Cubesly

What Cubesly does

Cubesly is a privately held custom software development studio headquartered in Toronto, Canada, founded in 2010 by Mohsin Raza — a hands-on technical founder with 25+ years of software development experience whose early career was spent at a Silicon Valley startup that subsequently became Invisalign. The firm provides end-to-end engineering services including new-product and MVP development, iOS and Android mobile application development, legacy system modernization, and staff augmentation, delivered under project-based professional-services contracts with multi-year billing terms. Pricing is quote-based across three disclosed project tiers ranging from $10K–$20K (entry) to $40K–$50K+ (enterprise), with engagements structured as fixed-price or time-and-materials work.

The studio serves both startups and established enterprises across North America, with primary vertical emphasis on healthcare and fintech — where the company has built a track record with compliance-sensitive clients including ABIOMED (now part of Johnson & Johnson), Westlake Financial Services, Brisk Payments, BoonMaps, and Ivy Consortium. Supporting verticals include retail/e-commerce, education, AI/data analytics, and general business applications. The company does not sell a proprietary software product; instead, it builds tailored solutions using standard web, mobile, and CMS technology stacks, accompanied by supplementary offerings in UI/UX design, web scraping, data analysis, and ongoing application maintenance.

Cubesly operates as a bootstrapped, founder-led boutique with a team of 1–10 employees and no disclosed external equity funding. Its go-to-market is sales-led: direct enterprise outreach combined with website-driven inbound via project inquiry forms tied to budget tiers. The firm has no API, SDK, or platform offering, holds no patents, and has no institutional investors, partnerships, or acquisition activity in its disclosed history — positioning it as a relationship-driven services firm whose value proposition rests on founder-led technical credibility, on-budget/on-time delivery track record, and regulated-industry domain familiarity rather than proprietary technology assets.

Name

Cubesly

Legal name

Cubesly, Inc.

Website

https://cubesly.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Cubesly is a Toronto-based, founder-led custom software development studio serving North American startups and enterprises with web, mobile, CMS engineering, legacy modernization, and staff augmentation across healthcare, fintech, and other regulated verticals.

Ownership category

akta.pro rank

Headquarters

HQ city

Scarborough

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Custom Software Development: Project-based custom software development services ranging from proof-of-concept to enterprise applications. Revenue is generated through fixed-price or time-and-materials engagements based on project scope.
2. System Modernization: Legacy system modernization and transformation services, typically billed as project engagements.
3. Staff Augmentation: Team augmentation services providing expert developers integrated into client teams, likely billed on a time-and-materials basis.
4. Mobile App Development: iOS and Android mobile application development services as part of the custom development offerings.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Cubesly is a Toronto-based software development studio that delivers end-to-end custom software development, mobile app development for iOS and Android, legacy system modernization, and staff augmentation services. The studio serves ambitious startups and established enterprises across North America, with deep specialization in healthcare and fintech verticals. Engagements span proof-of-concept to enterprise production, complemented by UI/UX design, web development, and ongoing maintenance.

Product overview

Cubesly is a Toronto-based software development company offering a unified portfolio of services rather than a single software product. The core offerings include Custom Development (building new products, MVPs, and applications), System Modernization (transforming legacy systems), and Staff Augmentation (integrating developers into client teams). These are delivered alongside supporting services including Product Dev, Maintenance, Web Development, App Development (iOS and Android), UI/UX Design, Web Scraping, and Data Analysis. The company operates across key industries including healthcare, fintech, e-commerce, education, AI, and data analytics, serving ambitious startups and established enterprises throughout North America.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Software Development End-to-end custom software development services for building new products, MVPs, and applications for startups and enterprises, from proof-of-concept to production. Delivered as project-based fixed-price or time-and-materials engagements.
• Legacy System Modernization Legacy system transformation and modernization services to future-proof existing software for better performance, scalability, and maintainability. Typically billed as project engagements.
• Staff Augmentation Integration of expert developers directly into clients' existing teams to provide additional technical capacity and expertise, typically billed on a time-and-materials basis.
• Mobile App Development Native and cross-platform mobile application development services for iOS and Android platforms, including custom software systems and standalone mobile apps for regulated industries.
• Web Development Custom web application development services building scalable software for web platforms including custom CMS implementations.
• UI/UX Design User interface and user experience design services to create intuitive and engaging digital product experiences for web and mobile applications.
• Custom CMS Development Custom Content Management System development for specific client needs, exemplified by the CMS built for Abiomed's mobility initiative.
• Healthcare Software Solutions Custom healthcare applications with patient data management and security features built for healthcare organizations and medical device companies requiring compliant, secure software solutions.
• Fintech Platform Development Secure, scalable fintech platforms with payment processing and real-time analytics capabilities built for financial technology companies requiring payment security and regulatory compliance.

Quantifiable outcome

• Delivered custom software and mobile apps on time and on budget for ABIOMED
• +1 more outcomes

Named customers18 records

Segments8 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• BairesDev: BairesDev is a large-scale nearshore custom software development and staff augmentation firm serving enterprise clients, competing for the same custom dev and team augmentation engagements Cubesly targets.
• TekRevol: TekRevol is a custom software and mobile app development agency offering web, mobile, UI/UX, and digital transformation services, closely aligned with Cubesly's core service portfolio and SMB-to-enterprise client mix.
• Geniusee: Geniusee is a custom software development company offering web, mobile, and dedicated team services for healthcare, fintech, and education clients, closely mirroring Cubesly's vertical focus and delivery model.
• Toptal: Toptal operates a marketplace connecting clients with vetted freelance software engineers and developers, directly competing with Cubesly's staff augmentation and custom development services for high-end projects.
• Vention: Vention provides custom software development and staff augmentation for startups and enterprises across healthcare, fintech, and other verticals, paralleling Cubesly's combined custom dev plus team augmentation offering.
• AppMaiters: AppMaiters is a custom mobile and enterprise application development agency that overlaps directly with Cubesly's mobile app, healthcare, and fintech service offerings for North American clients.

Broad incumbents

• EPAM Systems: EPAM Systems is a global provider of custom software engineering, product development, and digital platform services, competing with Cubesly for enterprise and regulated-vertical custom development engagements.
• Thoughtworks: Thoughtworks is a large global technology consultancy offering custom software development, modernization, and platform engineering services, competing for the same enterprise custom dev engagements as Cubesly at much greater scale.
• Globant: Globant is a large global IT services firm delivering custom software, digital transformation, and staff augmentation across healthcare, fintech, and other verticals, representing scaled competition for Cubesly's enterprise pursuits.

Regional players

• Clearbridge Mobile: Clearbridge Mobile is a Toronto-based mobile app development agency serving North American enterprise clients, overlapping with Cubesly on iOS/Android development and the Canadian enterprise market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/cubeslyinc
• Facebookfacebook.com/cubeslyinc
• LinkedInlinkedin.com/company/cubesly-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cubesly