Service Innovation

Name

Service Innovation

Legal name

サービス・イノベーション株式会社

Website

https://www.service-innovation.co.jp/

Company type

Private

Founded year

2021

Operating status

Operating

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Management Consulting Services (54161), Marketing Consulting Services (541613), Custom Computer Programming Services (541511)

SIC

Services-Management Services (8741), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Data, Analytics & AI Consulting (BPAHAEAF)

akta.pro secondary industries

Digital Strategy & Transformation (BPAHAEAA), Marketing Automation Platforms & Services (BPAFAFAC)

Keywords

• Management consulting services
• Generative AI consulting
• Marketing consulting
• AI sales automation
• Digital marketing services

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Consulting Services: Management consulting, marketing consulting, and organizational development consulting services provided on a project or retainer basis. Consulting services cover strategy construction through execution support, with specialized offerings for store-based businesses, clinics, and residential companies.
2. 住宅AIコンシェルジュ (Housing AI Concierge): AI-powered SaaS platform for the residential real estate industry. Connects housing purchasers with housing companies through AI-driven consultation. Revenue generated from housing company subscriptions/placement fees.
3. Yummeet! Gourmet Site: Community gourmet platform monetized through advertising from restaurants and food businesses. Kawasaki launch achieved 200,000+ cumulative users within 8 months of March 2024 launch. Expansion to Kansai region planned around Osaka Expo 2025.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

Service Innovation is an AI consulting firm that delivers generative AI–driven marketing, sales, and management consulting services to Japanese enterprises, complemented by proprietary AI products (Generative AI Sales, Generative AI Marketer, House AI Concierge) and a consumer-facing gourmet community platform (Yummeet!). The company positions itself as a Chief AI Officer (CAO) partner that supports organizations from strategy formulation through execution and PDCA cycles.

Product overview

Service Innovation is an AI consulting company offering a portfolio of proprietary AI-powered products and consulting services. The core products include: (1) Generative AI Sales - an AI sales automation tool claiming to double contract rates; (2) Generative AI Marketer - a comprehensive marketing solution using an 8-step strategic framework with specialized AI; (3) House AI Concierge - an AI agent platform for the housing/real estate industry; and (4) Yummeet! - a community-based gourmet platform with Web3 integration. Beyond these products, the company provides consulting services including AI implementation consulting, marketing consulting, management consulting, and specialized clinic marketing services. The product ecosystem is unified by generative AI technology with an 8-step methodology approach.

Differentiator

Problem solved

Functional benefit

Brands

• Yummeet!(ヤミート): 川崎市に根差した地域密着型のグルメコミュニティサイト。ユーザーが主体となるグルメ情報プラットフォームで、個人経営の店を中心にリアルなグルメ体験を提供。
• 住宅AIコンシェルジュ
• 生成AIセール
• 生成AIマーケター

Products and services

• Generative AI Sales (生成AIセール) Generative AI-powered sales automation tool that uses AI for proposal generation and sales process optimization; reportedly doubles contract rates for B2B sales teams. Registered trademark No. 6952903.
• Generative AI Marketer (生成AIマーケター) Next-generation AI marketing solution using an 8-step framework from market analysis and strategy construction through customer journey design, test marketing, analysis, strategy establishment, PDCA, and knowledge accumulation; incorporates specialized AI modes with company-specific data and 80 management frameworks. Registered trademark No. 6975457.
• House AI Concierge (住宅AIコンシェルジュ) AI agent platform for the residential real estate industry connecting home buyers with housing companies through AI-driven consultation covering property type comparison, mortgage guidance, and budget planning. Housing companies subscribe for buyer placement.
• Yummeet! (ヤミート) Community-based gourmet platform connecting users with individually-owned restaurants and hidden gems, originally launched in Kawasaki with Kansai expansion; features user-generated reviews, Web3/blockchain integration via GLS by Earlyworks for transparent reviews and NFT-based engagement.
• Generative AI Utilization & Development Consulting (生成AI活用・開発コンサルティング) Consulting service for generative AI adoption support, custom generative AI development, and AI-powered marketing and sales system development for enterprise clients.
• Marketing Consulting (マーケティングコンサルティング) Strategic marketing consulting from strategy building to execution, specializing in digital marketing, store-based businesses, and agile marketing execution with PDCA cycle acceleration.
• Management Consulting (経営コンサルティング) Management consulting focused on business strategy, organizational development, HR systems, and comprehensive business transformation support including HR system consulting.
• Clinic Marketing Consulting (クリニック・病院向け集客コンサルティング) Specialized consulting for medical clinics and hospitals focusing on patient acquisition, free medical service marketing, and medical advertising guideline compliance. Plans start at 50,000 JPY/month fixed consulting or 500,000 JPY HP creation plus monthly retainer.

Quantifiable outcome

• PDCA cycle time reduced to 1/3 through data-accelerated approach
• +7 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature4 records

Partnerships

One partnership is on record.

• 株式会社アーリーワークス (Earlyworks Co., Ltd.)coreTechnology or IntegrationService Innovation partnered with Earlyworks to integrate the GLS (Grid Ledger System) blockchain technology into the Yummeet! gourmet platform. The partnership aims to create Japan's most trusted gourmet platform through transparent, tamper-proof review systems, NFT-based user engagement incentives, and community-governed restaurant curation. Earlyworks provides high-speed blockchain (0.2-second processing) and ongoing technical consultation, while Service Innovation contributes industry expertise and user community. Joint work includes Web3 solution integration, specialist talent complementing, and rapid deployment of latest Web3 technologies.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• BayCurrent Consulting: Japanese strategy and management consulting firm with strong digital and AI transformation practices. Comparable to Service Innovation in serving Japanese enterprises with technology-driven consulting and operating similar client archetypes.

Broad incumbents

• Accenture Japan: Global consulting leader with significant Japan presence and dedicated AI/Generative AI practice. Competes with Service Innovation for the same Japanese enterprise AI consulting budgets but at much larger scale and broader service portfolio.
• Nomura Research Institute (NRI): Major Japanese IT consulting and systems integration firm with digital transformation and AI consulting offerings. Comparable to Service Innovation on consulting approach and Japanese enterprise focus, but with much broader technology delivery capability.
• Deloitte Tohmatsu Consulting: Big Four consulting arm in Japan offering AI/digital transformation and management consulting. Overlaps with Service Innovation across marketing transformation and AI adoption services for Japanese enterprises.
• Hakuhodo DY Holdings: Japan's second-largest advertising agency group with extensive marketing consulting and digital transformation capabilities. Comparable to Service Innovation on marketing consulting and store-type business clients, with deeper creative and media capabilities.
• Dentsu Digital: Digital marketing arm of Dentsu Group providing AI-driven marketing transformation services to Japanese enterprises. Direct overlap with Service Innovation's marketing consulting and AI marketing product offerings.

Emerging players

• ELYZA: Japanese AI startup specializing in large language models and generative AI consulting for Japanese enterprises. Closest direct comparable to Service Innovation on AI consulting focus and Japanese mid-market targeting, though without the broader marketing/management consulting footprint.
• TableCheck: Restaurant tech platform serving Japanese and Asian restaurants with reservation and customer engagement tools. Adjacent peer to Service Innovation's Yummeet! platform given shared restaurant industry targeting and SMB monetization model.
• Sakana AI: Tokyo-based AI research company developing foundation models with commercial enterprise applications. Comparable to Service Innovation on Japanese generative AI focus, though operating more in model development than consulting delivery.

Regional players

• LIFULL: Japanese housing and real estate platform operator (LIFULL HOME'S). Comparable to Service Innovation through serving the same housing industry vertical that the Housing AI Concierge targets, with established consumer and housing company relationships.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Service Innovation