Winona Nursery

Name

Winona Nursery

Legal name

Winona Nursery

Website

https://winonanursery.com

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Landscape Services

NAICS

Landscaping Services (561730), Landscape Architectural Services (541320)

SIC

Agricultural Services (700), Services-Facilities Support Management Services (8744)

akta.pro primary industry

Landscape Design, Build & Installation (Hardscapes/Softscapes) (BPABADAF)

akta.pro secondary industries

Garden Bed Installation & Planting (Annuals, Perennials, Shrubs) (HSAIAFAB), Seating Walls, Planter Walls & Raised Beds (Hardscape) (HSAIACAL), Plant Replacement, Transplanting & Garden Refresh Services (HSAIAFAG), Seasonal Color, Planting & Horticultural Services (BPABADAL)

Keywords

• Landscape contracting services
• Irrigation system installation
• Outdoor lighting installation
• Commercial landscaping services
• Residential landscape design

Headquarters

HQ city

Winona

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. Landscape Design and Installation Services: Complete landscaping packages including design and installation for residential and commercial projects. Services include landscape design, planting beds, pavers/brick, retaining walls, fire pits, fountains, sodding, hydroseeding, and raingardens.
2. Irrigation Systems Services: Design, new installation, and servicing of irrigation/sprinkler systems. Includes spring start-ups, fall winterization/blow-outs, and mid-season maintenance. Certified technicians service all brands including Hunter, Rainbird, and Toro.
3. Outdoor Lighting Services: Design and installation of outdoor landscape lighting for safety, business impressions, and outdoor living applications.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Winona Nursery is a professional landscape contracting company offering complete landscape design, installation, and maintenance services for residential and commercial properties across Minnesota and Wisconsin. Core service lines include landscaping (planting beds, pavers, retaining walls, fire pits, fountains, sodding, hydroseeding, raingardens), irrigation system design/installation/servicing (spring start-ups, fall winterization, mid-season maintenance), and outdoor lighting design and installation.

Product overview

Winona Nursery is a landscape contracting company offering a comprehensive suite of outdoor property services through three core offerings: Landscaping Services (design, installation, and maintenance for retaining walls, patios, planting beds, fire pits, fountains, sodding, hydroseeding, and raingardens), Irrigation Services (design, installation, and servicing of underground sprinkler systems), and Outdoor Lighting Services (design and installation of landscape lighting for aesthetics, safety, and security). The company serves both residential and commercial customers in Minnesota and Wisconsin, providing complete landscaping and irrigation packages including design and installation. Additional specialized services include hydroseeding, rooftop landscaping, pondless waterfalls, and paver/brick hardscaping.

Differentiator

Problem solved

Functional benefit

Products and services

• Landscaping Services Complete landscape design, green design, outdoor rooms, retaining walls, planting beds and installations, pavers and brick, fire pits, fountains, sodding, hydroseeding, and raingardens for residential and commercial projects.
• Irrigation Services Lawn irrigation system design, new installation, and servicing including spring start-ups, fall winterization/blow-outs, and mid-season maintenance for residential and commercial properties.
• Outdoor Lighting Services Outdoor landscape lighting installation and design including outdoor lighting design, lightscapes, and safety and security lighting for homes and workplaces.
• Landscape Design Professional landscape design consultation and planning services for residential and commercial projects, including front yard re-vamps and backyard retreats. Requires a $100 consultation fee credited back if Winona Nursery completes the work.
• Irrigation System Servicing Maintenance and repair services for lawn irrigation systems including spring start-up ($19/zone residential, $200/hr commercial), fall blow-out/winterization, and mid-season check-ups ($75 service call + $95 hourly rate).
• Hydroseeding Seed, fertilizer, and hydromulch application service for larger residential and commercial settings at $0.15 - $0.25 per square foot, particularly effective for steep slopes and erosion-prone areas.
• Raingardens Rain garden installation services that manage stormwater runoff and filter pollutants using plant root systems.

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• SavATree: National tree, shrub, and lawn care company offering design-build and maintenance services to residential and commercial clients. Comparable in the integrated outdoor-services value proposition and certified-technician model, though at significantly larger geographic scale.
• BrightView Landscapes: Largest commercial landscaping services provider in the U.S., offering design-build, irrigation, and maintenance. Comparable to Winona Nursery in service mix but operates at vastly greater scale across dozens of states, often competing directly for the same healthcare and institutional accounts.
• Davey Tree Expert Company: National tree care, environmental consulting, and landscape services firm with a residential and commercial client base. Comparable in arboriculture-adjacent outdoor services and the irrigation/certified-technician angle, though far larger and more diversified.
• Ruppert Landscape: Large regional landscape contractor providing design-build, irrigation, and maintenance across the Mid-Atlantic and Southeast. Comparable in commercial landscape contracting DNA (design-build crews, irrigation service) though operating at materially larger scale.

Regional players

• Bachman's Landscaping: Minnesota-headquartered garden center and landscaping services company with a long regional history. Comparable in MN geography, full-service offering (design, installation, maintenance), and target customer mix spanning residential and commercial.
• The Bruce Company: Wisconsin-based full-service landscape design, build, and maintenance firm serving both residential and commercial clients. Highly comparable to Winona Nursery in geographic neighborhood (Upper Midwest), service breadth (landscaping + irrigation + lighting), and mid-market positioning.
• Yellowstone Landscape Group: Multi-state commercial landscape services provider with design-build, irrigation, and maintenance capabilities. Closely matches Winona Nursery's commercial-bidding workflow and irrigation service line, with active M&A roll-up history that frames a potential acquirer profile.
• Heartland Landscape Group: Midwest-focused landscape construction and maintenance provider serving commercial and residential customers. Comparable in regional Midwestern positioning, design-build delivery, and the recurring maintenance revenue stream from irrigation and seasonal care.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Winona-Nursery-Inc-100063593993273
• LinkedInlinkedin.com/company/winona-nursery

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Winona Nursery