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Step Up

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uuid003anda

Namestring
Step Up
Websiteurl
stepup.org
Company typeenum
Private
Founded yearint
1984
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersSanta Monica, United States
HQ citystring
Santa Monica
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
workforce development services, affordable housing acquisition, mental health support, homeless services, community advocacy programs
Industry4 codes
1Homelessness Prevention, Shelter & Supportive Housing Services
CodeBPAIANACPrimaryYes
2Disability Services & Independent Living Support
CodeBPAGACAGPrimaryNo
3Community Centers & Neighborhood Support Services
CodeBPAGAEALPrimaryNo
4Community Health, Prevention & Health Education
CodeBPAGACACPrimaryNo
NAICS code3 codes
  • Community Housing Services62422
  • Emergency and Other Relief Services624230
  • Social Advocacy Organizations8133
SIC code1 code
  • Services-Social Services8300
Product category
Social and Community Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Foundation and Government Grants
TypeLicensing Royalties
Description

Step Up organizations operate as community nonprofits receiving funding through foundation grants and government programs to support health equity, social justice, and housing justice initiatives.

kresge.org
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Others, Infrastructure
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Step Up On Second Street, Inc. is a nonprofit community organization that supports individuals with serious mental health issues and chronic homelessness. Its affiliated entities deliver workforce development and community hiring events (Step Up Savannah), acquisition and conversion of multifamily properties into affordable housing (Step Up Housing), and community advocacy and policy reform for health equity and workers' rights (Step Up Louisiana). Services are provided free of charge to community members.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Over 80% voter approval for Workers' Bill of Rights ballot initiative in New Orleans
+1 more record
Product overview1 text field

No specific product or service offerings were identified in the available source data. The sources indicate Step Up operates in workforce development (Step Up Savannah), housing (Step Up Housing), and community advocacy (Step Up Louisiana), but no named digital products, platforms, or technology services are described.

Product and service4 records
1Community Hiring Events and Workforce Development
CategoryWorkforce Development Services
2Affordable Housing Acquisition and Conversion
3Community Advocacy and Policy Reform
CategoryCommunity Advocacy and Policy
4Mental Health and Homelessness Support Services
CategoryMental Health and Homeless Services
Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
1Moses Jackson Advancement Center
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Step Up Savannah partners with the Moses Jackson Advancement Center to host community hiring events. The partnership focuses on workforce development initiatives, second chance employment opportunities, and providing workforce development resources and support services to attendees.

wtoc.com
Strategic tierMinorTypeImplementation/ SI/ Consulting Partner
Description

Institutional Property Advisors, a division of Marcus & Millichap, brokered the $75 million sale of Hancock Terrace to Step Up Housing in partnership with Sack Capital Partners and Align Financing Partners.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Step Up Louisiana is featured as a case study partner in HIP's 2025-2030 Strategic Plan. The partnership between Health Department and Step Up Louisiana secured a Workers' Bill of Rights ballot initiative approved by over 80% of voters.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

The Louisiana Health Department partnered with Step Up Louisiana through HIP's Power-building Partnerships for Health program to advance health equity and secure a Workers' Bill of Rights ballot initiative.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

California-focused nonprofit operating supportive housing, interim housing, and employment services for individuals and families experiencing homelessness. Directly comparable on supportive-housing mission and California geographic exposure.

TypeBroad incumbent
Description

National civil-rights and workforce-development organization providing employment, housing, and economic empowerment services, especially in Black communities. Comparable on advocacy-plus-workforce integration and multi-city footprint.

TypeDirect peer
Description

California Bay Area nonprofit operating interim housing, permanent supportive housing, and supportive services for people experiencing homelessness. Comparable on housing-program scale, mental-health support, and California geographic footprint.

TypeBroad incumbent
Description

National nonprofit investing in and developing affordable and supportive housing, with related community development and health-equity programs. Comparable on affordable-housing development, capital-partner model, and multi-state operating model.

TypeDirect peer
Description

Los Angeles-based nonprofit providing workforce development, job placement, and supportive services for people experiencing homelessness and poverty. Highly comparable to Step Up's combined housing-plus-employment model and target population.

TypeDirect peer
Description

Los Angeles nonprofit delivering interim housing, permanent supportive housing, and wraparound services for people experiencing homelessness. Comparable on housing-first service model, mental-health/dual-diagnosis clientele, and California operationally.

TypeDirect peer
Description

Los Angeles nonprofit acquiring and developing permanent supportive housing for people with histories of homelessness, mental illness, and chronic health conditions. Closely comparable on affordable-housing acquisition strategy and mental-health population focus.

TypeEmerging player
Description

National nonprofit intermediary financing and advising on supportive-housing development, including real-estate technical assistance for nonprofits like Step Up. Comparable as a housing-finance partner and capacity-builder in the supportive-housing ecosystem.

TypeBroad incumbent
Description

National nonprofit network funding and operating community-impact programs in housing, workforce, and social services across the U.S. Comparable as a multi-state social-services operator and coalition builder, though at vastly greater scale.

TypeBroad incumbent
Description

Large national nonprofit delivering affordable housing, behavioral-health, and workforce programs across the U.S. Broader and more diversified than Step Up, with overlapping missions in supportive housing, mental health, and re-entry employment — making it a structural comparator.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers6 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Step Up

Social and Community Servicesstepup.org

Step Up firmographics

Firmographics
Name
Step Up
Website
https://stepup.org
Company type
Private
Founded year
1984
Operating status
Operating
Headcount range
101–250 employees
Ownership category
akta.pro rank

Step Up industry classification

Industry
Product category
Social and Community Services
NAICS
Community Housing Services (62422), Emergency and Other Relief Services (624230), Social Advocacy Organizations (8133)
SIC
Services-Social Services (8300)
akta.pro primary industry
Homelessness Prevention, Shelter & Supportive Housing Services (BPAIANAC)
akta.pro secondary industries
Disability Services & Independent Living Support (BPAGACAG), Community Centers & Neighborhood Support Services (BPAGAEAL), Community Health, Prevention & Health Education (BPAGACAC)

Keywords

  • Workforce development services
  • Affordable housing acquisition
  • Mental health support
  • Homeless services
  • Community advocacy programs

Where Step Up is headquartered

Location

Headquarters

HQ city
Santa Monica
HQ country
United States
HQ region
North America

Markets served

Step Up business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Others, Infrastructure

Revenue model

  1. Foundation and Government Grants: Step Up organizations operate as community nonprofits receiving funding through foundation grants and government programs to support health equity, social justice, and housing justice initiatives.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Step Up product offering

Product offering

Core offering

Step Up On Second Street, Inc. is a nonprofit community organization that supports individuals with serious mental health issues and chronic homelessness. Its affiliated entities deliver workforce development and community hiring events (Step Up Savannah), acquisition and conversion of multifamily properties into affordable housing (Step Up Housing), and community advocacy and policy reform for health equity and workers' rights (Step Up Louisiana). Services are provided free of charge to community members.

Product overview

No specific product or service offerings were identified in the available source data. The sources indicate Step Up operates in workforce development (Step Up Savannah), housing (Step Up Housing), and community advocacy (Step Up Louisiana), but no named digital products, platforms, or technology services are described.

Differentiator

Problem solved

Functional benefit

Products and services

  • Community Hiring Events and Workforce Development
  • Affordable Housing Acquisition and Conversion
  • Community Advocacy and Policy Reform
  • Mental Health and Homelessness Support Services

Quantifiable outcome

  • Over 80% voter approval for Workers' Bill of Rights ballot initiative in New Orleans
  • +1 more outcomes

Companies that use Step Up

Customer profile

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Step Up technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Step Up partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core and minor.

  • Moses Jackson Advancement CentercoreStrategic or Co-development PartnerStep Up Savannah partners with the Moses Jackson Advancement Center to host community hiring events. The partnership focuses on workforce development initiatives, second chance employment opportunities, and providing workforce development resources and support services to attendees.
  • Institutional Property Advisors (Marcus & Millichap)minorImplementation/ SI/ Consulting PartnerInstitutional Property Advisors, a division of Marcus & Millichap, brokered the $75 million sale of Hancock Terrace to Step Up Housing in partnership with Sack Capital Partners and Align Financing Partners.
  • Health in Partnership (HIP)coreStrategic or Co-development PartnerStep Up Louisiana is featured as a case study partner in HIP's 2025-2030 Strategic Plan. The partnership between Health Department and Step Up Louisiana secured a Workers' Bill of Rights ballot initiative approved by over 80% of voters.
  • Louisiana Health DepartmentcoreStrategic or Co-development PartnerThe Louisiana Health Department partnered with Step Up Louisiana through HIP's Power-building Partnerships for Health program to advance health equity and secure a Workers' Bill of Rights ballot initiative.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Step Up competitors and assessment

Company assessment

Direct peers

  • PATH (People Assisting The Homeless): California-focused nonprofit operating supportive housing, interim housing, and employment services for individuals and families experiencing homelessness. Directly comparable on supportive-housing mission and California geographic exposure.
  • Abode Services: California Bay Area nonprofit operating interim housing, permanent supportive housing, and supportive services for people experiencing homelessness. Comparable on housing-program scale, mental-health support, and California geographic footprint.
  • Chrysalis: Los Angeles-based nonprofit providing workforce development, job placement, and supportive services for people experiencing homelessness and poverty. Highly comparable to Step Up's combined housing-plus-employment model and target population.
  • LA Family Housing: Los Angeles nonprofit delivering interim housing, permanent supportive housing, and wraparound services for people experiencing homelessness. Comparable on housing-first service model, mental-health/dual-diagnosis clientele, and California operationally.
  • Skid Row Housing Trust: Los Angeles nonprofit acquiring and developing permanent supportive housing for people with histories of homelessness, mental illness, and chronic health conditions. Closely comparable on affordable-housing acquisition strategy and mental-health population focus.

Broad incumbents

  • National Urban League: National civil-rights and workforce-development organization providing employment, housing, and economic empowerment services, especially in Black communities. Comparable on advocacy-plus-workforce integration and multi-city footprint.
  • Enterprise Community Partners: National nonprofit investing in and developing affordable and supportive housing, with related community development and health-equity programs. Comparable on affordable-housing development, capital-partner model, and multi-state operating model.
  • United Way: National nonprofit network funding and operating community-impact programs in housing, workforce, and social services across the U.S. Comparable as a multi-state social-services operator and coalition builder, though at vastly greater scale.
  • Volunteers of America: Large national nonprofit delivering affordable housing, behavioral-health, and workforce programs across the U.S. Broader and more diversified than Step Up, with overlapping missions in supportive housing, mental health, and re-entry employment — making it a structural comparator.

Emerging players

  • Corporation for Supportive Housing: National nonprofit intermediary financing and advising on supportive-housing development, including real-estate technical assistance for nonprofits like Step Up. Comparable as a housing-finance partner and capacity-builder in the supportive-housing ecosystem.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Step Up social profiles

Digital presence

Step Up financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Step Up leadership team

Management profile

Number of profiles

Step Up funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Step Up M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Step Up

What does Step Up do?

Step Up On Second Street, Inc. is a nonprofit community organization that supports individuals with serious mental health issues and chronic homelessness. Its affiliated entities deliver workforce development and community hiring events (Step Up Savannah), acquisition and conversion of multifamily properties into affordable housing (Step Up Housing), and community advocacy and policy reform for health equity and workers' rights (Step Up Louisiana). Services are provided free of charge to community members.

When was Step Up founded?

Step Up was founded in 1984. It employs 101 to 250 people.

Where is Step Up based?

Step Up is headquartered in Santa Monica, United States, in the North America region.

How does Step Up make money?

One revenue line is on record: foundation and Government Grants.

Who are Step Up's main competitors?

Direct peers on record are PATH (People Assisting The Homeless), Abode Services, Chrysalis, LA Family Housing and Skid Row Housing Trust. Broad incumbents are National Urban League, Enterprise Community Partners, United Way and Volunteers of America. Corporation for Supportive Housing is listed as an emerging player.

Does Step Up have an API?

No public API is recorded for Step Up.

What industry is Step Up in?

Step Up's product category is Social and Community Services. Its primary akta.pro industry code is BPAIANAC, Homelessness Prevention, Shelter & Supportive Housing Services, with a secondary code of BPAGACAG, Disability Services & Independent Living Support. Its NAICS code is 62422 and its SIC code is 8300.

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Live signals
American City Business JournalsStep Up CEO Delores Morton: If education is an equalizer, mentorship is an acceleratorDelores Morton, CEO of Step Up, expanded the nonprofit's mentorship programs beyond high school to women ages 18-29. She advocates for employers to invest in early-career mentorship, using flash mentoring conversations that address immediate challenges without long-term commitments. Morton also emphasizes vulnerability and authenticity in meaningful mentorship.EIN PresswireDelores Morton, Featured By Influential Women, Leads Step Up Into A New Era Of Youth Empowerment And LeadershipDelores Morton, CEO of Step Up, has expanded the nonprofit's national footprint and programmatic impact under her leadership. She brings over two decades of experience from Points of Light and City Year, focusing on mentorship and career readiness for young women. Morton remains optimistic that adaptive, community-centered organizations can close equity gaps amid workforce and technological changes.https://www.wtoc.comFrom healthcare to logistics, Savannah hiring event offers wide range of opportunitiesStep Up Savannah is partnering with the Moses Jackson Advancement Center to host a community hiring event on June 2, 2026, from 10 a.m. to 2 p.m. at the Moses Jackson Advancement Center on Richards Street in Savannah, Georgia. Employers from healthcare, logistics, manufacturing, hospitality, staffing, and public service industries are expected to participate, with a special focus on workforce development initiatives and second chance employment opportunities. Attendees will also have access to workforce development resources and support services.YahooNonprofit helped conceive California's homeless housing program, then left string of failed projectsStep Up on Second Street, a homeless housing nonprofit, received over $114 million in California Homekey funds to convert seven motels into apartments, but the projects fell into debt and foreclosure, leaving four empty and unfinished. The state attorney general sued both Step Up and its partner Shangri-La Industries, alleging fraud and breach of contract. Step Up has since scrapped motel conversion plans in North Carolina and Denver.Yahoo$2.7 million meant to build homeless housing ended up with L.A. nonprofit, court records sayCourt documents reveal Shangri-La Industries gave Step Up on Second Street $2.7 million in Homekey funds meant for construction, which Step Up sold its profit interest for. The seven motels converted into housing are mostly empty and foreclosed, with Shangri-La facing a civil lawsuit. Step Up claims it was unaware the funds were earmarked for housing.