New Day Clubhouse

What New Day Clubhouse does

New Day Clubhouse is a 501(c)(3) non-profit mental health organization founded in 1988 and headquartered at 325 S Church Street in Spartanburg, South Carolina. It operates the internationally recognized Clubhouse Model of psychosocial rehabilitation, providing adults living with mental illness in Spartanburg County with free, lifetime membership-based access to recovery support, skill-building activities, employment assistance, peer support, social connection, and transportation to medical appointments. The organization employs 11-50 staff and has served the Spartanburg community for 37 years.

The organization does not operate a technology platform; its service delivery is entirely community-based and in-person at its single Spartanburg facility, supplemented by a volunteer program that provides medical appointment transportation, Gift in Kind supply management, and instructional support. It is CARF-accredited for Community Based Rehabilitation Programs and maintains strategic affiliations with the United Way of the Piedmont and the Spartanburg Area Mental Health Center.

Revenue is generated entirely through individual donations (via PayPal Charity and Walmart Spark Good), United Way affiliation support, and volunteer and in-kind contributions. There are no membership fees, no fee-for-service charges, and no disclosed grants or institutional funding rounds. The organization addresses a documented unmet need, with approximately 54,386 people in Spartanburg County reported to have mental illness and 24,775 with substance abuse issues, of which only 15.9% are having their needs met due to behavioral health professional shortages, uninsured populations, and stigma.

Name

New Day Clubhouse

Legal name

New Day Clubhouse

Website

https://newdayclubhouse.com

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

11–50 employees

Short description

New Day Clubhouse is a 501(c)(3) non-profit operating the Clubhouse Model of psychosocial rehabilitation in Spartanburg County, SC, providing free, lifetime membership-based recovery and community integration services to adults with mental illness.

Ownership category

akta.pro rank

Product category

Community Mental Health Rehabilitation

NAICS

Other Residential Care Facilities (6239)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Senior Social Clubs & Community-Based Day Programs (Non-Clinical) (HSABANAK)

Keywords

• Psychosocial rehabilitation
• Mental health recovery
• Community integration services
• Clubhouse model support
• Nonprofit mental health programs

Headquarters

HQ city

Spartanburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Individual Donations: The organization accepts donations through PayPal and Walmart Spark Good platform. Donors contribute to strengthen efforts to help people of Spartanburg County with mental illness.
2. United Way Support: New Day Clubhouse is affiliated with the United Way of the Piedmont, which likely provides funding support through their charitable giving programs.
3. Volunteer Services and In-Kind Donations: The organization receives volunteer time and Gift in Kind supplies from community members, which support operational capacity without requiring direct cash expenditure.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

New Day Clubhouse is a 501(c)(3) nonprofit mental health organization that operates a Clubhouse Model program in Spartanburg, SC. It provides free, membership-based psychosocial rehabilitation services to adults living with mental illness, including structured daily activities, peer support, skill-building, volunteer-provided transportation to medical appointments, educational classes, and employment assistance. The organization is CARF accredited and affiliated with United Way of the Piedmont and the Spartanburg Area Mental Health Center.

Product overview

New Day Clubhouse is a non-profit mental health organization offering a single, unified program model — the Clubhouse Model of psychosocial rehabilitation. The organization provides a membership-based program that supports adults with mental illness through structured daily activities, employment assistance, housing support, and social engagement. The core offering is its Community Integration and Psychosocial Rehabilitation Program, which serves as the primary service delivery mechanism. The organization does not offer technology products or software platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Clubhouse Membership Program A lifetime membership-based program providing adults with mental illness access to daily activities, social support, and rehabilitation services within a structured clubhouse setting in Spartanburg, SC. Services are provided free of charge.
• Community Integration - Adults Program A CARF-accredited psychosocial rehabilitation program facilitating community integration for adults with mental illness through structured activities, skill development, and peer support.
• Psychosocial Rehabilitation Program A CARF-accredited rehabilitation program providing comprehensive support services to help individuals with mental illness achieve personal recovery and community integration goals.
• Volunteer Program A volunteer program inviting community members to support members through transporting them to medical appointments, managing Gift in Kind supplies, teaching classes, and assisting with clubhouse programs.

Quantifiable outcome

• Only 15.9% of mental health needs being met in Spartanburg County

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• United Way of the PiedmontcoreStrategic or Co-development PartnerNew Day Clubhouse is affiliated with the United Way of the Piedmont, receiving support and funding through this partnership. United Way affiliations typically provide operational funding, community visibility, and referral network access.
• Spartanburg Area Mental Health CentercoreStrategic or Co-development PartnerNew Day Clubhouse is affiliated with the Spartanburg Area Mental Health Center, indicating a collaborative relationship in providing mental health services to the Spartanburg community. This partnership likely involves referral pathways and coordinated care.
• CARF InternationalminorOthersCARF (Commission on Accreditation of Rehabilitation Facilities) provides international accreditation for the organization's Community Based Rehabilitation Programs. This is a quality certification rather than a business partnership.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Fountain House: The original Clubhouse Model mental health non-profit founded in New York City, providing psychosocial rehabilitation and lifetime membership for adults with mental illness. It is the most direct comparable to New Day Clubhouse, operating the same internationally recognized model at greater scale.
• The Friendship House: A Clubhouse International accredited psychosocial rehabilitation program serving adults with mental illness through a similar membership-based community model. Comparable as a direct peer operating the Clubhouse Model framework with the same CARF-aligned accreditation pathway.

Broad incumbents

• Mental Health America: A national community-based non-profit addressing the needs of those living with mental illness through advocacy, education, and screening programs. Comparable as a national-scope mental health non-profit that shares New Day's community education and recovery-support mission.
• NAMI (National Alliance on Mental Illness): The largest U.S. grassroots mental health advocacy and support organization, offering peer-led programs and community education. Comparable as a broadly serving mental health non-profit operating support, education, and community programs similar in spirit to New Day's Clubhouse offerings.

Others

• United Way of the Piedmont: The regional United Way affiliate that funds New Day. Comparable as a key funding/referral partner and as an ecosystem player that channels charitable dollars to community-based health and human service non-profits in the same region.
• Clubhouse International: The umbrella organization that accredits and supports Clubhouse Model programs worldwide, including New Day. It is comparable as the standards body governing the same model New Day operates under, and as the network connecting peer Clubhouses.

Regional players

• Compeer of Greater Spartanburg: A regional volunteer-based mental health non-profit pairing community volunteers with adults in mental health recovery. Comparable as a Spartanburg-area mental health non-profit relying on volunteers and community partnerships in a similar mission space.
• Spartanburg Area Mental Health Center: A regional mental health provider in Spartanburg with whom New Day is affiliated for referrals. Comparable as a local mental health services organization serving overlapping populations in the same Spartanburg geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/NDClubhouse
• LinkedInlinkedin.com/company/new-day-clubhouse

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Day Clubhouse