YourTV
- Company typePrivate
- Founded2010
- HeadquartersHarborne, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
YourTV firmographics
Firmographics- Name
- YourTV
- Legal name
- YourTV Ltd
- Website
- https://thisisyourtv.co.uk
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
YourTV industry classification
Industry- Product category
- Local Television Broadcasting
- NAICS
- Television Broadcasting Stations (516120), Television Broadcasting Stations (51612)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- Independent Local TV Stations (MPABACAB)
- akta.pro secondary industry
- Regional/Sub-National Broadcast Networks (MPABAAAM)
Keywords
Where YourTV is headquartered
LocationHeadquarters
- HQ city
- Harborne
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
YourTV business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Operations, Personnel, Technology or R&D, Infrastructure
Distribution channels2 records
YourTV product offering
Product offeringCore offering
YourTV Ltd operates local television channels in the United Kingdom, specifically That's Lancashire and That's Manchester. The company broadcasts regional news, entertainment, and community-focused programming to local audiences in Lancashire and Greater Manchester under the That's TV network brand.
Product overview
YourTV Ltd operates local television channels in partnership with That's TV, broadcasting to specific geographic regions in the UK. The company's portfolio includes That's Lancashire and That's Manchester, which are regional TV channels offering locally relevant content to their respective audiences.
Differentiator
Problem solved
Functional benefit
Brands
- That's Lancashire: Local TV channel serving the Lancashire region in England, UK.
- That's Manchester
Products and services
- That's Lancashire A local television channel broadcasting news, entertainment, and community-focused content relevant to Lancashire, England. Operated in partnership with the That's TV network for local viewers in the Lancashire region.
- That's Manchester A local television channel broadcasting news, entertainment, and community-focused content relevant to Greater Manchester, England. Operated in partnership with the That's TV network for local viewers in the Greater Manchester region.
Companies that use YourTV
Customer profileSegments1 record
Ideal customer profiles1 record
YourTV technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
YourTV partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- That's TV NetworkcoreYourTV Ltd operates That's Lancashire and That's Manchester channels under the That's TV network brand. The company appears to be associated with the broader That's TV local television network operating across the UK.
Recent moves4 records
Expansion highlights3 records
YourTV competitors and assessment
Company assessmentDirect peers
- Local Television Ltd (ESTV): Operated licensed UK local TV channels including London Live and Birmingham TV under the Local Television brand; a direct peer in the UK local TV license model with same Ofcom-style regional broadcasting proposition.
- Bay TV Liverpool: A licensed local TV channel for Liverpool and the surrounding region; structurally similar regional broadcast operator within the same UK local television licensing regime.
- Notts TV: Licensed local TV channel serving Nottingham, part of the UK's local television network; directly comparable regional broadcasting model targeting a specific UK geographic market.
- Latest TV (Brighton): Local TV station serving Brighton & Hove on the south coast; a like-for-like licensed regional broadcaster competing in the same UK local TV ecosystem.
- Big Centre TV: Local TV channel that served the Black Country and Birmingham area under the Local Television license estate; closely comparable to YourTV's regional licensing model operating in the West Midlands/Lancashire region.
- Sheffield Live: Community-licensed local TV channel serving Sheffield; a like-for-like regional broadcasting peer operating under the UK local TV framework with comparable scale and audience.
- That's TV (That's Media Group): That's TV is the parent/affiliated network under which YourTV operates That's Lancashire and That's Manchester. Directly comparable as the primary UK local TV network brand with overlapping channel infrastructure and audience approach.
Broad incumbents
- ITV Granada: Major regional ITV franchise holder covering Lancashire and Greater Manchester; a much larger incumbent with established newsrooms, audiences, and ad inventory that competes with YourTV's channels in the same geography.
- BBC North West: BBC's regional news and programming output serving the same Lancashire and Manchester geographies; dominant public-service incumbent against which YourTV's hyper-local proposition must differentiate.
Regional players
- Channel Islands Television: Local/regional TV service for the Channel Islands; another UK license-framework regional broadcaster with hyper-local content model similar in structure but operating in a separate geography.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
YourTV social profiles
Digital presenceYourTV financial estimates
Financial estimateRevenue estimate
Valuation estimate
YourTV leadership team
Management profileNumber of profiles
YourTV funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
YourTV M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about YourTV
What does YourTV do?
YourTV Ltd operates local television channels in the United Kingdom, specifically That's Lancashire and That's Manchester. The company broadcasts regional news, entertainment, and community-focused programming to local audiences in Lancashire and Greater Manchester under the That's TV network brand.
Is YourTV a public or private company?
YourTV is a private company. It is classified as unknown and is currently operating.
When was YourTV founded?
YourTV was founded in 2010. It employs 11 to 50 people.
Where is YourTV based?
YourTV is headquartered in Harborne, United Kingdom, in the Europe region.
Who are YourTV's main competitors?
Direct peers on record are Local Television Ltd (ESTV), Bay TV Liverpool, Notts TV, Latest TV (Brighton), Big Centre TV, Sheffield Live and That's TV (That's Media Group). Broad incumbents are ITV Granada and BBC North West. Channel Islands Television is listed as a regional player.
Does YourTV have an API?
No public API is recorded for YourTV.
What industry is YourTV in?
YourTV's product category is Local Television Broadcasting. Its primary akta.pro industry code is MPABACAB, Independent Local TV Stations, with a secondary code of MPABAAAM, Regional/Sub-National Broadcast Networks. Its NAICS code is 516120 and its SIC code is 4833.