Celeste

What Celeste does

Celeste Beach Residences & Spa is a privately held, 5-star luxury beachfront resort located on the private El Tejoncito beach in Conejos Bay, Huatulco, Oaxaca, Mexico. The property operates 2- and 3-bedroom luxury residences (258m2 and 312m2, accommodating 6 and 8 adults respectively) at nightly rates starting from $7,056 for a 2-bedroom mangrove-view unit and $8,964 for a 3-bedroom oceanfront unit. Guests receive full hotel services including housekeeping, in-home chef, and concierge, alongside an on-site fine-dining restaurant (PÜR, led by Chef Luis Alberto Morales Guerrero), a beachside pool restaurant (Manglar), a wellness spa featuring indigenous Oax treatments, a gym and yoga space, and an extensive catalog of paid experiences such as yacht tours, sport fishing, mezcal tastings, and eco-tours. The property also operates executive meeting facilities for groups up to 25 people and a Residence Club fractional ownership program offering 3 or 6 weeks per year of guaranteed usage.

Underlying technology is limited to a hospitality management system providing online booking, availability checking, reservation management, and invoicing via the celesteresidences.com website; no proprietary AI, ML, or platform technology is disclosed. Distribution is direct-to-consumer through the website and concierge channels (phone, WhatsApp, email), supplemented by organic Facebook and Instagram presence, with a parallel corporate sales motion for meetings and groups.

Celeste's business model combines multiple revenue streams: nightly vacation rentals of luxury residences, one-time fractional real-estate sales through the Residence Club, professional-services revenue from spa and F&B, and transaction-fee revenue from paid experiences and excursions. The customer base spans leisure travelers seeking high-end beachfront accommodation, high-net-worth individuals purchasing fractional property stakes, and corporate groups booking executive retreats, with pricing structured as pay-as-you-go across all streams. The property operates with a reported 1–10 employees, holds no disclosed institutional funding, and is positioned within Huatulco's Earth Check-certified sustainable tourism destination.

Name

Celeste

Legal name

Celeste Beach Residences & Spa

Website

https://celesteresidences.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Celeste Beach Residences & Spa is a privately held, 5-star luxury beachfront resort in Huatulco, Mexico offering 2- and 3-bedroom residences, fine dining, spa, experiences, executive meeting facilities, and a Residence Club fractional ownership program for luxury leisure travelers, fractional property buyers, and corporate groups.

Ownership category

akta.pro rank

Product category

Luxury Beachfront Resort & Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Hotels (except Casino Hotels) and Motels (721110)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro primary industry

Beachfront & Island Luxury Resorts (THAGACAA)

akta.pro secondary industries

Beachfront & Coastal Full-Service Hotels (THAGAAAI), Destination Spas & Spa Resorts (HSALAFAC), Resort Convention Hotels (THAGALAC), Resort-Style Extended-Stay Properties (THAGAEAL)

Keywords

• Luxury beachfront residences
• Fractional property ownership
• Wellness spa services
• Resort dining
• Curated experiences

Headquarters

HQ city

Oaxaca

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Vacation Residence Rentals: Short-term luxury residence rentals offering 2 and 3 bedroom oceanfront and mangrove view units with hotel services including housekeeping and chef at home. Revenue from nightly stays ranging from $7,056 for 2-bedroom to $8,964 for 3-bedroom residences.
2. Fractional Property Ownership (Residence Club): High-end real estate fractional ownership model where each fraction offers 3 or 6 weeks per year of luxury escape. Properties of 258m2 (2 bedrooms) and 312m2 (3 bedrooms) available.
3. Spa and Wellness Services: Spa treatments including massages (Zapoteco $2,100, Zoque $2,400, Drenaje Linfático $2,600, Piedras Calientes $2,600, Otate $2,600, Triqui $3,200), facials (Marina Thermal $2,700, Perfect Skin $2,700), and body treatments (Chocolate $2,900, Espuma de Angel Kids $1,650).
4. Dining Services: Three restaurants: PÜR (fine dining dinner 7pm-10pm, breakfast 8am-11am), Manglar (beach snacks 11am-7pm), plus in-room chef services ($2,100 for max 8 pax).
5. Experiences and Excursions: Wide range of paid experiences including yacht tours, kayaking, paddleboarding, sport fishing, city tours, eco-tours, coffee plantation visits, mezcal tasting, ATV tours, horseback riding, and more. Prices range from $900 to $41,760 depending on activity and group size.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Celeste Beach Residences & Spa is a 5-star luxury boutique residence hotel located on El Tejoncito beach in Conejos Bay, Huatulco, Oaxaca, Mexico. It sells nightly stays in 2-bedroom and 3-bedroom oceanfront and mangrove-view residences (258m2 and 312m2) with hotel services including housekeeping and in-residence chef, supplemented by on-site spa, fine dining and beach restaurants, curated local experiences and excursions, executive meeting facilities for groups up to 25, and a Residence Club fractional ownership program.

Product overview

Celeste Beach Residences & Spa is a 5-star luxury beachfront resort in Huatulco, Mexico offering a unified hospitality experience. The core product consists of 2 and 3-bedroom luxury residences (258m2 and 312m2) with oceanfront or mangrove views, featuring fully equipped kitchens, private terraces, and hotel-level services. The resort integrates multiple service modules: PÜR Restaurant (fine dining), Manglar Restaurant (beach casual), Celeste Spa (wellness treatments), executive meeting facilities (up to 25 people), and Experiences & Tours (kayaking, fishing, eco-tours, etc.). Additional offerings include a Residence Club fractional ownership program and a la carte services such as in-home chef, airport transfers, and extra beds. The product portfolio is designed for both short-stay vacationers and fractional property owners seeking a luxury, maintenance-free beach residence experience.

Differentiator

Problem solved

Functional benefit

Products and services

• 3 Bedroom Residence Oceanfront Luxury 312m2 oceanfront residence accommodating 8 adults with 4 beds and 3.5 baths, featuring 2 king suites, 1 suite with 2 double beds, private balcony, hot tub, outdoor shower, gourmet kitchen, and 24/7 security. Available for nightly stays starting at $8,964.
• 2 Bedroom Residence Oceanfront Luxury 258m2 oceanfront residence accommodating 6 adults with 3 beds and 2.5 baths, featuring a king suite, fully equipped kitchen, outdoor dining, wheelchair accessibility, and VIP services. Available for nightly stays starting at $7,056.
• 2 Bedroom Residence with Mangrove View Luxury 258m2 residence with mangrove views accommodating 6 adults with 3 beds and 2.5 baths, featuring carefully selected details, first-class amenities, and hotel services such as housekeeping and chef at home. Available for nightly stays starting at $7,056.
• Celeste Spa Wellness sanctuary offering Jacuzzi, steam room, showers, lockers, gym, yoga space, and a range of treatments including Zapoteco, Zoque, Drenaje Linfático, Piedras Calientes, Otate, and Triqui massages, plus Marina Thermal and Perfect Skin facials, and body treatments such as Chocolate and Espuma de Angel Kids.
• PÜR Restaurant Fine dining oceanfront restaurant led by Chef Luis Alberto Morales Guerrero, offering Oaxacan cuisine, international dishes, artisanal pizzas, and premium wines. Open for breakfast (8:00–11:00 AM) and dinner (7:00–10:00 PM).
• Manglar Restaurant Beachside pool restaurant offering seafood, ceviches, grilled items, tacos, cocktails, and beverages. Open 11:00 AM to 7:00 PM for guests only.
• Experiences and Excursions Curated local experiences including sea kayaks, paddleboards (complimentary for guests), mezcal tasting, Hagia Sofia eco-tour, sunset/sunrise yacht tours, turtle release and bioluminescence, sport fishing, coffee plantation visits, waterfalls tours, eco-tours, city tours, mountain biking, horseback riding, ATV tours, and yacht/bays tours. Prices range from $900 to $41,760 depending on activity and group size.
• Executive Meeting Facilities Corporate meeting space for up to 25 people featuring state-of-the-art technology, high-definition projectors, screens, high-speed Wi-Fi, custom catering from PÜR Restaurant, and concierge service for transportation and experiences.
• Residence Club (Fractional Ownership) High-end fractional ownership program offering 2 and 3 bedroom residences (258m2 and 312m2) for 3 or 6 weeks per year, combining luxury vacation real estate investment with hotel amenities and maintenance-free ownership.
• Additional Services (Chef, Transportation, Extra Bed) À la carte services including chef at home (max 8 people, $2,100 MXN), roundtrip airport transportation ($1,680 MXN for max 4 pax, $2,100 MXN for max 8 pax), and extra bed rental ($580 MXN).

Quantifiable outcome

• Beachfront luxury residences from 258m2 to 312m2 accommodating 6-8 adults with full hotel services
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Auberge Resorts Collection: Portfolio of high-end boutique luxury resorts (e.g., Esperanza, Chileno Bay) with comparable curated-experience, design-led luxury model. Operates at larger scale and brand level but shares the upscale residence-style resort playbook Celeste follows.
• Aman Resorts: Ultra-luxury resort brand known for intimate scale, wellness integration, and design-forward beach locations. Reflects the upper bound of Celeste's potential positioning and validates the spa + residence + experiences mix.
• Belmond (LVMH): Luxury hotel collection with intimate coastal retreats (e.g., Maroma, Cap Juluca) offering residence-style accommodations, spa, and curated experiences. Comparable in boutique luxury ethos and experiences-driven revenue layering.
• Four Seasons Resort Huatulco: International luxury flagship in the same Huatulco market with comparable amenities and tier. Represents the global-brand version of Celeste's positioning and the price umbrella Celeste partially operates under.

Direct peers

• Hotel Escondido Oaxaca: Small luxury boutique hotel on the Oaxacan coast (Puerto Escondido) with private beach, design-forward residences, and curated experiences. Closely matches Celeste's intimate boutique scale and Oaxacan coastal positioning.
• Secrets Huatulco Resort & Spa: Adults-only all-inclusive luxury resort in Huatulco operated by AMResorts (Hyatt). Competes for the same luxury couple/celebration traveler in the same destination, differing mainly in all-inclusive vs. a la carte model.
• Quinta Real Huatulco: Boutique luxury hotel in Tangolunda Bay, Huatulco with private beach, pools, and refined dining. Closely comparable in scale and upscale positioning, with similar multi-outlet F&B and spa offerings.
• Dreams Huatulco Resort & Spa: Family-oriented luxury resort in the same Huatulco bay area, AMResorts/Hyatt brand. Comparable destination, tier and amenity set (restaurants, spa, experiences), but all-inclusive family positioning.
• Barceló Huatulco: Full-service beachfront resort in Huatulco with multiple restaurants, spa and event space. Larger-scale competitor in the same destination competing for similar leisure and corporate group demand.
• Las Brisas Huatulco: Long-established luxury cliffside resort in Huatulco with private bay, multiple restaurants, and spa. Most directly comparable to Celeste given shared Huatulco luxury beachfront positioning and similar resort footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CelesteBeachResidencesandSpa
• Instagraminstagram.com/celesteresidences
• LinkedInlinkedin.com/company/celeste-beach-residences-and-spa

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Celeste