TipnTag
- Company typePrivate
- Founded2011
- HeadquartersAmman, Jordan
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What TipnTag does
TipnTag (legally Tip n' Tag, LLC) is a community-driven local discovery and Q&A platform founded in 2011 by Khalid Kassim and headquartered in Amman, Jordan, with a US legal entity registered in Florida. The platform enables users to ask location-specific 'Where can I…?' questions and receive answers from local community members called 'Lemurs,' who tag businesses and venues using @mentions to build a searchable directory of places across categories such as dining, nightlife, shopping, services, tourism, and education. The underlying technology is a PHP-based web application with social-login integrations (Facebook Connect and Twitter OAuth), a place-pages system with user reviews and tips, and sponsored-ad inventory. The product surfaces are threefold: the core Q&A platform (tipntag.com), a categorized Places Directory, and an editorial blog (blog.tipntag.com) publishing curated local guides for Amman.
The company's go-to-market is community-led: free consumer access, viral acquisition through social-login sharing, and a network-effect-driven content contribution loop. Monetization is entirely advertising-based, with local SMBs purchasing sponsored placements that appear in the question feed and on place pages. There is no native mobile app, no disclosed API or SDK, no AI/ML capability referenced, and no institutional funding. The platform's geographic footprint is concentrated in the Middle East — primarily Amman, with expansion to Aqaba (Jordan) and Dubai (UAE). The team consists of 1–10 people (developers, community managers, and tech-savvy entrepreneurs), and the founder remains the sole named executive.
TipnTag firmographics
Firmographics- Name
- TipnTag
- Legal name
- Tip n' Tag, LLC
- Website
- https://tipntag.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
TipnTag industry classification
Industry- Product category
- Local Discovery Platform
- NAICS
- Web Search Portals and All Other Information Services (519290)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Direct Response & Database Marketing (Mailing Lists, Data Hygiene) (MPAAAIAK)
Keywords
Where TipnTag is headquartered
LocationHeadquarters
- HQ city
- Amman
- HQ country
- Jordan
- HQ region
- Middle East
Offices2 records
Markets served
TipnTag business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Advertising: The platform sells advertising space to businesses wanting to reach the local community. This includes sponsored ads appearing in the question feed and place pages.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
TipnTag product offering
Product offeringCore offering
TipnTag is a community-driven Q&A platform where users post location-specific questions and receive answers from local community members familiar with the area. The platform also maintains a searchable places directory of local businesses and venues that can be tagged in user queries and discussed within conversations.
Product overview
TipnTag operates as a community-powered local discovery platform consisting of two main components: a Q&A platform where users ask location-specific questions and receive crowd-sourced recommendations from community members, and a Places Directory that organizes local businesses and services by category. The platform also maintains an editorial blog featuring curated guides. The core value proposition is connecting people seeking local recommendations with residents who can provide insider knowledge, with users tagging places using @mentions in their responses.
Differentiator
Problem solved
Functional benefit
Products and services
- TipnTag Q&A Platform
- Places Directory
Companies that use TipnTag
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
TipnTag technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
TipnTag partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered minor.
- YanbootminorFeatured organic/farm-to-table restaurant and brunch venue frequently mentioned in TipnTag blog content and user Q&A. Featured in multiple blog posts including 'Organics & More', 'Healthy Food Hotspots', and '10 Under-The-Radar Eateries' guides. Yanboot is highlighted as a recommended place for organic produce and brunch experiences in Amman.
- Beat tha WheatminorGluten-free and vegan bakery frequently featured in TipnTag blog content and user recommendations. Mentioned in 'Organics & More' and 'Healthy Food Hotspots' guides. Users frequently tag and recommend this business in Q&A responses.
- We FarmminorOrganic grocery store and juice bar in Jabal Lweibdeh frequently featured in TipnTag content. Mentioned in healthy food and lifestyle blog posts. Users recommend for organic products, vegan ice cream, and fresh juices.
- PrimroseminorHealthy food shop and café featured in TipnTag blog content. Recommended for keto, vegan, and healthy meal options. Frequently mentioned in user Q&A responses for healthy food delivery and meal subscriptions.
- Foron RexminorArtisan bakery featuring sourdough and naturally leavened breads featured in TipnTag content. Mentioned in healthy food and brunch guides for gluten-free manaqeesh and keto options.
- Blue FigminorRestaurant and café featured in TipnTag blog content for brunch, healthy eating, and outdoor terrace dining. Featured in multiple lifestyle guides including springtime terraces and romantic date spots.
- SeedminorJuice bar and café in Abdoun featured in TipnTag healthy food content. Recommended for fresh juices, smoothies, and vegan options. Frequently appears in user Q&A for healthy spots and pet-friendly venues.
- Salad BoutiqueminorSalad specialty restaurant featured in TipnTag content for keto, vegetarian, and healthy eating options. Recommended in healthy food guides and user Q&A responses.
- The Fit BarminorNutrition and healthy food shop featured in TipnTag content for keto options, healthy smoothies, and meal prep. Mentioned in user Q&A for post-workout nutrition and healthy meal delivery.
- KetoliciousminorKeto and gluten-free restaurant featured in TipnTag content for low-carb meal options. Featured in healthy food hotspots guide for keto, gluten-free, and sugar-free menu items.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
TipnTag competitors and assessment
Company assessmentBroad incumbents
- Google Maps: Google Maps is the dominant local discovery platform with place pages, user reviews, photos, and Q&A features. Comparable to TipnTag's place pages and community recommendations, but Google Maps operates as part of a much broader mapping/search portfolio with massive scale.
- TripAdvisor: TripAdvisor is a global travel and local experience review platform with user-generated reviews, tips, and place directories covering restaurants, attractions, and activities. Overlaps with TipnTag's dining, nightlife, and tourism categories but operates at much larger scale globally.
- Citysearch: Citysearch is a local directory and review platform for restaurants, bars, and local businesses with user reviews and ratings. Comparable local business discovery model, though Citysearch is now part of a larger media portfolio.
- Zomato: Zomato is a restaurant discovery and food delivery platform with user reviews, ratings, and place pages. Direct overlap with TipnTag's Dining & Nightlife category, but Zomato is a much larger established player with transaction revenue from food delivery.
Direct peers
- Reddit: Reddit is a community-driven platform with subreddit-based Q&A, upvotes/tipping, and local subreddit communities (e.g., r/Amman) that serve similar local discovery use cases. Comparable community Q&A + tipping/upvote + advertising model.
- Quora: Quora is a community Q&A platform where users ask questions and receive answers from community members with topic-based expertise. Comparable to TipnTag's Q&A mechanism, though Quora operates at global scale and across non-local topics.
- Foursquare: Foursquare is a location-based discovery and check-in platform that helps users find local places, restaurants, and experiences through community recommendations and tips. Direct peer in local discovery + tipping/community curation + place directory model.
- Yelp: Yelp is a community-driven local business review and discovery platform where users find restaurants, services, and businesses through crowd-sourced reviews. Highly comparable to TipnTag's local discovery + user-generated tips + place pages model, though operating at vastly larger global scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
TipnTag social profiles
Digital presenceTipnTag financial estimates
Financial estimateRevenue estimate
Valuation estimate
TipnTag leadership team
Management profileNumber of profiles
TipnTag funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TipnTag M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TipnTag
What does TipnTag do?
TipnTag is a community-driven Q&A platform where users post location-specific questions and receive answers from local community members familiar with the area. The platform also maintains a searchable places directory of local businesses and venues that can be tagged in user queries and discussed within conversations.
Is TipnTag a public or private company?
TipnTag is a private company. It is classified as unknown and is currently operating.
When was TipnTag founded?
TipnTag was founded in 2011. It employs 1 to 10 people.
Where is TipnTag based?
TipnTag is headquartered in Amman, Jordan, in the Middle East region.
How does TipnTag make money?
One revenue line is on record: advertising.
Who are TipnTag's main competitors?
Broad incumbents on record are Google Maps, TripAdvisor, Citysearch and Zomato. Direct peers are Reddit, Quora, Foursquare and Yelp.
Does TipnTag have an API?
No public API is recorded for TipnTag.
What industry is TipnTag in?
TipnTag's product category is Local Discovery Platform. Its primary akta.pro industry code is MPAAAIAK, Direct Response & Database Marketing (Mailing Lists, Data Hygiene). Its NAICS code is 519290 and its SIC code is 7372.