The Forum
The Forum is a Grade II listed live events theatre in Bath, England, hosting concerts, comedy, theatre, family shows, and classical performances for general public audiences in the South West. The venue is owned by Bath Christian Trust and managed by Bath Forum Limited.
- Company typePrivate
- Founded1934
- HeadquartersBath, United Kingdom
- Headcount51–100
- GTM typeB2C
- OfferingServices
What The Forum does
The Forum is a live events theatre in Bath, England, operating from a Grade II listed Art Deco building originally constructed in the 1930s as a cinema. The venue hosts a diverse programming calendar spanning live music concerts, comedy, theatre, family entertainment, classical and orchestral performances, lectures, and tribute acts, with forward bookings extending into 2027. Notable scheduled acts include the London Philharmonic Orchestra, Sue Perkins, Johannes Radebe, and touring music productions. The venue also supports non-entertainment functions including Bath Spa University graduations and the Bath Children's Literature Festival.
The Forum operates a direct-to-consumer business model with ticket sales as the primary revenue stream, supplemented by venue hire for private and corporate events. Distribution is multi-channel: direct ticket sales via the company's website (bathforum.co.uk), third-party ticketing through Ticketline, and the local Bath Box Office (a Spektrix-powered platform offering both online and physical box office services). Marketing relies on email newsletters, social media (Facebook, YouTube, TikTok, Instagram), and a seasonal "What's On" brochure. The underlying technology stack is modest: a Peppered-powered website and mailing platform, with standard analytics tools (Google Analytics, Microsoft Clarity) and Meta Pixel for ad attribution.
The organization is owned by Bath Christian Trust (a charity registered by guarantee, charity number 1085602) and managed by Bath Forum Limited (a private limited company, registration number 8434485). This unusual ownership structure reflects a charitable mission rather than a profit-maximization model. The venue employs 51-100 staff and serves audiences primarily in Southwest England, drawing visitors to Bath's World Heritage City center.
The Forum firmographics
Firmographics- Name
- The Forum
- Legal name
- Bath Forum Limited
- Website
- https://bathforum.co.uk
- Company type
- Private
- Founded year
- 1934
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- The Forum is a Grade II listed live events theatre in Bath, England, hosting concerts, comedy, theatre, family shows, and classical performances for general public audiences in the South West. The venue is owned by Bath Christian Trust and managed by Bath Forum Limited.
- Ownership category
- akta.pro rank
The Forum industry classification
Industry- Product category
- Live Entertainment Venue
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Theater Companies and Dinner Theaters (711110), Performing Arts Companies (7111)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Performing Arts & Cultural Event Venues (Theaters, Museums) (THAHAAAG)
- akta.pro secondary industry
- Live Music Clubs & Venues (MPAGAIAB)
Keywords
Where The Forum is headquartered
LocationHeadquarters
- HQ city
- Bath
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
The Forum business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Ticket Sales: Primary revenue stream from selling tickets to live events including concerts, comedy shows, theatre performances, family events, and classical concerts.
- Venue Hire: The Forum offers venue hire services for events, with facilities available for private bookings and corporate events.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
The Forum product offering
Product offeringCore offering
The Forum is a live entertainment venue that hosts international music acts, comedy shows, theatre productions, family entertainment, and classical concerts inside a Grade II listed Art Deco building in Bath. It sells tickets directly to consumers and partners with Ticketline and Bath Box Office for ticketing distribution, while also offering the venue for private and corporate hire.
Product overview
The Forum is a theatre-style music and events venue in Bath, England, offering a unified live entertainment experience. The core offering consists of event ticketing for concerts, comedy, theatre, lectures, family shows, and tribute acts; venue hire for private functions; and a seasonal 'What's On' brochure. The venue hosts internationally renowned musicians and shows in a historic Grade II listed Art Deco building. Ticketing is delivered through third-party platforms including Bath Box Office (Spektrix) and Ticketline. The Forum is owned by Bath Christian Trust and managed by Bath Forum Limited.
Differentiator
Problem solved
Functional benefit
Products and services
- Event Ticketing
- Venue Hire
Companies that use The Forum
Customer profileSegments2 records
Ideal customer profiles2 records
The Forum technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
The Forum partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- PepperedcorePeppered is the technology platform powering The Forum's website and email mailing services. The platform handles website functionality and mailings for the venue.
- TicketlinecoreTicketline serves as a primary third-party ticketing platform for The Forum, enabling customers to purchase tickets for events.
- Bath Box OfficecoreBath Box Office is a local ticketing partner providing both online and physical box office services for The Forum events. They also distribute free physical brochures.
- Bath PhilharmoniacoreBath Philharmonia is one of the leading professional orchestras in the South West, performing at The Forum. They have been performing across the region for over 20 years, bringing orchestral music to audiences.
- Bath Christian TrustcoreThe Forum is owned by Bath Christian Trust, a charity registered by guarantee (registered charity number 1085602). The venue is managed by Bath Forum Limited.
Scale indicators3 records
Recent moves6 records
Expansion highlights3 records
The Forum competitors and assessment
Company assessmentDirect peers
- Theatre Royal Bath: Theatre Royal Bath is a historic theatre venue in the same city as The Forum, presenting touring drama, comedy, and music productions. It is the most directly comparable peer given identical Bath location and overlapping performing-arts programming model.
- Cadogan Hall: Cadogan Hall is a London concert venue hosting classical, jazz, and contemporary music. It is a comparable performing-arts venue with similar heritage character and programming diversity.
- O2 Academy Bristol: O2 Academy Bristol is a mid-capacity live music venue operated by Academy Music Group, hosting touring bands and comedy acts. It is a direct competitor for the same South West touring-act pool that targets The Forum.
- Warwick Arts Centre: Warwick Arts Centre is a major arts venue at the University of Warwick hosting music, comedy, theatre, and family shows. It is a comparable mid-sized UK venue with a similarly broad programming mandate to The Forum.
- Bristol Beacon: Bristol Beacon (formerly Colston Hall) is a major concert and events venue in nearby Bristol, hosting orchestral, rock, pop, and comedy acts. It is a directly comparable South West venue competing with The Forum for the same regional touring circuit.
Broad incumbents
- Royal Albert Hall: The Royal Albert Hall is a much larger, internationally recognized London concert and events venue. While significantly bigger, it operates a comparable programming model (classical, rock, comedy, family) and competes for premium touring acts that might otherwise route through The Forum.
Emerging players
- Komedia Bath: Komedia Bath is a smaller comedy and music venue in the same city as The Forum. It is a niche local competitor focused primarily on comedy and smaller-scale music, partially overlapping with The Forum's comedy and live music programming.
Regional players
- Exeter Corn Exchange: Exeter Corn Exchange is a regional live entertainment venue in Devon hosting comedy, music, and theatre. It is a comparable South West peer competing for touring acts in an adjacent regional catchment to The Forum.
- St David's Hall: St David's Hall in Cardiff is a concert venue hosting orchestral, pop, rock, and comedy events. It is a comparable UK regional venue of similar capacity and programming mix to The Forum.
- Cheltenham Town Hall: Cheltenham Town Hall is a multi-purpose venue hosting concerts, comedy, and classical performances in the South West. It is a comparable regional venue with similar programming scope to The Forum.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
The Forum social profiles
Digital presenceThe Forum financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Forum leadership team
Management profileNumber of profiles
The Forum funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Forum M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Forum
What does The Forum do?
The Forum is a live entertainment venue that hosts international music acts, comedy shows, theatre productions, family entertainment, and classical concerts inside a Grade II listed Art Deco building in Bath. It sells tickets directly to consumers and partners with Ticketline and Bath Box Office for ticketing distribution, while also offering the venue for private and corporate hire.
Is The Forum a public or private company?
The Forum is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Forum founded?
The Forum was founded in 1934. It employs 51 to 100 people.
Where is The Forum based?
The Forum is headquartered in Bath, United Kingdom, in the Europe region.
How does The Forum make money?
Two revenue lines are on record. Ticket Sales are the primary driver. The others are venue Hire.
Who are The Forum's main competitors?
Direct peers on record are Theatre Royal Bath, Cadogan Hall, O2 Academy Bristol, Warwick Arts Centre and Bristol Beacon. Royal Albert Hall is listed as a broad incumbent. Komedia Bath is listed as an emerging player. Regional players are Exeter Corn Exchange, St David's Hall and Cheltenham Town Hall.
Does The Forum have an API?
No public API is recorded for The Forum.
What industry is The Forum in?
The Forum's product category is Live Entertainment Venue. Its primary akta.pro industry code is THAHAAAG, Performing Arts & Cultural Event Venues (Theaters, Museums), with a secondary code of MPAGAIAB, Live Music Clubs & Venues. Its NAICS code is 71131 and its SIC code is 7900.