WS Steel
WS Steel is a Tier 1 OEM steel fabricator in Steinbach, Manitoba, producing precision-machined, laser-cut, welded, and coated components and assemblies for original equipment manufacturers in agriculture, material handling, petroleum, recycling, transportation, and related industrial sectors.
- Company typePrivate
- Founded1989
- HeadquartersSteinbach, Canada
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What WS Steel does
WS Steel, operating legally as W.S. Machining and Welding Inc., is a Tier 1 OEM steel fabricator headquartered in Steinbach, Manitoba. Founded in 1989 and family-owned under the Waldner family, the company produces precision-machined, laser-cut, welded, and coated metal components and assemblies for original equipment manufacturers across agriculture, material handling, petroleum refining, recycling, public transportation, lumber processing, and poultry equipment. Named engagements include work for Clean Seed, the Recycle Everywhere program, and Winnipeg's rapid transit project, signaling a mix of heavy industrial and lighter municipal/consumer product lines.
The firm operates from a consolidated 100,000+ sq ft manufacturing campus outfitted with TRUMPF laser cutting, CNC machining, and ABB robotic welding cells, complemented by an in-house Autophoretic coatings line that brings surface finishing under direct control. It holds ISO 9001, CWB, COR, and ASME certifications, and is supported by a workforce that includes Red Seal machinists and certified pressure/vessel welders. The business is organized around two related divisions — WS Ironworks (structural steel) and Urban Park (site furnishings) — alongside the core WS Steel fabrication unit.
Commercially, WS Steel generates revenue as a contract manufacturer paid on piece-price or project terms for qualified components built to OEM specifications. Its go-to-market is relationship-driven, relying on approved-supplier status with Tier 1 customers, multi-year operating history, and code-driven certifications rather than transactional sales channels. The central-Canada location supports continental shipping, and the firm has demonstrated international export capability, including shipments to Japan.
WS Steel firmographics
Firmographics- Name
- WS Steel
- Legal name
- W.S. Machining and Welding Inc.
- Website
- https://wssteel.ca
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- WS Steel is a Tier 1 OEM steel fabricator in Steinbach, Manitoba, producing precision-machined, laser-cut, welded, and coated components and assemblies for original equipment manufacturers in agriculture, material handling, petroleum, recycling, transportation, and related industrial sectors.
- Ownership category
- akta.pro rank
WS Steel industry classification
Industry- Product category
- Steel Fabrication Services
- NAICS
- Steel Product Manufacturing from Purchased Steel (3312), Fabricated Structural Metal Manufacturing (332312), Plate Work Manufacturing (332313), All Other Fabricated Metal Product Manufacturing (33299)
- SIC
- Miscellaneous Fabricated Metal Products (3490), Fabricated Plate Work (Boiler Shops) (3443), Sheet Metal Work (3444)
- akta.pro primary industry
- Steel Plate, Sections & Welded Assemblies (IMADACAD)
- akta.pro secondary industries
- Structural Steel Fabrication (IMADACAA), Steel Service Centers & Processing (Slitting, Cut-to-Length, Blanking, Leveling) (IMAKABAL)
Keywords
Where WS Steel is headquartered
LocationHeadquarters
- HQ city
- Steinbach
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
WS Steel business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain
Revenue model
- Steel Fabrication and Manufacturing Services: Custom steel fabrication and manufacturing services producing high volume and large-scale products across various industries. Services include cutting, punching, bending, machining, welding, and finishing. Revenue generated through project-based manufacturing contracts as an OEM provider and Tier 1 supplier.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
WS Steel product offering
Product offeringCore offering
WS Steel is a Tier 1 OEM steel fabricator providing custom steel manufacturing from design and engineering through fabrication, finishing, and assembly to delivery. The company operates over 100,000 sq. ft. of vertically integrated manufacturing space with capabilities including laser cutting, CNC machining, robotic welding, and finishing services (powder coating, wet painting, shot blasting). It serves as an OEM provider and Tier 1 supplier to key manufacturers across material handling, agriculture, lumber processing, poultry, petroleum, and recycling equipment sectors.
Product overview
WS Steel is a Tier 1 OEM steel fabricator offering a fully integrated manufacturing ecosystem. The company operates three distinct brands under the WS family: WS Steel (core steel fabrication), WS Ironworks (structural steel), and Urban Park (outdoor site furnishings). Core offerings span custom steel fabrication using state-of-the-art equipment including TRUMPF lasers and CNC systems, comprehensive finishing services (powder coating, wet painting, shot/sand blasting), precision assembly, and design/engineering services from concept through delivery. Manufacturing capabilities include cutting, punching, forming, tube bending, plate rolling, machining, milling, drilling, and welding operations across over 100,000 sq. feet of manufacturing space.
Differentiator
Problem solved
Functional benefit
Brands
- WS Ironworks: Structural steel operation division of WS Steel
- Urban Park
Products and services
- Custom Steel Fabrication and OEM Manufacturing Tier 1 OEM custom steel fabrication services covering plate/sheet cutting (laser, plasma, flame), punching, forming, tube bending, plate rolling, machining, milling, drilling, and welding. Serves manufacturers across material handling, agriculture, lumber processing, petroleum, recycling, and transit sectors as an OEM provider.
- WS Ironworks Structural Steel Services Structural steel fabrication services through the WS Ironworks division serving construction and infrastructure projects requiring structural steel components.
- Urban Park Outdoor Site Furnishings Outdoor site furnishings including benches, receptacles, and custom urban furniture for streetscapes, public squares, parks, and waterfronts, offered with custom design capabilities alongside established product lines.
- Material Handling Equipment Fabrication Custom-designed material handling equipment manufactured by WS Steel's engineering team for material handling equipment manufacturers.
- Lumber Processing Equipment Fabrication Custom manufacturing solutions for lumber processing applications and equipment used by lumber processing companies.
- Poultry Transportation and Processing Equipment Custom equipment fabrication for poultry transportation and processing industries.
- Custom Recycling Systems Fabrication Custom recycling systems and bins manufactured for recycling programs, including the Recycle Everywhere recycling bins contract in 2013.
- Medical Cabinets Fabrication Heavy-duty medical cabinets meeting hospital standards, manufactured using innovative fabrication techniques including 3M tape technology.
Quantifiable outcome
- Manufacturing facility expanded to over 100,000 sq ft with 7th expansion in 2013
Companies that use WS Steel
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles2 records
WS Steel technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
WS Steel partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Urban ParkcoreUrban Park is a family owned, Canadian Company founded in 1989. Urban Park has built their business on providing top quality site furnishings to a wide range of customers and markets. They specialize in streetscapes, public squares, parks and waterfronts, creating site furnishings that complement any setting. Urban Park is a member of WS group and offers custom design capabilities alongside established product lines.
Scale indicators4 records
Recent moves15 records
Expansion highlights4 records
WS Steel competitors and assessment
Company assessmentDirect peers
- Waiward Steel: Waiward is a Canadian Tier 1 structural and miscellaneous steel fabricator serving industrial, commercial, and infrastructure customers. Closely comparable to WS Steel in vertical integration, B2B project-based model, and Tier 1 OEM positioning in Western Canada.
- Supreme Steel: Supreme Steel is a Canadian structural steel and miscellaneous metals fabricator serving infrastructure, commercial, and industrial projects. Comparable to WS Ironworks division and WS Steel's broader fabrication scope, with similar project-based Tier 1 supplier model.
- Atlas Manufacturing: Atlas Manufacturing is a Canadian metal fabrication and machining company serving OEM customers in agriculture, transportation, and industrial markets. Comparable mid-market Tier 1 supplier profile with similar custom fabrication and finishing capabilities.
- BTD Manufacturing: BTD is a U.S. Midwest-based custom metal fabrication and Tier 1 OEM supplier offering laser cutting, forming, welding, machining, finishing, and assembly. Closely mirrors WS Steel's vertically integrated model and serves similar OEM end markets including agriculture and industrial equipment.
- Iron Age Corp: Iron Age provides custom metal fabrication, finishing, and assembly to OEM customers across multiple industries. Comparable mid-market Tier 1 supplier profile to WS Steel with similar in-house integration of cutting, welding, and finishing services.
- M&I Structural Steel: M&I Structural Steel provides structural steel and miscellaneous metals fabrication for commercial, industrial, and infrastructure projects. Comparable to WS Ironworks division's structural steel fabrication scope with similar B2B project-based service model.
- Helander Metal Fabricating: Helander is a precision sheet metal fabricator offering laser cutting, forming, welding, and finishing to industrial OEM customers. Comparable in scale and service mix to WS Steel, with similar Tier 1 supplier positioning for North American manufacturers.
Broad incumbents
- Canam Group: Canam is a major Canadian steel fabricator producing structural steel, steel joists, and platework for construction and industrial customers. Directly comparable to WS Steel's fabrication capabilities and end markets, but operating at significantly larger scale across North America.
- Samuel, Son & Co. Samuel is one of North America's largest metal service centers and processors, offering steel processing, fabrication, and distribution. Comparable to WS Steel's processing capabilities but at significantly larger scale and broader geographic reach.
- Russel Metals: Russel Metals is a major Canadian metal products distributor and processor with fabrication operations. Adjacent to WS Steel's steel service and processing business, with overlap in plate, sheet, and structural steel product lines.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
WS Steel social profiles
Digital presenceWS Steel compliance and trust
Trust signalCompliance8 records
WS Steel financial estimates
Financial estimateRevenue estimate
Valuation estimate
WS Steel leadership team
Management profileNumber of profiles
Profiles3 records
WS Steel subsidiaries and ownership
Company hierarchySubsidiaries2 records
WS Steel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WS Steel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WS Steel
What does WS Steel do?
WS Steel is a Tier 1 OEM steel fabricator providing custom steel manufacturing from design and engineering through fabrication, finishing, and assembly to delivery. The company operates over 100,000 sq. ft. of vertically integrated manufacturing space with capabilities including laser cutting, CNC machining, robotic welding, and finishing services (powder coating, wet painting, shot blasting). It serves as an OEM provider and Tier 1 supplier to key manufacturers across material handling, agriculture, lumber processing, poultry, petroleum, and recycling equipment sectors.
Is WS Steel a public or private company?
WS Steel is a private company. It is classified as family owned and is currently operating.
When was WS Steel founded?
WS Steel was founded in 1989. It employs 51 to 100 people.
Where is WS Steel based?
WS Steel is headquartered in Steinbach, Canada, in the North America region.
How does WS Steel make money?
One revenue line is on record: steel Fabrication and Manufacturing Services.
Who are WS Steel's main competitors?
Direct peers on record are Waiward Steel, Supreme Steel, Atlas Manufacturing, BTD Manufacturing, Iron Age Corp, M&I Structural Steel and Helander Metal Fabricating. Broad incumbents are Canam Group, Samuel, Son & Co. and Russel Metals.
Does WS Steel have an API?
No public API is recorded for WS Steel.
What industry is WS Steel in?
WS Steel's product category is Steel Fabrication Services. Its primary akta.pro industry code is IMADACAD, Steel Plate, Sections & Welded Assemblies, with a secondary code of IMADACAA, Structural Steel Fabrication. Its NAICS code is 3312 and its SIC code is 3490.