI in February 2021.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Market position

Strengths4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@bmorechildren/videos
• Facebookfacebook.com/bmorechildren
• Instagraminstagram.com/bmore4thefuture
• Xx.com/bmorechildren

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mayor’s Office of Children & Family Success