The Valley Digital Business School

What The Valley Digital Business School does

The Valley Digital Business School is a Spain-based private higher education institution founded in 2011 and headquartered in Madrid, specializing in digital business and technology training. It operates as a subsidiary of Grupo Guadarrama (parent: Guadarrama Proyectos Educativos, S.L.), affiliated with Universidad Alfonso X el Sabio (UAX), and runs physical campuses in Madrid (including The Place, a 4,000m² innovation center) and Barcelona. The institution delivers a three-tiered curriculum: flagship master's programs (8-10 months) in Data Science & Generative AI, Marketing Strategy & Analytics, Digital Product Management, UX/UI, HR Business & Tech, and Executive AI; shorter diploma courses (3 weeks to 6 months) covering AI, growth marketing, machine learning, and product management; and video-based microlearning subscriptions. The technology foundation is a digital learning platform with video-based microlearning content, streaming capabilities, and community integration across five thematic learning communities (Círculos) covering Business & Leadership, Digital Marketing, Data & AI, People & Talent, and Product & Design.

Revenue derives from four streams: one-time fees for master's programs, one-time fees for short courses and diplomas, recurring microlearning subscriptions, and bespoke corporate training (Formación para Empresas) sold through a dedicated B2B division. Pricing is quote-based and not publicly disclosed, with 24-hour academic advisor follow-up on inquiries and payment plans available. The GTM motion combines self-serve website enrollment, advisor-led inside sales, enterprise field sales for corporate training, and event-driven demand generation through masterclasses and webinars. Faculty is composed exclusively of active practitioners from Microsoft, Amazon, Google, Accenture, IBM, and Coca-Cola, providing practitioner-grade instruction. The institution has trained 22,500+ alumni across 850+ corporate clients including Amazon, Adobe, TikTok, Renault, Cepsa, Endesa, Leroy Merlin, and Bankinter, and is recognized as the #1 Digital Business School in Spain by Dónde Estudiar (2025) and top 3 for executive AI training by Forbes (2024).

Name

The Valley Digital Business School

Legal name

The Valley Digital Business School, S.L.

Website

https://thevalley.es

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

251–500 employees

Short description

The Valley Digital Business School is a Spain-based private institution, founded in 2011 and part of Grupo Guadarrama, that delivers digital business and AI training through master's programs, short courses, and microlearning to working professionals and 850+ corporate clients across Madrid and Barcelona campuses.

Ownership category

akta.pro rank

Product category

Executive Education

NAICS

Professional and Management Development Training (611430), Computer Training (61142), Business Schools and Computer and Management Training (6114), Colleges, Universities, and Professional Schools (6113)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Technical & Digital Skills Training (BPACANAB)

akta.pro secondary industries

Online Professional Schools (MBA/MPA/MPH/Etc.) (EDAHALAE), Corporate/L&D Course Licensing from Creators (B2B Upskilling) (MPACALAH)

Keywords

• Digital business education
• Executive AI training
• Corporate training programs
• Master's degree programs
• Microlearning courses

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Master's Programs: One-time fee for specialized master's programs (8-10 months duration) in Data Science, Digital Marketing, Digital Product Management, UX/UI, HR Business & Tech, and Executive AI programs. Payment can be made upfront or through installment plans.
2. Short Courses and Diplomas: Specialization diplomas and courses with durations ranging from 3 weeks to 6 months. Includes courses in AI Productivity, Marketing Analytics, Machine Learning, and Product Management.
3. Microlearning Subscriptions: Video-based learning pills (microlearning) providing flexible, on-demand access to specific skills and certifications. Multiple fundamental certificates available.
4. Corporate Training (Formación para Empresas): Customized organizational training solutions for enterprise clients. Over 850 companies have utilized The Valley's corporate methodology for cultural and technological transformation.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

The Valley Digital Business School is a lifelong learning institution that sells master's programs (8-10 months), specialized diploma courses (3 weeks to 6 months), video-based microlearning subscriptions, and customized corporate training in digital business, data science, AI, digital marketing, product management, UX/UI, HR, and leadership. Programs are delivered in-person at its Madrid and Barcelona campuses, fully online, or in hybrid/blended formats, and are complemented by five thematic learning communities (The Valley Círculos) and The Place innovation center.

Product overview

The Valley Digital Business School offers a comprehensive portfolio of educational programs organized into three main tiers: Master's programs (8 flagship master's degrees including Data Science & IA Generativa, Marketing Strategy Analytics & AI, Digital Product Management, UX/UI & Product Design, Executive AI & Exponential Technologies, HR Business & Tech, Alta Dirección Digital Business, and Tech MBA), specialized Courses (diploma programs in AI, marketing analytics, growth marketing, machine learning, data analytics, product management, and more), and Microlearning (video-based learning pills for on-demand skill development). The institution also provides corporate training services and thematic learning communities (Círculos) covering Business & Leadership, Digital Marketing, Data & AI, People & Talent, and Product & Design. Programs are delivered in-person (Madrid and Barcelona campuses) and online formats, with offerings ranging from 4 weeks to 10 months.

Differentiator

Problem solved

Functional benefit

Brands

• The Place: Innovation center of The Valley featuring 4,000m2 of disruptive technologies and a 150m2 terrace for events in Madrid.
• Los Círculos de The Valley

Products and services

• Master's Degree Programs Long-form postgraduate master's programs (3-10 months) covering Data Science, Digital Marketing, Digital Product Management, UX/UI, HR Business & Tech, Executive AI, and Tech MBA. Delivered in-person at Madrid and Barcelona campuses and online/hybrid. Targeted at working professionals and career changers seeking formal credentials in digital business disciplines.
• Specialized Diploma Courses Short-form specialization diplomas and courses (3 weeks to 6 months) in AI, machine learning, marketing analytics, growth marketing, data analytics with Python, data visualization, advanced ML/DL/MLOps, AI marketing, HR data & AI, digital strategy & martech, product management, lean innovation, and vibe coding. Available in-person and online, with rolling start dates throughout the year.
• Microlearning Subscription Subscription-based video microlearning offering 100% online, self-paced learning pills covering topics such as AI coaching, AI radar, Agile, SQL databases, data analytics, and cybersecurity. Designed for continuous skill updates and on-demand certifications for professionals.
• Formación para Empresas (Corporate Training) Customized B2B training programs for organizations covering AI, data, digital business, cultural transformation, and team upskilling. Served 850+ corporate clients including Adobe, Amazon, Bankinter, Cepsa, Endesa, Leroy Merlin, Renault, and TikTok.
• The Valley Círculos (Learning Communities) Community-based membership offering access to five thematic learning communities (Business & Leadership, Digital Marketing, Data & AI, People & Talent, and Product & Design). Members receive exclusive resources, networking opportunities, and continuous learning content for professional development.
• Vibe Coding para Profesionales Maker Course teaching working professionals to create tools and websites using AI without requiring programming knowledge, leveraging generative AI and vibe-coding techniques.
• Curso IA para Abogados Specialized AI training course for legal professionals, co-developed with Microsoft, Aranzadi LA LEY, ECIJA, and vLex. Designed to transform legal practice through applied AI skills.

Quantifiable outcome

• 22,500+ alumni trained
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability8 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core.

• MicrosoftcoreStrategic or Co-development Partner · 1 January 2025Collaboration on AI training programs including 'Curso IA para abogados' (AI Course for Lawyers). Microsoft provides AI expertise and technology integration for specialized professional training programs developed with The Valley.
• Aranzadi LA LEYcoreStrategic or Co-development PartnerLegal publishing partner collaborating on specialized AI training for legal professionals. Part of the joint offering 'Curso IA para abogados'.
• ECIJAcoreStrategic or Co-development PartnerTechnology and legal consulting firm partnering on AI training for legal professionals. Contributes industry expertise to 'Curso IA para abogados' program.
• vLexcoreStrategic or Co-development PartnerLegal intelligence platform collaborating on AI course for lawyers. Provides legal technology expertise and content for professional training.
• Grupo GuadarramacoreOthersParent company (Guadarrama Proyectos Educativos, S.L.) that owns The Valley Digital Business School. Part of Grupo UAX educational group including Universidad Alfonso X el Sabio (UAX).

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Regional players

• Digital House: LATAM-focused digital training company offering bootcamps and corporate training in technology, data, and digital marketing. Comparable model and curriculum but primarily serves Spanish-speaking markets in the Americas.
• Talent Garden: European digital education and coworking network offering tech and digital skills training across multiple countries. Comparable in digital business education focus but operates across multiple European markets rather than Spain alone.

Direct peers

• IE Business School: Top-ranked Spanish business school offering Executive MBAs, master's programs, and executive education with strong digital and technology programs. Directly competes for both individual students and corporate training clients in Spain.
• EADA Business School: Barcelona-based business school providing MBA, master's, and executive education programs with practical orientation. Competes in the same mid-market executive education and corporate training segment in Spain.
• ESADE Business School: Elite Barcelona-based business school with MBA, executive education, and customized corporate programs. Competes for the same mid-career professional and corporate training budgets in Spain, with stronger brand internationally.
• OBS Business School: Online-focused business school offering MBAs, master's, and corporate training programs in Spanish. Most comparable peer in terms of online delivery model and Spanish-language professional education market.
• ISDI (Instituto Superior para el Desarrollo de Internet): Spain-based digital business school offering MBAs, master's, and corporate training in digital transformation, marketing, data, and technology. Most direct competitor in the Spanish digital business education space with overlapping curriculum and customer segments.

Broad incumbents

• IESE Business School: Top-tier global business school with executive education programs in Barcelona and Madrid. Overlaps with The Valley's executive AI and digital programs but operates at a higher price point and broader scale.
• Coursera: Global online learning platform offering degrees, certificates, and corporate L&D through Coursera for Business. Competes in the broader digital skills and corporate training category, particularly with The Valley's microlearning and Coursera-style content.

Emerging players

• IMMUNE Technology Institute: Madrid-based technology education institution offering bootcamps and master's programs in data, AI, cybersecurity, and digital transformation. Comparable in Spanish market focus and technology curriculum but smaller and more bootcamp-oriented.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/TheValleyDBS

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Valley Digital Business School