Therapet

What Therapet does

Therapet is the commercial brand of BioForLife Italia Srl, a Milan-based Italian company that develops, produces and distributes pharmaceutical and para-pharmaceutical products for companion animals (dogs and cats). The portfolio is organized into four product lines: Therapet Nutrition (complementary feeds for urinary, renal, joint, intestinal and drainage wellness), Therapet Dermal (shampoos, foams, sprays, ear cleansers and ear drops formulated around ceramides, fatty acids and PEA), TheraOftal (ophthalmic lubricants, protectors and hyperosmotic drops) and Therapet Pharma (veterinary medicines including anti-poisoning emergency products, dermatological and ophthalmic medications, and bioequivalent generics), plus Theratest rapid diagnostics and Therachip microchips. Differentiated chemistry includes proprietary ingredient complexes — BIOME21® (acetyl heptapeptide-4 and inulin), PROBFL20 Complex® (tyndalized probiotics with prebiotics), BIOJOINT COMPLEX™ (glucosamine, chondroitin, hydrolyzed collagen type II, hyaluronic acid), and a patented lactoferrin-EDTA ophthalmic technology for bacterial biofilm action and re-epithelialization support.

The company sells exclusively B2B through Italian veterinary clinics, reached via a direct technical-scientific information network of 30 qualified professionals (almost all veterinarians) and through agreements with all Italian veterinary wholesale distributors; this dual channel gives coverage of over 80% of veterinary clinics in Italy. Revenue is generated through product sales to clinics and wholesalers at undisclosed price points, with a reserved-area portal providing veterinarians exclusive product access and technical documentation. The company has been acquired in 2026 by Viyash Scientific (backed by Carlyle) through its subsidiary Alivira Animal Health for approximately ₹188 crore (roughly €21 million), positioning Therapet as the Italian anchor of a planned global companion animal health platform; ownership has transitioned from original Italian shareholders to Alivira, with share capital of €1,000,000 and operating status continuing post-acquisition.

Name

Therapet

Legal name

BioForLife Italia Srl

Website

https://therapetbioforlife.com

Company type

Private

Operating status

Operating

Short description

Therapet (BioForLife Italia Srl) is a Milan-based Italian company that develops and distributes pharmaceutical and para-pharmaceutical products for companion animals (dogs and cats), selling exclusively through Italian veterinary clinics and wholesalers, reaching over 80% of clinics in Italy.

Ownership category

akta.pro rank

Product category

Veterinary Pharmaceuticals

NAICS

Animal Food Manufacturing (3111), Other Animal Food Manufacturing (311119)

SIC

Pharmaceutical Preparations (2834), Perfumes, Cosmetics & Other Toilet Preparations (2844), Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122)

akta.pro primary industry

Companion Animal Therapeutics (Rx) (HLAMAEAA)

akta.pro secondary industries

Species-Specific Supplements (Dog/Cat/Other Companion Species) (HLAMALAN), Specialty Veterinary Therapeutics Distribution (Oncology, Dermatology, Endocrinology) (HLAMAIAH), Functional & Veterinary Diet Pet Food (CRADAFAF)

Keywords

• Veterinary pharmaceutical products
• Pet nutritional supplements
• Veterinary dermatological products
• Ophthalmic pet care
• Companion animal health

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Veterinary Pharmaceutical and Parapharmaceutical Products: Sale of companion animal health products including veterinary medicines, nutritional supplements, dermatological products, ophthalmic solutions, rapid diagnostic tests, and microchips through veterinary clinic and wholesale distribution channels

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Therapet (by BioForLife Italia Srl) produces and supplies pharmaceutical and para-pharmaceutical products for companion animals (dogs and cats). Its offering spans four branded product lines: Therapet Nutrition (complementary feeds), Therapet Dermal (skin/coat and ear products), TheraOftal (ophthalmic solutions), and Therapet Pharma (veterinary medicines including anti-poisoning emergency products), plus Theratest rapid diagnostic tests and Therachip microchips. Products are sold through veterinary wholesale distributors and a direct technical-scientific sales force reaching over 80% of veterinary clinics in Italy.

Product overview

THERAPET by BFL (BioForLife Italia Srl) is a comprehensive pet care product brand for dogs and cats, organized into four distinct product lines: Therapet Nutrition (complementary feeds supporting urinary, renal, joint, intestinal health, and fluid drainage), Therapet Dermal (dermatological products including shampoos, foams, sprays, ear cleansers, and ear drops with ceramides and active ingredients), TheraOftal (ophthalmic products including lubricating, protective, and hyperosmotic eye drops), and Therapet Pharma (veterinary medicines including anti-poisoning emergency products, dermatological and ophthalmic medications, and bioequivalent generic medicines). The company also mentions Theratest rapid diagnostic tests and Therachip microchips as part of their product range. BioForLife Italia Srl produces and distributes pharmaceutical and para-pharmaceutical products for companion animals, reaching over 80% of veterinary clinics in Italy, with a direct sales force of approximately 30 technical-scientific professionals.

Differentiator

Problem solved

Functional benefit

Brands

• THERAPET Nutrition: Complementary feeds supporting the wellbeing and normal functionality of the organism for dogs and cats
• THERAPET Dermal
• TheraOftal
• THERAPET Pharma
• Theratest
• Therachip

Products and services

• Therapet Nutrition Complementary feed product line for dogs and cats supporting the well-being and normal functionality of the organism, including urinary tract, renal, joint, intestinal, and fluid drainage supplements, available as palatable powders, chewable tablets, capsules, pellets, and pastes.
• Therapet Dermal Dermatological product line for dogs and cats respecting the hydro-lipid balance of the skin, with correct pH and action of Ceramides, Fatty Acids and PEA; includes cleansers, shampoos, ear cleansers, ear drops, and spray formulations for sensitive skin, allergic dermatitis, and bacterial or fungal skin conditions.
• TheraOftal Ophthalmic product line for hygiene and well-being of companion animals' eyes, including sterile lubricating, protective, and hyperosmotic eye drops for dogs and cats, with proprietary ingredients such as cross-linked hyaluronic acid and patented lactoferrin-EDTA.
• Therapet Pharma Veterinary medicine product line for dogs and cats, including anti-poisoning emergency intervention products (active charcoal, apomorphine injectable, phytomenadione injectable and tablets), dermatological and ophthalmic prescription medications, and bioequivalent generic medicines.
• Theratest Rapid diagnostic tests for pets offered under the Theratest sub-brand within the Therapet portfolio.
• Therachip Microchips for pet identification offered under the Therachip sub-brand within the Therapet portfolio.

Quantifiable outcome

• Serves over 80% of all veterinary clinics in Italy

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Italian and Multinational PartnersminorStrategic or Co-development PartnerBioForLife has numerous partnerships with Italian and multinational companies to ensure the high quality level of its products.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Dechra Pharmaceuticals: UK-based specialty veterinary pharmaceutical company focused on companion animal endocrinology, dermatology, ophthalmology and critical care. Strongly comparable product mix to Therapet's Dermal, TheraOftal and Pharma lines.
• Vetoquinol: French veterinary pharmaceutical company focused on companion animal health with nutraceutical and therapeutic product lines. Highly comparable to Therapet in portfolio breadth across dermatology, ophthalmology, nutrition and pharma, and similar mid-size European orientation.
• Ceva Santé Animale: French multinational veterinary pharmaceutical group with significant companion animal presence across vaccines, dermatology, cardiology, and reproductive health. Overlaps with Therapet in dermatology, ophthalmology and therapeutic nutrition.
• Virbac: Independent French veterinary pharmaceutical group with strong companion animal focus spanning dermatology, parasiticides, diagnostics, nutrition and specialty pharmaceuticals. Direct competitor to Therapet across most therapeutic verticals.
• Nextmune: Swedish veterinary dermatology, nutrition and allergy specialty company. Directly comparable to Therapet Dermal and Therapet Nutrition lines, with focus on skin barrier, microbiome and joint health formulations for companion animals.

Broad incumbents

• Zoetis: Global market leader in animal health and pharmaceuticals, with extensive companion animal portfolio across dermatology, parasiticides, nutrition, diagnostics and pharmaceuticals. Competes broadly across every Therapet product vertical at scale.
• Alivira Animal Health: India-based veterinary pharmaceutical platform and current parent of Therapet/BioForLife. Acts as a broader incumbent consolidating multiple regional veterinary pharma assets across companion and livestock animal health.
• Elanco Animal Health: US-headquartered global animal health company with companion animal therapeutic and nutrition franchises. Broad incumbent competing across dermatology, parasiticides and specialty therapeutics relevant to Therapet's portfolio.
• Boehringer Ingelheim Animal Health: Major global veterinary pharmaceutical player with broad companion animal coverage including parasiticides, dermatology, vaccines and therapeutics. Comparable as a broad incumbent across Therapet's therapeutic verticals.

Regional players

• Calier (Laboratorios Calier): Spanish veterinary pharmaceutical manufacturer with companion animal focus, primarily serving Southern European and Latin American markets. Comparable mid-size regional player with similar nutraceutical and pharmaceutical portfolio mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Therapet